Stephen Waddington

AUGUST 12, 2020

Nine entrepreneurs talk about the agencies they’ve launched during the pandemic. I caught up with nine agency founders who have started their businesses during the COVID-19 crisis to talk about their proposition, motivation and the lessons that they’d share with others thinking of doing the same. I wish them all good luck.

Agency 161

Agency Meeting Crisis Energy 161

Bianchi Biz Blog

FEBRUARY 17, 2022

As a PR agency that specializes in the B2B automotive and mobility technology space, we get that. No agency is, despite what they might tell you. In fact, the odds are that our PR agency is NOT a good match for most companies. So, truth be told, there are only a few companies that will find our agency a good fit.

Agency 134

Agency Automotive Mobile B2B 134

Bianchi Biz Blog

APRIL 24, 2023

In a recent post , we showed why using the lowest hourly rates was the absolute worst way to choose a PR agency partner. For a number of reasons, the PR agency with the lowest rates usually ends up costing the client the most – in terms of wasted time, frustration and lackluster results. Why are these clues important?

Automotive 79

Automotive Agency Mobile Trade Shows 79

Stephen Waddington

JULY 7, 2020

COVID-19 is an opportunity for assertive agencies to scale and grow. As we kick off the new quarter and lockdown lifts, agency bosses are planning for the remainder of the year and looking to 2021. Independent agencies that specialise in sectors hit by COVID-19 have had the toughest time. Lean into the recovery with confidence.

Agency 92

Agency How To Tourism Retail 92

Stephen Waddington

OCTOBER 20, 2020

The story of PR agency start-ups in the UK market is an uplifting one of innovation and new business models. It is easy to focus on the challenges that the pandemic has created in the industry but there have been more than 15 new PR agency launches in the UK alone in the past six months. Traditional agencies have always sold time.

Agency 117

Agency SEO Groups Energy 117

Axia PR

SEPTEMBER 11, 2023

Axia will help Aeroseal raise awareness through media coverage of its technology and ability to save homeowners thousands of dollars on energy bills. Aeroseal , a climate-tech company that reduces air leaks in buildings, has partnered with Axia Public Relations to handle its national media relations.

Agency 62

Agency Energy Technology Media Relations 62

Stephen Waddington

DECEMBER 17, 2018

Agencies are straightforward organisations to manage. He’s an agency boss based in New Zealand that helped build Edelman in Europe, and latterly Asia. His presentation guide on agency management is a must read for anyone in the business. Don’t over complicate it, save your energy for clients. Everything else will follow.

Agency 114

Agency Marketing Energy Financial 114

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 111

Technology Policies Government Community 111

Bianchi Biz Blog

MARCH 7, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This multifaceted economy highlights Israel’s significant role in shaping global trends in technology and business.

Print 104

Print Marketing Real Estate Automotive 104

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Of course, there’s plenty more each did, but you get the gist.

Tools 150

Tools Agency Instagram Groups 150

The Hoffman Agency

MARCH 21, 2024

While the macro mood is buoyant, is Prabowo-Gibran good news for Indonesia’s technology sector? New leadership in Indonesia offers fresh opportunities for technology companies, but businesses must understand the policy and regulation changes that are coming.

Leadership 69

Leadership Biotechnology Policies Local 69

Bianchi Biz Blog

MARCH 30, 2023

As a specialized PR agency for a number of automotive suppliers providing electric vehicle components and systems, we’ve curated and compiled the following list of some of the YouTube channels you might find most helpful. Among our top picks for EV-focused YouTube channels for automotive technology suppliers are: EV Pulse 13.7K

YouTube 83

YouTube Mobile Automotive Transportation 83

PRSay

JANUARY 11, 2021

Throughout her accomplished career, Linda Thomas Brooks has worked at the intersection of technology, consumer behavior, data analysis and the media, a combination of experience that led to her new role as CEO of PRSA. I’ve worked at agencies, in technology, in broader communication strategy and a more-narrow media focus.

Energy 179

Energy Journalism Leadership Meeting 179

PR in High Definition

MARCH 31, 2022

The story of how the fake design agency Madbird ensnared unsuspecting job seekers into its web has gone viral, leaving readers shocked at the façade that was created. After all, we were in the thick of a global pandemic and relied heavily on technology (and still do). Choosing a European tech PR agency. Accreditation.

Agency 62

Agency Case Study Technology Viral 62

Landis PR

APRIL 17, 2023

Doing values-aligned work is what we believe in as an agency. For example, we believe in a healthy environment, technology that helps people, social justice and the enrichment of our society through quality healthcare, education and the arts. For example, we would happily represent alternative energy clients. Not so much.

Company 52

Company Healthcare Energy Agency 52

Stephen Waddington

MARCH 4, 2021

Wake up and smell the energy Creative working is tough. There is a growing stack of tools to help but it is no replacement for feeling and smelling the energy of a team. In the shift from home working, we’ve overlaid a load of process and technology to make up for the lack of direct interaction. It works but it is exhausting.

Energy 177

Energy Survey Exercises Creativity 177

Landis PR

SEPTEMBER 11, 2023

Spend a week or two paying close attention to your energy and focus levels throughout the day, and use those insights to identify your best working time for priority projects. Take a Shortcut No matter what systems you work in – from Microsoft Word and PowerPoint to Google and Slack – technology shortcuts can be a game changer.

Energy 64

Energy Study System Writing 64

The Hoffman Agency

AUGUST 10, 2023

Deciding to focus my energy on landing a job in tech PR was an exciting moment of clarity. Here’s where The Hoffman Agency comes in (and where I count my lucky stars). The Hoffman Agency is all about the crossroads of storytelling and innovative tech. Honestly, it had everything I felt I needed in a workplace.

Case Study 36

Case Study Storytelling Television Energy 36

Scott Public Relations

JULY 13, 2023

Los Angeles / July, 2023: The impact of the dramatic events of 2022 – Russia’s attack on Ukraine and the ensuing energy crisis and global economic uncertainty – continues to reverberate worldwide. The recent layoffs in the technology and startup funding winter have shaken things to a great degree adding to the ambiguity of the future.

Ethics 52

Ethics Survey Insurance Insurance 52

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He started the PR agency that still bears his name in 1952. But Edelman really thrived later when his agency built a reputation for creating product marketing events and stunts. But Edelman really thrived later when his agency built a reputation for creating product marketing events and stunts. The rest is history.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Maxim Behar

AUGUST 16, 2022

All these years, people have been looking for ways to save money, protect nature, and make energy more affordable and cleaner. Now technology and fast communications make it possible to know more and do more. However, we need to get off the merry-go-round of sweet stories and really take matters into our own hands.

Energy 52

Energy Newspapers Government Technology 52

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted?

Ethics 91

Ethics Healthcare Government Energy 91

Barokas

FEBRUARY 4, 2019

We have roots in two of the country’s hottest technology hubs, surrounded by mountain ranges and outdoor paradise. We give back to our communities with passion and energy. Over more than 20 years, David has held leadership roles at various agencies and led global communications for Deloitte.

Leadership 114

Leadership Energy Agency Local 114

Cision

JUNE 22, 2017

This past May, Eliot was promoted to president of MCS and placed in charge of heading up the long range business plans for the agency. Congratulations on your new role as agency president of MCS Healthcare Public Relations! I would also like to see the agency become more of a household name.

Healthcare 266

Healthcare Analytics Agency Trends 266

Engage PR

MAY 18, 2021

The combined turnover of these new clients – from the legal, technology, energy, charity and business support sectors – is in the region of £750m. At least two years’ experience with an agency is required. Engage PR has added several clients to its portfolio in recent weeks.

Energy 60

Energy Social Media Content Marketing Technology 60

Polaris

NOVEMBER 17, 2015

Why technologies developed for space exploration impact growing practices on earth. Space technologies: Plants in space: how exploration is driving innovation here on earth. And even when they do, it’s important to devote energy to developing the story, instead of focusing too much effort on the news release.

Agency 100

Agency Newspapers Interviews Radio 100

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Choosing the right PR agency for your company can be a daunting challenge, but fortunately there’s plenty of knowledge to be shared on the subject. Look for an agency with no conflicts but recent experience in your industry. Look for relevant experience. Look for relevant experience. Don’t neglect references.

Energy 136

Energy Agency B2B Leadership 136

Shift Communications

JANUARY 10, 2018

Solution: Save your time, energy, and money if you’re just going to post dreck. Vice President, Marketing Technology. Do the math and focus where you have ROI. Conclusion. Thanks for watching our series. We’d love to know what other trends you’re paying attention to in the world of marketing and communications.

Social Media 111

Social Media Trends Video Media 111

Shift Communications

JANUARY 28, 2015

I enjoy having the opportunity to interact with everyone across the Agency regardless of what level or team they’re on. It’s no secret that the PR and marketing industry is fast moving and constantly changing, especially when you’re working for a progressive agency like SHIFT. As for challenges, that answer is largely two-fold.

Agency 60

Agency Real Estate Creativity Training 60

Presspage

JUNE 15, 2022

And with technology now the key driver of the global economy, work effort has shifted to using apps: to create materials, collaborate on strategies, distribute what you create and gather data worth analyzing. Which means energy gets wasted connecting all the inputs and outputs. (As That’s the reality of work.

Energy 78

Energy Data Meeting Course 78

Presspage

JUNE 15, 2022

And with technology now the key driver of the global economy, work effort has shifted to using apps: to create materials, collaborate on strategies, distribute what you create and gather data worth analyzing. Which means energy gets wasted connecting all the inputs and outputs. (As That’s the reality of work.

Energy 78

Energy Data Meeting Course 78

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Since before Mark Cuban famously warned tech startups against bringing on a PR agency , there’s been an ongoing debate about public relations for early-stage businesses, and lots of advice for how to build the kind of earned media visibility that rivals well known brands like Uber or Casper. The answer is no. How did the idea come?

B2B 232

B2B Agency Energy Media Relations 232

Solo PR Pro

DECEMBER 20, 2022

I’ve worked for agencies most of my career and the majority of my clients have been midsize to large businesses with ample budget to hire a full-service agency. I focus on thought leadership writing for corporate executives, faculty and other leaders in higher ed, technology and global manufacturing.

Resources 77

Resources Energy Small Business Corporate 77

NewsWhip

JUNE 23, 2021

In this session, we will hear from the Chief Innovation Officer at Kivvit, Zach Silber, who built an award-winning insights team advising clients spanning the energy, utilities, natural resources, and transportation sectors. ?Zach Agency of the future | Jump to text. Partnerships with technology | Jump to text. Talking Points.

Data 78

Data Media Analytics Energy 78

PR 20/20

MAY 12, 2016

Editor's note: The following is an excerpt from The Marketing Performance Blueprint , and was also published on the HubSpot Agency Post. As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals.

Agency 40

Agency Marketing Financial System 40

5W PR

DECEMBER 9, 2020

Having successful employees means that they can access all the technology they need to allow remote connectivity and fast communication. The energy levels throughout the day are different for different people, and understanding these levels can increase employee productivity.

Communications 88

Communications Employee Energy Local 88

Shift Communications

SEPTEMBER 23, 2022

By Alan Dunton, Managing Director, Technology. If a specific storyline does not capture attention, drop it and spend the energy evaluating what the next set of connection points for it will be. You have revised the company’s strategic narrative and toiled away on an external communications plan. One hiccup. Evaluate, rinse, repeat.

Communications 78

Communications Leadership Energy Storytelling 78