Cision

JANUARY 20, 2016

For Scott Beaudoin, corporate social responsibility isn’t just good for society; it’s a necessary business practice. Here, he discusses his new role as chief strategy officer and executive managing director of corporate and brand purpose at RF|Binder and how he hopes to help companies become more purpose-driven and socially responsible.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

ImPRessions - Crenshaw Communications

MARCH 1, 2017

Snapchat can build two-way conversations and quick interviews with experts and influencers. One popular series of snaps is Complex journo S ean Evans’ “First We Feast” interviews with celebrities as they enjoy very spicy food. Take product how-tos to the next level. Ask – and answer – questions.

Video 120

Video B2B B2C Survey 120

Sword and the Script

AUGUST 17, 2019

The survey found 30% of B2B respondents cited news coverage as the way they “people learn about new products online that they can use for their day jobs.” Most people find independent journalism and earned media to be the most credible source of information. Blogs, including independent and corporate blogs, can be credible.

Study 61

Study Survey B2B Advertising 61

Communications Conversations

JUNE 28, 2018

This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. I am the Senior Corporate Communications Manager for both teams, which means I handle all “off court” communications. You got your degree in journalism, like many in our field. If you had to do it all over again, would you major in journalism?

Sports 113

Sports Travel Television Agency 113

Deirdre Breakenridge

NOVEMBER 8, 2015

A production is always looking for money to keep it moving forward. When feature documentary Pioneers in Skirts needed to raise the funds to finish production of the film, and begin the efforts of transitioning into post-production, the producers launched a month-long Kickstarter campaign with a goal of raising $50,000.

Film 150

Film Social Media Video Writing 150

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Back in Minnesota, Tess served as a Digital Production Intern with On Being, then moved into her latest role as Communications & Engagement Coordinator for Appetite for Change.

Social Media 128

Social Media Agriculture Marketing Media 128

MaccaPR

FEBRUARY 2, 2017

Gannett recently “downsized” 350 jobs and the Wall Street Journal laid off 48 (although to be fair, the Washington Post – with 750 newsroom positions – is adding dozens of journalists ). Our new magazine really is a print product. How do you think print magazines and newspapers can co-exist with digital journalism? Sue Campbell!

Print 48

Print Newspapers Interviews Journalism 48

Bianchi Biz Blog

FEBRUARY 22, 2021

For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops. It was such an immersive experience, and allowed me to not only interview the subject, but get perspective and insight from his/her customers. It’s such a unique and niche industry.

Groups 55

Groups Meeting Transportation Media 55

Mindful Marketing

OCTOBER 10, 2021

The iconic social network that’s often been the focus of questions from citizens and senators, was back in the spotlight after a former Facebook employee-turned-whistleblower appeared on 60 Minutes and exposed a series of alleged corporate abuses, most impacting consumers. developing new products).

Facebook 79

Facebook Social Media Government Employee 79

Cision

SEPTEMBER 8, 2016

In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research. Be involved in supporting corporate social responsibility not just with finances but also with volunteering and interaction with the community.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Cision

SEPTEMBER 22, 2016

In this interview, Peter discusses how brands can better engage audiences, improve their measurement practices and quantify their communication efforts. One thing most people don’t know about me is…I have authored two books and many journal articles. Is your brand communication sparking conversations…or falling on deaf ears?

Measurement 120

Measurement Analytics Big Data Public Affairs 120

Bianchi Biz Blog

APRIL 5, 2021

I preside over several excellent professionals who handle numerous specialized e-mail products each week. And several of our success stories now compete against us at world-class news organizations such as The Wall Street Journal and Bloomberg News, among others. How long have you been in journalism and how did you get started?

Automotive 66

Automotive Web Meeting Media 66

Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. So, I looked at my high school curriculum, and journalism was the only class that would allow me to write every day. How did you get your start in PR? How did you handle it?

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

Sword and the Script

JUNE 6, 2017

By contrast, doing PR work in-house, in corporate communications or marcom position, tends to be the inverse: an inch wide and a mile deep. He’s my guest for this latest edition of the Off Script series of interviews. And when you know of a new product coming to market next quarter, bring your agency team in the loop today.

Agency 60

Agency Corporate Interviews eBook 60

Mindful Marketing

JULY 4, 2020

Major corporations such as Unilever are also using facial expression technology in the labor market to assess job candidates’ facial and linguistic performance against information compiled from successful prior interviews. automatic logins, personalization/account information). Subscribe to Mindful Matters blog.

Marketing 74

Marketing Pharmaceuticals System Policies 74

Shift Communications

MAY 26, 2015

In the world of PR, landing client coverage in publications like The New York Times, The Wall Street Journal or Bloomberg Businessweek is the ultimate win — and when that story runs in print, it’s icing on the cake. Don’t rely on basic corporate announcements or product launches. Give them something unique.

Print 60

Print Product Launch Fashion Report 60

Contently - Strategy

OCTOBER 24, 2019

For nearly five decades, Money was a glossy finance magazine published by Meredith Corporation. As long as you can link it back to money, you can explore lifestyle content, celebrity interviews, personal essays, and explainers. Try a new audience with a new offering. Keep topics personal and relatable.

Financial 79

Financial Banking Content Marketing Writing 79

ISEBOX

NOVEMBER 30, 2015

Solid communications professionals coordinate with the marketing and sales team to discuss how their public relations strategy is going to fit in to the corporate strategy. They interview their clients and staff and will educate, entertain and inform with their content. They have a schedule of releases and set goals for themselves.

Publicity 70

Publicity Measurement LinkedIn Small Business 70

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. has been exploring in her work on women in journalism. Each corporate PRCA member will be expected to engage with a local school each year. It’s an issue that is quickly rising up the corporate agenda.

Government 103

Government Education Print Ethics 103

wiredPRworks

AUGUST 2, 2016

30% plan on increasing the size of their marketing budget over the next six months – more money will be put toward media placement, new product development, sponsorships, and market research and analytics. AMA CEO Russ Klein Marketer’s Confidence Interview. The Digital Transformation of the Modern Corporation.

Leadership 40

Leadership Survey Enterprise Conference 40

Waxing UnLyrical

AUGUST 16, 2012

The Business Journals (#bizjournals) believe you can. The Business Journals are a consolidated group of business media sources providing local business news in 43 cities. The Business Journals recently decided to capitalize on the momentum social media has gained by launching #SocialMadness , a social media competition.

Journalism 70

Journalism Local Social Media Twitter 70

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. Clients tend to launch new businesses or products then and there is a renewed sense of excitement and promise.

Communications 50

Communications Marketing Internal International 50

Ethical Voices

DECEMBER 5, 2022

First, I was in radio journalism doing the DJ thing with album rock at night and high school during the day. Let’s say you’re doing corporate messaging and you think that it’s unethical because it’s using partial truth only. Listen to the full interview, with bonus content, here. The key is respect.

Ethics 79

Ethics Publicity Radio Local 79

Remote PR Jobs

SEPTEMBER 25, 2023

The Talking Points Podcast Created by Arik Hanson , a solo marketing and communications consultant, and Kevin Hunt, leader of corporate communications content at General Mills, The Talking Points Podcast is a one-stop shop for relevant news and advice regarding public relations, corporate communications, social media and marketing.

Pitching 100

Pitching Interviews Trends Journalism 100

PR Conversations

SEPTEMBER 22, 2015

This time, for a more thorough understanding of how the situation might have changed or evolved, I decided to conduct a series of opinion interviews with several Italian female PR practitioners (recognized by name at the end). All of the women interviewed are PR practitioners, some at the executive level. today’s biggest challenges.

Interviews 40

Interviews Enterprise Corporate Internal 40

Mindful Marketing

JANUARY 26, 2017

Ian Bruce, VP corporate marketing at MongoDB predicts that “The pressure to find measurable returns for advertising and PR will continue. Caldwell, a Director at Corporate Ink , agrees, saying “More than ever, companies are looking for concrete results from their marketing spends. Cheers to a productive 2017! .

Measurement 25

Measurement Marketing Journalism Tools 25

Sword and the Script

DECEMBER 26, 2023

Authentically connecting with customers on the problems your product or service is solving. Authentically working with influencers who have actually used your product and share their true thoughts and feelings – even if they aren’t always positive. Without it, customers and partners will lose loyalty to your brand.

Writing 201

Writing Communications Marketing B2B 201

ImPRessions - Crenshaw Communications

JULY 27, 2021

I became interested in PR because I was looking for fields adjacent to journalism, so I assumed there would be plenty of research involved to go along with writing. And that doesn’t mention studying reporters’ work when making briefing sheets, where we document their histories and interview style. You need excellent research skills.

Conference 368

Conference Pitching Agency Writing 368

Maxim Behar

OCTOBER 15, 2023

Yeah, that was the first form which then evolved into me doing journalism. When I got my degree in foreign trade, my dad told me that I was not built for a salesman and I should focus on journalism and writing, which I love. Then a guy from America came to interview me. Maxim: Probably yes. I majored in foreign trade.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

MaccaPR

SEPTEMBER 13, 2016

Lochte identified the guilty parties during an interview on ABC-TV’s “Good Morning America” saying journalists had taken his “huge mistake” and made it into “the worst weeks of his life.” Who was at fault? Digging the hole deeper, Lochte added, “We’re just trying to get this over with. Lesson #3 – Apologize – No Really, Sincerely Apologize.

Crisis 48

Crisis Airlines Reputation Corporate 48

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. But I was such a big fan of journalism, so I became a correspondent, travelled all over the world and met a lot of people.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. Karie Mooney, @karies_korner.

Sports 0

Sports Leadership Internal International 0

Sword and the Script

AUGUST 13, 2019

The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market. It included email (iContact), press releases (PRWeb), media relations (HARO), and social media (North Social and Engine 140), bundled in what was pitched as an easy-to-use and all-in-one product.

Technology 13

Technology Software Company Marketing 13

Rock the Status Quo

FEBRUARY 9, 2015

Like fluffy yellow chicks marching in line after their mama, many companies are stuck in push marketing tactics of the past, favoring carefully crafted, conservative external messaging and expecting their executives to rigidly follow corporate directives when it comes to having (or not having) a digital voice. “It’s too risky!”

Corporate 100

Corporate Leadership Brand Branding 100

PR Conversations

MARCH 15, 2016

The initiative focused on telling young (and older) people to be productive and not hang around. Access to a broad range of quality journalism is essential. Its name and popularity as a form of interview has roots in the responses given by the French writer, Marcel Proust. Where would you most like to practise PR? ” 18.

Newspapers 40

Newspapers Leadership Analytics Journalism 40

Waxing UnLyrical

NOVEMBER 23, 2010

This is not the case with posts where someone has been given a demo of a product. Here are my thoughts: 1) Ideally, brands/agencies would never pay bloggers and never even give them product or pay for trips, lunches etc. 3) As you alluded to Jaxx, we do the product review/giveaway arrangements with bloggers. What do you think?

Blogging 73

Blogging Twitter Facebook Measurement 73

PR Conversations

NOVEMBER 20, 2014

There is commonality in the texts in respect of determining employee opinions, with Earnshaw noting “thirteen well-defined methods” to do this from open-door policies to focus groups, polling and interviews (both spot and depth). They do have a section on qualitative research, although only focus groups are detailed.

Employee 77

Employee How To Internal International 77