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Pitching the Local Media – Tips from the Pros

PR for Anyone

The easiest way to do this is pitching the local media. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive. I’m also interested in the local real estate market.

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Five Things PR Teams Should Know About Voice Search

ImPRessions - Crenshaw Communications

Voice searches also often have a strong local intent, such as finding nearby businesses or services. PR pros should prioritize local SEO efforts to ensure their clients’ businesses are discoverable through voice search. FAQ pages, for example, are very useful.

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4 Ways PR Pros Find Local Networking Opportunities

Cision

Join your local chapter to attend conferences and luncheons, meet other PR pros in your area, and hear from media experts. A great way to network with local influencers is to host your own event. For a more local approach, consider hosting your own Twitter chat. Groups and associations. based chapters. Host an event.

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How Communicators Can Help Their Clients Navigate Misinformation and Biased News

PRSay

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. For example, recently, a right-wing, low-reliability publication condemned Pizza Hut.

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News planning, tools and workflow to build an editorial calendar

Stephen Waddington

The reality of modern media is that news stories are published to the web instantaneously. It’s an approach rooted in PRs and listening to the local environment. Airtable , Asana and Trello are the most common examples. These web-based platforms combine project management tools with a calendar.

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Relevant Links – Why They Are Important and How to Build Them

Buzzstream

Links are the main way Google traverses the web. For example, if you are a football blogger, you shouldn’t be linking to a cooking site. For example, you might find a link farm shoe-horning unrelated links towards the bottom of a post. News links are a great example of high authority and high relevance.

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PR Tips and Hacks for a Small Business

The Proactive Report

That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. Alignable has local groups you can connect with. Look for local groups on MeetUp. What are some networking tips.