How the New York Public Library’s Blog Mobilizes Communities
Cision
APRIL 24, 2015
The term “content marketing” casts a wide net when it comes to ways to promote and publicize a brand or organization. However, blogging is one of the leading tools in any brand’s content marketing strategy. Because the community of library bloggers is so big and distributed, it’s hard to take a one-size-fits-all approach.
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