ImPRessions - Crenshaw Communications

MAY 31, 2016

In fact, PR has the dubious honor of ranking among the top ten most misunderstood professions by parents of those in the biz, according to a survey conducted by LinkedIn. Public relations today is largely about storytelling. Check out Michelle’s post about the transition between journalism and PR if you don’t believe me.

Product Launch 120

Product Launch Pitching Storytelling Journalism 120

PR Conversations

APRIL 10, 2018

Dr. Ana Adi ( www.anaadi.net ) is a Professor of Public Relations and Corporate Communications at Quadriga University of Applied Sciences in Berlin, Chair of the Digital Communication Awards , and part of the core research team of the Asia-Pacific Communication Monitor. Social media contacts: Twitter @ana_adi | LinkedIn [link].

Training 80

Training Measurement Technology Engineering 80

Waxing UnLyrical

DECEMBER 7, 2016

The onset of content marketing and emergence “owned media” has turned the storytelling torch into a shared thing that is jointly owned by traditional media and brands. We leveraged LinkedIn Pulse and several employees’ blogs to create a communal narrative about the funding. Yes, we did that.).

Employee 40

Employee LinkedIn Engineering Leadership 40

PRSay

MAY 12, 2023

In this landscape, corporate communications is at risk of being part of the “background noise” of daily life. This puts more pressure on corporate communicators to make their messages more engaging. Storytelling can be an effective way to create messages that can reach your employees and build a stronger connection to your brand.

Employee 150

Employee Communications Storytelling Corporate 150

Rock the Status Quo

APRIL 8, 2016

Storytelling intrigues me. “Storytelling is one of the many things that define and bind our humanity,” according to this article on the history of storytelling. Storytelling is hard until we’ve practiced enough to make it easier. I believe it. Look at newspaper “stories” today?

Storytelling 100

Storytelling Resources Journalism Examples 100

Rock the Status Quo

APRIL 8, 2016

Storytelling intrigues me. “Storytelling is one of the many things that define and bind our humanity,” according to this article on the history of storytelling. Storytelling is hard until we’ve practiced enough to make it easier. I believe it. Look at newspaper “stories” today?

Storytelling 100

Storytelling Resources Journalism Examples 100

Sword and the Script

DECEMBER 26, 2023

Tactically, we feel data storytelling is going to be a key pillar in 2024 – so now is a good time to build the infrastructure to be able to pull that data, analyze and present it on a regular and timely basis.” ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16. Return of increased PR budgets.”

Writing 194

Writing Communications Marketing B2B 194

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. I am in awe of my nominee Tori Olker, a journalism major with a PR emphasis at the University of Mississippi.

Sports 0

Sports Leadership Internal International 0

Waxing UnLyrical

OCTOBER 28, 2015

Storytelling is a hot topic in the communications industry these days. They humanize giant corporations and make brands relatable to customers. But while stories can work magic for corporate communicators, writing a good story isn’t easy. Pixar’s storytelling rules. Guest Post by Kristin Piombino. Give them a try.

Storytelling 40

Storytelling Resources Writing Corporate 40

Communications Conversations

AUGUST 31, 2018

Paul Business Journal). You know you have skills but you don’t know how they will translate outside of journalism. The journalism world is much more fast-paced. Teaching people on the PR side about the journalism side. Journalism taught me a lot – including that life isn’t guaranteed to anyone.

Media 112

Media Journalism Report Video 112

Sword and the Script

DECEMBER 10, 2019

New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Sean Callahan , Senior Manager, Content Marketing | LinkedIn. In the daily struggle for attention and visibility, small companies do not leave the field to large corporations. 17: Wendy Zajack.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Rock the Status Quo

FEBRUARY 3, 2015

But a client win that really made a difference in my career was when I was starting my first agency, and a former client who headed up corporate communications at American Express told me she wanted to be my first client. Put on your storytelling cap and head over to my website to choose your questions! because they’re clients.)

Agency 100

Agency Advertising Advertising Twitter 100

Maxim Behar

MARCH 6, 2022

Remember what Winston Churchill said a long time ago that you can achieve a lot of things with journalism, but you must know when to quit. So that's how I decided to quit journalism and start my own company. On LinkedIn, we write more seriously while on Instagram we emphasize more on visuals. I was a great risk. This is PR.

B2B 52

B2B Communications Media Newspapers 52

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. May 21, 2021 | 11:30am EST / 4:30pm GMT. Becky: Yeah.

Healthcare 78

Healthcare Storytelling Communications Local 78

PR Conversations

SEPTEMBER 18, 2014

It makes one wonder whether Canadian corporations prescribe less value to public relations as a strategic management function. Alternatively, perhaps public relations is a best-kept secret in corporate Canada. Public relations education now trumps journalism.

Study 99

Study Measurement Survey Education 99

Deirdre Breakenridge

APRIL 15, 2019

Digital media has given us an alternative to the bias of media monopolies, not the least of which is corporate and political influence. For example, digital disruptors like LinkedIn Pulse, Patch, and LiveDoor all share the list with mainstream publications like BBC, New York Times, and The San Francisco Chronicle.

Media 268

Media Data Google Report 268

Cision

APRIL 5, 2017

Corporate citizens need to be the change they want to see. With Facebook and LinkedIn, we reach our customers and our publishers directly. I’m hard-pressed to think of any issue on the corporate side which has risen to the level of a public policy issue where you couldn’t have found the canary in the coal mine first.

Report 225

Report Media Advertising Advertising 225