Sword and the Script

FEBRUARY 2, 2022

It doesn’t happen often, but we’ve seen software companies in the PR space run this play before. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. First, B2B companies spend roughly $150 for every email they collect. Case in point?

SEO 132

SEO Content Marketing Marketing Software 132

Critical Mention

FEBRUARY 23, 2021

Padhye was promoted to CTO in August of 2020 in recognition of his contributions to the Critical Mention platform since joining the team in 2013. Indeed, the company is coming off its best January sales numbers in company history. . “I It’s a great time to be at Critical Mention.”.

Analytics 78

Analytics Technology Instagram Leadership 78

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Rockefeller Jr. Some things never change.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Communications Conversations

DECEMBER 8, 2022

Her start : Public relations intern with Fleishman Hillard. She also most recently served as chief communications officer of the largest privately held company in the U.S., Her start : Talent resources intern at Fallon. She’s had six different jobs at Polaris in her 10+ years with the company. LeeAnn Rasachak.

Marketing 60

Marketing Leadership Creativity Internal 60

Solo PR Pro

DECEMBER 17, 2021

All her clients are tech startups, growth companies, or VC firms—and each of them came to her through referral. Jessica Lawlor & Company celebrated five years in business in 2021. ” Jennifer was happy and surprised to see that 2021 was her best year in business financially since opening in 2013. Congratulations to all!

Banking 96

Banking Film Transportation Financial 96

Polaris

NOVEMBER 20, 2014

He also addressed the Cannes Lions International Advertising Festival. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Its signature event is the Global Cardboard Challenge, held in 2013 and 2014 on the Saturday closest to the anniversary of the 2012 flash mob. Find a hero to whom they can relate.

Storytelling 199

Storytelling Reddit Video Creativity 199

wiredPRworks

APRIL 27, 2021

We’re proud to unite as many people as possible to learn, get inspired, and grow better together,” said Andrew Weiss of Podfest Expo, which was founded by Chris Krimitsos in 2013. 2021 Podfest Master Class Tracks. Podcasters of all levels can join these sessions online.

Strategy 52

Strategy Case Study Marketing Energy 52

Sword and the Script

SEPTEMBER 10, 2019

I’ve read and written about the survey since about 2013 and have found it to be an interesting indicator of industry benchmarks. About 34% of respondents identified themselves as employed by B2B product companies, while another 31% said B2B services, so overall about 60% of respondents are senior leaders in B2B marketing organizations.

Survey 98

Survey B2B Marketing Trade Shows 98

wiredPRworks

JULY 1, 2016

In 2013, I attended the event, my second MPI event, for the first time. Last year, my company CoryWest Media contributed to IX Chicago’s marketing and PR plans. who is also keynoting, Eric Wulf CEO of the International Car Wash Association and Timothy J. Mason Chief Marketing Office of ISACA.

Industry 49

Industry Meeting Trends Internal 49

Cision

APRIL 21, 2015

Branded video views increased 73 percent from Q3 of 2013 to Q3 of 2014. From interns to executives, everyone has some writing skill, but many have never put together a professional video. Here are some of Matthew’s thoughts about the importance of video now and moving forward. Want the video creation tips and best practices you need?

Video 120

Video Brand Branding Trends 120

Solo PR Pro

JULY 26, 2022

In 2013, she opened her solo firm Nova Communications, where she consults with companies of all sizes — from startup consumer apps to billion-dollar global tech giants — on their social media and communications programs. Jennifer Donovan always knew she wanted to live abroad. “I Throughout it all, Jennifer kept traveling the world.

How To 52

How To Travel Insurance Insurance 52

Cision

SEPTEMBER 15, 2016

Building an effective communication strategy is the key difference between companies that are successful and those that aren’t. Kevin Turpin, president at the National Journal, details his vision for the company with a focus on innovation and creativity. So how do you ensure that you stand out?

Journalism 0

Journalism Policies Strategy Survey 0

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Most of this happened in the U.S. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

wiredPRworks

APRIL 27, 2021

We’re proud to unite as many people as possible to learn, get inspired, and grow better together,” said Andrew Weiss of Podfest Expo, which was founded by Chris Krimitsos in 2013. 2021 Podfest Master Class Tracks. Podcasters of all levels can join these sessions online.

Strategy 40

Strategy Case Study Marketing Energy 40

Critical Mention

AUGUST 5, 2018

Named Forbes top 50 social media influencer in 2013–among many other awards–Steve Farnsworth now heads his business, Demand Marketing which drives lead generation and content marketing for B2B in the tech industry. Peter also sits on advisory boards of several companies, including DailyWorth and Namely. Steve Farnsworth.

Twitter 77

Twitter Radio Social Media Print 77

PRSay

APRIL 22, 2016

Could we enable our employees to align their work more closely with our customers and their expectations of our company? Tip #3: Create voluntary brand champions within your company. We’ll dig into more practical tips on how to create internal alignment and customer connection. The short answer? As for the customers?

Agriculture 90

Agriculture Employee Corporate Training 90

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” internal alarm and sent the client running in the other direction. I love a good idiom.

Creativity 96

Creativity Storytelling LinkedIn System 96

Mark My Words

MARCH 29, 2021

Just as when Jennifer Aniston became the ‘chief creative officer’ of a natural supplement range or when David Beckham backed a cannabinoid skincare company, these mutually beneficial ‘ethical’ tie-ups can be worth their weight in publicity gold. And not just for the company that gets their endorsement. It was not a hard internal sale.

Corporate 60

Corporate Interviews Community Newspapers 60

Shift Communications

FEBRUARY 18, 2016

And the conversation about the company continues to grow, as we can see in this Google Trends chart from the company’s launch in August 2013 to January 2016. We’ve used it internally for projects, for specific team needs AND used it with outside partners and clients.

B2B 60

B2B Marketing Enterprise Community 60

Maxim Behar

JANUARY 18, 2023

I have a friend who now runs a very large IT company, but when he was 20 years old, he was a sailor, he graduated from naval school, and he really wanted to shine. In business, we have several companies that are on international exchanges, one of them for EUR 280 million on the Frankfurt Stock Exchange. Bulgarian company!

Government 72

Government Education Course Ethics 72

wiredPRworks

NOVEMBER 15, 2016

Join us on a backstage guided tour through a range of insider relationships with a variety of companies – all from a personal perspective as a brand influencer, affiliate marketer, social media community leader, mom blogger, brand management consultant and digital marketing expert. at Social Media Week Berlin in 2013.

Strategy 40

Strategy Marketing Social Media Internal 40

Bianchi Biz Blog

SEPTEMBER 26, 2022

I moderate panels and fireside chats for Reuters Automotive Events, and I am on the board of Women in Automotive, I serve on the Steering Committee and as a juror for the World Car Awards and am on the board of the International Motor Press Association. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 74

Meeting Automotive Media Journalism 74

Stuart Bruce

MAY 29, 2015

Many PR professionals help companies and organisations to create annual reports, but despite improvements to make them more interesting they are still frequently just focused on financial data with everything else relegated to mere cosmetic additions. Until 2013 Dell was a publicly listed company, when it became privately owned again.

Report 60

Report Financial Corporate Reputation 60

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To Internal International 77

PR 20/20

AUGUST 22, 2017

Editor's note: This post was originally published in May 2013, and was updated in August 2017 per latest best practices and data. While only 7% cite executive sponsorship as their paramount challenge, 40% indicated that the most common challenge—proving ROI—points to a crucial need to drum up and perpetuate internal support.

Marketing 87

Marketing Resources Technology Internal 87

MaccaPR

MAY 23, 2016

Example: RTI International undertook a study that examined Twitter posts about e-cigarettes between 2008 and 2013 to gain insight into how companies were selling and promoting the product, as well as the locations where people use e-cigs the most. Engage Publishers as Opinion Leaders. VaxWithMe #VT Here's why: https://t.co/s9qrOsiJew

Conference 80

Conference Healthcare Marketing Crisis 80

PR Breakfast Club

JUNE 29, 2014

It takes a special environment to enable employees to promote their ideas both internally and to the editors and others being pitched. She now heads up the Vantage Intern Program, or VIP, where she has revamped the intern training program and now serves as a go-to leader and mentor for all interns. Creativity.

Employee 48

Employee Skype Agency Internal 48

Beyond PR

JANUARY 16, 2018

And while companies have often focused on customer support or general engagement with consumers as the primary use case for the social channel, the PR professionals have been under-served in terms of knowing which journalists and influencers on social channels matter the most to their campaigns. .

Data 70

Data Retail How To Sports 70

Waxing UnLyrical

JANUARY 24, 2013

As 2013 progresses, the success or failure of a PR program will become increasingly dependent on deeper analytics and insights. Jim has a reputation for delivering exceptional results for prominent international companies, such as Dun & Bradstreet and JPMorgan Chase & Co.

Big Data 92

Big Data Data Publicity Analytics 92

Communications Conversations

OCTOBER 24, 2019

General Mills, Sleep Number, Cargill, Andersen Windows & Doors, Patterson Companies, Toro, Trane, Thermo King, UCare, Allina Health and Starkey have all been clients over the last 10 years. I’ve been developing this resource since 2013! Yep, it’s been a crazy 10 years. And, it went by FAST! What about ACH highlights?

Social Media 79

Social Media Media Groups Blogging 79

Communications Conversations

JUNE 4, 2019

It also fails to understand the importance of building organizational “coalitions” within a company to ensure that marketing’s impact can be fully realized; something that is difficult to drive without real, hands-on experience and a few gray hairs. She graduated in 2008 with a degree in international trade and customs.

Marketing 68

Marketing Leadership Groups LinkedIn 68

wiredPRworks

JUNE 8, 2016

My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company. Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” at Social Media Week Berlin in 2013.

Insurance 40

Insurance Insurance Financial LinkedIn 40

PRSay

SEPTEMBER 14, 2016

Wilde joined Thuzio as an intern in the summer of 2013, a company that was founded in 2012 by former New York Giants running back Tiki Barber and Mark Gerson, Chairman and Co-Founder of Gerson Lehrman Group. Russ Wilde, Jr., Look at influencers who are doing very well and learn from them.

Sports 60

Sports Creativity Industry YouTube 60

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. The company was founded in 2002 and I joined just over a year later.

Marketing 50

Marketing Wireless Software Journalism 50

Shift Communications

AUGUST 18, 2015

During my two years with the company, I started to realize that I definitely felt partial towards my B2B accounts. Eager for a change and excited to take on a new challenge, I jumped at the opportunity to join SHIFT’s consumer practice group in the summer of 2013. Career-ending move? Not with these folks.

Groups 60

Groups B2B Employee Policies 60

wiredPRworks

FEBRUARY 8, 2017

Presented by Meeting Professionals International and hosted by the Washington Hilton, MACE! MPI Potomac’s Mid-Atlantic Conference and Expo (MACE) 2017, is an educational conference and business forum for the meetings and events industry, presented by the Meeting Professionals International Potomac Chapter (MPI Potomac). What is MACE!?

Marketing 40

Marketing Conference Meeting Social Media 40

wiredPRworks

JUNE 17, 2016

Barbara Rozgonyi: Motivational Marketing Speaker and Trainer. “Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” at Social Media Week Berlin in 2013. Barbara Rozgonyi leads CoryWest Media.

Strategy 40

Strategy LinkedIn Social Media Reputation 40