Sword and the Script

AUGUST 1, 2022

Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. The order of precedents of these methods is very similar to the last time this question was asked in 2020.

Survey 129

Survey Communications Measurement Internal 129

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities.

Brand 89

Brand Branding Marketing Ethics 89

Maxim Behar

JUNE 23, 2022

Behar is author of the global bestseller The Global PR Revolution , has been inducted into the Global PR Hall of Fame in London and awarded many titles, among them Best PR Professional in Europe for 2020 and 2022 by PR Week.

Internal 52

Internal International Ethics Government 52

Stephen Waddington

FEBRUARY 12, 2021

In short, 2020 into 2021 has been tough and, while there is most definitely light at the end of the tunnel, patterns have emerged that have changed and will continue to change forever the industry and how we practice communications.

Crisis Management 88

Crisis Management Print Ethics Local 88

PRSay

AUGUST 13, 2020

Some of us are fortunate to work for companies that tell employees to bring their whole selves to work, that invest in corporate social responsibility and that act as responsible members of their communities. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.” Margaret Ritsch, Ed.D.,

System 187

System Public Affairs Employee Nonprofit 187

Wadds Inc.

MARCH 19, 2024

Exploring the management gap My contribution to this discussion started during the pandemic when I worked as part of the Government Communication Service COVID-19 Communications Advisory Panel of industry leaders, including senior CIPR, IoIC, and PRCA representatives. The function almost always reverts once the situation has passed.

Internal 78

Internal International Communications Employee 78

Stephen Waddington

APRIL 23, 2020

Safra Center for Ethics at Harvard Business Review has an international perspective, while A Sustainable Exit Strategy: Managing Uncertainty, Minimising Harm published by the Institute for Global Change looks specifically at the situation in the UK. Communities have been strengthened through the crisis. Let’s hope that continues.

Government 132

Government Crisis Exercises Retail 132

Deirdre Breakenridge

JULY 22, 2019

workforce by 2020. I’ve been speaking with Millennials for the last six months, conducting one-on-one interviews as a part of my FEEL First before you communicate , Millennial passion project. Share personal community stories; go into the communities and get to know the social activists and well-known people who can create change.

Social Media 177

Social Media Media Interviews Instagram 177

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. is $100,000 in 2020; it’s higher for in-house PR and corporate communications roles at $145,500 and lower for PR agencies at $90,000.

Survey 94

Survey Industry Leadership Study 94

Solo PR Pro

JANUARY 11, 2021

There’s a whole community of like minded people you can lean on. When in-person touchpoints were suddenly at a minimum, the strategic communicators stepped up and helped brands break-through the Zoom screen with the right word and at the right time to keep brands top-of-mind. We want to hear from you!

Industry 79

Industry Print Ethics Internal 79

Stern + Associates

SEPTEMBER 22, 2022

A trade-off mindset between the four domains of life ­– work, family, community and self (mind, body and spirit) – prevents us from leading and performing as effectively as we would like. Going Beyond Work/Life Balance for True Mental Health. But harmony is possible, says renowned Wharton Professor Stew Friedman.

Employee 62

Employee Leadership Exercises Mobile 62

Reputation Specialist Michael Toebe

AUGUST 19, 2021

7, 2020, where an Indigenous woman was suffering from a self-inflicted stab wound to the neck. It’s a matter of public safety, professionalism, ethics, reputation and trust. The story goes that French responded to an early-morning emergency call on Oct. Sounds like an incredibly serious and critical wound.

Financial 52

Financial Reputation Reddit Ethics 52

Buzzstream

JUNE 15, 2020

For some, it might be to learn new skills, such as what you might execute with the PESO model; for others, it might be to add revenue streams, such as online courses, virtual events, or books; and for others, it might be finding ways to be incredibly helpful, both through content and community building. Alice Good, Clearlink.

Pitching 93

Pitching Survey Ethics Report 93

PR 20/20

JULY 30, 2019

During a panel surrounding Ethics and Artificial Intelligence, RJ Taylor kept it simple. Mark Your Calendar: MAICON 2020. We’re already looking forward to MAICON 2020. Join us again next year in Cleveland, July 14-16, 2020. Grab a pen and paper and write down what you stand for. RJ Taylor, CEO and Founder of Pattern89.

Case Study 50

Case Study Privacy Data Technology 50

Stern + Associates

AUGUST 26, 2022

Noted for her teaching and facilitation skills , Chugh was one of six professors chosen from thousands at NYU to receive the Distinguished Teaching Award in 2020 and one of five to receive the Dr. Martin Luther King Jr. Her newest research, which focuses on “ bounded ethicality ,” explores and explains the “psychology of good-ish people.”.

Leadership 62

Leadership System Tools Groups 62

Sword and the Script

JUNE 6, 2020

And closes by quoting her directly: “When it comes to relevant things happening, things you can’t ignore like the Black Life Matters movement, police brutality or murders in our community, it’s crickets, and that’s unacceptable. jackieaina pic.twitter.com/QFkIfPjzzI — Marianne (@omariannee) May 28, 2020 3. More than words.

Brand 91

Brand Branding Fashion YouTube 91

Mindful Marketing

JANUARY 16, 2022

Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.” restaurants have closed since March 2020.” Before considering the ethics of this query, it’s worth noting that Domino’s strategy does seem to be effective marketing.

Local 80

Local Corporate Insurance Insurance 80

PRSay

AUGUST 1, 2016

Census Bureau, by 2020, 36.5 Nevertheless, a large number of U.S. corporations and major public relations agencies are making small but impactful changes to transform the industry. According to the U.S. percent of the U.S. population will be comprised of Blacks, Asians/Pacific Islanders, Hispanics/Latinos and Native Americans.

Resources 60

Resources Education Ethics Corporate 60

Sword and the Script

OCTOBER 4, 2022

billion in 2020 – under his tenure. Here are some interesting posts by or about the PR technology community that stood out to me this month: Tressa Robbins writes about PR ethics for Burrelles. Wagner also served as the CMO, and later COO of Vocus. Content picks.

Technology 81

Technology Company Analytics Writing 81

Sword and the Script

JANUARY 12, 2021

The context of the release matters, because depending on the subject matter, a retraction could well be the ethical choice regardless of any embarrassment. That’s my view but I also team up with Ned Lundquist and his Job of the Week newsletter to survey the PR community every year. 2020 JOTW Communications Survey from Frank Strong.

Financial 88

Financial Video Survey Google 88

PR in High Definition

OCTOBER 26, 2020

These are social, ethical, and moral matters. Today, as highlighted by the Davos Manifesto 2020 , a company’s purpose is to “Engage all its stakeholders in shared and sustained value creation… In creating such value, a company serves not only its shareholders, but all its stakeholders”.

Groups 62

Groups Employee Leadership Examples 62

Buzzstream

JULY 7, 2021

Truliant brought on Inseev Interactive as their link building provider in October, 2020. Thanks to Truliant’s community involvement, there was a relatively strong digital footprint to start. In our experience, we find the most linkable assets have a call-to-action or appeal to logic, emotions or ethics. The situation.

Case Study 113

Case Study Study Strategy Leadership 113

Solo PR Pro

AUGUST 2, 2022

Debra Bethard-Caplick (DBC): Adjunct Instructor, Loyola University School of Communications since January 2020. Courses taught: Principles of Public Relations, Public Relations Writing, Communications Ethics, Media Relations, Campaigns (graduate program). DePaul University College of Communications, 2011 – 2022.

Education 107

Education Course Nonprofit Resources 107

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

AUGUST 1, 2023

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense. click image for higher resolution) 5.

Software 121

Software Pitching Ethics Privacy 121

Sword and the Script

MAY 26, 2020

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Media bias and PR ethics.

Survey 117

Survey Measurement Public Affairs Storytelling 117

Stern + Associates

FEBRUARY 1, 2024

Center for Leadership and Ethics at Columbia Business School, she also hosts the popular TED Business Podcast. Co-founder and board director of Zyrobotics, she is the Dean of the College of Engineering at The Ohio State University and bestselling author of “Sex, Race and Robots” (2020). Modupe Akinola, Ph.D. Bernstein & Co.

Leadership 108

Leadership Ethics Education Technology 108

Wadds Inc.

MARCH 29, 2024

A benefit of AI is saving time, particularly when analysing sentiment and to aid measurement, which should hopefully free up internal communicators’ time to do what is inherently human. Applying the superpowers of ethics, kindness and empathy in internal communication will become increasingly important for us.

Internal 52

Internal International Strategy Communications 52

Stephen Waddington

NOVEMBER 26, 2020

Guild has been developed by econsultancy founder Ashley Friedlein as a platform for messaging and community development. Make sure you're on the right side of ethical codes. Organisations such as Edelman and BOLDT have turned their tool stack into a competitive marketing advantage. It’s all available to buy on the internet.

Tools 175

Tools How To Agency SEO 175

PRSay

MAY 4, 2021

Particularly now, as misconceptions, inaccuracies and untruths threaten to prolong the coronavirus pandemic, we need to tap into our profession’s roots in behavioral science and fulfill our profession’s ethical obligation to serve the public good by helping consumers of news and information make better decisions, online and off.

Publicity 170

Publicity Handbook Ethics Study 170

Sword and the Script

DECEMBER 14, 2021

For example, a 2020 study by the Demand Gen Report 68% of respondents said the B2B sales cycle has increased compared to a year ago. less-than half (48%) participate in online communities with their audience. Read the whole post: Trust: Business Tops Media and Government in Ethics and Competence, Finds Survey.

Marketing 102

Marketing Survey B2B Government 102

Stern + Associates

FEBRUARY 2, 2023

But she emphasizes we must ensure the ethical development of these increasingly prevalent technologies. “AI That spirit shines through in her talks, writings – like her bestselling audiobook, “ Sex, Race and Robots: How to Be Human in the Age of AI ” (2020) – and her 2021 appearance on the ABC’s The View.

Privacy 84

Privacy Engineering Pharmaceuticals Education 84

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. presidential election, which means misinformation and deepfake advertising will rise, putting pressure on communicators to combat false narratives. It’s like trying to lay down pipe before you even dug a ditch.

Writing 190

Writing Communications Marketing B2B 190

Stern + Associates

JANUARY 24, 2023

Center for Leadership and Ethics at Columbia Business School, she also hosts the popular TED Business Podcast. Co-founder and board director of Zyrobotics, she is the Dean of the College of Engineering at The Ohio State University and bestselling author of “Sex, Race and Robots” (2020). Modupe Akinola, Ph.D. Bernstein & Co.

Leadership 90

Leadership Ethics Education Technology 90

Stephen Waddington

SEPTEMBER 18, 2020

Sarah Waddington has handed over #FuturePRoof to the BAME community for her latest book. Along the way she has published three books and created a vibrant community. How would you recommend graduates from the class of 2020 get hired and get ahead? How would you recommend graduates from the class of 2020 get hired and get ahead?

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

Stern + Associates

FEBRUARY 9, 2023

Howard’s examples from her own leadership journey uplift leaders and high potentials alike by emphasizing the importance of having the courage to innovate, engage with a diverse team and make and learn from mistakes – which she explains in-depth in her bestselling audiobook, “ Sex, Race and Robots: How to Be Human i n the Age of AI” (2020).

Engineering 62

Engineering Biotechnology Leadership Technology 62

Stern + Associates

JANUARY 6, 2022

Navigating the Ethics of Artificial Intelligence. AI and robotics pioneer Professor Ayanna Howard – entrepreneur and best-selling author of “ Sex, Race and Robots” (2020) – helps organizations identify potential threats encoded in AI , algorithms and search engines, including biases that can stigmatize certain groups and influence users.

Leadership 62

Leadership Policies Engineering Technology 62