wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. How did they meet?

Financial 52

Financial Social Media Banking Media 52

wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. What we covered.

Social Media 52

Social Media Corporate Communications Media 52

wiredPRworks

MAY 25, 2022

She has written 9 books, thousands of blog posts, produced hundreds of videos, and worked extensively with brands and companies. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. About Barbara Rozgonyi.

Television 52

Television YouTube Pinterest Radio 52

wiredPRworks

FEBRUARY 11, 2019

But first, answer me this: What’s your brand story, morning glory? if you can’t get your brand story straight. Or, if your brand’s story is boring and easy to tune out, you – and your brand – are in B-I-G trouble. You’ll walk away with a refreshed, and revitalized, brand story model to power up your business.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

wiredPRworks

FEBRUARY 14, 2022

Danielle is a creative at heart, but focuses on participating in community-focused entrepreneurship, convinced that it will on day save the world! Over the last decade in the digital space, Elly has created, executed, and managed social media communities for over 350 companies, athletes, and brands.

Social Media 52

Social Media Trends B2C Media 52

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Thomas in 2007-2008. Where is she now?

Marketing 60

Marketing Leadership Creativity Internal 60

wiredPRworks

APRIL 6, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. Tune into smart insights, cool tips, and lots of laughs. About Barbara Rozgonyi.

How To 52

How To Engineering System Insurance 52

wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. About Barbara Rozgonyi, Sales Performance Expert.

Strategy 52

Strategy Training Insurance Insurance 52

wiredPRworks

MAY 23, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. I only changed a few words here and there. Her podcast, Growing Social Now, launched in 2021.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Cision

SEPTEMBER 25, 2015

It was creative. Somewhere during the throes of the economic downturn of 2008, I had to steal her line. Creativity and originality were among the first things to slip. Get Cision’s “PR Starter Kit” to get your brand back on track! We can get creative. It was interesting. Enter the Great Recession.

Survey 120

Survey Print Creativity Energy 120

Doctor Spin

MAY 30, 2023

He regularly used innovative and creative advertising techniques to capture the public’s attention. The power of a brand. Barnum built a solid personal brand that became synonymous with spectacle and excitement. Barnum had a knack for creating buzz. His reputation often preceded him, drawing in crowds based on his name alone.

Publicity 52

Publicity eBook Ethics Resources 52

Shift Communications

SEPTEMBER 13, 2017

However, since the financial crash of 2008 and the coinciding rise of AWS, iPhones, and frictionless services, non-banks are finding creative ways to fill financial needs for both consumers and businesses across the country in a phenomenon known as shadow banking. As expected, the “big” banks offer something in all of these areas.

Banking 79

Banking Financial Advertising Advertising 79

wiredPRworks

MAY 18, 2022

His fourth book, Small Town Rules: How Small Business and Big Brands can Profit in a Connected Economy shows how when every customer can talk to every other customer, it’s like living in a small town: Your reputation is everything ! An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

Small Business 52

Small Business Social Media Radio Media 52

Sword and the Script

MAY 21, 2019

While the brand and the stint in sales have certainly shaped her views, there was another influence whenever she ventured to HQ in Burbank California. “I The women on the brand side at Disney opened up the world to me with their smarts, fearlessness, and wicked talented.”. That experience also sparked an interest in marketing.

B2B 81

B2B Social Media Company Marketing 81

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. AI should make us better people, professionals and brands. This frees the agency and the client up to redirect resources to higher value creative and strategic tasks.

Agency 84

Agency Enterprise Technology Analytics 84

wiredPRworks

JUNE 17, 2016

In my session, “WIRED Social Selling: Elevating Association Experiences via Creativity and Innovation RN [Right Now!], WIRED Social Selling: Elevating Association Experiences via Creativity and Innovation RN [Right Now!]. Named one of the top 50 content marketing influencers on Twitter, Barbara's digital brand is @wiredPRworks.

Strategy 40

Strategy LinkedIn Social Media Reputation 40

wiredPRworks

DECEMBER 14, 2015

More than just an online resume, your LinkedIn profile connects you to the virtual marketplace of the business world, Barbara says, “With over 400 million members, LinkedIn offers a high-performance personal branding platform you activate, design and manage. Barbara Rozgonyi Motivational Marketing Speaker and Trainer.

LinkedIn 49

LinkedIn Marketing Conference Meeting 49

wiredPRworks

FEBRUARY 23, 2018

Are you looking for a social selling speaker, consultant or trainer to help you improve your branding, sales and customer experience relationships? Barbara Rozgonyi leads CoryWest Media, a women-owned strategic marketing consultancy that attracts attention, builds brands and connects customer experiences in 4D via the WIRED PR works system.

Education 51

Education System Meeting Nonprofit 51

Shift Communications

MARCH 3, 2016

With nearly 34,000 attendees from across 85 countries and 2700 speakers across 1200 sessions, it’s a marketing spectacular where major brands and startups alike can put their brightest feathers on display as the tech elite converge on the former sleepy town of Austin.

Interviews 60

Interviews Conference Creativity Community 60

Doctor Spin

APRIL 17, 2023

This policy encourages customers to try products without fear of commitment and builds trust with the brand. To create these “zombie loyalists,” Shankman recommends focusing on exceptional customer service, going above and beyond to ensure every customer has a positive experience with your brand. McGraw-Hill Education.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Sword and the Script

OCTOBER 3, 2017

Since 2008, I’ve helped three different companies – small, medium and large – build out successful content marketing programs. We didn’t call it “content marketing” in 2008, but these efforts were aimed at building an audience. Taking this further, I’d offer the following four takeaways for consideration. Give our services a try.

Content Marketing 64

Content Marketing B2B Survey Analysis 64

MaccaPR

DECEMBER 1, 2015

Is it really all that important that your brand teams go beyond hiring staff with the surnames Anderson, Peterson, Gustafson and Carlson, and make an extra effort to welcome agency interns with names like Pham, Castillo, Sabah or Xiong? To paraphrase WWE wrestler “Stone Cold” Steve Austin, “Hell, yeah !”

Marketing 48

Marketing Advertising Advertising Agency 48

Sword and the Script

FEBRUARY 16, 2019

I sense we are reaching that point in marketing, with respect to data and creativity. This is the role of creativity in marketing: to drive an emotional connection and feeling of belonging. Where every business has data, perhaps even the same data, we cannot have, by definition, the same creativity.

Creativity 77

Creativity Study Survey Advertising 77

Sword and the Script

DECEMBER 30, 2017

What we made, on a platform called Moveable Type in 2008, was a pretty good start, but there was also a lot of red-tape. Everyone is doing “more content” when what might actually make the budget go further is a little planning, creativity and even daring to be different. 5) Your Brand is Not the Hero…Your Customer is the Hero.

Blogging 72

Blogging B2B Content Marketing Trade Shows 72

PR Conversations

APRIL 24, 2018

Which real, historical or fictional person or brand would you like to give a reputation makeover? I think tomorrow’s PR leaders need to focus on developing more: strategic, critical and creative thinking skills, plus. Up until recently, I would say Hollywood had great public relations. This one is easy: Napoleon Bonaparte.

Journalism 79

Journalism Ethics Film Construction 79

The Hoffman Agency

APRIL 3, 2017

If there are two brands that my colleagues constantly associate me with, it has to be Disney and LEGO. Growing up, these two brands were etched in my heart, with many memories linked to their characters (Disney) and merchandise (LEGO). By Adele Soh , Senior Account Executive, The Hoffman Agency Singapore. Looking forward.

Transportation 28

Transportation Mobile System Video 28

Karen Freberg

DECEMBER 30, 2019

I started getting actively involved in researching in social media back in 2008, but the first time I had the chance to teach social media was back in 2011. I would have never imagined this would become one key part of my brand and reputation in the industry and academy.

Social Media 56

Social Media Conference Travel Internal 56

PR 20/20

SEPTEMBER 21, 2016

As the largest content marketing event around, the opportunities to learn trade tricks, network with leading influencers and fuel creativity are endless. There’s only so much a brand can convey in 400 words or a 30 second video, and it can be challenging to create meaningful engagement. Audiences are on the go (mobile).

Content Marketing 40

Content Marketing Marketing B2B Video 40

Communications Conversations

FEBRUARY 3, 2015

1-You started your professional career at Supervalu back in 2008. I sat on a team of smart and driven women and got to participate in a handful of internal communication, PR and creative services projects. I love how the landscape changes daily and how big brands can interact one on one with a consumer. What do you enjoy most?

Interviews 60

Interviews Corporate Meeting Customer Service 60

PR Job Coach

NOVEMBER 26, 2020

Patti is known as an inspirational leader, innovative thinker, problem-solver, growth driver, passionate brand steward and both an agent for change and a counselor during that change. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. In 2008, investment and securities trading company Bear Sterns was forced to sell itself to JP Morgan Chase for $10 a share after rumors were spread about the company going bankrupt. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Publicity 77

Publicity Reputation Crisis Communications Film 77

Communications Conversations

AUGUST 1, 2019

It was 2008 during this time and I decided to start leveraging LinkedIn as a tool to identify and connect with these managers I wanted to get in front of. Over the years, you’ve built quite the reputation as a video host for the brands you work for. Though those videos, we saw a major increase in traffic to the brand.

Social Media 60

Social Media Media Video Meeting 60

Cision

AUGUST 27, 2015

Now, nearly twice as many Americans listen to a podcast monthly than in 2008. Why should your brand consider adding podcasts to your content marketing strategy? Image: Ruta N Medellin , Holmes Palacio ( Creative Commons ). Why is that? Obviously, podcasts are popular, but so are blogs.

Skype 120

Skype Interviews Software Mobile 120

Waxing UnLyrical

JULY 18, 2011

I was also an early user , and in 2005 Ogilvy London offered me a job as Interactive Creative Director. I took up my post in the UK in February 2008. CK: Historically, America has done more creative, and just plain “more&# with digital for brand marketing. “Digital creative&# means many things.

Creativity 74

Creativity Local Comparison Groups 74

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. “When I first started blogging in 2008, it was to document my own journey through a changing media landscape, knowing PR needed a new approach. Author of 27 Blogging from Paradise books.

Communications 81

Communications How To Blogging Content Marketing 81

ImPRessions - Crenshaw Communications

JULY 26, 2016

As a field full of creatives and forward thinkers, it’s no wonder tech and consumer public relations agencies have embraced newer social media platforms. It’s no wonder organizations and brands of every kind are investing serious creative capital in Snapchat to broaden their PR reach and supplement traditional media programs.

Creativity 120

Creativity Social Media Retail Print 120

Mark My Words

DECEMBER 29, 2015

Cannes Lions was all about purposeful brands. However, as the comeback of wolfish investment bankers at Barclays and elsewhere goes to show even a calamity on the scale of the 2008 crash eventually passes into the dusty vaults of memory. What we crave is for brands to take responsibility. 2016 will be about responsibility.

Journalism 60

Journalism Wikipedia Film Interviews 60