Deirdre Breakenridge

DECEMBER 6, 2016

As we close out 2016, the #PRStudChat community will gather together on Tuesday, December 13th at 8:30 p.m. Her writing has been published on various websites including Brazen Careerist, Ragan’s PR Daily, Muck Rack, SpinSucks.com , Mediabistro, Business Insider and AOL Jobs.

Community 150

Community Twitter Corporate Groups 150

Cision

NOVEMBER 16, 2017

Before you’ve started to write, ask yourself: what is it about this announcement that my readers will find compelling? Write a Great Headline. Now that you have your topic and keywords, it’s time to write your headline. Be a maximum of 100 characters to allow for reposting on Twitter and other social media.

SEO 174

SEO Engineering Google Writing 174

Beyond PR

JULY 19, 2016

Writing a short press release headline that packs an informative punch isn’t easy. Our SlideShare How to Write Press Releases notes two rules of thumb for headline length: . The next time you’re writing a press release, consider these five tips and examples to help keep your headline short, sweet and to the point.

Writing 40

Writing Wireless How To Travel 40

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

We’ve seen how powerful real-time marketing is for consumer brands that are active on social channels. The same opportunities – and challenges – exist for B2B services and products on LinkedIn, Twitter, or other, more niched social platforms. Organize before you write. B2B content must be shareable.

B2B 120

B2B Customer Service Software Technology 120

Waxing UnLyrical

JUNE 3, 2016

They included: Michael Smart an independent communications trainer who helps PR pros improve their pitching success rate and enhance their PR writing; Chief Strategy Officer of AirPR Rebekah Iliff who helps businesses measure PR’s impact and make data-driven decisions; and. Here’s some of what we talked about.

Media Relations 40

Media Relations Measurement Media Analysis 40

Contently - Strategy

OCTOBER 4, 2018

For instance, your blog posts may read as professional and enthusiastic, but your Facebook copy promoting each blog post can’t sound exactly like what you post on LinkedIn, Twitter, or Instagram. You might want to dial down the enthusiasm on Twitter and LinkedIn, and dial it up a notch on Instagram and Pinterest.

Brand 111

Brand Branding LinkedIn Instagram 111

Sword and the Script

DECEMBER 26, 2023

Social media platforms Bluesky and Threads will continue to become attractive substitutions for X (formerly Twitter).” ~ Marc C. Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.”

Writing 194

Writing Communications Marketing B2B 194

Critical Mention

JANUARY 3, 2019

My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. While I started engaging on social media channels, I realized that blogging and writing about my experiences would be central to sharing my story. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. Juggling editing copy for the magazine, pulling together HDT’s daily newsletters and posting on social media. LinkedIn: [link]. HDT LinkedIn: [link]. Have a reason.

Meeting 83

Meeting Automotive Media Transportation 83

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

. ➢ IBE’s analysis of the published ethics codes from 24 PR member associations worldwide found that 54% had significant room for improvement and were ‘ripe for review,’ according to IBE’s LinkedIn post. ➢ Writing the rules and providing guidance in a positive, inclusive, and clear (non-legalese) manner.

Ethics 111

Ethics Industry Publicity Analysis 111

Cision

MAY 2, 2016

. “Two significant things have already happened that we have not paid enough attention to: First, news publishers have lost control over distribution… Second, the inevitable outcome of this is the increase in power of social media companies.” ” – Emily Bell, writing for CJR. Conclusion.

Mobile 120

Mobile LinkedIn Facebook Google 120

Norton's Notes

JULY 20, 2016

This article was originally written by good friend Dan Smith who posted it on his LinkedIn. My manager and I form the ‘JCB Social Media team’ Between us, we run JCB’s global pages and provide support to the regions. Dan works in the marketing team at JCB World Headquarters here in the UK. I hope you like it.

Case Study 28

Case Study Social Media Study Media 28

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. Kate is the senior social media strategist at the University of St. We know from previous years that the game can be one of the biggest social media moments of the year. So then I got curious.

Case Study 113

Case Study Journalism Study Instagram 113

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. I’ve always been an avid consumer of journalism and loved writing.

Fashion 120

Fashion Pitching Journalism Social Media 120

Maxim Behar

SEPTEMBER 5, 2021

Our industry has undergone huge changes, but it should be noted that the changes were not the result of a pandemic, but of the growing influence of social media over the years. Only 10 years ago, we were the communications intermediary between our customers and the traditional media. What is the biggest trend right now? -

Meeting 98

Meeting Advertising Advertising Agency 98

Beyond PR

NOVEMBER 16, 2017

Before you’ve started to write, ask yourself: what is it about this announcement that my readers will find compelling? Write a Great Headline. Now that you have your topic and keywords, it’s time to write your headline. Be a maximum of 100 characters to allow for reposting on Twitter and other social media.

SEO 75

SEO Engineering Google Writing 75

Communications Conversations

FEBRUARY 29, 2016

2016 Skills of the PR pro of the Future. 1: Social advertising copywriting skills and an ability to manage social media advertising campaigns. That means learning how to use Power Editor, LinkedIn’s ad platform and Twitter ad products. Sure video production skills are still in demand in 2016.

Instagram 60

Instagram Analytics Mobile Employee 60

Waxing UnLyrical

DECEMBER 7, 2015

As we head into the second week of December, I imagine you’ve started looking ahead to 2016. Getting Your PR Measurement Program in Shape for 2016. Reclaiming Social: Content Strategy for Social Media. Uber-Targeted Social Media Strategies. #someoneslowmedown! ” Yea baby! ” 5.

Data-Driven PR 40

Data-Driven PR Banking Facebook Writing 40

Communications Conversations

OCTOBER 15, 2019

Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. What’s more, employment prospects for PRs will expand even more to 282,600 by 2026 (up 9 percent from 2016) according to projections from the Labor Department. Because the name of the game in media relations is building trust. It just is.

Media Relations 100

Media Relations Pitching Media Report 100

Communications Conversations

MAY 5, 2016

Maybe I had gotten a bit *too* focused on our millennial audience in 2016. Especially with social media, my goal is to have an answer prepared for the “Why should I care?” I found myself at a point in my career where I was writing less and missed it. You’re also a fellow blogger!

LinkedIn 60

LinkedIn Education Agency Blogging 60

Sword and the Script

JANUARY 7, 2020

MediaMiser was based in Canada and provided media monitoring tools. Later, in 2016, the Agility platform was divested to Innodata as part of a ruling by the DoJ, when Cision acquired PR Newswire for $841 million in 2016. Setting up social media searches works almost the same way but there is an extra step.

Tools 83

Tools Comparison Media System 83

wiredPRworks

JUNE 17, 2016

In my session, “WIRED Social Selling: Elevating Association Experiences via Creativity and Innovation RN [Right Now!], attendees will learn to leverage social selling and multichannel marketing for associations. For more information on Forum Forward 2016 and to register, go to forumforward.org. Can't make it in person?

Strategy 40

Strategy LinkedIn Social Media Reputation 40

Critical Mention

AUGUST 2, 2018

Companies also have chatbots on their sites and social media pages to answer customer questions. Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing. Now, that information is much more readily available.

Technology 60

Technology Crisis Communications Pitching Software 60

Beyond PR

FEBRUARY 13, 2018

Census Bureau reported that between 2015 and 2016, the African-American population grew by 1.2 African American participation in social media has been spotlighted in recent years. For example, the highly influential community known as Black Twitter has driven many social and cultural issues and become a national political force.

Television 72

Television Education Groups Community 72

PR 20/20

APRIL 1, 2021

There are more than 10 million marketers worldwide, according to a simple LinkedIn Sales Navigator job function search. Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. social media). Chances are, if you’re reading this, you’re one of them. and Exceed.

Education 52

Education Marketing Conference Agriculture 52

Sword and the Script

SEPTEMBER 20, 2016

I’ve noticed it posted a dozen different times on LinkedIn – and each time it seems to get further apart from the truth. That post was published in June 2015 according to the dateline posted at the time of this writing. The result is, more than a year later, the masses are simply taking that graphic and re-posting it to LinkedIn.

Content Marketing 60

Content Marketing Marketing Comparison Data 60

Sword and the Script

JUNE 25, 2016

He made 300 phone calls to a list of contacts he cultivated on LinkedIn. The daily time people spend w/ #digital media remains flat as content grows https://t.co/SJtgPBrMry Frank Strong (@Frank_Strong) June 12, 2016. Strong Headline + Stellar Content + Paid Media = Audience Attention. What I Learned Making 300 Cold Calls.

Marketing 61

Marketing Content Marketing Energy Measurement 61

Beyond PR

APRIL 25, 2017

What started as a fact-checking mission to validate information presented by newsmakers, particularly elected officials’ campaign ads, speeches, and debates, has migrated into an organization-wide effort to verify reported or shared news stories that appear to have bad information, according to Eric Carvin, AP’s social media editor.

Facebook 75

Facebook Newspapers Local Consumer 75

OnePitch

DECEMBER 13, 2022

Kimeko is a senior marketing reporter for Digiday who covers media buying and ad spending along with marketing strategy. View the links to follow Kimeko McCoy on Twitter and LinkedIn. But the problem with that is then you see stuff you’re like, “Hmm, 2016. How She Writes Stories. [00:08:23] It runs the gamut. “We

Pitching 52

Pitching System Video Television 52

Waxing UnLyrical

AUGUST 5, 2016

Watching the opening ceremony of the 2016 Summer Olympics on NBC, broadcast live from Rio de Janeiro (I mean, Zika can’t get me through an LCD screen, can it?). But you know what’s really interesting about the 2016 Olympics? ” Listen: before writing this post, I had no clue who Brodie Smith was. But with 1.4

YouTube 40

YouTube Banking Video Sports 40

Waxing UnLyrical

FEBRUARY 8, 2016

Valentine’s Day Campaign Tips For 2016. Why: “Start by trying to think about how someone might use your product or service in the context of a relationship,” writes Milly Hopkins for BeeLiked , as she explains why it’s “never too late to think up a great campaign for Valentine’s Day.” ” 2.

Community 40

Community Viral Web Creativity 40

Waxing UnLyrical

FEBRUARY 1, 2016

Fortunately, in 2016 we’re no longer so bound thanks to the marvels of technology. Why: “Working from home takes from you the face-to-face office interaction,” writes Corina Manea as she explains how to overcome some common boundaries faced when working from home. 5 Realities of Working From Home. ” 7.

Communications 40

Communications Community Writing Crisis 40

Norton's Notes

MARCH 21, 2017

Can you tell us a little bit about yourself and what made you start writing your blog? My name is Chris Norton, I am the founder and managing director of Prolific North’s small PR Agency of the year Prohibition and have been blogging about PR, technology and social media marketing since back in 2007.

Interviews 35

Interviews Writing Blogging Social Media 35

Beyond PR

JUNE 15, 2016

2016 has been heralded by many marketing experts as the Year of Video, and it’s no wonder as video not only creates an engaging, personal experience, it also converts customers. Author Courtney Compton is a business development representative and social media ambassador at PR Newswire.

Video 40

Video Creativity Resources LinkedIn 40

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

Solo PR Pro

JUNE 28, 2016

We are heading into peak conference season (including the Solo PR Pro 2016 Main Event ) so it is a great time to strategically prepare so that you get the get the most from your conference experience. Stay at the conference hotel, to maximize your time for socializing. Connect on social media with conference speakers who impacted you.

Conference 40

Conference How To Meeting Travel 40

Sword and the Script

SEPTEMBER 3, 2019

As I wrapped up the writing on this post, I figured I had done three of these so far but surprised myself when I realized this is the fifth one. A quick note before we get started on the summary this month: I have one free complimentary pass to the Earned Media Mastery online summit that Agility PR Solutions hosted.

Analytics 68

Analytics Report Technology Pitching 68