Buchanan PR

AUGUST 28, 2023

C U T on Unsplash In the dynamic world of social media, trends have become powerful drivers of engagement, brand awareness and community interaction. Trends can be more engaging than traditional social content for their surprise element and creativity; they make a statement. Men” graphics inspired by the 1970s book characters.

Social Media 84

Social Media Trends Viral Media 84

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. Media outreach has also expanded to connecting with your audience on a niche level through dedicated industry podcasts.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. Media outreach has also expanded to connecting with your audience on a niche level through dedicated industry podcasts.

Agency 52

Agency Local Newspapers Interviews 52

Sword and the Script

NOVEMBER 6, 2018

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. Cybersecurity is an industry that almost exclusively highlights what is going wrong or what could go wrong. Looking for an agency partner that can both bring creative ideas and.

B2B 64

B2B Creativity Film Trade Shows 64

Stephen Waddington

MAY 19, 2020

The CIPR, #FuturePRoof, PRCA and Provoke Media have all polled the PR industry throughout the COVID-19 crisis. In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. Those insights will lead to better briefs to inform creative and content.

Crisis 151

Crisis Government Energy Community 151

Burrelles Fresh Ideas

JUNE 20, 2023

Influencer partnerships have become a powerful marketing strategy for businesses, particularly in the food and beverage industry. The sway of influencer marketing in the food and beverage industry cannot be underestimated. Influencers connect with their audiences on a personal level, creating a strong sense of trust and authenticity.

Brand 40

Brand Branding Local Instagram 40

PRSay

DECEMBER 10, 2021

In the PR community, agencies and in-house leaders have an opportunity to listen to their teams, lead with empathy and imagine a better future. As much as possible, make workplace decisions based on specific, widely available data such as a sustained rise or fall in local coronavirus infections. For example, this week, Ford Motor Co.

Employee 190

Employee Policies Agency Study 190

Cision

JUNE 8, 2015

It’s a broad term referring to the social good your brand does locally, nationally or globally. It can take a variety of routes from volunteering at the local food pantry to partnering with a national cause like the American Cancer Society. If you’re in the tech industry, you might consider mentorship programs with teens or girls.

Employee 120

Employee Consumer Banking Local 120

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I didn’t get into the public relations and communications industry through a traditional career route. This article aims to help you understand what to expect and the pros and cons of working for a PR agency or integrated communications firm. When I began, I had no idea what to expect.

Agency 88

Agency Energy Crisis Management Industry 88

5W PR

SEPTEMBER 9, 2021

From press kits to media contacts to online reputation management, small businesses are hiring public relations specialists and adopting communications strategies to help tell their stories, boost their visibility, and meaningfully engage with consumers local stores and online.

Small Business 158

Small Business Publicity Social Media Web 158

Cision

JANUARY 13, 2017

Public Relations Company, Phil has served as the Public Relations Director for a myriad of companies, community initiatives and professional organizations. We are hoping to lead the way for diversity and inclusion work industry wide. How can the PR industry support greater diversity, inclusivity, and access to Black PR professionals?

Local 120

Local Radio Community Tools 120

Stephen Waddington

AUGUST 14, 2018

The PR industry can be resistant to innovation. It’s how we won over the local market. Thanks to our genuine communication efforts the local PR industry became fond of our brand. We switched our creative PR efforts for educational activities. It’s how Prowly Magazine was born - our educational community.

Tools 112

Tools Education Film Local 112

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. You’re investing in the future of your industry. I remember sitting with a college student at a local Starbucks. Industry Associations. The Shout-Out.

Skype 150

Skype Industry Storytelling Interviews 150

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. In addition, any story that we can promote the hardworking men and women in the trucking industry and the critical work they do is incredibly gratifying. Does trucking have a training problem?

Meeting 59

Meeting Automotive Transportation Newspapers 59

Deirdre Breakenridge

NOVEMBER 3, 2016

Are you a professional who is willing to give back to the academic community? ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students can prepare themselves to enter the workplace — not as fresh graduates, but as emerging professionals. On Tuesday, November 15, 2016, at 8:30 p.m.

Trade Shows 150

Trade Shows Community Social Media Resources 150

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Connect with Chris McGuire on LinkedIn.

Financial 52

Financial Social Media Banking Media 52

Stephen Waddington

FEBRUARY 12, 2021

PRCA Council Chair Jules Herd shares insights into how COVID-19 has impacted the PR industry, from the monetisation of traditional media to misinformation. Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Take editorial, for example.

Crisis Management 88

Crisis Management Print Ethics Local 88

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Not to mention the elitism and sense-of-entitlement cliques that often predominate in our industries. Others are less obvious.

Community 40

Community Print Twitter Creativity 40

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Yet, in reflection, so much has changed. Organic reach on social media was also still possible for brands.

Trends 165

Trends Nonprofit Consumer Newspapers 165

Cision

APRIL 26, 2016

Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. What drew you to the field of public relations and communication? The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Stephen Waddington

MAY 2, 2020

Pleasure in simple things and new routines A lockdown book or new language may be a tall order but there is pleasure in art, cooking, craft and community. People out and about taking their daily exercise have created hundreds of pebble stacks on our local beach in Whitley Bay. It’s a wonderful community act of craft.

Transportation 84

Transportation Government Community Facebook 84

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period. Get Creative With WHO You Pitch. The PR community has growing dialog around the importance of a custom pitch.

Pitching 100

Pitching Real Estate Banking How To 100

Waxing UnLyrical

MAY 13, 2019

Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. If you run a local green food outfit, you can find and follow big food related industry players or regulators, connect, engage and interact with their posts.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Solo PR Pro

MAY 24, 2022

Even if you don’t win, the valuable feedback you receive from the judges — especially in industry-specific competitions — may be well worth the effort of writing the submission. Awards recognize the strategic and creative work we do and the results we get,” Mary says. And when you do win, it’s a victory for everyone involved.

How To 52

How To Groups Writing Local 52

PRSay

SEPTEMBER 20, 2019

When your company hires a new employee, one of two things can happen: Your organization routinely adds another employee to the company directory, or it can creatively and thoughtfully onboard a new hire who is primed to become a brand advocate. Your communications teams have significant influence over which path your organization takes.

Internal 137

Internal International Communications Strategy 137

Solo PR Pro

APRIL 5, 2022

There’s a whole community of like minded people you can lean on. For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me.

How To 104

How To Fashion Banking Industry 104

PRSay

AUGUST 29, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Why is the question, when innovation, creativity and growth are just some of the benefits of embracing a diverse workforce. What should I do when I grow up?

Leadership 127

Leadership Local Data Industry 127

Communications Conversations

AUGUST 17, 2017

A few weeks ago, I shared a post featuring 10 local Minneapolis influencers I’d be connecting with if I were a Minnesota-based brand. Here are 17 more local influencers to consider as part of your influencer strategy from local PR/social media pros around town. Submitted by Nicole Klang, Sigma Beauty. Lindsey Higgins.

Instagram 114

Instagram Fashion Local Sports 114

wiredPRworks

JUNE 10, 2020

Video Game Industry Statistics. According to the Entertainment Software Industry, 2018 was a record-breaking year with total video game sales exceeding $43.4 Thanks so much to Kristin Loretta of Kristin Joy Public Relations for providing the following creative content and inside scoop on the Yappa story. We LOVE Tony Hawk.].

Video 52

Video Local Tools Conference 52

Stephen Waddington

DECEMBER 30, 2019

Macro issues facing PR There are two macro issues facing the industry both of which were spotlighted by the recent General Election in the UK. Gender diversity in PR is an issue as old as the industry itself 3. Public service media is failing the public Thank you My thanks to the following communities and individuals.

Government 103

Government Education Print Ethics 103

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. Brands are showing up in unprecedented ways to support their employees, customers and communities. Depending on your industry and audience, the best course of action might be to continue with business as usual — but do so mindfully.

Crisis 92

Crisis Marketing Healthcare Resources 92

Stephen Waddington

MARCH 3, 2019

Sending a thoughtful package in the mail is a personal and creative means of engaging a prospect. It’s started to get industry attention this week. Please sign up to the community and get involved. ?? 10 will buy dinner for a local family. 10 will buy dinner for a local family. Please send cake.

B2B 61

B2B Local Web LinkedIn 61

Communications Conversations

SEPTEMBER 15, 2020

Our industry has proliferated them to the point of being a popularity contest. So, here’s my take at the 22 most influential people in our industry in 2020: Decision-makers. Anna Lovely, vice president-global communications, Cargill. She’s also among the most generous, kind-hearted people in our industry.

Agency 78

Agency Trends Social Media Local 78

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Claire Wolt, senior external communications specialist – Allianz (nominated by Brett Weinberg). Claire Woit has already blazed a trail of success in her eight years in the communications/PR industry.

Social Media 128

Social Media Agriculture Marketing Media 128

PR 20/20

SEPTEMBER 17, 2019

The South by Southwest Conference & Festivals “celebrate the convergence of the interactive, film, and music industries.” Tech industry. Brought to you by IMPACT , Digital Sales & Marketing World will differentiate through role- and industry- specific summits. Topically, this event covers a lot of ground.

Conference 97

Conference Marketing Case Study Content Marketing 97

Prohibition

JANUARY 17, 2022

A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders. Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Stephen Waddington

MAY 16, 2019

Christian headed to London to work at an agency called Freuds before heading back north to work for a local agency. It spurred her interest in PR and she joined the Masters in International PR course at Newcastle working for a local agency along the way. We work in a stressful industry.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60