Bianchi Biz Blog

JULY 21, 2022

CES 2023 will be one of the most competitive trade shows we’ve seen in our 30 years of doing business-to-business public relations. Jessica is vice president – account service at Bianchi PR with more than 25 years of PR experience across the corporate, industrial and community perspectives.

Mobile 113

Mobile Technology Automotive Interviews 113

Bianchi Biz Blog

JUNE 15, 2023

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. 13 – Thursday, Sept. The show opens to the public Saturday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Reputation Us

DECEMBER 14, 2022

As we move into 2023, (incidentally, the year of the Rabbit) the year is predicted to be an eventful and regenerating period, with a focus on relationships. As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade.

Reputation 78

Reputation Insurance Insurance Employee 78

Sword and the Script

JUNE 13, 2023

To that end, the 2023 State of the Media Report by Cision is a useful resource. This company makes the key cards that many corporations use to give employees office access. Research, read, be active in the respective community and write compelling pitches. So, how can PR improve their odds in media relations?

Journalism 127

Journalism Media Relations Report Media 127

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging.

Training 195

Training Media Training Reputation Crisis Communications 195

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 78

Automotive Policies Employee Corporate 78

PRSay

MARCH 22, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 162

How To Employee Leadership Nonprofit 162

PRSay

MARCH 21, 2023

In 2023, the oldest Gen Zers will turn 26 years old. In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. The youngest members of Gen Z turn 11 in 2023.

How To 139

How To Employee Leadership Nonprofit 139

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 165

Software Marketing Leadership B2B 165

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

The good news is that PR-driven tactics can help a business build and communicate a positioning that prioritizes the well-being of their workers and a commitment to their industry and community. According to Gartner’s 2023 Future of Work report , m any organizations just aren’t keeping up with what workers want.

Brand 156

Brand Branding How To Employee 156

Sword and the Script

AUGUST 29, 2023

50% of B2B marketers say social media contributes most to the top of the funnel A survey of 358 B2B marketers by Wpromote and Ascend2 in early 2023 found that “half of US B2B marketers say that social media contributes most to achieving top-of-funnel goals.” Consider the following: 1. eMarketer summarized the findings in this chart: 2.

B2B 120

B2B Social Media Marketing Media 120

PRSay

MAY 23, 2023

The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. But even amid these sharp declines in volunteerism nationwide, the PRSA Colorado Chapter has seen an increase in volunteers for its community program called PR Paid Forward.

Nonprofit 148

Nonprofit Local Training Media Training 148

Landis PR

APRIL 29, 2024

this year, slightly more than forecast in December 2023. For us, communications is the world’s most powerful tool for change. According to the Digital News Report 2023 survey by the Reuters Institute at Oxford University the proportion has risen in three consecutive years. Flow has done extensive environmental work.

Radio 59

Radio Pinterest Television Government 59

PRSay

FEBRUARY 14, 2023

In a letter to members at the start of 2023, PRSA Chair Michelle Egan, APR, Fellow PRSA, outlined her priorities for the year, including: “Amplifying our Code of Ethics to ensure that not only our members, but also our entire community at large know what professional communications should entail.”

Ethics 169

Ethics Training Social Media Leadership 169

Wadds Inc.

JANUARY 26, 2023

Businesses accounted for less than one percent of editorial coverage on the internet in 2023 according to Trust Insights. These books predicted almost everything that we now know about the impact of social media on organisational or corporate communications. (A Editorial teams run hot and lean.

Pitching 124

Pitching Media Print Social Media 124

Bianchi Biz Blog

SEPTEMBER 21, 2023

A combined 4,815 media representatives attended CES 2023. Challenge: While even more media are expected to attend in 2024, a large majority of these journalists (which broke out in 2023 as 58% domestic and 42% international) that attended CES 2023 were there to cover the latest in consumer electronic products and gadgets.

Technology 93

Technology Automotive Mobile Interviews 93

Sword and the Script

JUNE 20, 2023

The latest 2023 State of Journalism survey by Muck Rack continues to reinforce this conclusion. And they all follow each other – it’s a very tight data cluster – a community in the truest sense. It was conducted earlier this year, polled roughly 2,000 journalists, and was conducted months after Elon Musk acquired the platform.

Twitter 128

Twitter Survey Journalism Social Media 128

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

Marketing 189

Marketing Content Marketing Data Social Media 189

Doctor Spin

JANUARY 17, 2023

Solarpunk in Marketing and PR Decentralised and Community-Based Solarpunk Aesthetic Solarpunk Architecture Solarpunk in Culture An Unclear Political Alignment A Smart Minority: The Sustainable Future What is Solarpunk? Community-living in harmony with nature (Midjourney V4). Sustainable living in the wetlands (Midjourney V4).

Wikipedia 52

Wikipedia Energy Community Fashion 52

Stern + Associates

OCTOBER 17, 2023

Named a 2023 U.S. In our lab, we’re hopeful that these quantum systems will provide the scientific community with new insights that will accelerate discovery and help us solve problems to improve the human condition.” There are great reasons to be optimistic as we look forward to the next five to 10 years,” encourages Narang. “In

Technology 120

Technology System Government Groups 120

Wadds Inc.

MARCH 19, 2024

In a management context, internal communications is the function that deals with an organisation's most important intangible asset - its relationships with employees. It sets out the optimal operating environment for the corporate communications function at an organisational, functional and practitioner levels. At Wadds Inc.

Internal 78

Internal International Communications Employee 78

Shift Communications

DECEMBER 6, 2022

Historically, you could get away with the executive team acting as “bullhorns” for company news, pushing product-level messaging and jargon-filled communications and a distinctly corporate voice. In 2023, this approach won’t work; worse, it can severely damage the brand and company positioning.

Communications 78

Communications Leadership B2C LinkedIn 78

ImPRessions - Crenshaw Communications

MAY 11, 2022

Put this one on your calendar for 2023! While not specifically an adtech conference, the famed Cannes Lions Festival is still the biggest gathering of the creative community in the world, and probably the most influential. AdExchanger Programmatic I/O. Check it out!

Conference 156

Conference Privacy Advertising Advertising 156

Stern + Associates

APRIL 13, 2023

In the first four months of 2023, fluctuating temperatures and stronger storms caused ripple effects to food availability and the global supply chain , affecting millions around the world. Changes to the world’s climate are becoming harder to ignore, and businesses around the world see its impact on society more each year.

Policies 94

Policies Energy Government Crisis 94

Sword and the Script

JANUARY 31, 2023

Here’s this month’s summary of the news from the vendor community this month. USD according to Google as of January 2023, so with ~313 million shares outstanding ( according to MarketWatch ), my back-of-napkin math puts the deal value in the ballpark of $563 million USD. We’re going to see a lot more tools like this in 2023.

Software 78

Software Case Study Technology Tools 78

Stephen Waddington

MARCH 31, 2019

Campaign landing page and web newsroom tools Access to the corporate website is a battleground in large enterprise organisations. It found that 12% of a PR practitioner’s skillset could be complemented or replaced by AI today, with a prediction that this could climb to 38% within by 2023. ?? You’ll be very welcome. ??

Survey 68

Survey Enterprise SEO Web 68

Burrelles Fresh Ideas

MAY 16, 2023

Two new reports and findings from the communications and public relations industry reflect the continuing focus on mental well-being. The 2023 Edelman Trust & Health special report reflects a shifting landscape of health that includes economic fears and polarization driven by societal worries and a lack of trust in the media.

Strategy 40

Strategy Employee Resources Financial 40

Ethical Voices

MAY 8, 2023

Then we look at your impact on your communities. We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We look at governance practices.

Ethics 70

Ethics Training Financial Survey 70

Sword and the Script

DECEMBER 26, 2023

Authenticity tops metrics bloat and hope “The Merriam-Webster word of the year for 2023 is ‘authentic.’ Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16.

Writing 192

Writing Communications Marketing B2B 192

Ethical Voices

MAY 6, 2023

Then we look at your impact on your communities. We also have Cow Corporation, which is a health and beauty company out of Japan that not everybody may have heard of that has made the list 17 times. What are some of the top ethics issues you’re seeing facing companies in 2023 and beyond? We look at governance practices.

Ethics 52

Ethics Training Financial Survey 52

Newsfile

NOVEMBER 14, 2023

Product Launches or Special Editions Holiday Sales or Promotions Corporate Social Responsibility Initiatives (eg. Top 5 Press Release Examples (+insights) Discover how five leading brands effectively communicate their messages through innovative and impactful press releases. Adobe: Harnessing Data Power Adobe’s forecast of $221.8

Examples 116

Examples Energy Retail Product Launch 116

Sword and the Script

JANUARY 17, 2023

If you are striving to build your short list of PR and communications technology vendors, this long but neatly organized list of companies and resources might prove helpful . My last PR tech sum went up in November of last year – and very little in the way of substantive news has happened in the PR technology community since.

Technology 93

Technology Software Resources Pitching 93

Stern + Associates

JANUARY 24, 2023

is a pioneering social scientist and social worker whose frameworks for designing ethical AI ensure well-being for diverse communities and organizational cultures. The post Black History Month 2023: Notable Thought Leaders Opening New Doors to the Future appeared first on Stern Strategy Group. Desmond Upton Patton, Ph.

Leadership 90

Leadership Ethics Education Technology 90

Doctor Spin

DECEMBER 20, 2023

2023, October 4). 2023, August 9). Digital communication is too technical for PR professionals.” “PR PR professionals must talk using corporate platitudes.” “PR Corporate communication and CSR must be ‘boomer boring,’ cringe, and woke.” Having a brand community is your privilege, not theirs.

Brand 52

Brand Branding eBook Resources 52

Doctor Spin

JANUARY 13, 2023

The pushback argument was that influencers wouldn’t be able to challenge traditional businesses due to their lack of corporate proficiency. 2023, January 12). 2023, January 13). But they also have the advantage of having a nurtured brand community. 2023, January 12). 2023, January 13). In Wikipedia.

Leadership 52

Leadership Wikipedia Film Case Study 52

Sword and the Script

DECEMBER 28, 2022

It’ll be interesting to see if this remains true in 2023. Read more: The Top 10 Communications Challenges in 2022: It’s not the Budget it’s the Clutter. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.”.

B2B 116

B2B Marketing Survey Software 116

PRSay

FEBRUARY 14, 2024

When you’re trying to reach out to different communities, the best approach is to understand them, listen to them, understand what’s important to them [and learn] where their values are. Getting to know individual communities is “part of the process of storytelling… to bring people together, to understand them and their values.”

Communications 156

Communications Storytelling Government Community 156