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How To Measure The “Hidden” Value Of PR Work: Contextual Value

ImPRessions - Crenshaw Communications

One of the biggest trends we’re seeing in PR is a focus on the innate value of PR – and not just in meeting KPIs. A mention at the beginning or within key sections can have more impact than a minor one that’s buried with industry competitors. Where a brand appears in an article also affects the value of a placement.

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The future of content marketing: Challenges, opportunities, trends and predictions

Agility PR Solutions

This section […] The post The future of content marketing: Challenges, opportunities, trends and predictions appeared first on Agility PR Solutions. Content marketing—the strategic creation and distribution of valuable and relevant content—plays a crucial role in engaging audiences.

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How To Submit Contributed Stories To Fast Company And Tips On Getting Published

Remote PR Jobs

Originally seen on Fast Company Fast Company ‘s Leadership section selectively accepts outside contributions from industry professionals. We like articles that introduce new ideas and advance conversations around topics and trends that engage our readers–think op-ed rather than content marketing. And please no phone calls.

Company 100
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Pitching the Local Media – Tips from the Pros

PR for Anyone

Email me when you notice a trend going on. We also cover trends and economic stories (local sales numbers, prices, etc.). . are typically covered only periodically (quarterly) when we do special real estate sections. Other than special sections, we aren’t going to cover generic topics (how to find a house, etc.)

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5 essential sections to include in your influencer media kit

Agility PR Solutions

In fact, some of the top trends in digital marketing revolve around social media networks like Instagram and Facebook. The post 5 essential sections to include in your influencer media kit appeared first on Agility PR Solutions. The digital marketing space has a lot of scope for social media influencers.

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How (And Why) PR Pros Should Use TikTok

ImPRessions - Crenshaw Communications

Videos with branded hashtags are not only available in a user’s normal feed, but also in the Trending section of the Discover tab, making these videos widely viewable. Branded lenses jump on trends. Branded lenses also let companies land in the Trending section of the Discover tab for ten days. million likes. .

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AdTech Pubs Every PR Pro Should Be Reading

ImPRessions - Crenshaw Communications

Thankfully, almost all outlets that cover the business of advertising cover the ad tech sector, and many have dedicated sections for it. In what other publication will you find a section called “ WTF Ad Tech? ” Campaign takes pride in delving into industry trends and strategies. or “ WTF Programmatic? Marketing Land.