Critical Mention

JUNE 19, 2019

Did you know that over 60% of businesses don’t have a documented content marketing strategy according to CMI and MarketingProfs? Email and social media are often your best bet. For example, industry articles might be very successful on LinkedIn and Twitter, but not have as high of engagement on Facebook. But not to fear!

Content Marketing 128

Content Marketing How To Marketing B2B 128

Cision

SEPTEMBER 3, 2015

I’m big on writing several weeks’ worth of blog content at once so I can dedicate a chunk of time to focusing on my (or my clients’) blog. Bonus Tip: Because weeks can go by before I write for a blog again, I keep a document with topic ideas that I can refer to when I sit down to write. Plan Out Your Social Updates.

Communications 120

Communications How To eBook Training 120

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

The document will include all pre-event tasks, times and project owners up through each element of the event itself, the full script, and post-event work. Encourage social sharing. If nothing from an event is shared on social media, did it even happen? Write a thorough post-event report. .

Pitching 185

Pitching Survey Video Examples 185

Shift Communications

OCTOBER 21, 2014

Check out what they’re sharing and discussing on social media. One helpful tip: if your B2B brand is active on social media, you will be able to get additional insight on your audience through their proprietary analysis tools. Documenting your strategy will help hold you accountable. What questions are they asking?

Content Marketing 160

Content Marketing B2B Marketing Measurement 160

PR Fuel

SEPTEMBER 16, 2020

It’s a broad term that refers to all the ways your company interacts with the public and with the news media. The goal of PR is to create a positive image of your company and its leaders through a combination of news coverage and social media outreach. Your website is a perfect example of owned media. Earned Media.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

Cision

NOVEMBER 30, 2017

Want to write for Cision®? Know who you’re currently writing to, and who you want to reach, then impart that information to all your contributors as you create your contributor guide. Headline writing tips. Social media content to promote the post. Word document? Or, just interested in seeing an example?

How To 177

How To Guidelines Content Marketing Video 177

Prohibition

JANUARY 30, 2019

However, this progressive and ever-changing industry in fact offers attractive, exciting and diverse roles, proving a career in PR is so much more than squirrelling over keyboards creating press releases and chasing journalists for media coverage. What does a job in PR involve? However, this is not limited to just press releases.

Pitching 54

Pitching Media Film Enterprise 54

Prakkypedia

JULY 8, 2014

If you’re a communications professional, you know the value of a documented strategy which outlines your business objectives, your target audiences and your key messages. While you’re at it, check if there’s a staff social media policy). And get your approvals in writing. What’s the content approval process?

Corporate 107

Corporate Communications Guidelines Policies 107

Prohibition

JANUARY 30, 2019

However, this progressive and ever-changing industry in fact offers attractive, exciting and diverse roles, proving a career in PR is so much more than squirrelling over keyboards creating press releases and chasing journalists for media coverage. What does a job in PR involve? However, this is not limited to just press releases.

Pitching 48

Pitching Media Film Enterprise 48

Cision

MAY 2, 2016

.” – Cory Haik, Chief Content Strategy Officer at Mic , speaking on a panel at the Facebook F8 Conference. ” – Emily Bell, writing for CJR. And there are literally millions of people whose media consumption habits have shifted (to some degree) from mobile websites to social platforms.

Mobile 120

Mobile LinkedIn Facebook Google 120

PRSay

AUGUST 8, 2018

Of course, anyone who’s walked the PR planet for years knows that social media — and breaking news — can quickly overturn your best-laid content plans. Luckily, hundreds of online templates are available to download free, or you can create your own document. She facilitates the “Communication Nation” group on Facebook.

Pitching 134

Pitching Interviews Video Report 134

Cision

DECEMBER 12, 2016

Social media leverage and a keen understanding of your audience are vital to standing out in the marketplace. I started a blog my senior year in college, after years of being told, “You should be a writer,” but not having much interest in writing. How do you think social media affects a publication’s missions and goals?

Social Media 120

Social Media Twitter Strategy Interviews 120

Cision

JUNE 29, 2015

“Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. Demonstrate compassion.

Study 120

Study Writing Facebook Groups 120

Buzzstream

JANUARY 16, 2024

It offers an extensive range of features for analyzing content across virtually all platforms, including blogs, social media sites like Instagram, YouTube, Twitter, Facebook, and even TikTok. Siege Media based these signals on years of first-hand experience from their link building teams. Pricing: Free 18.

SEO 83

SEO Web Tools Analysis 83

Cision

JUNE 8, 2016

What’s your secret to media relations success? I learned early on that it all starts with good writing skills. In addition to being a tool to share ideas effectively, the act of writing requires that you develop your message and organize your thoughts. Following them on Twitter, Facebook, LinkedIn, etc.,

Financial 120

Financial Healthcare Media Relations Technology 120

Sword and the Script

AUGUST 4, 2020

Talkwalker characterized the product as “social measurement and audience insights software.” The Nielson Social website (currently) provides greater detail: “…identifies and analyzes activity on Facebook, Instagram, and Twitter for every program aired across the most popular U.S.

Media Relations 147

Media Relations Media Print Software 147

Buzzstream

NOVEMBER 28, 2023

But, we can infer a great deal from a few key documents from Google (and some good old-fashioned common sense). Unless, the football blog is writing something like “Top Tailgating Tips from Professional Chefs”.) I see lots of content on NFTs, Twitter, and Facebook getting lots of shares.

How To 62

How To Google SEO Pitching 62

ISEBOX

MARCH 2, 2017

Few marketers would dispute that pharma companies have been a bit slow to get on board with social media. Through it all, we’ve tried to offer some tips and tricks on how to nail social media. The ones that make you cringe just to think about and have to re-write a few times to take off the nasty edge.

Twitter 70

Twitter Pharmaceuticals Marketing Product Launch 70

Stephen Waddington

JUNE 23, 2019

2 Popular platforms The most popular platforms by daily usage are Facebook (30%), YouTube (27%), WhatsApp (25%), WeChat (23%) and Instagram (19%). The internet ad market #3 Mobile and telly ad and viewing parity The time spent on media versus advertising revenue is in sync for desktop (18% vs 18%), TV (33%) and mobile (34%).

Report 81

Report YouTube Privacy Web 81

Stephen Waddington

DECEMBER 30, 2019

First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Second, structural issues in the mainstream media as it continues to transform to digital should be a concern for all practitioners. She always improves my work.

Government 103

Government Education Print Ethics 103

Cision

MAY 21, 2015

This is a guest post by Angie Orth, a writer, digital influencer, media consultant and adventurer who writes at AngieAway.com. Unfortunately it didn’t shed any light on his/her disposition, something that now, after several negative experiences , weighs very heavily on my decision to invite someone on a media FAM.

Hotels 120

Hotels Tourism Travel Pinterest 120

Stephen Waddington

JUNE 26, 2018

You can review the results in this document. Brandwatch helps spot patterns in thousands of social media posts, and quickly determines their sentiment. It’s a debate that’s taking place not in the media or PR industries, but among the computer and data science communities. It’s an ongoing project.

Ethics 69

Ethics Analysis Technology Data 69

Cision

JANUARY 13, 2017

We will be looking at the digital arena, writing, internships, mentoring for small business owners in PR and Communication, and showcasing examples of individuals who have succeeded beyond expectations through the opportunities created by PR. Rapid Fire Round: I always get my morning news from… The Morning News TV and Social Media.

Local 120

Local Radio Community Tools 120

PeakMetrics Insights

MARCH 13, 2019

Facebook Audience Insights. Once a nonprofit has identified its target market, it needs to learn about it, and what better way to do that than with Facebook? Watch other nonprofit organizations work, track brand mentions, make lists of backlinks, and more with this SEO and social media tracking tool. Write or Die.

Nonprofit 40

Nonprofit Tools Strategy Google 40

PR Fuel

MAY 13, 2021

Before you start writing, it’s important to know how to submit a press release. You can research different media outlets, including: Radio TV Newspapers Blogs Social media. Social media sources can include Twitter lists, Facebook groups, and LinkedIn communities. Keep it clear and concise, too.

How To 68

How To Pitching Writing Social Media 68

ISEBOX

APRIL 13, 2016

When you write your content, find an angle that reaches into the target demographics’ human experience. Talk/Write like a real live human. Speaking of humans, let’s talk about the social media aspect of your marketing efforts. What makes you interact with posts on Social Media? Find an angle.

Marketing 70

Marketing Pinterest Insurance Insurance 70

Waxing UnLyrical

MAY 10, 2017

Erica suggests honing writing skills: A7 Hone your writing & editing skills. If you see something bad (or great) starting on social media, document it and bring it to management. Constantly look to evolve and learn. Quality AND Quantity are important. Erica Hurtt (@ericahurtt) April 13, 2017.

Financial 88

Financial Measurement Communications Agriculture 88

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Corporate Volunteerism & Social Media: Trends, Tips and Tools from Arik Hanson.

Corporate 60

Corporate Creativity Employee Instagram 60

Communications Conversations

NOVEMBER 4, 2014

First, I want to say I typically use this blog as a way to write what I think will be interesting for you, the reader. Usually, that’s the lens with which I write. Keep in mind, this approach also makes it easier for me to forge and cultivate relationships online via Twitter, Instagram, Facebook and my blog. To educate.

Brand 79

Brand Branding Agency Writing 79

Waxing UnLyrical

DECEMBER 14, 2016

On average, each employee connects with at least 300 people through social media (Facebook, LinkedIn, Twitter and other platforms included). If social media is part of your PR plan, involving employees can earn you serious benefits. Now consider this exercise in the real-time social media scenario.

Employee 40

Employee Measurement Social Media Product Launch 40

Prakkypedia

NOVEMBER 13, 2019

I normally write about and promote clients. That means I’ve worked as a press secretary, country journalist, government journalist, website manager, digital content manager, social media consultant and PR consultant. It’s time to talk about me! Fond memories: (bear with me as this sounds like a retirement speech).

Radio 24

Radio Tourism Government Hotels 24

Waxing UnLyrical

NOVEMBER 17, 2011

You open pictures in new tabs/windows, write documents using Google Docs or Microsoft’s Skydrive (essentially Office in the cloud). Pictures are stored (for me) either on Facebook or Flickr. I can access all of my documents from any machine with an Internet connection. The Chromebook runs one program.

Google 63

Google Web Software Course 63

Waxing UnLyrical

AUGUST 25, 2010

Bonus: it helps identify holes in your time management skills, including the amount of time you spend in/on social media. Evernote I still like and use Delicious to bookmark stuff I come across on the Interwebs, but I find myself increasingly using Evernote because of the little notes I can write to myself. I don’t.

Tools 100

Tools Google Twitter Facebook 100

Waxing UnLyrical

FEBRUARY 24, 2016

In fact, I used Snapchat for the first time this semester to not only showcase what I am doing in my classes, but also to document, share, and collaborate with my students and fellow PR professors on projects and assignments. Here are some ideas to consider for how to use Snapchat for collaboration and teamwork feedback: 1. Customer Service.

Customer Service 40

Customer Service Employee Internal International 40

Waxing UnLyrical

NOVEMBER 19, 2010

Granted, average non-celebrities would not be able to film TV episodes, but you can still maintain a presence online through social media. Acknowledge the rumors and talk with others through your social media outposts: express your thoughts on Twitter, release a video on YouTube, or publish a blog post. pts Settings.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

NOVEMBER 11, 2010

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Facebook 105

Facebook Twitter Transportation Measurement 105

Cision

APRIL 18, 2016

A lot of the buzz after Facebook’s recent F8 Conference focused on Messenger “bots,” sensationalizing that feature to the point that you might be under the impression that Facebook’s artificial intelligence is sophisticated enough to carry on natural conversations with you (spoiler alert: they’re not).

Facebook 0

Facebook Mobile Analytics Advertising 0