Wadds Inc.

NOVEMBER 11, 2023

Please do not cut and paste or upload documents to any web-based tool without checking its data management policies and asking yourself whether you trust the vendor. It’s an insight both in terms of the reputational impact to individuals and organisations, and the threat to creative and professional work.

Report 119

Report Publicity Training Policies 119

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. It’s hard when you don’t have the skills to get the media’s attention. Get your PR PRIMER now.

Writing 49

Writing How To Engineering Education 49

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. It’s hard when you don’t have the skills to get the media’s attention. Get your PR PRIMER now.

Writing 40

Writing How To Engineering Education 40

Sword and the Script

AUGUST 25, 2020

Even the simplest of social media posts – the sharing of a neutral but informative news article – would take weeks. The social media marketer didn’t even have access to social media channels. PR professionals will joke that it takes a few hours to write a press release and three weeks to get one approved. >>>

Marketing 86

Marketing Guidelines Social Media Conference 86

Cision

SEPTEMBER 3, 2015

I’m big on writing several weeks’ worth of blog content at once so I can dedicate a chunk of time to focusing on my (or my clients’) blog. Bonus Tip: Because weeks can go by before I write for a blog again, I keep a document with topic ideas that I can refer to when I sit down to write. Plan Out Your Social Updates.

Communications 120

Communications How To eBook Training 120

Karen Freberg

MAY 28, 2018

We are all documenting our story to share it w/ the world, creating more content than ever before. We are creating our own logos, taglines, hashtags, and media kits to promote ourselves to our audiences. have seen this across the board here with celebrities and social media influencers. Lily Singh with Sephora.

Social Media 42

Social Media Brand Branding Media 42

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. Gretchen Krueger : What I’ve noticed is the lack of creative content. Landis: What are your impressions of ChatGPT’s impact on social media thus far? What does this mean for social media?

Education 52

Education Training Technology Journalism 52

Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Corporate Volunteerism & Social Media: Trends, Tips and Tools from Arik Hanson.

Corporate 60

Corporate Creativity Employee Instagram 60

Prohibition

JANUARY 30, 2019

However, this progressive and ever-changing industry in fact offers attractive, exciting and diverse roles, proving a career in PR is so much more than squirrelling over keyboards creating press releases and chasing journalists for media coverage. Is working in PR a creative job? What does a job in PR involve?

Pitching 54

Pitching Media Film Enterprise 54

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand.

Case Study 178

Case Study SEO Film Video 178

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. Contributors can use the guide to navigate to their ultimate destination — successful publication on your blog, earned media coverage and online visibility. Want to write for Cision®? Headline writing tips. Social media content to promote the post.

How To 177

How To Guidelines Content Marketing Video 177

Prohibition

JANUARY 30, 2019

However, this progressive and ever-changing industry in fact offers attractive, exciting and diverse roles, proving a career in PR is so much more than squirrelling over keyboards creating press releases and chasing journalists for media coverage. Is working in PR a creative job? What does a job in PR involve?

Pitching 48

Pitching Media Film Enterprise 48

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

The entire process of media outreach is by nature frustratingly inefficient. But much of it can be automated, allowing more time for developing the creative subject line or the new launch idea. This is the most important one for PR agencies. AI-generated content is picking up steam.

Pitching 136

Pitching Tools Agency Resources 136

Sword and the Script

AUGUST 14, 2018

When asked which technologies are having the biggest impact on the job of reporting, the answers stacked up as follows (globally): 34% said “updated social media algorithms;”. Comment: These are good considerations to keep in mind when PR is conducting media outreach for several reasons. 6) Technology that will change reporting.

Survey 102

Survey Report Media B2B 102

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. Fact-checking becomes even more important when you’re writing about sensitive topics. Dimond recalled writing a piece about how the parents of transgender children have translated their parenting lessons into business and leadership decisions.

Content Marketing 120

Content Marketing Marketing Viral Study 120

Cision

JUNE 8, 2016

What’s your secret to media relations success? I learned early on that it all starts with good writing skills. In addition to being a tool to share ideas effectively, the act of writing requires that you develop your message and organize your thoughts. In addition, the role of social media in PR cannot be overstated.

Financial 120

Financial Healthcare Media Relations Technology 120

Doctor Spin

APRIL 17, 2023

The hotel’s Loss Prevention Team went above and beyond, sending the family a package containing not only the stuffed giraffe but also a binder documenting Joshie’s “extended vacation” with photos of him at the spa, making friends with other critters and even driving a golf cart on the beach. 2012, May 17).

Strategy 52

Strategy Customer Service Airlines Hotels 52

Solo PR Pro

MARCH 12, 2019

Rather than giving you a linear list of words, words, words, a mindmap lets you see the project as a picture and make good use of the creative side of your brain. Social Media” is another branch with the specific channels as the twigs. Join the discussion in the comments below or on social media using #soloprpro.

Product Launch 52

Product Launch Tools Groups Creativity 52

Waxing UnLyrical

DECEMBER 21, 2018

You need to plan, then write your strategy based on these findings. This document answers key questions such as: What is the background of the initiative? What story opportunities exist for both traditional and social media? So they both got it! How do you get it and finally get there? Why is it being done?

Strategy 88

Strategy Analysis Small Business Measurement 88

Shift Communications

FEBRUARY 10, 2015

That post, along with my own experiences in the communications trenches, inspired me to create the Social Media News Release , which we’ve updated to version no. I’m not writing this post because RFPs prevent us from winning business, or because I don’t appreciate the invitation to participate. He was right.

Agency 60

Agency Social Media Government System 60

Cision

MAY 21, 2015

This is a guest post by Angie Orth, a writer, digital influencer, media consultant and adventurer who writes at AngieAway.com. Most clients now see the value in courting writers who will cover their destinations in creative ways across platforms. The selection process has evolved, too. Press Trips & FAMs.

Hotels 120

Hotels Tourism Travel Pinterest 120

Stephen Waddington

DECEMBER 30, 2019

First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Second, structural issues in the mainstream media as it continues to transform to digital should be a concern for all practitioners. Progress is slow.

Government 103

Government Education Print Ethics 103

PeakMetrics Insights

MARCH 13, 2019

Watch other nonprofit organizations work, track brand mentions, make lists of backlinks, and more with this SEO and social media tracking tool. Success rates vary, but with a smart marketing strategy, the success of this medium can easily rival social media and email campaigns. Write or Die. Google Trends.

Nonprofit 40

Nonprofit Tools Strategy Google 40

Cision

JANUARY 13, 2017

We will be looking at the digital arena, writing, internships, mentoring for small business owners in PR and Communication, and showcasing examples of individuals who have succeeded beyond expectations through the opportunities created by PR. Rapid Fire Round: I always get my morning news from… The Morning News TV and Social Media.

Local 120

Local Radio Community Tools 120

Solo PR Pro

JULY 30, 2019

A change in scenery can ignite your creativity and bring clarity. Document your key business processes to make it easy to hire support. Create an editorial calendar for your business, writing blog posts, planning out your networking and professional development for the year. Review the Past, Plan the Future.

Energy 66

Energy Web Analytics Google 66

Waxing UnLyrical

MARCH 26, 2012

Since OA already has a robust social media presence, our task was not to add to its social media plan, but to supplement it via blogger outreach. write their own blog post to promote IWD 2012. The timeframe. Or, of course, any combination of the above. That’s a lot ! And then we pitched.

Case Study 102

Case Study Internal International Study 102

Sword and the Script

JANUARY 3, 2017

He has also been a marketer and accepts an occasional commission for business writing. One part of an answer is bound to sound like a “get off my lawn” response, but I think there’s been a decline in the effort younger marketers put into learning the craft aspects of creative. Yet, Erik’s perspective isn’t only limited to journalism.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

ImPRessions - Crenshaw Communications

JUNE 27, 2022

Social media adds value. Social media posts can be more than company news and updates. Brands get creative on social channels. Brands can also use social media channels to share thought leadership insights. Media relationships, of course, are at the heart of PR plan execution.

Social Media 322

Social Media Data Report Tools 322

PR 20/20

SEPTEMBER 20, 2018

Burger is a content marketing specialist with more than ten years of experience in technical writing, content management, social media strategy and analytics. Now you have more time to write and strategize. Identifying social media trends. Defining topics and titles for content calendars.

Marketing 50

Marketing Training Data Ethics 50

Prohibition

MARCH 16, 2020

Her feed documents her journey of being a mum which she is very honest and open about – something that resonates well with her followers. Jessica also documents her family’s travels together – both abroad and throughout the UK, providing inspiration for new families to get out and explore! A post shared by ????? • ??????????? ???

Fashion 62

Fashion Instagram Travel Trends 62

Prohibition

MARCH 16, 2020

Her feed documents her journey of being a mum which she is very honest and open about – something that resonates well with her followers. Jessica also documents her family’s travels together – both abroad and throughout the UK, providing inspiration for new families to get out and explore! thisisjules) on Feb 5, 2020 at 12:35pm PST.

Fashion 62

Fashion Instagram Travel Trends 62

PR 20/20

JULY 24, 2019

reallocate budget to higher-performing paid channels, mix and match an infinite number of ad copy and creative). write press releases, generate analytics reports). Consider something you’re probably more familiar with like marketing automation, social media management tools or email marketing solutions.

Marketing 59

Marketing Data Technology Analytics 59

Waxing UnLyrical

NOVEMBER 9, 2011

This post was sparked by a Twitter conversation with Andrew of Redtype , when we were chatting not too long ago about how we sometimes need to disconnect ourselves from the wonderful world of social media when we need to F-O-C-U-S and W-R-I-T-E. Are there any things about your physicality that help you write better? I find I do.

Writing 74

Writing Blogging Course Twitter 74

ImPRessions - Crenshaw Communications

JULY 10, 2019

But according to the 2018 USC Annenberg Center for Public Relations Global Communications Report , writing is the skill most valued by PR recruiters. Successful PR people tend to be good writers; yet even more impressive than the quality of good PR writing is its versatility. Am I boring you? A blog-eat-blog world .

Case Study 231

Case Study Writing Pitching SEO 231

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. Do your best to debunk them with solid evidence i.e., figures and statistics, documents or expert witnesses.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Sword and the Script

OCTOBER 29, 2019

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Wynants floated the idea of adding embedded social content after an announcement is made. He suggested embedding a CEO’s tweet about an announcement, which I thought was a creative idea.

Pitching 63

Pitching Analytics Enterprise System 63

Waxing UnLyrical

AUGUST 25, 2010

Creative Commons To Love Yet Not OK. Bonus: it helps identify holes in your time management skills, including the amount of time you spend in/on social media. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Image: rubyblossom. And now for a bonus tool.

Tools 100

Tools Google Twitter Facebook 100