Onclusive

JANUARY 10, 2018

With the explosion of Artificial Intelligence (AI) technologies, an increased focus from the C-suite on business- and metrics-driven KPIs, and a new trend toward Growth PR , PR & content marketing measurement is changing – radically and rapidly. They’ll demand more uniformity in return on investment criteria across all departments.

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. One of my core responsibilities is producing TT’s annual Top 100 lists of the industry’s largest trucking and logistics companies.

Transportation 99

Transportation Meeting Newspapers Media 99

ImPRessions - Crenshaw Communications

MAY 25, 2023

There are other, similar platforms, but Substack is probably the most suitable for B2B topics and technology issues. The platform features a wide range of topics, including technology, parenting, finance, self-improvement, culture, and more. What kind of writers are on Substack? politics and history. Is Substack all about politics?

Analysis 156

Analysis B2B Interviews Tools 156

Onclusive

AUGUST 10, 2021

One of the sources of this information is media monitoring and social listening technology. While you can find this out directly from them via interviews and surveys, it is also very important to let the past behavior data inform your strategy (what they say they will do is different from what they have actually done in the past).

Strategy 418

Strategy Survey Automotive Data 418

The Hoffman Agency

AUGUST 21, 2023

One day, I came across a LinkedIn post for an intern position from Hoffman’s very own Brooklynn Loiselle, who also hailed from the University of Oregon. All the great people I met throughout the interview process made it an easy decision for me to choose Hoffman as the place to begin my professional career. The rest is history!

Internal 36

Internal International LinkedIn System 36

ImPRessions - Crenshaw Communications

MAY 18, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . That’s why it’s especially important for PR people not only to understand the tech, but to follow the key media in the industry very closely. As one of the leading sources of news in the industry, AdWeek is the perfect target for breaking news.

Advertising 322

Advertising Advertising Privacy Television 322

Stern + Associates

FEBRUARY 1, 2024

Last month, global thought leaders convened in Davos, Switzerland at the 54 th Annual World Economic Forum (WEF) Meeting, bringing industry, academia and government leaders together to discuss the present – and future – of business and society. One of the dangers of last year was that people started to lose their faith in technology.

Technology 111

Technology Policies Government Community 111

Action PR

OCTOBER 3, 2019

Looking for the right international media contacts can seem like a daunting task, but with these six steps you can get yourself off to a flying start. Have a look at individual journalist’s social media profiles too and connect with them, as international communication is more convenient through apps and technology. We can help.

Internal 55

Internal International How To Media 55

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

International Women’s Day (March 8) : Leverage this day to highlight the contributions of women in tech within your organization, or unveil initiatives that promote gender diversity in tech. It’s also critical to prepare your spokesperson for the interaction, even if it’s not a formal interview.

B2B 156

B2B How To Privacy Retail 156

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

While nothing’s easy, the companies we work with are high-growth businesses, and in many cases, leaders in their industries. Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . Feedback on pitches.

Agency 310

Agency B2B B2C Pitching 310

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. At the moment mainly in Western Finland, there are plans for 225 billion euros worth of industrial investments. For the original blog, please visit here.

Radio 59

Radio Pinterest Television Government 59

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. It’s logistically impossible.

Automotive 91

Automotive Interviews Technology Mobile 91

Stern + Associates

JANUARY 29, 2024

For the big business publications like the Financial Times or Wall Street Journal, industry- and topic-specific newsletters and sections (whether industry-focused or topical) have become more important, catering to those readers – typically business leaders or other professionals – with particular interests.

Strategy 96

Strategy Publicity Media Video 96

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2019

It’s also why it hurts when, after investing in researching and shaping a potential story, an interview doesn’t make its way past the initial phone call. One interview opp may be for a quick comment on a breaking story in your industry, which means a short, colorful observation is in order. Be available.

Resources 149

Resources Media Interviews Comparison 149

Shift Communications

AUGUST 22, 2018

I went on those interviews and eventually landed one! I had a few more replies and interviews this go around. One of the interviews was here at SHIFT! SHIFT services clients across a wide variety of industries. I was used to the consumer side of PR, but here I am learning about B2B Tech PR and Marketing Technology…What?!

Internal 68

Internal International Transportation B2B 68

Wadds Inc.

MARCH 22, 2023

There’s a long running and often mind-numbing debate within the public relations industry about its definition and role within management. Employee engagement and internal communications are cited as a number one priority by corporate affairs directors. A range of alternative terms has developed each with its own definition and scope.

Publicity 98

Publicity Corporate Employee Interviews 98

Ishmael's Corner

MAY 5, 2015

Instead, the root cause can lie in the interviewing process for sourcing the content. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry.

Interviews 60

Interviews Storytelling Software Engineering 60

Stephen Waddington

MARCH 24, 2021

Artificial intelligence, paid influence, mental health and fake news are all issues identified by a group of international practitioners in a series of reflective essays published by the PRCA. Katie De Cozar, PRCA Technology Group Chair and Head of Enterprise Technology, CCgroup 4.

Ethics 178

Ethics Publicity Enterprise Groups 178

The Hoffman Agency

AUGUST 23, 2022

Sitting down for my first informational interview with The Hoffman Agency, it became clear that the firm would give me an opportunity to challenge my storytelling abilities and build meaningful relationships. I’m practicing advocating for myself but also being someone that others can rely on. At Hoffman, I’m finding my purpose.

Storytelling 36

Storytelling Community Industry Transportation 36

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. My good friend Judy Gombita introduced us, and I am glad that she did.

Marketing 244

Marketing Facebook Social Media Community 244

Cision

JULY 19, 2016

Technologies and platforms come and go, but one thing remains constant: the relationships you make. In this interview, Lynda discusses how technology has transformed PR, why the press release is not dead and the strategies brands should adopt to improve their campaigns. But technology does facilitate communication and branding.

Real Estate 120

Real Estate Agriculture Local Technology 120

PR for Anyone

FEBRUARY 21, 2024

Another useful tool in combating loneliness can be technology. Despite understanding that social media presents curated images, individuals still internalize these visuals, leading to feelings of inadequacy and comparison. Apps like Bumble Friend facilitate platonic friendships.

Exercises 130

Exercises Social Media Television Comparison 130

PRSay

MAY 7, 2021

At our International Conference that year, the Committee met with the PRSA Board of Directors for lunch. As a Board member, you’ll have the opportunity to lead and set an example of service for others in the industry. Thornburg, APR, is the global director of public relations for Sojern, a travel marketing technology company.

Education 122

Education Technology Policies Leadership 122

Solo PR Pro

OCTOBER 5, 2021

You could say Doug Levy was born to work in the media and communications industry. He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. Building a solo business.

Meeting 97

Meeting Handbook Newspapers Government 97

Flack's Revenge

APRIL 27, 2021

For example I started interviewing for PR gigs in my late thirties, after taking a circuitous route through various sales, marketing and IT consulting roles. When all was said and done PR seemed to be my thing, so I set out to interview for client-side and agency gigs while picking up some freelancing business. Why a Challenge ?

Storytelling 177

Storytelling Pitching Interviews Agency 177

Deirdre Breakenridge

NOVEMBER 23, 2016

If you’re in PR and communications, here are five quick and easy ways to show your colleagues, peers and industry professionals that you’re thankful. You’re investing in the future of your industry. Industry Associations. I look forward to the PRSA International Conference every year for so many reasons. The Shout-Out.

Skype 150

Skype Industry Storytelling Interviews 150

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. Agencies are usually structured as teams specializing in specific industries, outlets or channels.

Agency 88

Agency Energy Crisis Management Industry 88

OnePitch

SEPTEMBER 20, 2022

Click below to listen to the full conversation and read below for highlights from the interview: View Transcription. 00:02:02] BB: And what’s going on inside that industry, definitely important, and specifically climate. So my beat is essentially the intersection of climate and technology. Her Beat at Protocol. [00:02:02]

Agriculture 75

Agriculture Pitching Interviews Technology 75

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. We assigned an intern to her to make sure she ate, to take notes, to answer her phone, to take messages. I now live in the Tampa/St.

Ethics 91

Ethics Healthcare Government Energy 91

Presspage

JUNE 23, 2021

From our experience working with hundreds of PR and Corporate Communications teams around the globe, most of these issues can be traced back to workflow, in this blog post we will talk about four of the most common ones we've noticed, regardless of industry, geography, or department size. Communication is no easy job to handle.

Communications 210

Communications Measurement Tools Enterprise 210

The Hoffman Agency

FEBRUARY 17, 2023

By Alka Narayana, Intern In my final quarter of college, it looked like graduating in December would be as dreary as it sounded. And there I was, applying to every post-grad opportunity and facing constant rejection after countless interviews. It makes it easier to ask questions on all things technology and PR.

Internal 36

Internal International Software Engineering 36

The Hoffman Agency

FEBRUARY 17, 2023

By Alka Narayana, Intern In my final quarter of college, it looked like graduating in December would be as dreary as it sounded. And there I was, applying to every post-grad opportunity and facing constant rejection after countless interviews. It makes it easier to ask questions on all things technology and PR.

Internal 36

Internal International Software Engineering 36

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. Listen in as Barbara Rozgonyi interviews Chris McGuire about what’s working for his company’s financial services clients. Financial Services Organizations Social Media Interview Key Points. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52

PR Job Coach

JUNE 12, 2014

After the initial interview, my boss created my role which plays directly to my strengths—media and relationships. From there my PR career took off in a variety of industries, including apparel, technology, spas and even a stint at the Catholic Church. As cliché as it sounds, find an industry that you love. Ask questions.

How To 197

How To Apparel Tourism Interviews 197

Maxim Behar

NOVEMBER 22, 2023

This is regulated by international conventions and laws. Host: You see understanding would relate to the fact that artificial intelligence has inevitably entered many industries, not just PR. You can watch the whole interview here. You can also watch the whole interview on youtube. Where does copyright come to play?

Ethics 64

Ethics Guidelines Comparison Creativity 64

Solo PR Pro

NOVEMBER 10, 2020

To guarantee timing of a bylined article placement or published article after an interview? So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? Can you explain the timing it might take for this (media interview, article submission, messaging exercise etc.)

Communications 99

Communications Comparison Exercises Interviews 99