Contently - Strategy

AUGUST 19, 2020

It ensures that healthcare content is rooted in specifics that marketing teams may not be able to come up with on their own. Online advocates can also offer feedback on everything from products and services to marketing messaging. Fleetwood-Beresford worked in this capacity for Roche, joining a few in-person brainstorming workshops.

Healthcare 141

Healthcare Content Marketing Marketing Instagram 141

5W PR

FEBRUARY 22, 2024

How to increase consumer spending To have a lasting impact on customer purchasing behavior, don’t rely on tricks to increase consumer spending. This fosters a sense of community and belonging, making them more invested in the brand’s journey. There is a way to navigate this balance and influence consumer buying behavior.

Consumer 78

Consumer Strategy Ethics Customer Service 78

MaccaPR

JANUARY 28, 2022

Let’s admit it: we had a blast watching two of Minnesota’s most celebrated social media experts – Christina Milanowski , associate director of social media for Life Time and Aaron Komo, senior brand manager for social and community at Noom – reveal their predictions for digital marketing trends in this New Year.

Social Media 62

Social Media Marketing Media Instagram 62

wiredPRworks

FEBRUARY 11, 2019

Digital Marketing Storytelling Speaker. Are you looking for a digital marketing and storytelling speaker? Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. Captivate key communities? How would your business, and your life, change?

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

Newsfile

AUGUST 17, 2023

By Melissa Strle Education press release examples from around the world will help you learn how to spread your education news to an ever-increasing and competitive global education marketplace. Did you know that there are more than 25,000 universities in the world? Image by drobotdean on Freepik

Education 98

Education Examples Nonprofit Policies 98

Stephen Waddington

NOVEMBER 1, 2017

Listening is fundamental to good relationships and critical to organisational communication. We’d work on a shared project in his workshop. There’s a hierarchy of effective communication that ranges from face to face communication to electronic means. The post How to listen appeared first on Stephen Waddington.

How To 76

How To Survey Tools Data 76

PRSay

APRIL 19, 2021

To get started on the foundation of your program, think about how to integrate owned and earned media — and how to get the most out of both. To do that, though, you have to think about how to use your content and media contacts to help your website rank on the first page of Google results.

Media 198

Media Newspapers Google Energy 198

Stern + Associates

JUNE 15, 2022

The business community generally, and auditing and corporate governance functions especially, are in the grip of a worldwide trust crisis.

Corporate 62

Corporate Government Crisis Groups 62

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. I’ve recently landed at Metia, the digital marketing agency as managing director. We’ve both run workshops and speaking events, but neither are scalable, and they’re only accessible to people that can attend in person.

Communications 95

Communications Community Blogging Agency 95

Stern + Associates

FEBRUARY 13, 2024

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” They are partnering with stakeholders in their communities to prepare people who have been left behind in the talent competition to compete in a global economy. How does a leader inspire inclusion?

Internal 108

Internal International Groups Employee 108

Karen Freberg

DECEMBER 19, 2018

It seems that the topic of influencer marketing seems to continue to grow and grow in the industry. I have noticed over the past few years, I have been doing more presentation talks, workshops, and consulting in this area than ever before. Influencer marketing is still at an early stage of maturity in many ways.

Ethics 46

Ethics Marketing Policies Education 46

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

Action PR

APRIL 17, 2020

Fortunately, the fitness industry, and many of our clients, have already tapped into the virtual fitness market and are offering on-demand and live fitness options to current and new users alike. From mat-based Pilates sessions, Functional Range Conditioning workshops (it’s tougher than it sounds – we promise!)

Exercises 52

Exercises How To Instagram Sports 52

PR 20/20

JUNE 25, 2019

Brands have the opportunity to do better marketing at scale, and in doing so, make the world a better place. The future of marketing is more intelligent and more human. Call it marketing, call it conscious capitalism—they make a difference and involve their customers. More Human Marketing Services.

Marketing 52

Marketing Storytelling Technology Community 52

Stephen Waddington

JULY 21, 2020

In a recent post I wrote about how to scale an agency out of lockdown. In the agency market there are opportunities that have been created by COVID-19. Work without boundaries Any market that previously relied on geographic proximity has been disrupted by COVID-19. Here the opportunity is growth and new markets.

Crisis 78

Crisis Agency Enterprise Local 78

PR 20/20

JUNE 18, 2019

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. In advance of the Marketing Artificial Intelligence Conference (MAICON) , I interviewed a number of experts (i.e. No problem. We hope to see you at MAICON in July!

Marketing 53

Marketing Conference Technology Interviews 53

Stephen Waddington

MAY 30, 2020

Conferences and events don’t transfer easily to the web but the PRCA, Provoke Media and the Virtual PR Summit have thought hard about how to create successful virtual events. There was a lively Twitter conversation and a private community ran in parallel to the event. Community Think hard about engaging your community in an event.

Web 87

Web Conference YouTube Community 87

Deirdre Breakenridge

NOVEMBER 21, 2018

Patagonia Community Board: Credit Ginny Lefler. It’s possible that your managers may not be able to provide all the support you’d like, but by communicating where’d you like to go – and showing that you have the determination to get there – managers and leadership may think of you if new opportunities arise. A Guest Post By Sarah D.

Communications 171

Communications Nonprofit Training Study 171

Deirdre Breakenridge

SEPTEMBER 19, 2016

A Guest Post By Jacqueline Jensen, Community Evangelist, Piktochart*. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order. Creating and maintaining meaningful connections while only being in a community for a small time is a tall order.

Community 150

Community Groups Travel Local 150

Stern + Associates

SEPTEMBER 14, 2023

Through her 40 years of research and deep investment into topics such as worth, dignity, respect, and recognition, Lamont offers organizational leaders a unique, non-partisan perspective into cultural dynamics at work, including how to make group boundaries more permeable. Otherwise, it will be challenging to retain them.”

Employee 62

Employee Study Groups Strategy 62

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Karen Freberg

JUNE 6, 2022

I need to study up on how to travel again for in person conferences. conference call for a workshop I am doing in a few weeks, updates to committees, projects, etc). NFTs, DEIB, Personal branding, Social Media Jobs, Content Marketing, and the future of Marketing in general were all discussed during the three day event.

Conference 72

Conference Construction Travel Meeting 72

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. I’ve worked on communications, marketing and sales.” Radu described how he’d needed to get to grips with a wide range of tools and social media. They spoke about their first job and their career.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

PR Fuel

MAY 12, 2022

Recent research shows that 92% of marketers find content to be a valuable asset for their businesses. With press releases being an important facet of content output for many businesses, it’s important to know what they are – and how they differ from media alerts. Informational Workshops. How to Attend.

Media 102

Media Local Tools Report 102

Stern + Associates

APRIL 27, 2023

Deep purpose leaders go beyond just a purpose statement to put their purpose to work by connecting it to all they do with their customers, employees, and communities at large,” explains Gulati, who is the former Head of the Organizational Behavior Unit at HBS. Leaders must function as both ‘plumbers’ and ‘poets,’” he explains.

Company 103

Company Employee Case Study Strategy 103

PR 20/20

JULY 11, 2019

At the heart of what we do, all marketers are storytellers. Through content marketing, we work hard to design narratives that inspire, inform, explain, and even challenge what our buyers might already believe. Luckily, new technologies are enabling marketers to deliver on smarter content marketing strategies. to 1:55 p.m.

Storytelling 63

Storytelling B2B Content Marketing Data 63

Stern + Associates

APRIL 13, 2023

Decision-makers around the world are consulting with top scientists, academics, entrepreneurs and other recognized thought leaders to gain valuable insights that support a durable strategy to weather any storm, no matter how the climate shifts.

Policies 94

Policies Energy Government Crisis 94

Solo PR Pro

DECEMBER 22, 2020

When you attend PR conferences, you get access to workshops, talks and panels led by industry professionals, plus the chance to network and brainstorm with PR professionals just like you. Across marketing, communications and PR, these are 10 conferences all solo PR pros need to know about. *Be AMEC Global Summit on Measurement.

Conference 58

Conference Content Marketing Community Education 58

wiredPRworks

FEBRUARY 12, 2018

Inviting you to register for a webinar that teaches how professional speakers can perfect PR to book more gigs and grow their consulting business. I'll share tips and strategies to attract attention, build business and connect with key communities. How Can Professional Speakers Perfect PR to Book More Gigs?

Case Study 40

Case Study Conference Reputation Small Business 40

wiredPRworks

JANUARY 3, 2020

Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? I attended Barbara’s LinkedIn workshop offered by the Digital Innovation Forum. Senior Executive.

LinkedIn 52

LinkedIn Engineering SEO Training 52

wiredPRworks

JANUARY 3, 2020

Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? I attended Barbara’s LinkedIn workshop offered by the Digital Innovation Forum. Senior Executive.

LinkedIn 52

LinkedIn Engineering SEO Training 52

Karen Freberg

JANUARY 9, 2023

In order to get leadership buy in, there are certain aspects to consider: Outlining how the student agency aligns with university and community goals (for us, engaged learning is one of our grand challenges for the next few decades, so tying this in is key!). Cost (how much is needed and how much needs to be fundraised).

Agency 75

Agency Social Media Community Course 75

wiredPRworks

JANUARY 16, 2018

Along the way I learned from the best in the business about how to run a speaking business - on and off stage. Designed by professional trainers, the 24-hour program offers the “inside track” on how to launch and grow a successful speaking business. Students will learn how to: • Refine business plans. Craft marketing strategies.

Airlines 40

Airlines System Local Training 40

Stern + Associates

SEPTEMBER 22, 2022

By teaching organizations how to continuously improve performance by fostering a culture of psychological safety, Edmondson is unveiling the right ways to identify and address problems in an atmosphere of learning, cooperation and teamwork. Questions Are the Answer: How to Look Inward for an Outward Purpose.

Employee 62

Employee Leadership Exercises Mobile 62

Solo PR Pro

AUGUST 16, 2016

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. Cheers to another great conference where the Solo PR community learned, laughed, and broke bread together. Workshop participants moved around the zones to ask the experts questions.

Conference 40

Conference Crisis Community Crisis Communications 40

PR 20/20

JULY 30, 2019

This post originally appeared on the Marketing Artificia l Intelligence Institute's blog. The Marketing AI Institute was created and is powered by PR 20/20. Paul Roetzer, Founder and CEO of Marketing Artificial Intelligence Institute and PR 20/20. The future of marketing is about the future of experiences.”. His advice?

Case Study 50

Case Study Privacy Data Technology 50

Beyond PR

AUGUST 31, 2016

Content marketing is all grown up. With 88% of B2B and 76% of B2C marketers saying their organization uses it, the art and science of content marketing have exploded over the past few years. “Content marketing is sometimes ineffective because people don’t realize what it’s intended to do. – 11:15 a.m.

Content Marketing 52

Content Marketing Conference Video Analytics 52