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Community management lessons from the Guild Community Summit

Stuart Bruce

The global pandemic and work from home has seen an explosion in interest in community management and professional communities.

Community 143
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Five trends shaping the future of the corporate communications function

Wadds Inc.

A new report identifies five critical trends to future proof the corporate communications function. The growth of information and the rise of AI are transforming the communication landscape, creating both management challenges and opportunities for organisations. It comprised Prof.

Corporate 115

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Why monitoring external factors is key to corporate reputation


Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking.

Corporate 195
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Corporate citizenship in America: Companies take a variety of approaches, but measurement and reporting need improvement

Agility PR Solutions

Corporate citizenship activities—which include corporate grants, employee volunteerism, education and community engagement, disaster aid, and racial injustice and equality support—are great ways to accomplish good things for US companies.

Corporate 106
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McKinsey declares community to be the big idea in marketing for this decade

Stuart Bruce

You might not be familiar with the term Community Based Marketing. I wasn’t when I first heard it.

Community 159
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Our Communications and Our Community: Our Third Space

Landis PR

By Landis Communications Inc. What role does the community play? And how can communications impact the results? In her speech, Brenda said we should think of society in terms of three spaces: the first, our home, our friends and family; the second, our work; and the third, our community. At ODC, Landis Communications Inc.

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What is Good Corporate Citizenship?

HMA Public Relations

Being a good corporate citizen starts at the top of an organization. Find out what company leaders should consider when getting involved in the community with Scott Hanson.