article thumbnail

PR Lessons From The Biggest Failures of 2023

ImPRessions - Crenshaw Communications

Most of the so-called PR disasters that unfolded in 2023 went well beyond public relations strategy or execution. But the reaction in the gay and trans community was swift and angry, and sales suffered. In 2023, there were many businesses and educational organizations that seemed not to have learned from the year prior.

Banking 212
article thumbnail

Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

Here are four ad industry and adtech trends to watch during Cannes Lions 2023. However, according to reporting from Forrester, #ads are “just the tip of the iceberg” when it comes to creator marketing in 2023. Cannes Lions 2023 will witness a discussion about corporate activism and how it influences brand perception.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The top 10 most-read blog posts on Sword and the Script in 2023

Sword and the Script

In 2023, the 14 th year of publishing, I published 50 blog posts. 3 benchmarks for your B2B marketing budget as a percentage of revenue Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue. Here are the top 10 most-read posts from the last 12 months.

Blogging 113
article thumbnail

The IPO and IR Outlook for 2023 | Business Wire Blog

Business Wire

It would be a massive understatement to say that 2022 will not be remembered fondly by investors and the Wall Street community.

Blogging 351
article thumbnail

ICON 2023 Q&A: Talking Crisis Communications With Amazon’s Barbara Agrait

PRSay

In recent weeks, PRsay has posted Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. I’m not one to offer any engagement back and forth, unless I see some sort of potential risk to a community or to [people’s] lives. He joined PRSA in 1994.

article thumbnail

MidwestCon 2023. A Recap of Knowledge.

Reputation Us

Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.” ” The post MidwestCon 2023.

System 78
article thumbnail

The Top Trends We Saw at Fancy Foods Show 2023

5W PR

Cause-Related Food Options The Summer Fancy Food Show 2023 concluded with a generous donation of over 94,000 pounds of specialty food to City Harvest. This is a nonprofit organization that distributes rescued food to various community programs in New York City.

Trends 78