PRSay

JUNE 1, 2020

The month of June marks the traditional celebration of LGBTQ Pride in communities across the nation and world. The global coronavirus pandemic has resulted in the cancellation of hundreds of pride celebrations worldwide, a severe setback at a time when fostering community and bringing people together is more important than ever.

Community 209

Community Crisis Energy Internal 209

Reputation Us

AUGUST 28, 2023

Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Pinto “Learn to be adaptable, resilient, collaborative, creative, innovative. Pinto “We need to get communities involved and tell better stories.” “Innovation is the only way to move forward” Neville G.

System 78

System Technology Banking Community 78

Sword and the Script

OCTOBER 3, 2023

I do a lot of work in fintech – and all those vendors have financial professionals on staff. The partnership gives PR Newswire customers access to AKA creatives – ostensibly to help produce videos to go with their press releases. Meltwater gamifies customer community. Why do vendors in PR skip this part?

Analysis 144

Analysis Tools Software SMB 144

Maxim Behar

APRIL 17, 2024

Nothing proves this point better than the giant scandal that shocked the UK, South Africa, and the entire global PR community, culminating in September 2017, just as I started and restarted this book: the Bell Pottinger case. Hence, my notion of PR agencies is something like editorial teams.

Crisis 64

Crisis Ethics Financial Conference 64

ImPRessions - Crenshaw Communications

MAY 22, 2017

Earned coverage offers a credibility that can’t be matched by paid media like ads or “owned” content like company blog posts or creative social videos. We represented a credit union through a strong campaign around financial wellness. That is another benefit that PR delivers very well. Promoting leadership.

Brand 185

Brand Branding Marketing Wireless 185

PRSay

SEPTEMBER 13, 2021

PRSA members may access the ESA in the Ethics in Communication Community Library on MyPRSA.). One ESA covers Disclosure of Payments or Financial Interests. In a way, the ESAs are for PR ethics what Silver Anvil case studies are for PR creativity and campaign planning. Here is one timely example.

Ethics 180

Ethics Analysis Case Study Exercises 180

Stephen Waddington

MAY 19, 2020

Investment and financial performance will drive the economic recovery, but this will need to be balanced with Environmental, Social, and Governance (ESG) performance. PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Sneeze guards top the list. This is a big lesson for the future.

Crisis 151

Crisis Government Energy Community 151

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. Google reached into its deep pockets and rolled out an $800 million program of direct financial assistance , ad credits, and grants to businesses with active Google Adwords accounts.

Brand 284

Brand Branding Small Business Retail 284

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Many of the Fringe community stakeholders are clear: the artists (actors, writers, directors, stage managers, etc.);

Community 40

Community Print Twitter Creativity 40

Stern + Associates

FEBRUARY 13, 2024

As International Women’s Day approaches on March 8 th , we join the global community to celebrate the theme of “ Inspire Inclusion.” They are partnering with stakeholders in their communities to prepare people who have been left behind in the talent competition to compete in a global economy.

Internal 107

Internal International Groups Employee 107

The Proactive Report

JUNE 18, 2021

You can create your own groups on social media and build a community of engaged followers. Start with employees, financial institutions, local government, and so on. All aspects of the campaign used similar creative so that the message was consistent across all platforms. Alignable has local groups you can connect with.

Small Business 213

Small Business Fashion Groups Local 213

Shift Communications

OCTOBER 26, 2022

Side note: every PR plan *should* include messaging, media storylines, events, creative ideas and activations, and other tactical elements that support the goals. It’s easy to stop there and create a PR plan that includes the expected (albeit boring) or simply swaps new angles and messages into last year’s framework.

Communications 78

Communications Analysis Leadership SEO 78

Critical Mention

FEBRUARY 22, 2019

In particular, all-in-one media monitoring platforms cut down time of sifting through millions of data sources, so marketers can spend more time applying what they learned from the data, allowing for the rise of more focused creative strategies instead of crunching numbers. Creative skills (26%). Community building (27%).

Marketing 118

Marketing Data B2C Big Data 118

Waxing UnLyrical

APRIL 11, 2019

For most companies, Corporate Social Responsibility (CSR) means giving back to the surrounding community. It’s typically done by supporting specific organizations either financially, through time and resources, or both. For creative marketing agencies, CSR often takes the form of pro-bono services.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Frederik Vincx

NOVEMBER 8, 2016

First six years of working in communication agencies as a designer and creative, followed by four years of building software for these agencies. After this decade in communication jobs I feel like I have lost touch with the big challenges in life. Design, facilitation and communication. A social sabbatical. Shared value.

Agriculture 155

Agriculture Software Healthcare Community 155

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

Financial 98

Financial Conference Agency Resources 98

Stephen Waddington

MAY 17, 2020

Business and society Building better business - as organisations rebuild and reinvent they’ll look beyond focus on people and planet in addition to financial return. The exception may be local and hyper local print that connects directly with communities. Track and trace apps will continue to fuel this debate.

Tourism 118

Tourism Fashion Travel Retail 118

Stephen Waddington

DECEMBER 17, 2018

Community – the era of command and control is over, especially in networked agencies. Financial growth creates opportunity for promotion, new talent and investment in other agency priorities. Ideas – clients buy creative ideas and ability to execute from people that they enjoy working with.

Agency 114

Agency Marketing Energy Financial 114

Stephen Waddington

APRIL 18, 2020

I’ve become irrationally irritated by the bakers, creatives, gardeners, homeschoolers and language learners posting motivational content around the internet. Martin Lewis, MoneySavingExpert has worked hard to explain the support available from the government to people facing financial hardship via his newsletter, Twitter and website.

Media 83

Media Crisis YouTube Television 83

Rock the Status Quo

DECEMBER 10, 2015

Get Creative With WHO You Pitch. The PR community has growing dialog around the importance of a custom pitch. Financial apps that help you grow your savings? Smartphone secrets that make your financial information vulnerable? Put on that creative storyteller hat and let ‘er rip. Two words: vertical markets.

Pitching 100

Pitching Real Estate Banking How To 100

Sword and the Script

MAY 11, 2019

The study suggests announcements about financial transactions like funding or acquisitions didn’t convert. c) Financial transaction releases do not underperform. This is much greater than the per-event impacts of blog posts (90 new and 63 repeat sales) and community forum posts (99 new and 48 repeat sales). Be smart about it.

Study 139

Study Media Relations Media Measurement 139

Cision

NOVEMBER 20, 2015

Throughout the week, speakers shared their unique thoughts on creativity, technology and innovation. Black Twitter, as described by the panelists, is a virtual community that allows blacks and those that identify with the black community to have a conversation, talk about things that matter and rally individuals when the situation calls.

Media 120

Media Social Media Community Measurement 120

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

ImPRessions - Crenshaw Communications

JUNE 30, 2016

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. ” Today, it’s a “Creativity” extravaganza, and with good reason.

Agency 120

Agency Creativity Advertising Advertising 120

ImPRessions - Crenshaw Communications

MARCH 27, 2018

Look into colleges, not-for-profits and community organizations to start. The very creative can even make their own opportunities like a fireside chat, the informal conversation between a moderator and guest popularized by tech startup events like Startup Grind, TechFire or SaaStr Conference. Don’t hold out for the keynote. .

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

Sword and the Script

MARCH 7, 2023

And that brings us to the first story in this month’s PR tech sum – covering news from the vendor community this month. Updates to the CRM include the “option to personalize communication to create a custom experience for their capital market contacts,” such as investors or financial analytics. million, compared to $14.4

Software 126

Software Analytics Technology Video 126

Solo PR Pro

JULY 5, 2022

There’s a whole community of like minded people you can lean on. Financial markets open trading at 6:30 a.m. I often share news or tips with the Solo PR Pro community, or ask for the group’s ideas around media targets. Just because you’re a solo PR pro doesn’t mean you’re in this alone. Michelle Kane, VoiceMatters, LLC.

Meeting 98

Meeting Writing Pitching Case Study 98

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Billing and Revenue Pressure — meeting financial targets and justifying your work to clients can create additional pressure. Without this research, targeting, and communication strategies in place, it would be even harder for these companies to implement their renewable energy project in new areas across the United States.

Agency 88

Agency Energy Crisis Management Industry 88

Wadds Inc.

FEBRUARY 15, 2024

It covers investment, governance and management, financial viability and reputational risk. The section on reputation risk has raised the ire of the creative community, with a single paragraph being called out as overreach and a form of censorship.

Creativity 105

Creativity Government Financial Reputation 105

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. Brands are showing up in unprecedented ways to support their employees, customers and communities. If you can, find a way to give back — and rally your community to do the same. In the U.S., Values matter. Source: Instagram.

Crisis 92

Crisis Marketing Healthcare Resources 92

PR 20/20

SEPTEMBER 8, 2021

I was 27, and my wife and I didn’t have any personal savings to fall back on, so the loan gave me a six-month financial runway to make it work. Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses.

Financial 52

Financial Conference Agency Resources 52

Reputation Us

DECEMBER 14, 2022

Web3 brings the opportunity for reputation based on participation, allowing you to engage with communities online—and to own/control your consolidated reputation data. According to Citi, the total market for the Metaverse could be between $8 trillion and $13 trillion by 2030 , with total users numbering around five billion.

Reputation 78

Reputation Insurance Insurance Employee 78

Deirdre Breakenridge

OCTOBER 16, 2014

We had a lot of financial clients, so I would read the office copies of Barron’s and Investor’s Business Daily and scan the office copies of The New York Times and the Wall Street Journal). The goal was to match the metrics to the program objectives, knowing who would be interested in business metrics vs. community metrics.

Big Data 250

Big Data Data Education Internal 250

Deirdre Breakenridge

AUGUST 21, 2015

If you’re in PR, then chances are it’s because the company needs brand awareness, reputation / crisis management, or community, media, financial / analyst or government relations to name a few areas of expertise. Think about the challenges and why you’re called to the table. Have examples (the tangibles) ready.

Company 150

Company Meeting Crisis Management Government 150

Deirdre Breakenridge

AUGUST 21, 2015

If you’re in PR, then chances are it’s because the company needs brand awareness, reputation / crisis management, or community, media, financial / analyst or government relations to name a few areas of expertise. Think about the challenges and why you’re called to the table. Have examples (the tangibles) ready.

Company 150

Company Meeting Crisis Management Government 150

Stephen Waddington

SEPTEMBER 29, 2020

This pandemic has massively accelerated the pre-existing trends that play to our strengths and will therefore make it easier for us to grow relative to other creative industries.” Long term, I feel optimistic that COVID-19 has provided opportunities for innovation - new ways of working, connecting, engaging, and communicating.”

Industry 146

Industry Crisis Government Survey 146

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. It will boost tactics like contextual advertising, email marketing, and social commerce and could even usher in a new era of creative marketing and PR strategies. third party tracking (e.g.

Marketing 214

Marketing Content Marketing Social Media Employee 214