Onclusive

OCTOBER 26, 2016

Last week in New York, we held the third annual PRTech Awards honoring individuals who work to bring together PR, marketing, technology, and media selected from 100+ nominations.

Radio 150

Radio Print Software Web 150

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

When a company shows how a known brand like Home Depot or Mercedes has achieved business objectives using a software solution, for example, it gains instant credibility. can show an inclusive and progressive environment through awards in the DEI and women in technology spaces. Awards produced by U.S. By the same token, U.K.

B2B 295

B2B Industry Company Case Study 295

Sword and the Script

SEPTEMBER 1, 2020

Though I do my best to keep tabs on news from PR technology providers for these roundups, I occasionally I miss one. billion global market for Media Intelligence/PR software and information solutions.” The addition rounds out the company’s monitoring suite which includes online print and social media monitoring. Or thereabouts.

Internal 147

Internal International Tools Software 147

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 147

Media Relations Media Print Software 147

Burrelles Fresh Ideas

JANUARY 9, 2024

Search and Monitor Monitoring enables brands and PR agencies to track earned media wins, be aware of up-to-date industry insights, and even keep tabs on competitors from the news (print and online), blogs, social media, and broadcasts in near real-time. If one thing is certain, technology and the media will continue to change.

Pitching 94

Pitching Print Measurement Report 94

Sword and the Script

JULY 30, 2019

Marketing technology (martech) is not marketing. Or consider these comparisons: Graphic design software is not creativity. for a martech conference by Third Door Media , which I’d also hasten to add, prints three newsletters that I have read almost daily for many years. Technology is the practical application of science.

Marketing 103

Marketing Comparison Enterprise Technology 103

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Good CX combines people, process and technology to understand, anticipate and consistently deliver a high-quality experience across all of a product or service brand’s touch points, from website to customer service. The latest technology for scaling content marketing may be the most promising.

B2B 120

B2B Customer Service Software Technology 120

Deirdre Breakenridge

APRIL 25, 2016

What and who are we overlooking because of technology? RIP scrapbooks and framed family photos – hello, minimalist apartments equipped with cloud technologies. Now that we’ve replaced printing photos of fun times with live broadcasting, we’re continually contributing to the FOMO issues of others. Treasured photos go unprinted.

Print 150

Print Technology Video Software 150

Sword and the Script

OCTOBER 15, 2020

Legal technology (legal tech) is a vertical market in which I specialize from a marketing and PR perspective. It addresses a unique confluence of big ideas around technology, data, finance, economics, leadership, cybersecurity and change management. If you’re going to sell software to lawyers, you got to have your wits about you.

Content Marketing 95

Content Marketing Marketing Print Software 95

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. We represent several midsize companies in technology who are giants within relevant industry organizations like adtech, supply chain software, or 3D printing services. Everyone likes an underdog.

Small Business 168

Small Business SMB Local Viral 168

PRSay

JULY 26, 2017

But after graduation she started with Outlook Nebraska, a nonprofit dedicated to positively impacting the blind and visually impaired through employment, adaptive technology training, and cultural and recreational programs. “I But technology has really progressed. Carver originally wanted to be a reporter.

Study 126

Study Public Affairs Software Nonprofit 126

Presspage

DECEMBER 26, 2017

I used those skills from Web Tech University when I returned to work and began down a new road as the Print and Cyber editor at our church. Then, in 2008, I returned to the accounting profession as the receivables coordinator at American Ring; 10 years later I continue to work for them as the Director of Business Technology and Intelligence.

Community 115

Community Software Education Web 115

Cision

OCTOBER 26, 2015

We’re excited to announce that Cision PR Edition , the world’s most powerful PR software, is now even better equipped to power your story. Cision offers the most innovative tools in the industry, bringing together the best content and technologies from across its entire profile.

Print 120

Print Software Mobile Writing 120

Critical Mention

JANUARY 22, 2020

Before arriving at Critical Mention, Yount served as president of Corente, a cloud networking-technology company. Yount’s background in both finance and technology made him a logical choice for Critical Mention in 2016 and he has overseen a turnaround in the Company’s stature during his tenure.

Television 80

Television Radio Analytics YouTube 80

Sword and the Script

AUGUST 1, 2023

The PR software community has taken note and they are responding. This is the first time I’ve seen a PR software company introduce generative AI focused on creative content, like images. Meltwater’s generative AI capabilities are built on OpenAI technology, though the company has made it’s own investments in AI.

Software 121

Software Pitching Ethics Privacy 121

Waxing UnLyrical

JUNE 14, 2018

Think of the cost of gas traveling for interviews, new work clothes and printing costs. Glassdoor even has a Know Your Salary calculator you can print out during a salary discussion with your boss. Stay Up to Date with Technology. It can turn into a discussion about how you can be the technical lead of implementing new software.

Print 71

Print Resources Technology Interviews 71

ImPRessions - Crenshaw Communications

DECEMBER 15, 2017

And, just for fun, this interview with Dawn Ostroff, the president of Condé Nast Entertainment, offers cool insights as to how the formidable print company has morphed into a digital media company. Technology means continuous learning. More video content is uploaded in 30 days than the major U.S. Data continues to drive coverage.

YouTube 136

YouTube Training Video Survey 136

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. The research firm Burson Taylor puts the PR software market at $4 billion , but it’s an educated guess. iSentia is an all-in-one PR software tool based in Australia.

Software 118

Software Case Study Advertising Advertising 118

The Proactive Report

JUNE 22, 2015

As technology develops it becomes easier and easier to do this without the the sometimes-pricey services of graphic designers or the hit-and-miss route of hiring someone on sites like Fiverr. Meme style print font can also be added to your photos. Google is cracking down on duplicate content – and that includes images.

Google 100

Google Tools Print Software 100

Shift Communications

JANUARY 4, 2016

We’ve fed them to every social influencer, journalist, reporter, and source in volumes so great, if we printed them out, we’d deforest the Amazon in a day. Make no mistake: interactive infographic creation is essentially software development. You’ve done the software development for them. In a word, no. Christopher S.

Data-Driven PR 60

Data-Driven PR Infographics Data Trends 60

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. Vocus , a provider of cloud-based PR software announces it will be acquired by GTCR for $447 million. 3) September 15, 2014: Visible Technologies.

Technology 12

Technology Software Company Marketing 12

Norton's Notes

JANUARY 20, 2015

I love this and had to share it as it combines my two big loves technology and DJing. The technology behind this is brilliant and really gives you some food for thought on what you can do with paper and cardboard these days. I might have to be using the technology in our next PR stunt. Consumer Technology Music DJ music'

Print 28

Print Technology Software Consumer 28

Sword and the Script

FEBRUARY 11, 2017

However, other traditionally print new organizations – notably the Wall Street Journal and USA Today – got into the podcast game far earlier. So too has the improved capacity to update podcast subscriptions over wi-fi — and without the hassle of syncing a mobile device with desktop software.

Tools 60

Tools Pinterest Marketing Media 60

Sword and the Script

AUGUST 15, 2017

This fee will cover an expanded profile in print which will run even sooner – within 30 days of purchase, in addition to an online listing,” according to the publisher’s message [emphasis added]. Recently, I received notice from the publisher of a local business journal that the “People on the Move” section is up for sale.

Journalism 64

Journalism Brand Branding Advertising 64

Sword and the Script

OCTOBER 15, 2016

To the best of my recollection, it appeared the book was out of print, yet there was a seller on a little startup called Amazon.com willing to part ways with a hardcover copy. Of Mr. Drucker he says: “His consideration of information technology in light of the history of the printing trade leads to surprising conclusions.

Advertising 60

Advertising Advertising Print Interviews 60

Melissa Agnes

FEBRUARY 16, 2016

Sometimes the need and benefits of doing this can be forgotten due to the ease and habits we all have in using today’s technology, social media included. However, on the other hand, technology does provide us with unprecedented opportunities for reaching your stakeholders directly in their pockets when communication matters most.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

Mindful Marketing

SEPTEMBER 11, 2015

Throughout his career, Jeff Drew has led communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. We represent public companies, innovative start-ups and every type of technology company in between. 3) You specialize in technology. 8) Favorite movie?

Marketing 50

Marketing Wireless Software Journalism 50

The Resolution Blog

OCTOBER 15, 2019

StoreKit, a startup that sells point of sale software to pubs, tapped into this familiarity with their version of the underground map. It resulted in 1,037 global print media mentions and it was featured in more than 30 global broadcast segments. They brought together two things British people have a fondness for?—?beer

B2B 120

B2B B2C Facebook Storytelling 120

PR in High Definition

DECEMBER 13, 2017

3D printed cupcake anyone? As marketers, we use SEO tactics to ensure our client’s rank highly in the search results but soon, software programmes like the Google Spiders will be outdated and we’ll be planning our campaigns around more intelligent programmes, like virtual assistants. Yes please. I’m a trendjacker extraordinaire.

Trends 59

Trends How To Retail Google 59

Mindful Marketing

APRIL 4, 2019

Also in the middle of the scale are calls that say your computer’s software is out of date or it memory is running low, etc. Not as technologically savvy as those in the younger generations, many older folks are unsure if the supposed computer issues are real or how serious they may be. However, not everyone does.

Banking 75

Banking Examples Print Ethics 75

PR Breakfast Club

JANUARY 11, 2015

They have a unique advantage: They created their workflow on the fly as technology has evolved over the last decade or so. Those of us in the content world were hobbled by existing workflows passed down from years of print and desktop practices. Development teams can teach us a lot about lean workflow and working in distributed teams.

Web 28

Web Print Writing Content Marketing 28

Sword and the Script

FEBRUARY 2, 2021

This was true of every industry, except PR technology. While every other vertical market was, perhaps, overpromising what their AI whizbang could deliver, the traditional PR software vendors were largely silent. I think it suggests a general lack of R&D among the traditional technology providers in PR. What does that mean?

Software 120

Software Technology Advertising Advertising 120

Maxim Behar

JANUARY 11, 2024

Host: Any new technology as you said needs time and adaptation. You must train them with this technology to tell them what it can be used for and how. What value do you think these new technologies can bring to companies? People say, "Why do I need that?" At some point, in time we adapt and ask how did we live without it.

Leadership 59

Leadership Social Media Creativity Ethics 59

ImPRessions - Crenshaw Communications

MARCH 4, 2021

For a new technology business, the decision of to commit to a PR agency or in-house PR consultant is a consequential one. Other high-performing sectors when it came to monies raised were business productivity software and fintech. In particular, broadcast outlets follow print media. It’s also occasionally controversial.

Study 234

Study SEO Course B2B 234

Cision

AUGUST 9, 2017

Paid advertising and owned media solutions have harnessed the powers of technology and data to target, distribute, and measure with a high degree of accuracy. Now, technology is making it possible to optimize earned media programs, just as it revolutionized owned and paid media before it. quarter of the typical marketing budget.

Communications 185

Communications How To Media Measurement 185

NewsWhip

JULY 20, 2022

These technologies offer a comprehensive view of a brand on the web, and the insights needed to identify trends and squash challenges before they arise. Navigating the digital space can be hard, but with real-time media monitoring technologies, it doesn’t have to be intimidating. . The question then is, how do you do media monitoring?

Media 78

Media Reddit Reputation Web 78

ImPRessions - Crenshaw Communications

JANUARY 6, 2021

Many B2B categories, like software, have long selling cycles where customers spend significant time learning about products and services. Don’t count out influencers for B2B PR. The splashiest influencer marketing campaigns tend to be in beauty, fashion, and other lifestyle sectors, but don’t count it out for B2B PR.

B2B 191

B2B Social Media Radio Fashion 191