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7 brands experimenting with new social media marketing approaches during COVID-19

Communications Conversations

Steak Umms takes a (big) stand on Twitter. But, the brand’s decision to use its Twitter account as a voice of reason in a sea of disinformation during the oubreak was a bold one. I mean, who wanted or needed frank media literacy advice from a frozen steak food? Coke devotes its Twitter feed to help the needy.

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

I have been blogging about challenges confronting digital PR and social media marketing. This is my first in series of interviews on the topic. Are the social media waters still safe for marketing? What’s not safe is ignoring social conversations, especially those related to your brand and category.

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How Can Financial Services Organizations Use Social Media?

wiredPRworks

How can financial services organizations use social media to differentiate and build relationships? Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points.

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Executing An Effective Non-Profit PR Strategy

The Hoyt Organization

Traditional channels, such as newspapers and television, offer broad reach, while digital channels, such as social media and email marketing, provide targeted messaging. To establish these relationships, consider offering exclusive stories or interviews to media outlets that cover topics related to your mission.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Last week, I shared my news that I’ll be teaching social media at the University of St. I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Now, she’s crushing it at Best Buy in social media marketing.

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Top 10 PR Influencers You Should Follow on Twitter

Critical Mention

And what better place to make those connections than on Twitter? She is nationally known as one of the foremost speakers in the country on all things social media. Connect with her to learn more about #journchat , Twitter’s first industry chat, moderated by Sarah, which sets the trend for professional chats on Twitter.

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The Top 50 #GoldenGlobes Social Influencers on Twitter

Cision

We created the Top 50 #GoldenGlobes Social Influencers list using Cision’s Influencer Search. Cision’s Influencer Search is a proprietary feature that ranks influencers of conversation topics based on social posts, shares and relevancy on Twitter. The official Twitter of nerdist.com. 6ymRsrYGpI. — af97qUNM7j.

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