Cision

DECEMBER 1, 2017

But when it comes to a press release, the company boilerplate is nothing to dismiss. If you’ve hooked a reader into your announcement enough that they want to know more about you and your company, then you’re letting them down with a boring, run-of-the-mill “About Us” paragraph. Farmers Insurance : [link]. The Classic.

Examples 225

Examples Insurance Insurance Fashion 225

Communications Conversations

OCTOBER 11, 2017

And my angle–corporate blogs. You see, whenever I see any kind of list post involving corporate blogs, the same corporate blogs keep popping up: Coke, Whole Foods and GE come to mind. But, you RARELY see a Minnesota-based corporate blog on these lists. OneBeacon Insurance Group: [link]. There must be more.

Corporate 60

Corporate Blogging Insurance Insurance 60

PRSay

JULY 6, 2021

It takes a specific type of person to succeed — to thrive — inside your company, doesn’t it? Every company has one, whether it was built intentionally or not. It’s the reputation your company has as an employer. Your corporate brand. Your Culture: What it’s like to work at your company. You feel it.

Brand 176

Brand Branding Employee How To 176

Maxim Behar

MARCH 26, 2024

Maxim Behar, the company's founder, interview for Economy. bg What social benefits are included in the company's package? Practically all possible ones - additional health insurance, sports cards, etc. How many vacation days do employees have in your company? As many as legally required. Yes, we do.

Groups 105

Groups Communications System Employee 105

Reputation Us

DECEMBER 14, 2022

For many companies, being in the “eye of the tiger” required a laser-focus on achieving goals and outcomes to rise up from the pandemic in order to survive. Following these actions in the near-term can help you enhance, protect and defend your company’s valuable reputation as you continue to evolve your brand. This is changing.

Reputation 78

Reputation Insurance Insurance Employee 78

Presspage

FEBRUARY 8, 2024

Using ESG reporting as a strategic tool A successful ESG reporting strategy should outline the environmental impact of a company while clarifying its social responsibility and governance structures. Aside from this achievement, the release also explained the company’s ESG focus and its Climate Action Plan.

Report 109

Report Government Financial Trends 109

Cision

NOVEMBER 29, 2017

But when it comes to a press release, the company boilerplate is nothing to dismiss. If you’ve hooked a reader into your announcement enough that they want to know more about you and your company, then you’re letting them down with a boring, run-of-the-mill “About Us” paragraph. Farmers Insurance : [link]. The Classic.

Examples 167

Examples Insurance Insurance Fashion 167

ImPRessions - Crenshaw Communications

MAY 24, 2022

Think about business categories where the margins are high and the sales cycle is long – enterprise software, insurance, or any professional service, from accounting to management consulting. And it’s often very cost-effective relative to consumer public relations. A strategic PR campaign can influence the buying decision.

B2B 170

B2B Brand Branding Education 170

Cision

SEPTEMBER 23, 2016

Today, Gabriel covers business, technology, and IT as a freelancer and regularly contributes to BAI Banking Strategies, Channel Partners Online and Insurance Networking News. Serving as a PR pro in a former life, as well as working for corporate clients on marketing content today, has taught me that nobody gets everything 100 percent correct.

Technology 120

Technology Pitching Insurance Insurance 120

The Stalwart Blog

MARCH 12, 2020

Many folks will find themselves out of a good chunk of money because insurance policies and cancellation policies won’t cover the entire bill. Corporate communicators and their consultants will need to think of a wide range of scenarios that could arise from this pandemic. Risk managers and insurance advisors can help there.

Crisis 78

Crisis Insurance Insurance Policies 78

Cision

JULY 26, 2017

Business -> (Business type, company age, company size, occupation category, sales revenue, small business industry, title, and seniority). Insurance (Providers) -> (Auto insurance, Health insurance, Home insurance, Other insurance). Company Industry. Company size. Job function.

Social Media 233

Social Media How To Insurance Insurance 233

Onclusive

JUNE 21, 2017

Hosted by Deirdre Breakenridge of Pure Performance Communications , and joined by fellow panelists Shonali Burke and Shannon Furey , the panel covered emerging PR trends including how corporate storytelling has changed in recent years and what PR professionals must learn to sustain their careers. PR and marketing are converging.

Storytelling 329

Storytelling SEO Community Engineering 329

Communications Conversations

SEPTEMBER 21, 2021

As director of comms, newsroom and social media for the biggest insurance company on earth, Angela has a big job. And, with more than 25 years experience, she’s also become a huge champion for social media in corporate America with her current work at Optum.

Social Media 146

Social Media Marketing Media Insurance 146

PR for Anyone

MARCH 27, 2024

It’s these little moments that remind us that even Hollywood stars like Harrison Ford are just regular people looking for a bit of company during downtime on set. Then, in a classic move, Harrison would hold up a sign offering her coffee, while Carrie, busy at work, would politely decline.

Film 130

Film Storytelling Writing Insurance 130

Reputation Us

JANUARY 13, 2020

Political stakes are high, corporate trust is low (according to a recent Gallup Poll ), consumer confidence in companies to protect them in the event of a cyberattack is waning (according to recent DHM and RepUs study ) and the public relations industry (according to PRNews ) predicts crisis preparations will be a top priority.

Reputation 60

Reputation Crisis Insurance Insurance 60

Solo PR Pro

AUGUST 1, 2023

Additionally, consider the traits and characteristics that would complement your work style and fit well within the company culture. Prepare a Competitive Compensation Package : As a small business, you may not be able to offer the same salary packages as larger corporations. Solo PR Pro – Knowing When to Hire Help.

Employee 87

Employee Small Business Resources Insurance 87

ImPRessions - Crenshaw Communications

JUNE 28, 2017

Let’s see how some companies enhanced and amplified recent positive news. Tap into smart PR tactics to spread good company news. Sometimes a competitor’s misfortune is all a company needs to see its own fortunes rise. We admire brands that leverage good opportunities into great ones. Now, that’s the Spirit. .

Airlines 147

Airlines Insurance Insurance Viral 147

Solo PR Pro

SEPTEMBER 6, 2022

If you’re concerned about allowing a chunk of change to sit in your bank account without doing anything — or worse, having its value slowly eroded by inflation — it may help to think of your emergency fund as an insurance policy. Just like other types of insurance, you have it in the hopes that you don’t have to use it.

Financial 52

Financial Strategy Insurance Insurance 52

Stephen Waddington

JULY 16, 2021

Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This is likely to be an issue on the corporate agenda for the next decade. This gives rise to a range of issues including health and safety, insurance, London weighting, and other issues.

Publicity 199

Publicity Government Crisis Employee 199

Deirdre Breakenridge

MAY 1, 2017

What started as a social media experiment has quickly become an integral part of the Socialfly brand, company culture and our favorite part of the week! Highlight Our Company Culture. Knowing they were on to something big, they ceremoniously quit their jobs on the same day and walked out of the corporate world together.

Video 283

Video Facebook Social Media Creativity 283

Mindful Marketing

JANUARY 16, 2022

However, for a company with annual revenues of $4.37 The ad also mentions a related phenomenon that COVID didn’t cause but did increase: the use of third-party delivery companies. The unconventional approach gains attention, and the corporate social responsibility builds goodwill.

Local 80

Local Corporate Insurance Insurance 80

Scott Public Relations

JUNE 26, 2020

Recently, a coalition of organizations under the hashtag #StopHateforProfit has urged global corporations to boycott Facebook advertising to show they will not support a company that puts profit over safety. Publishers” in this case are social media companies and their platforms. The very act of police force is violent.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Beyond PR

NOVEMBER 30, 2017

But when it comes to a press release, the company boilerplate is nothing to dismiss. If you’ve hooked a reader into your announcement enough that they want to know more about you and your company, then you’re letting them down with a boring, run-of-the-mill “About Us” paragraph. Farmers Insurance : [link]. The Classic.

Examples 65

Examples Insurance Insurance Fashion 65

Communications Conversations

JANUARY 30, 2018

As I’ve talked about before, the benefits of execs using their LinkedIn profiles as brand platforms are significant: LinkedIn Published posts are often seen as more authentic than traditional corporate communications channels (read: email, intranet). Approach #1: It’s not always about your company. He has more than 1.5

LinkedIn 129

LinkedIn Insurance Insurance Employee 129

wiredPRworks

JANUARY 3, 2018

Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.

Trends 40

Trends Insurance Insurance Marketing 40

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2016

Finally, Stumpf’s main point – that there was no “orchestrated” fraud at the company – wasn’t very credible when 5300 people have been let go for creating the fake accounts. Even When A Company Is Right, Optics Matter. The learning for communicators is a simple one: public perception counts.

Pharmaceuticals 120

Pharmaceuticals Ethics Reputation Insurance 120

ImPRessions - Crenshaw Communications

SEPTEMBER 12, 2017

Window Company Shatters PR Expectations with Baseball Promotion. If the Cleveland Indians managed a 15-game streak, the company promised to refund window purchases from throughout the year. Together with Bompas & Parr, a customized food experience company, the chain created the world’s first “anti-aging gin.”

Brand 136

Brand Branding Local Hotels 136

Reputation Us

APRIL 17, 2019

Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies.

Nonprofit 68

Nonprofit Banking Financial Crisis Communications 68

Bianchi Biz Blog

SEPTEMBER 16, 2021

An ESG report is a report published by a company or organization about its environmental, social and governance impacts. Another common term you often hear in conjunction with ESG is CSR (corporate social responsibility) , but what’s the difference between the two? To start, let’s answer the basic question: What is an ESG report?

Report 68

Report Automotive Financial Government 68

Mindful Marketing

MAY 17, 2020

by David Hagenbuch , founder of Mindful Marketing & author of Honorable Influence You’ve heard the saying, “Misery loves company.” Oftentimes the bigger the problem, the bigger the payout for solving it, but is it right for companies to monetize consumer misfortune, particularly during a pandemic?

Airlines 66

Airlines Insurance Insurance Enterprise 66

Flack's Revenge

DECEMBER 11, 2019

Insurtech startups and insurance carriers: it’s a combo made in heaven. Startups love the budgets, distribution and big brand cred of the major insurance carriers. If it’s the proverbial match made in heaven, dancing with insurance stars can be challenging and frustrating for both sides. Panel 2:at InsurTechNY December Meetup.

Insurance 31

Insurance Insurance Financial Measurement 31

MaccaPR

MARCH 12, 2019

But today, medical device is only 20 percent of our agency’s business; our other marketing work spans the entire scope of health: health insurance, pharmaceuticals, and direct to consumer healthcare products. The ACA changed all that by saying health insurance should be paying for the pumps.

Agency 54

Agency Healthcare Interviews Insurance 54

Communications Conversations

JANUARY 15, 2019

Consider a recent BRANDFog survey that found 78% of people prefer to work for a company whose leadership is active on social media. When I worked in corporate communications years ago, “I want to hear more from the CEO” was always a chief complaint among employees. Company web site. Glassdoor, maybe.

Government 74

Government Employee LinkedIn Insurance 74

Communications Conversations

JANUARY 13, 2017

So basically, I’m building on the work I’ve been leading in social media for the company over the last four years, but now shifting my focus to solely be digital, including taking on the role of editor of Blue Cross’ new corporate blog ( www.blog.bluecrossmn.com ). But, you have to balance this with the “world watching” part of it.

Insurance 60

Insurance Insurance Social Media Corporate 60

Practical Law Construction

MARCH 9, 2022

Company car: Mr Foster arrived at the property for the 21 June meeting in a car bearing the livery of “Foster & Co” At the 21 June meeting: Mr Foster made several statements to the claimant to the effect that he would personally ensure that her project was completed. The claimant denied this, and the court accepted her denial.

Construction 72

Construction Insurance Insurance Meeting 72

Onclusive

OCTOBER 23, 2019

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. Onclusive is a marketing analytics company revolutionizing the communications industry with data science. According to Nielsen, earned media is the most trusted way for a company to tell its story. Position Scope.

Marketing 46

Marketing Case Study Software Analytics 46

Communications Conversations

OCTOBER 22, 2014

Seems benign from a company perspective, right? How they used LinkedIn: In this short post , Bruce uses LinkedIn publishing to talk about a timely topic and trend that’s impacting his business–the health insurance and health care worlds. Sure, she can shape those perceptions through her actual work. Did it work?

LinkedIn 155

LinkedIn Case Study Airlines Employee 155