Communications Conversations

OCTOBER 13, 2015

When it comes to corporate volunteerism and social media, isn’t this what we normally see from brands? Posts like these are all too common when it comes to corporate volunteerism and social media for big brands. Wouldn’t that be an interesting way to shine the light on the corporate volunteerism work? Good story.

Corporate 60

Corporate Creativity Employee Instagram 60

Waxing UnLyrical

OCTOBER 5, 2015

Every PR pro knows the importance of storytelling. Here are some tips on getting started measuring your storytelling efforts. Why: “And as any good PR pro knows, storytelling is also key to a successful campaign—yet it’s only half of the equation. 3 Ways to Measure the Results of a Business Storytelling Project.

Storytelling 40

Storytelling Measurement Content Marketing Tools 40

Communications Conversations

SEPTEMBER 21, 2021

I’ve never worked directly with Gabby, but if I were judging from her LinkedIn content, I would say she’s most likely crushing it at Prime when it comes to storytelling. Becca (and her team) have done a wonderful job with Geoff Martha, CEO of Medtronic, and his social media presence, specifically on LinkedIn.

Social Media 146

Social Media Marketing Media Insurance 146

Sword and the Script

AUGUST 18, 2020

That’s how LinkedIn, which owns SlideShare for the moment, set it up in an email to users on a Saturday night. LinkedIn acquired SlideShare in 2012. Four years later, LinkedIn was in turn, acquired by Microsoft. Corporate constraints. Do PR professionals present accurate and truthful information? Through a lens. “I

Ethics 99

Ethics Communications Survey Public Affairs 99

Engage PR

OCTOBER 28, 2020

In the past few weeks, we have provided reputation management support, delivered marketing strategies from planning to execution, secured local, national and international media coverage, and had our clients nominated for prestigious local and national awards thanks to our storytelling capabilities. At Engage, we make it happen.

Brand 60

Brand Branding Local Product Launch 60

Contently - Strategy

OCTOBER 18, 2021

Pluralistic ignorance is the 7th plague of the corporate world. Pluralistic ignorance is the 7th plague of the corporate world. Even when the jargon is toned down a notch, we end up with crap like this: Credit: Adam Baer’s great LinkedIn post. The storytelling solution. It confuses the hell out of us.

Marketing 64

Marketing Storytelling Travel Corporate 64

Prohibition

JANUARY 23, 2023

Videos are also a great storytelling device. For example, the type of video that suits an Instagram audience may not work for a LinkedIn audience. Although all videos (where appropriate) should prove visually striking, LinkedIn is not Instagram and instead your video content can prove more educational.

Video 62

Video Social Media Instagram Media 62

Cision

JUNE 25, 2015

Upload the article to your LinkedIn page. Speaking of LinkedIn, you can also update your summary that you have been featured in a particular publication, and note that you are available for future interviews on your topics of choice. Jennifer Lawhead is the Corporate Communication Manager at TTI Success Insights.

LinkedIn 120

LinkedIn Pitching Interviews Journalism 120

PRSay

APRIL 22, 2016

Are you seen in their eyes as a corporate conglomerate or faceless brand, or do they see a dedicated team that is passionate about pleasing their customers? There is a great opportunity to create a meaningful connection between your corporate culture and external customer base. Connect with Kate on LinkedIn.

Agriculture 70

Agriculture Employee Corporate Training 70

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Mission: We join forces with clients to bring critical issues to the forefront of conversation and mobilize audiences when it matters most.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Waxing UnLyrical

AUGUST 11, 2014

. 3 TED Talks That Uncover the Secrets of Storytelling. Why:Storytelling is vital to the success of your brand because of its connection-building power. In this guest post for Jay Baer s Convince and Convert, Julie Neumark examines three TED talks bypeoplewho (may)have mastered the secret of storytelling.

Storytelling 87

Storytelling Privacy Resources Web 87

Sword and the Script

SEPTEMBER 8, 2020

Blogs, including independent and corporate blogs, can be credible. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. Advertising is a distant third. How much money do PR professionals earn? The results?

Survey 94

Survey Industry Leadership Study 94

OnePitch

OCTOBER 20, 2022

She has experience in corporate reputation management and crafting earned media stories. When it makes sense, I’ll also share an expert or client resource that could help add color to their future storytelling. We and our clients use social media – Twitter, LinkedIn, Facebook, Instagram, etc. –

Media 96

Media Sports Agriculture Pitching 96

Wadds Inc.

JANUARY 16, 2023

Whitt on a LinkedIn post led to me reading his book When In Doubt, Make Applesauce! A comment by Marc C. and a wide ranging conversation about public relations practice. When in Doubt, Make Applesauce!: Core Habits of the Masterful Public Relations Professional is a book about the character and reflexivity of public relations practitioners.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. It’s now really a destination for storytelling.

Case Study 113

Case Study Journalism Study Instagram 113

ImPRessions - Crenshaw Communications

MAY 31, 2016

In fact, PR has the dubious honor of ranking among the top ten most misunderstood professions by parents of those in the biz, according to a survey conducted by LinkedIn. Public relations today is largely about storytelling. It’s a joke in our business that no one outside public relations really understands what we do.

Product Launch 120

Product Launch Pitching Storytelling Journalism 120

Stuart Bruce

MAY 29, 2015

The report covers four main areas: technology, business, perspectives and ‘future ready’ The report is also studded with lots of videos and every part of it can be shared individually on LinkedIn, Twitter or Facebook. Get in touch if you’d like help with yours.

Report 60

Report Financial Corporate Reputation 60

Ishmael's Corner

JUNE 2, 2015

I sympathize with our corporate brothers/sisters who juggle a fire hose of demands from varied stakeholders. LinkedIn Profiles : It’s common to look at the LinkedIn profiles of the proposed account team members for their experience. The word “storyteller” now dominates the communications vernacular.

Agency 60

Agency Real Estate Mobile LinkedIn 60

Critical Mention

OCTOBER 9, 2019

LinkedIn - business oriented communication where like-minded colleagues and people can connect and network, typically on business-related topics. Use Social Media for Storytelling. Twitter - instant sharing on what’s trending and relevant. These include ones like #MotivationalMonday, #TuesdayThoughts and #WednesdayWisdom.

Social Media 75

Social Media Marketing Media Instagram 75

Sword and the Script

JANUARY 14, 2020

She talks about key issues she helps her organization communication, transitioning from a corporate role to work with an association and how she deals with the challenges we all face in PR and comms – like proving value. You can find more from her on LinkedIn and Twitter. Thank you, Stacey, for sharing your ideas!

Marketing 79

Marketing Data Wireless Industry 79

Waxing UnLyrical

MARCH 14, 2016

What You Can Learn About Storytelling from Charity Water. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Hook Your Audience.

Storytelling 40

Storytelling Banking Training Writing 40

Waxing UnLyrical

DECEMBER 14, 2015

Storytelling through the Eyes of a Child. You are never too old to apply the lessons learned from stories to your business strategy,” writes Karelyn Lambert as she shares “lessons learned from storytelling to children that can easily be used by your brand.” ” 5. 6 Rules of Thumb for Successful Brand Publishing.

Storytelling 0

Storytelling Video Leadership Writing 0

Waxing UnLyrical

NOVEMBER 7, 2016

Take the Master Course, of course But also, study various social media campaigns and see how they use storytelling to gain audience engagement. You can learn more about and talk to Dawn via Twitter and LinkedIn. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Dawn Buzynski. Sounds magically delicious!

Measurement 65

Measurement Course LinkedIn Banking 65

PR Conversations

APRIL 10, 2018

Dr. Ana Adi ( www.anaadi.net ) is a Professor of Public Relations and Corporate Communications at Quadriga University of Applied Sciences in Berlin, Chair of the Digital Communication Awards , and part of the core research team of the Asia-Pacific Communication Monitor. Social media contacts: Twitter @ana_adi | LinkedIn [link].

Training 80

Training Measurement Technology Engineering 80

Sword and the Script

AUGUST 20, 2019

There she leads a team of “storytellers of SHRM getting audiences to think, feel and behave differently across all channels via multimedia content.”. 4) On the in-house side, there are clearly areas of overlap between HR and corporate communications – internal comms comes to mind. 41: Drew Hawkins of North Highland Consulting.

Employee 87

Employee Internal International Training 87

Waxing UnLyrical

NOVEMBER 10, 2014

12 ways to improve your digital storytelling. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Blogging for Veterans. Why: Geoff Livingston is one of the earliest bloggers I personally am friends with.

Blogging 70

Blogging Knowledge Base Resources SEO 70

Waxing UnLyrical

OCTOBER 24, 2016

I am obsessed with storytelling. You can learn more about and talk to Dinean via her Twitter , Facebook and LinkedIn. . Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Why do you care about Social PR?

Nonprofit 40

Nonprofit Banking Education LinkedIn 40

Communications Conversations

APRIL 27, 2018

A few weeks ago, I noticed Alyssa Greve , director of content marketing at Cambria, touting a new Cambria blog on LinkedIn. Although corporate storytelling has been under fire a bit lately, I continue to be a strong supporter of such efforts–and this one, in particular, looked interesting.

Blogging 68

Blogging Pinterest SEO Examples 68

Cision

JULY 20, 2015

Triberr does this exceptionally by networking bloggers into tribes and giving them a low-friction way to distribute each other’s posts on Twitter, Facebook and LinkedIn. It’s a common understanding that storytelling is an effective way to share ideas.

Energy 120

Energy Viral Storytelling Community 120

Sword and the Script

SEPTEMBER 6, 2016

Tressa credits a brief stint in corporate communications for a health care company with stoking her interest in PR. Off Script #7: Lou Hoffman on PR and Storytelling. You can find more from Tressa on her blog and connect with her on Twitter ( @tressalynne ) and LinkedIn. Fresh Ideas: Media Relations: Back to the Basics.

Measurement 60

Measurement Course Advertising Advertising 60

Waxing UnLyrical

JUNE 9, 2017

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn How to Make Your Email Autoresponders Sizzle More Than Jessica Rabbit. Wouldn't you like to be in her kitchen?

How To 95

How To Banking Energy Writing 95

Waxing UnLyrical

JUNE 22, 2015

Why: “Content storytelling is all about creating attractive, valuable and interesting information your customers are passionate about, so they actually pay attention and engage with the brand,” says Ancita Satija in this WUL post we ran (just last week!). Twitter Facebook Google+ LinkedIn Monday Roundup: Innovative Content.

Content Marketing 40

Content Marketing Storytelling Community Video 40

Critical Mention

OCTOBER 29, 2019

In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences. PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications.

Radio 92

Radio Television Social Media Sports 92

Waxing UnLyrical

AUGUST 28, 2015

area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn When Great Content is Disguised as Math. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis. Wouldn't you like to be in her kitchen?

LinkedIn 40

LinkedIn Google Corporate Study 40

PRSay

MAY 12, 2023

In this landscape, corporate communications is at risk of being part of the “background noise” of daily life. This puts more pressure on corporate communicators to make their messages more engaging. Storytelling can be an effective way to create messages that can reach your employees and build a stronger connection to your brand.

Employee 132

Employee Communications Storytelling Corporate 132

ReimaginePR

AUGUST 15, 2016

People don’t trust soul-less corporations. Your social media pages and profiles: LinkedIn. For this reason, it’s so important to build a brand that is deeply human and relatable. People trust other people. People want to buy from other people. Brace Yourself for the Fallout. Other social media platforms you’re on. Your email signature.

Employee 120

Employee Social Media Education Brand 120

Waxing UnLyrical

OCTOBER 17, 2016

Girl Up is the epitome of storytelling and cultivating that human touch essential in successful PR. You can learn more about and talk to Danielle via her Twitter and LinkedIn. . Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Danielle Heiny. Wouldn't you like to be in her kitchen?

Course 40

Course Guidelines LinkedIn Banking 40