Communications Conversations

SEPTEMBER 21, 2021

Gabriela is paving the way for our future by showcasing young talent like the interns she worked with this summer at Land O Lakes. As director of comms, newsroom and social media for the biggest insurance company on earth, Angela has a big job. Gabriela Winkels, social media associate manager, Land O Lakes.

Social Media 146

Social Media Marketing Media Insurance 146

Deirdre Breakenridge

MAY 1, 2017

What started as a social media experiment has quickly become an integral part of the Socialfly brand, company culture and our favorite part of the week! Through our Facebook Live show, we can share our unique insight into the social media news and trends that make up engaging social strategies for our clients and our internal team.

Video 283

Video Facebook Social Media Creativity 283

Reputation Us

JANUARY 13, 2020

Political stakes are high, corporate trust is low (according to a recent Gallup Poll ), consumer confidence in companies to protect them in the event of a cyberattack is waning (according to recent DHM and RepUs study ) and the public relations industry (according to PRNews ) predicts crisis preparations will be a top priority.

Reputation 60

Reputation Crisis Insurance Insurance 60

Solo PR Pro

AUGUST 1, 2023

Additionally, consider the traits and characteristics that would complement your work style and fit well within the company culture. Prepare a Competitive Compensation Package : As a small business, you may not be able to offer the same salary packages as larger corporations. Solo PR Pro – Knowing When to Hire Help.

Employee 87

Employee Small Business Resources Insurance 87

wiredPRworks

JANUARY 3, 2018

Whether they’re entrepreneurs, startups, small businesses, associations or corporations, Barbara consults with her clients on ways to quickly achieve their marketing goals to increase visibility, attract leads, grow business, and click with crowds using power full social media, content marketing, and PR strategies.

Trends 40

Trends Insurance Insurance Marketing 40

Bianchi Biz Blog

SEPTEMBER 16, 2021

An ESG report is a report published by a company or organization about its environmental, social and governance impacts. Another common term you often hear in conjunction with ESG is CSR (corporate social responsibility) , but what’s the difference between the two? To start, let’s answer the basic question: What is an ESG report?

Report 68

Report Automotive Financial Government 68

Scott Public Relations

JUNE 26, 2020

Recently, a coalition of organizations under the hashtag #StopHateforProfit has urged global corporations to boycott Facebook advertising to show they will not support a company that puts profit over safety. Publishers” in this case are social media companies and their platforms. The very act of police force is violent.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Communications Conversations

DECEMBER 11, 2017

I am an Associate Director of Communications in the Medicare & Retirement division of UnitedHealthcare – the insurance side of UnitedHealth Group. Specifically, my team supports the sales channel, communicating with both internal (sales leaders) and external (sales agents who sell our plans) audiences. .

Insurance 60

Insurance Insurance Sports Groups 60

Maxim Behar

SEPTEMBER 27, 2022

And the third factor – this is the new generation that comes to work in our companies, which largely determines the trends in business. And the whole society must teach this generation that it must work very hard according to corporate standards, be very responsible, i.e., things that are missing as a value system in them.

Government 52

Government Tourism Ethics System 52

Sword and the Script

JANUARY 14, 2020

It’s feasible, your car seat could potentially catalog how much you weight and report that data to your health insurer – or anyone else willing to pay for the data. SM: I look at our challenges in two ways: internal and external. Data collection about your car – and how you drive and where you go.

Marketing 79

Marketing Data Wireless Industry 79

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. There’s no getting around it! The first step is to understand the crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Waxing UnLyrical

JULY 20, 2016

Agency operations — the internal processes, science, and economics of management — is not the part of the business that lands major press coverage or a shout out at the annual meeting. Once you know where you stand, you can begin to track your performance against internal company goals, as well as the industry’s most successful agencies.

Measurement 40

Measurement Agency Employee Insurance 40

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Don’t think for a second that your company couldn’t be at risk for such a thing happening – let alone what kind of damage would befall your brand should an unforeseen event occur. Without a documented plan, how would you handle a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

PR Conversations

AUGUST 7, 2014

I toyed with “61 ways to know if you’re ready for wearables,” tip-toed around “True Life: Why PR was disconnected from the Internet of Everything” and dallied with “Must watch: 17 corporate data disasters that killed the companies,” as my post title. How are organisations going to use it all?

Publicity 87

Publicity Ethics Technology Government 87

Communications Conversations

AUGUST 31, 2018

And, how can companies better work with the media in the years ahead? And, how can companies better work with the media in the years ahead? First, I think this author is right in that more and more big companies have decided they don’t need the news media as much any more. I thought this recent WaPo article was interesting.

Media 112

Media Journalism Report Video 112

Communications Conversations

SEPTEMBER 9, 2014

It’s your first corporate job after years on the agency side. I’m newish to the corporate world, but I do believe that agency experience does everybody good. I love the corporate side primarily because of where I am: Life Time aligns very closely with my own personal values. Our health is so damn important, guys.

Energy 128

Energy Corporate Agency Insurance 128

Contently - Strategy

JUNE 11, 2020

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We spoke to industry experts, analyzed macro content trends using our in-house content strategy technology, and highlighted companies creating great content.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? We spoke to industry experts, analyzed macro content trends using our in-house content strategy technology, and highlighted companies creating great content.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Contently - Strategy

APRIL 24, 2019

As companies mature, they’re finding ways to show the value of content and use that evidence to grow accordingly. Your company mission usually doesn’t fluctuate. Think of it this way: RBC’s personal and commercial banking division will care about different topics than the insurance division.

Content Marketing 111

Content Marketing Infographics Insurance Insurance 111

Scott Public Relations

JULY 14, 2020

The honorable company that chooses not to respond to untrue allegations because they don’t want to “lower themselves” to participate in a fractious interchange. For more information on who to deal with “Fake news” and tools to track and defuse it, please see this wonderful blog on the PRBI (Public Relations Boutiques International) site.

Healthcare 52

Healthcare Insurance Insurance Policies 52