Communications Conversations

JUNE 28, 2018

Working for an amateur or professional sports team has always been a dream of mine. It’s finding ways to tell the stories of everything we’re doing as a company, including our efforts in the community, executive visibility, marketing campaigns, corporate partner activations, arena upgrades and our business growth.

Sports 113

Sports Travel Television Agency 113

Karen Freberg

JUNE 12, 2017

We are seeing more brands, professionals, and even enterprise audiences gravitate to creating their own communities. Why set up your own community? Keep in mind, you have to be active and willing to invest in this community. If you have an idea you want to get some insights on, ask your community.

Community 40

Community Social Media Media Sports 40

Karen Freberg

OCTOBER 16, 2021

However, I am excited and have a lot of enthusiasm to learn more about what, how, and why they are becoming the trend of the year in our field, and in society. This has a direct impact on social media and strategic communication, and is a trend that is currently in pay here. So, you may be asking what exactly are NFTs?

Case Study 85

Case Study Ethics Community Trends 85

Stephen Waddington

MAY 19, 2020

In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. The virus has accelerated trends that were already underway not just in our industry but across every sector. Here are four macro trends that I’ve identified.

Crisis 151

Crisis Government Energy Community 151

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

Leaders who offer compelling ideas and opinions about trends, common customer problems, and emerging opportunities will naturally attract positive attention, and with it, prospects. The post Five Reasons Why B2B PR Works appeared first on Crenshaw Communications. Company stability and reputation are also key to a business purchase.

B2B 242

B2B B2C Software Consumer 242

Bianchi Biz Blog

AUGUST 21, 2023

Can you tell us what types of stories, trends or issues are on your radar now? After a few years hiatus doing community PR, I entered technical publishing when I was out of a job for a few months. Probably the biggest thing about me is my Irish heritage and my passion for Gaelic sports.

Meeting 74

Meeting Automotive Engineering Journalism 74

ImPRessions - Crenshaw Communications

DECEMBER 6, 2019

Dick’s Sporting Goods comes to mind. The corporate responsibility trend peaked this year when 200 major companies signed on to the Business Roundtable statement supporting “stakeholder value.” They’re also answering to a customer base and workforce that want sensible action to protect communities.

Leadership 156

Leadership Corporate Energy Government 156

Bianchi Biz Blog

MAY 22, 2023

I reported on NASA and crime, local government, League City, the bedroom community close to Mission Control/Johnson Space Center. Can you tell us what types of stories, trends or issues are on your radar now? Out of journalism school, I worked at the Galveston County Daily News , near Houston.

Automotive 76

Automotive Meeting Report Real Estate 76

Presspage

AUGUST 24, 2023

Understanding the trends and topics that matter to the target market is crucial for crafting compelling content. If you know what is trending in your audience’s lives, you can tap into it by offering (sub)culturally relevant content, and thus build a lasting relationship. The culture that brands exude is more important than ever.

Storytelling 78

Storytelling Data YouTube Strategy 78

Critical Mention

APRIL 9, 2020

Videos are an excellent way to show support in your community via blog posts and videos on your site. The increase in social distancing will likely cause people to turn to their phones and digital devices for communication as opposed to other in-person methods.

Healthcare 89

Healthcare Radio Sports Video 89

Mark My Words

DECEMBER 11, 2022

That was a message reinforced by Simon Chadwick, professor of sport and geopolitical economy at Skema business school in Lille, who said Southgate’s leadership had instilled traits such as collective identity, accountability and competence that are not always common in public life. “In And, perhaps, a blueprint for its politicians to absorb.

Sports 60

Sports Crisis Social Media Course 60

Karen Freberg

DECEMBER 11, 2019

I have been in academia for over 10 years now and I have realized politics are everywhere in the industry, and it can impact some of the best professionals, students, programs, and communities. It’s very objective and you know where you stand in the sport. This is why I helped start the #SMprofs community (a community of 1.4k

Community 77

Community Education Industry Sports 77

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Business 2 Community Artificial intelligence has promised to revolutionize our lives, taking over the mundane tasks of daily existence, from prewriting “smart” email replies to driving our car through rush hour traffic. and fear (er, so long, means of employment).

Industry 100

Industry Publicity Data Video 100

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more.

Agency 89

Agency Energy Crisis Management Industry 89

PRSay

AUGUST 12, 2016

For those who work in sports and entertainment PR, there are many areas of our practices we should be evaluating from how we pitch media in the social media era, to crafting captivating press releases, packaging media stories and effectively communicating our messages to the right audiences in real time.

Storytelling 60

Storytelling Social Media Sports Strategy 60

PRSay

AUGUST 6, 2019

They are digital natives, tech smart, entrepreneurial- spirited, community-minded, socially conscious and purpose driven. On the professional sports front, the National Hockey League also skated their way into an incubator of Gen Zers in early 2019. I have even witnessed at least one agency who has taken this approach.

Television 158

Television Instagram Consumer Newspapers 158

wiredPRworks

APRIL 6, 2022

Few job settings require such acute and constant attention to detail as a live sporting event broadcast. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

How To 52

How To Engineering System Insurance 52

Deirdre Breakenridge

SEPTEMBER 6, 2016

It’s a constant prep, and the level of engagement, currency in topics and trends, and expectations students and the community have of you is huge. I can see this being used not only in the classroom, but for internships as well to help frame certain projects that may be relevant to help a brand, organization, or even a sports team.

Social Media 150

Social Media Exercises Media Resources 150

5W PR

NOVEMBER 7, 2019

Several commercials are in current rotation promoting the community provided by Facebook Groups. In one version, a bunch of dads gather in a Facebook Group dedicated to sharing time with their kids at sporting events. These commercials have one common thread: community.

Advertising 68

Advertising Advertising Privacy Facebook 68

Burrelles Fresh Ideas

MAY 23, 2023

Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer. People enjoy activities such as swimming, sunbathing, water sports, and beachside relaxation. What I’m reading in the press and hearing on the morning shows tends to back this up.

Travel 40

Travel Tourism Airlines Hotels 40

Shift Communications

MARCH 28, 2018

Recently I was invited to give a presentation to the PR class at the Nova Scotia Community college on the different aspects of blogging—from personal blogs as a way to practice your craft, to professional blogs to grow your profile, to blogs as an integral part of a solid content strategy. Here it goes! Millennials.

Marketing 68

Marketing Sports Blogging Writing 68

Flack's Revenge

AUGUST 6, 2019

More controversial efforts have included Dick’s Sporting Goods stand on guns , Nike’s Colin Kaepernick ad and Gillette’s campaigns regarding inclusion. This Medium article is a first-person account of #GoogleWalkout, a trend so prevalent that it apparently deserves its own hash tag.

Corporate 198

Corporate Brand Branding Agriculture 198

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

” The blog is a reliable source of macro PR information and industry trends. The Boing Boing blog is an eclectic compilation of mostly weird and under-the-radar entertainment, political, sports and science stories usually illustrated with video. Boing Boing. A great example is this post on “engagement journalism.”

Blogging 170

Blogging Writing Creativity Storytelling 170

Prohibition

FEBRUARY 14, 2023

It requires an understanding of the audiences and industry trends, as well as excellent copywriting skills. Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing.

Strategy 62

Strategy Brand Branding Technology 62

PRSay

OCTOBER 12, 2016

In September, 2015, Volkswagen suffered the wrath of the global community after disclosing that the company’s diesel cars were designed to cheat on tailpipe-emissions tests. Proactive enterprises have planned ahead by creating comprehensive crisis communications plans. Consider the recent crisis that Volkswagen faced.

Big Data 60

Big Data Crisis Communications Data Crisis 60

Cision

JULY 27, 2016

As such, when I was in high school in Oakland, California, he frequently spoke out about those health issues that disproportionately affect the African-American community. UNCF consistently monitors and tracks our social media analytics to determine successful content and trends and identify the larger stories around our work and our impact.

Nonprofit 120

Nonprofit Local Travel Social Media 120

Waxing UnLyrical

JUNE 4, 2014

So which one garnered more interest according to Google trends? It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. Creating a sport around your brand may be the most sophisticated gamification on the planet.

Mobile 101

Mobile Community System Social Media 101

PRSay

DECEMBER 18, 2019

As Sports Illustrated reported, the NBA had signed a five-year deal with Tencent in June worth at least $500 million. This trend is positive when popular sentiment rewards companies for acting in accordance with their stated values, and for evolving those values with the times. Photo by Andrew D. Bernstein/NBAE via Getty Images.

Corporate 100

Corporate Crisis Management Crisis Government 100

Mindful Marketing

JUNE 19, 2021

million) Jen Selter – Sport and Fitness (12.8 million) Highly successful influencers undoubtedly share many traits such as strong communication skills and great credibility. Encountering a community of half-century and up social media spokespeople seems about as likely as seeing senior citizen sprinters at the upcoming Olympics.

Social Media 81

Social Media Media Fashion Instagram 81

ImPRessions - Crenshaw Communications

APRIL 19, 2017

Social media is most valuable to a social CEO or C-level executive as part of an overall communications strategy. Social sites like Twitter and LinkedIn are more than platforms; they are communities, and they can be unique vehicles for tuning into the conversations of customers and stakeholders. If all else fails, try sports.

Leadership 157

Leadership Social Media LinkedIn Twitter 157

Critical Mention

OCTOBER 24, 2019

Adjusting to new trends is part of the business for PR professionals. While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs. Discover new ideas amid detailed coverage of emerging trends and opportunities. Entrepreneur.

Blogging 68

Blogging Education Resources Creativity 68

Cision

AUGUST 3, 2015

Snapchat trends young. Often disparaged as a “sexting” app (which presumably would trend male), Snapchat’s actual demographics are 70% female and 30% male. You’ll see perspectives of a sporting event from different places in the stadium. ” – Esta Singer, Principal, s.h.e. CONSULTING.

Mobile 120

Mobile Advertising Advertising Facebook 120

Deirdre Breakenridge

OCTOBER 20, 2015

What are the latest tools and trends that I should be bringing my classes and curricula? As Karen Freberg, a social media professor and guru, tweeted, social media class “can serve as a bridge for other majors like sports, business, etc.” How can I improve my teaching to better train my students?

Education 150

Education Training Course Social Media 150

Sword and the Script

JUNE 18, 2019

14) “I help communicate, promote, and sell new products or services to potential customers and other stakeholders.”. 24) “I do research to better understand what people know about college sports and then try to help fill the gaps with compelling content and proof points.”. PR Measurement: A Pulse Check on How Communicators Show Value.

Employee 150

Employee Print Writing Survey 150

Bianchi Biz Blog

APRIL 5, 2021

I represent Crain Communications and Automotive News as chairman of the annual Automotive Golf Classic, which has raised millions of dollars over the years for the Boys and Girls Clubs of Southeastern Michigan. This event serves as an excellent way for automakers, suppliers, dealers and others to give back to the community.

Automotive 66

Automotive Web Meeting Media 66

Karen Freberg

JUNE 14, 2018

For example, one post from Thea on LinkedIn sparked a TON of discussion both in my sports and social media professors groups. Others have discussed how in certain fields like sports, social media professionals are leaving for other opportunities in other industries? Create a community of your best advocates.

Social Media 43

Social Media Media Community Sports 43

Maxim Behar

DECEMBER 16, 2021

Not only elections, sporting events, European football, what not, lifestyle. What we saw as the most searched keywords for those 11 and a few months were politics, sports, and lifestyle. Now social networks are setting trends, something very important, which I think the state itself is indebted to. Maxim Behar: And some food.

Google 52

Google Engineering Sports Comparison 52