prTini

DECEMBER 31, 2015

My company grew from 9 employees to 19 and the momentum heading into 2016 is inspiring. And, that’s how I landed on my two words for 2016: Live. Be intentional with time, money and other resources. May 2016 be your best year yet! The post 2016: The Year of Living Intentionally appeared first on prTini.

System 28

System Journalism Instagram Twitter 28

Cision

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. The Digital and PR Evolution.

Google 259

Google Digital PR Mobile SEO 259

Communications Conversations

NOVEMBER 16, 2022

I wrote a post back in 2016 about the 10 skills the PR pro of the future will need to have. Social media managers will need to be able to write on the fly with accuracy and the ability to distill down complex ideas. However, I LOVE the concept they’re driving at here. It helps when the trolls don’t know your real name ??.

Social Media 174

Social Media Media Analytics Data 174

Cision

NOVEMBER 16, 2017

Before you’ve started to write, ask yourself: what is it about this announcement that my readers will find compelling? If you need help, there are plenty of online resources that will help you find the right keywords. Write a Great Headline. Now that you have your topic and keywords, it’s time to write your headline.

SEO 174

SEO Engineering Google Writing 174

Deirdre Breakenridge

SEPTEMBER 6, 2016

I remember thinking how wonderful it would be if there was a book that provided not only additional resources on how we can create assignments, exercises, or exercises, but really showed you what you need to know to teach social media. Also, I think this is a resource for everyone who is involved in social media, not just in academia.

Social Media 150

Social Media Exercises Media Resources 150

Cision

MARCH 29, 2016

– Richard Toohey, writing in Public Relations Quarterly , Fall 1972. Our limits today are of attention rather than of resource, and press releases are one of many different communication channels that you have to deal with. In 2016, communication has many more moving parts. How to Write a Press Release. Conclusion.

Retail 120

Retail Pitching Print Writing 120

Deirdre Breakenridge

JULY 9, 2018

When I attended graduate school in 2016, I was also working at a Porter Novelli in Washington, D.C. If you have to write a research report, how could that research help your client’s business? One way to build that is to ask for other resources. A Guest Post by Sedale McCall, Digital Analyst, GPG.

Social Media 150

Social Media Media Case Study Analytics 150

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” I’m interested to see if another social platform will inherit Twitter’s status as a hub for journalists and a resource for breaking news.

Writing 192

Writing Communications Marketing B2B 192

Communications Conversations

JULY 6, 2016

Yes, it is 2016. Yes, I am tired of writing about this topic. Why am I writing about this yet again? But, the bigger issue from where I sit is this: It’s just a complete waste of resources. And yes, I do have good news to report. Brands may finally be getting it when it comes to marketing on holidays.

Brand 79

Brand Branding Facebook Writing 79

Doctor Spin

DECEMBER 26, 2023

I’m also constantly re-writing a book on public relations called “Amplify.” Plus—I’m striving to push Doctor Spin to become an appreciated resource for PR professionals and students. Speaking of goal-setting, I didn’t manage to publish my online PR course this year, either. If you’ve enjoyed these annual reviews—thank you.

Leadership 52

Leadership Blogging Course Resources 52

PR 20/20

SEPTEMBER 8, 2021

Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses. We all get to write our own story of how AI will impact us. Invest in your future! Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept.

Financial 52

Financial Conference Agency Resources 52

PRSay

JULY 27, 2016

1-7, 2016) encourages new public relations professionals to share resources and advice with fellow new professionals across the country as we celebrate current members and encourage new members to join. Write letters welcoming your new professionals to the company and thanking them for their work.

How To 60

How To Local Training Resources 60

Buzzstream

JUNE 16, 2021

In a serendipitous twist of fate, when I was writing this article, I came across this tweet from Louise Parker , Digital PR Director at @propellernet : Im not saying im massively advocating this because creativity and innovation are great yada yada but I swear the biggest myth is that if your idea has been done before you can’t do it.

Digital PR 160

Digital PR Film Instagram Writing 160

Communications Conversations

OCTOBER 15, 2019

What’s more, employment prospects for PRs will expand even more to 282,600 by 2026 (up 9 percent from 2016) according to projections from the Labor Department. Treat subject lines like you’re a copywriter at a big ad agency and you have to write a killer headline for a new ad. This ratio has doubled in the last 10 years.

Media Relations 100

Media Relations Pitching Media Report 100

Doctor Spin

APRIL 17, 2023

Write a white paper or research report on a topic related to your industry. Write a guest blog post for a popular industry publication or website. PR Resource: How To Write a 1-Page Strategy Keep it clean. If you write 1-2 clear sentences per bullet, your strategy should fit nicely on one page. Portfolio/Penguin.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Communications Conversations

NOVEMBER 12, 2020

What really differs from one setting to another is the quality of leadership and the resources you have to succeed. In 2016, when a client approached the DKY partners with a lot of content needs, they decided it was time to add a full-time PR and content function, which I was super happy to come in and anchor. Be sure to circulate.

Publicity 174

Publicity Leadership Corporate Agency 174

Waxing UnLyrical

DECEMBER 7, 2015

As we head into the second week of December, I imagine you’ve started looking ahead to 2016. Getting Your PR Measurement Program in Shape for 2016. Top Digital Marketing Trends to Watch in 2016 {Podcast}. Get a head start on your end of year planning with help from this week’s roundup. ” Yea baby! ” 5.

Data-Driven PR 40

Data-Driven PR Banking Facebook Writing 40

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. PR 20/20 launched Marketing Artificial Intelligence Institute in November 2016 with the mission to make AI more approachable and actionable for modern marketers. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Beyond PR

NOVEMBER 16, 2017

Before you’ve started to write, ask yourself: what is it about this announcement that my readers will find compelling? If you need help, there are plenty of online resources that will help you find the right keywords. Write a Great Headline. Now that you have your topic and keywords, it’s time to write your headline.

SEO 75

SEO Engineering Google Writing 75

Critical Mention

AUGUST 2, 2018

It cuts out time and saves resources that can now be allocated elsewhere. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. When she’s not writing you can find her at music festivals, hiking or snowboarding.

Technology 60

Technology Crisis Communications Pitching Software 60

Communications Conversations

NOVEMBER 2, 2017

I was managing our social media channels, while Jordan was writing the story you mentioned. How do you resource that? “ We started using it at the 2016 press conference at Target Field –and, it really took off. The story went live within minutes of the end of the game. So, I came up with “ # TOJO 17.

Case Study 113

Case Study Journalism Study Instagram 113

PR 20/20

JUNE 13, 2017

Since our launch in late 2016, we’ve profiled dozens of marketing AI solutions providers and discussed how marketers can begin using AI to drive productivity, personalization and performance. Write content. Review analytics and write performance reports. Recommend strategies and allocate resources. Discover content ideas.

Marketing 51

Marketing Technology Content Marketing Conference 51

Beyond PR

MAY 18, 2016

To take home the win, you need to anticipate buyer needs, react swiftly to shifting industry landscapes and score more revenue with fewer resources. In marketing, every day is game day. Success cannot rest solely on one person’s skill set. Tackle the challenge of marketing’s ever-evolving playbook by building a team of valuable players.

Marketing 75

Marketing Enterprise Customer Service Technology 75

Cision

DECEMBER 27, 2016

This year, I got to join the staff writing the Behind the Headlines segment and began brushing shoulders (or exchanging emails) with some of the biggest influencers, movers and shakers of the journalism and PR industries. Below are some of the biggest themes and my favorite quotations from this year!

Pitching 211

Pitching Crisis Consumer Storytelling 211

PR 20/20

JUNE 9, 2020

Between 2016 and 2019, PR 20/20 had evolved so much that the website was no longer a strong reflection of our vision. In 2016, we launched the Marketing AI Institute : a content hub that explores the current and future potential of AI, machine learning, deep learning, and cognitive computing to transform marketing.

Web 60

Web Internal International Storytelling 60

Presspage

MAY 16, 2017

Mobile Optimization For many years now mobile has risen in importance relative to desktop, and in 2016 Google changed its algorithm to reflect the significance of mobile. Are you writing content that people in your industry or in the news would be willing to share? Are they looking for a list of useful resources?

SEO 60

SEO Mobile Web Google 60

wiredPRworks

JUNE 8, 2016

For more information on the MDRT 2016 Annual Meeting , go to imdrt.org/2016am/index.html. MDRT (Million Dollar Round Table), the Premier Association of Financial Professionals, will be holding their 2016 Annual Meeting June 12 th -15 th in Vancouver. For more information on MDRT’s 2016 Annual Meeting, go to imdrt.org/2016am/index.html.

Insurance 40

Insurance Insurance Financial LinkedIn 40

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 1 The Seed is Planted #2 Doing the Research #3 Getting the Self-Publishing Mindset #4 What the Hell am I Going to Write About? #5 This SumoMe blog post told me that the seed I’d planted myself in 2015 – writing a book – was practicable. 2 Doing the Research It was February 2016.

Writing 83

Writing Google Blogging Exercises 83

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. Questions like, “Do I enjoy writing for Journalistics?” it’s hard to justify such a dramatic decline in post volume.

Blogging 64

Blogging Analytics Google Writing 64

Sword and the Script

JANUARY 7, 2020

Later, in 2016, the Agility platform was divested to Innodata as part of a ruling by the DoJ, when Cision acquired PR Newswire for $841 million in 2016. That’ll add noise to your search results and consumes computing resources for the platform. MediaMiser was based in Canada and provided media monitoring tools.

Tools 83

Tools Comparison Media System 83

Sword and the Script

APRIL 16, 2019

The exercise of getting a release through reviews and approvals can take longer than does the process of writing one. Its acquisitions have included one of those two press release companies – Cision bought PR Newswire for a reported $841 million in 2016. The third company on the list, Cision, has been on a buying spree.

Survey 71

Survey Technology Corporate Financial 71

Beyond PR

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. The Digital and PR Evolution.

Google 64

Google Digital PR Mobile SEO 64

Beyond PR

JUNE 15, 2016

2016 has been heralded by many marketing experts as the Year of Video, and it’s no wonder as video not only creates an engaging, personal experience, it also converts customers. Quality – and quantity – of resources is important. However, here’s something else to remember: The average adult’s attention span is eight seconds.

Video 40

Video Creativity Resources LinkedIn 40

Sword and the Script

JANUARY 28, 2020

A search of several review sites – G2, Capterra, TrustRadius and Software Advice – did not produce any reviews at the time of this writing. Initially, the company focused on social media management, but it made two small acquisitions in 2016, and later broadened its focus to included PR in 2017. 8) History and backstory.

Software 115

Software Tools Publicity System 115

wiredPRworks

JUNE 17, 2016

For more information on Forum Forward 2016 and to register, go to forumforward.org. Barbara Rozgonyi: Motivational Marketing Speaker and Trainer. “Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” Can't make it in person?

Strategy 40

Strategy LinkedIn Social Media Reputation 40

PR Conversations

JULY 5, 2016

A terrific resource for students and educators alike. Copyright: Museum of Public Relations (May 2016). Copyright: Adrian Crookes (May 2016). Not to mention, this was Fortune writing a fairly positive article on PR.” Under the gaze of Bernays. Acquiring new materials.

Publicity 53

Publicity Education Video Film 53

Waxing UnLyrical

FEBRUARY 24, 2016

Snapchat has become one of the most popular and talked about platforms for 2016. Instead of writing an email, you can record a video, write some comments and notes on the snap, and send it directly to the person via a private snap. Here are some additional links to other Snapchat resources: Mashable: Guide to Snapchat.

Customer Service 40

Customer Service Employee Internal International 40