Communications Conversations

SEPTEMBER 8, 2017

Of course, it was National PSL Day. But I’m guessing it’s a creative challenge to come up with new and interesting ways to play up this launch each year. But I’m guessing it’s a creative challenge to come up with new and interesting ways to play up this launch each year. This year was no exception.

Creativity 87

Creativity Facebook Course Twitter 87

wiredPRworks

APRIL 29, 2020

One of the fun things about being a creative is, well, you get to be creative! – that mapped out the best possible creative solutions? When you automate creativity, you discover the best options. Small changes in creative lead to big changes in performance. Marpipe is a multivariate creative testing platform.

Creativity 52

Creativity How To Engineering Advertising 52

wiredPRworks

APRIL 29, 2020

One of the fun things about being a creative is, well, you get to be creative! – that mapped out the best possible creative solutions? When you automate creativity, you discover the best options. Small changes in creative lead to big changes in performance. Marpipe is a multivariate creative testing platform.

Creativity 52

Creativity How To Engineering Advertising 52

Sword and the Script

OCTOBER 14, 2014

We’re all just trying to figure it out, profitably, of course. But it’s that sort of radical thinking that’s going to be required to topple Facebook from its top seed. Photo credit: Flickr via Creative Commons; CC BY 2.0. The post Super Original Thinking is Required to Topple Facebook appeared first on Sword and the Script.

Facebook 118

Facebook Real Estate Advertising Advertising 118

Prohibition

APRIL 3, 2024

Of course, choosing the channel your ad appears on and the time it runs will help you with reaching your target demographic but with social media advertising you know exactly the audience you are reaching with your content. Get in contact today to find out how we could help you.

Social Media 62

Social Media Advertising Advertising Marketing 62

ImPRessions - Crenshaw Communications

OCTOBER 1, 2020

Of course, the right strategy is key to success, but for amplifying or growing the results of a strong PR program, the best option is usually a blend of paid and organic social media. Organic posts on Facebook only reach about 5.5% of brand followers since Facebook’s algorithm decides which posts users see, and in what order.

Social Media 344

Social Media Media B2B Leadership 344

Beyond PR

OCTOBER 24, 2017

Overreliance on analytics overshadows creativity, which can hinder your chances to earn more media. When you focus solely on optimizing for clicks or conversions, you miss the opportunity for the audience to emotionally connect with a clever or creative piece of content. Creative and Content Go Hand-In-Hand.

Creativity 70

Creativity Marketing Media Analytics 70

The Proactive Report

JUNE 18, 2021

Of course those things have to occur. Or you could leverage other people’s groups on LinkedIn and Facebook. Read this article about leveraging Facebook Groups. For example, create a group on LinkedIn or Facebook and take an active part. How to make more sales, be more productive, cut costs and increase the ROI.

Small Business 213

Small Business Fashion Groups Local 213

ImPRessions - Crenshaw Communications

SEPTEMBER 5, 2019

Of course, the growth and speed of real artificial intelligence and its impact may well be overblown. Most experts doubt that neural net-powered artificial creativity can ever equal true human creativity. So, why aren’t we lucky creative services types taking advantage of this? Turning customers into fans.

Marketing 173

Marketing Storytelling Creativity Privacy 173

ImPRessions - Crenshaw Communications

JULY 20, 2020

Not only are there the giants– Amazon, Facebook, and Google– who gobble up most of the dollars, but there are smaller companies that are more niche in the solutions the provide. Weshould get creative with tactics. Many focus on specific areas like channels or identity. Think outside the B2B box.

How To 241

How To Advertising Advertising Data 241

5W PR

FEBRUARY 22, 2024

From writing platforms like Scrivener to editing suites like Adobe Creative Cloud, countless programs cater to specific needs. Don’t hesitate to delve into tutorials and online courses to unlock their potential. Finding an audience Facebook, Instagram, YouTube, and TikTok are bustling with diverse communities.

Media 78

Media YouTube Transportation eBook 78

Flack's Revenge

DECEMBER 20, 2018

Of course, there are challenges, but in the ever-evolving business of social PR, fortune goes to the brave, and the smart. Is Facebook still a good place to invest in social media marketing? And Facebook, long the Goliath in the social world may be cruising for a bruising. Are the social media waters still safe for marketing?

Marketing 244

Marketing Facebook Social Media Community 244

Cision

DECEMBER 21, 2015

A recent Cornell study describes how Facebook users are increasingly dependent on its utility. In fact, the study asserts that users don’t leave Facebook for lack of utility : they leave for fear of addiction. While the propensity for Facebook to cause addiction is questionable, its utility most certainly is not.

Facebook 48

Facebook Nonprofit Enterprise Google 48

Prohibition

SEPTEMBER 21, 2023

Essentially, it is a tool that takes some of the optimising out of your hands (although you should still be manually optimising on a daily basis of course!) Creative Another way you can take advantage of Meta’s AI is through its creative options. How you can use Advantage+? Something to be aware of if you do advertise to the EU.

Advertising 62

Advertising Advertising B2C Social Media 62

Prohibition

SEPTEMBER 21, 2023

Essentially, it is a tool that takes some of the optimising out of your hands (although you should still be manually optimising on a daily basis of course!) Creative Another way you can take advantage of Meta’s AI is through its creative options. How you can use Advantage+? Something to be aware of if you do advertise to the EU.

Advertising 62

Advertising Advertising B2C Social Media 62

Maxim Behar

APRIL 14, 2024

In 2009, amidst the Facebook euphoria and the first serious market and economic crisis the world was experiencing, I started writing one rule every day that I thought would be useful on Facebook. It had a great effect; the whole world was on Facebook back then, and every post would attract thousands of comments "for" and "against."

Writing 59

Writing Social Media Meeting Interviews 59

Prohibition

FEBRUARY 18, 2021

So, to kickstart the year, here’s a roundup of the most important and useful updates that took place last month from the likes of Linkedin, Facebook, Twitter, Instagram, YouTube and TikTok. Courses are not only free, but can be done at the users own pace, allowing marketers to fit this around their already very hectic schedules.

Social Media 118

Social Media Trends Media YouTube 118

Flack's Revenge

APRIL 11, 2019

Over the course of an hour, the panel discussed some of the unique challenges of launching and growing a fintech. Republic had to get creative, tap FOMO, and encouraged featured startups to bring in investors. They used Facebook to test their messaging. I encourage you to visit the links to learn more about each one.

Banking 120

Banking B2B Facebook Education 120

wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Tailored to fit sales teams, CMO leadership retreats, association education and online learning upskilling, the first version of this course was created in 2004. SOCIAL SELLING SECRETS MASTERCLASS COURSE CURRICULUM.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

ImPRessions - Crenshaw Communications

MAY 11, 2022

Almost all the major tech companies (Google, Facebook and Amazon) have attended, and previous speakers have included Al Gore, Ariana Huffington, Sheryl Sandberg, Venus Williams, Emma Stone. There will no doubt be plenty of big names there, both in and out of the advertising world. . Check it out!

Conference 156

Conference Privacy Advertising Advertising 156

Karen Freberg

MARCH 12, 2021

Of course, I was amused and I “felt seen!” Besides this blog post, I have created tweets, Instagram stories, feed posts, Facebook updates, and even a TikTok video about this very cool experience. I saw these videos and I am so inspired by my students and their creativity! Here’s the commercial.

Video 122

Video Exercises Creativity Twitter 122

Prohibition

JUNE 17, 2021

Facebook to introduce new audio tools similar to Clubhouse. Facebook is delving deeper into the development of audio and unsurprisingly, new tools which are coming to the platform will be audio focussed. Announced previously, Facebook is looking to mimic Clubhouse with its own audio room system within the platform.

Social Media 62

Social Media Reddit Trends Pinterest 62

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2016

Hypercreativity – the state of extreme creativity – can be a negative, but, if harnessed, it’s a PR person’s best friend. The most skilled among us push creative limits to come up with new content ideas for the mindboggling media options out there. Smart diplomacy. Resourceful researching.

Creativity 120

Creativity Course Meeting Technology 120

Prohibition

AUGUST 4, 2023

TikTok primarily attracts younger audiences, while more long-standing social media sites like Facebook and Instagram have a more diverse age range. Engaging visual content is of course essential across platforms, but it would be a crucial error to leave the storytelling element out of a video post.

Social Media 118

Social Media Video Marketing Media 118

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It is powerful for inspiring action and sharing personal stories of change and impact.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Communications Conversations

FEBRUARY 11, 2022

” The campaign’s centerpiece, of course, is a 60-second ad that will run across broadcast TV and streaming services. Worse yet, we find they’re merely posting the ads and content they posted on Instagram, Twitter and Facebook. The ad itself is interesting. Oh, who am I kidding?

Case Study 78

Case Study Study Agency Creativity 78

Shift Communications

OCTOBER 9, 2014

million pieces of content on Facebook. Facebook does this mechanistically, as those of you who operate Facebook Pages on behalf of your brand well know. Facebook does this mechanistically, as those of you who operate Facebook Pages on behalf of your brand well know. Of course not. There’s still 24 of them.

Content Marketing 158

Content Marketing Marketing Facebook Creativity 158

The Resolution Blog

OCTOBER 15, 2019

Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. Made In, Made For Vancouver Location: Canada Brand: Facebook Facebook recently held an event for small marketers in Vancouver. They leveraged the power of YouTube, LinkedIn, Facebook, Twitter, and?—?for

B2B 120

B2B B2C Facebook Storytelling 120

Deirdre Breakenridge

OCTOBER 31, 2019

This is especially helpful with the rise of Facebook Live, Instagram Live, Instagram Stories, and SnapChat. I took an introductory course on how to use Photoshop and it only scratched the surface of what the program can do. I managed to go from a leisure photographer to an in-house photographer for an NGO in the course of one year.

Software 294

Software Instagram Nonprofit Social Media 294

Communications Conversations

OCTOBER 13, 2015

Of course, the answer is probably “all three.” Of course, you’d have to set up guidelines and parameters with the employees. Wouldn’t that work better than publishing an informational post (see above) that gets 46 impressions and 2 likes on Facebook? #7: More volunteers? Employee engagement?

Corporate 60

Corporate Creativity Employee Instagram 60

PRSay

JANUARY 9, 2020

2020 is the perfect time to take a fresh, creative approach to your partnerships. Things to think about How can you leverage organic content (with permission, of course) and empower your everyday fans to continue to share your brand message creatively? Highly-targeted story angles.

Trends 151

Trends Nonprofit Consumer Newspapers 151

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Of course, there’s plenty more each did, but you get the gist.

Tools 150

Tools Agency Instagram Groups 150

Karen Freberg

DECEMBER 4, 2017

One of these new trends is the new Facebook Creator App. Formerly of Facebook Mention fame for celebrities, athletes, and high profile figures, this app allowed these individuals to create, share, and analyze specific elements of their FB page with new tools and features. The purpose? Create a range of content to sponsor and showcase.

Education 42

Education Facebook Video Social Media 42

Maxim Behar

FEBRUARY 15, 2024

Why contain a creative person in an office when they could fulfill their responsibilities more successfully and peacefully with their laptop at home with a cup of coffee? Of course not, yet it has happened. Or why aren’t we using Facebook? That was just plain logical. Once, I asked them, “Why not Skype? Messenger?”

Travel 64

Travel Meeting Skype Hotels 64

Sword and the Script

SEPTEMBER 19, 2022

Email open rates course. They use pressure-testing strategies to ensure they tie back to objectives and think creatively about using data and insights to tell a better story and drive specific action and sentiment in their audiences.”. Other interesting statistics: Agencies say creative. Stimulating creativity. “37%

Survey 81

Survey Corporate Communications Financial 81

Maxim Behar

NOVEMBER 22, 2023

Host: Will this take the creativity and fun out of art? I think it will support creativity. I think that all of this will support business development and creativity. I know a lot of people who say they ban their kids from Facebook or Instagram. We need to know how to use it. Maxim: Yes and no. It's not knowledge.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Karen Freberg

OCTOBER 20, 2017

This conference captured not only attention, but my creative soul, and that is a first. This is my third Creative Campus event by Adobe, but my second MAX. However, I was invited as a Creative Campus Thought Leader, one honor I will truly treasure. We are all part of the creativity innovation equation. So exciting!

Creativity 40

Creativity Social Media Education Conference 40