Shift Communications

APRIL 8, 2015

When it comes to marketing communications (marcom), healthcare providers face constantly evolving challenges – particularly in relation to engaging the newly empowered consumer. As healthcare teams evaluate their marcom plans, addressing a few basic questions can go a long way. Healthcare healthcare healthcare PR marcom'

Healthcare 60

Healthcare Consumer Customer Service Social Media 60

Shift Communications

NOVEMBER 19, 2015

The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Not surprisingly, healthcare is finally working its way into the big data conversation. Find creative ways to insert your client’s voice into the conversation when appropriate.

Healthcare 60

Healthcare Big Data Data Retail 60

Shift Communications

NOVEMBER 19, 2015

The healthcare industry is unique in that it is simultaneously at the cutting-edge of science, yet woefully behind other industries like retail and finance. Not surprisingly, healthcare is finally working its way into the big data conversation. Find creative ways to insert your client’s voice into the conversation when appropriate.

Healthcare 60

Healthcare Big Data Data Retail 60

Shift Communications

JANUARY 8, 2015

Healthcare providers in particular found creative ways to grasp the hearts of others during this season of giving. Below are three examples of healthcare providers who leveraged the holidays in interesting ways to successfully market to and engage their audiences. Account Coordinator, Healthcare Team. Rosie Hale.

Healthcare 60

Healthcare Marketing Retail Consumer 60

wiredPRworks

OCTOBER 19, 2015

On October 22 and 23, ISHMPR will host its annual Fall Conference where attendees will learn what’s new in healthcare marketing, hear success stories, visit with exhibitors, and network with their peers all in the fun and unique setting of the Discovery Center at the world-famous Brookfield Zoo. Marketing and PR Healthcare Keynote.

Healthcare 53

Healthcare Marketing Conference Training 53

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh, Are you one of them?

Creativity 96

Creativity Storytelling LinkedIn System 96

ImPRessions - Crenshaw Communications

JUNE 28, 2023

PR played a pivotal role by enlightening audiences about the wider applications of blockchain – from supply chain management to healthcare – thus fostering increased acceptance and adoption. With the potential to revolutionize industries from gaming to healthcare, XR technology carries huge promise.

Technology 170

Technology Strategy Privacy Healthcare 170

Cision

JUNE 22, 2017

Eliot Harrison first joined MCS Healthcare Public Relations in 2005. Congratulations on your new role as agency president of MCS Healthcare Public Relations! How do you envision the future of the communication industry, and how are you working to keep MCS Healthcare PR ahead? How can they overcome them?

Healthcare 266

Healthcare Analytics Agency Trends 266

Sword and the Script

FEBRUARY 4, 2017

Yet that’s the central responsibility of the creative marketer – to convert the uninteresting into something interesting. 3) Creativity is the Soul of CMO. So wrote Richard Steele of SY Partners in an opinion piece called The CMO Agenda For 2017: Make Marketing Creative Again for MediaPost. The soul of marketing has changed.”

Storytelling 60

Storytelling Creativity B2B Film 60

PR for Anyone

MARCH 6, 2024

Even during the challenges of COVID-19, Patti found creative ways to keep the spirit of adventure alive, organizing socially distanced outings to parks and outdoor spaces. Sometimes the group serves as a forum for sharing experiences and seeking advice on navigating various aspects of aging, such as healthcare and caregiving.

Travel 130

Travel Groups Technology Creativity 130

Prohibition

DECEMBER 1, 2021

Working at our friendly PR agency , you will have the opportunity to be part of a fun, talented and creative team working on a wide variety of innovative, insight-driven campaigns. Creativity and imagination. What will I get at Prohibition? We’re looking for someone who can demonstrate: Time management skills. Initiative.

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B2C Healthcare Training Agency 133

PR for Anyone

JANUARY 3, 2024

Her corporate experience involved leading global programs in healthcare, collaborating with medical professionals, and driving innovation. The basketball analogy beautifully illustrates the harmony needed between structure and creativity in both sports and business.

Corporate 130

Corporate Sports Creativity Internal 130

Cision

JUNE 14, 2016

Creativity will always be what attracts consumers to brands, says Kipp Jarecke-Cheng, global chief communications officer at Publicis Health. In this interview, Kipp shares his thoughts on the challenges healthcare brands face, adapting brand communication globally and the ways in which technology has transformed communication.

Healthcare 0

Healthcare Creativity Consumer Government 0

Stern + Associates

OCTOBER 26, 2023

Exciting developments in finance, healthcare, education and more have taken humanity to new heights in speed and productivity. There’s no doubt that advancements in artificial intelligence have pushed our society to the next level of technological breakthroughs. Operationalizing data and AI ethics is not an easy task,” Blackman admits.

Ethics 115

Ethics Privacy Technology Government 115

5W PR

JANUARY 17, 2024

Robots Actually Are Taking Over From smart home products to actual interactive service bots to healthcare and hospital support, robots blanketed CES 2024. As we reflect on our time at CES, we’re amazed at the creativity behind the technology. One of the darlings? And transparent TVs? They exist!

Trends 78

Trends Healthcare Technology Consumer 78

PR for Anyone

OCTOBER 25, 2023

As her career evolved, Diane navigated a transformative path, transitioning from managerial and creative roles to the pivotal position of Director of Training, a shift prompted by the challenges posed by the COVID-19 pandemic.

Storytelling 130

Storytelling Airlines Film Energy 130

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

That means cybersecurity PR pros must be savvy, creative and tactical to ensure their companies are noticed by target audiences. . These sectors may range from education, government and energy to financial services, healthcare and insurance. Global spending on cybersecurity products and services will exceed $1 trillion by 2021.

Enterprise 261

Enterprise Privacy Government Software 261

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Stephen Waddington

MAY 26, 2021

Services: creativity, data and lead generation, eg. Inpulsus and Little Mesters Specialism: environment, social and governance (ESG), fintech and healthcare, eg. This is despite the fact that the pandemic has shown that there is no need for creative or professional services to be based in London.

Agency 161

Agency Report Print Healthcare 161

Contently - Strategy

JULY 21, 2021

.” Besides supplying the info we need to target Sally with Instagram ads for crap she’ll regret buying, personas are designed to help the creative process. This is based on a long-established idea about creativity: It’s best to have a person in mind when you’re creating. The problem with personas.

How To 137

How To Creativity Storytelling Writing 137

Stephen Waddington

JANUARY 7, 2021

January is always a time for hiring in the creative industries but there’s a renewed energy this week. The dispersion of education, healthcare, shopping and work are four immediate opportunities. Government support including interruption loans and the furlough scheme have helped, however the impact on employment has been signification.

Agency 171

Agency Energy Travel Government 171

Deirdre Breakenridge

AUGUST 26, 2014

Throughout my 25 year career I’ve worked with clients from an array of industries – aviation, healthcare, government, museums, education, technology, and more. But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. I define myself as a PR generalist.

Industry 316

Industry Travel Fashion Tourism 316

ImPRessions - Crenshaw Communications

JUNE 29, 2020

As many states contemplate reopening, smaller businesses have an opportunity to be creative. This is particularly true in the high-value sectors of healthcare and crisis management, but it can hold for nearly any kind of proactive PR. A business pause means opportunity for smaller brands.

Marketing 225

Marketing Leadership Crisis Healthcare 225

NewsWhip

NOVEMBER 3, 2021

People love a creative promotion. While we are surrounded by Covid coverage, technology outperformed all categories including healthcare, representing 42% of the top 100 stories. Promotional stories can work, as long as they are creative. CEOs/execs were the primary focus on 40% of the top 10 brand stories. Pepsi & Peeps.

Brand 88

Brand Branding Healthcare Report 88

Landis PR

JANUARY 10, 2022

We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. We work with clients who are doing things that one can believe in, from healthcare to environmental non-profits to hospitality and technology. Landis Communications Inc. LCI) is hiring! Direct client contact.

Healthcare 98

Healthcare Policies Nonprofit Ethics 98

PRSay

APRIL 8, 2019

Owner and Creative Director, ColorThisWorld Communications. Public Affairs Officer, VA Tennessee Valley Healthcare System. Catherine Brozena, APR. Oakland, Calif. After 13 years of professional practice, I believed it was important to demonstrate my knowledge and credibility in the profession by earning Accreditation. “I

Public Affairs 146

Public Affairs Healthcare Ethics Corporate 146

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Connect with Chris McGuire on LinkedIn.

Financial 52

Financial Social Media Banking Media 52

Solo PR Pro

JANUARY 18, 2022

It happened organically following many successful years in broadcast production and healthcare and pharmaceutical public relations. Five years later Shirley is principal of Stage 1 Public Relations , where she works with clients in the healthcare, biotech and non-profit industries.

Meeting 107

Meeting Pharmaceuticals Healthcare Pitching 107

Konnect Agency

MARCH 31, 2020

We need to be nimble, creative and motivated, and make improvements. Focus PR services and social media messaging on supporting the community, healthcare workers/first responders and small business. Speed, Creativity. Because we will get through it. We will focus on the things that matter most. Your People.

Resources 85

Resources Crisis Healthcare Creativity 85

OnePitch

APRIL 14, 2022

Today, she currently serves as ARPR’s HealthIT Practice Group Director, overseeing the management and strategy of her agency’s robust – and growing – healthcare technology client roster. Plus, it’s not just healthcare providers that recognize the value and benefit of telehealth – patients do, too.

Healthcare 52

Healthcare How To Pitching Product Launch 52

MaccaPR

MARCH 12, 2019

Name a prominent medical product or healthcare brand – from Medtronic, Hennepin Healthcare, Prime Therapeutics, Upsher-Smith Labs and Provation to Vigilanz, Philips, 3M, Hill-Rom and Teleflex – and the Minneapolis-based healthcare marketing agency StoneArch has probably been involved.

Agency 54

Agency Healthcare Interviews Insurance 54

PRSay

AUGUST 16, 2022

While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks. . • RunSignUp. RunSignUp makes it easy for anyone to add the title of “virtual race director” to their résumé!

Company 154

Company Nonprofit Apparel Banking 154

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Commitment to a high quality of life, safety, healthcare, and education establishes an ideal environment for businesses and residents alike.

Marketing 106

Marketing Newspapers Print Local 106

Shift Communications

FEBRUARY 17, 2015

HIMSS15 is just a few short months away and organizations within the healthcare and health IT industries are in full planning mode for the annual event. With this in mind, we wanted to share some quick tips for healthcare companies in attendance to set themselves apart as “snowflakes” amidst the fierce turf competition at HIMSS.

Healthcare 60

Healthcare Trade Shows How To Conference 60

ImPRessions - Crenshaw Communications

MAY 4, 2018

A career focused on tech startups and one in healthcare PR will have some commonalities, but the clients and day-to-day work can be very different. You’ll want to research your high-priority targets thoroughly, approach them with a creative pitch, and use persistence and persuasion in your follow-up.

How To 189

How To Nonprofit Interviews Privacy 189

Scott Public Relations

DECEMBER 13, 2018

It requires tremendous effort in planning, creativity, and execution, and even then your efforts are always subject to events. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance How To 40