Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 177

Reddit Software B2B Technology 177

wiredPRworks

FEBRUARY 12, 2018

Did you know Abraham Lincoln was the first technology president ? While there’s lots of talk about our new president being the first to bring technology into White House communications, maybe this reference really belongs to President Obama’s role model, Abraham Lincoln. Today is Abraham Lincoln’s 209th birthday.

Technology 51

Technology Newspapers Corporate Course 51

Cision

JUNE 13, 2016

Cision’s Heidi Sullivan discussed the importance of integrating your communication efforts. Getting your brand’s name in a newspaper doesn’t cut it anymore. The best technology can give you insights in real time, so you know exactly what’s going on in the moment and can respond accordingly. Influencer marketing. Measurement. “As

Communications 120

Communications Measurement Newspapers Software 120

PRSay

DECEMBER 14, 2021

If social media has been an important communication tool, then the “metaverse” could be the next frontier of connectivity and interaction. a technology company that had its initial public offering of stock in March, says it intends to build a human “co-experience” platform that will be shared among billions of users. Roblox Corp.,

Real Estate 157

Real Estate Journalism Construction Newspapers 157

Deirdre Breakenridge

OCTOBER 5, 2016

ET, the #PRStudChat Community will gather to discuss PR, Twitter and Politics from local cities to the state houses to the national government, all while reaching and communicating to a global audience focused on this year’s election. John cares about putting humanity first, and our stories about technology second.

Twitter 293

Twitter Community Ethics Radio 293

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. But as communications professionals, “I don’t think we need to be afraid of [ChatGPT],” she said. “We

Trends 111

Trends Newspapers Community Ethics 111

PReview: A Blog by NewsVoir

MARCH 1, 2021

Communication is a continuous process which keeps evolving with the emerging technologies. A vital part of communication, Public Relations has also been developed over the time and technological advancements.

Publicity 60

Publicity Television Radio Newspapers 60

Stephen Waddington

OCTOBER 18, 2018

The chip paper phrase originates from the 24 hours news cycle when newspapers printed two editions per day. The Downing Street communication team under New Labour’s communication director Alastair Campbell famously took a strategic approach to news across Government using a calendar system call the Grid.

Tools 203

Tools Web Banking Wikipedia 203

Deirdre Breakenridge

OCTOBER 3, 2016

As communication professionals, we need to see the Cult of Easy for what it is. I don’t pine for the good old days of analog, newspaper ink coating my fingertips or watching a DVD. Sifting through the noise, managing complex communication environments and platforms are hard work. Who’s kidding who, it’s hard.

Data 0

Data Tools Technology Banking 0

PR in High Definition

APRIL 9, 2019

They’re not large splashy names, but brands known for solid quality and disruptive technology. Clearly, every brand is unique, but we have seen a range of similarities and differences in how the two types of organisation do and should communicate. Here’s a run-down of the most common ones.

Communications 48

Communications Exercises Fashion Newspapers 48

Bianchi Biz Blog

APRIL 18, 2022

We focus on a few big general topics — talent, leadership, technology, operations — and a lot of issues are crossing those lines these days. Dealing with staffing issues touches on operations (dealing with worker shortages), talent (recruiting and training enough people) and technology (automating as much as possible).

Meeting 78

Meeting Automotive Media Newspapers 78

Presspage

JANUARY 23, 2018

In May 2004, Tom Foremski became the first journalist to leave a major newspaper, the Financial Times, to become a full-time journalist blogger. He writes the blog Silicon Valley Watcher — reporting on the collision of media and technology. The technology , however, can best be outsourced to specialized companies.

Newspapers 92

Newspapers Financial Print Technology 92

Stern + Associates

JANUARY 29, 2024

But social platforms are totally different from newspapers or websites: they require small, bite-sized presentations of news, increasingly in video rather than text form (though they will usually link text-based articles on the media outlet’s website). adults get their daily news : social media.

Strategy 96

Strategy Publicity Media Video 96

5W PR

JUNE 23, 2022

All that the business needs to do is create key messages that will show the target audience how they can benefit from investing in or purchasing from the company, and disseminate those key messages on the right platforms, communication channels, and outlets. Media Coverage. Simplicity. PR Strategy for PropTech Companies.

Publicity 88

Publicity Reputation Technology Industry 88

Sword and the Script

DECEMBER 29, 2020

Several posts on PR technology made the top 10 posts on Sword and the Script as measured by reader clicks. The tech briefings, where I provide a close look at a PR technology tool, really seemed to resonate. 45-plus Places to Find Communications and Public Relations Jobs. That’s about 24 more than were published in 2019.

SEO 102

SEO Software Resources Newspapers 102

Maxim Behar

AUGUST 16, 2022

We are overwhelmed with screens, newspapers and social media with carbon, solar and all sorts of other terms. Now technology and fast communications make it possible to know more and do more. We live in a "green" euphoria without much of an understanding what it is all about. There is nothing complicated and unusual.

Energy 52

Energy Newspapers Government Technology 52

The Hoyt Organization

MARCH 25, 2024

With constant advancements in medicine and technology, healthcare organizations must have effective communication strategies to reach and engage with their target audience. Public relations is vital in healthcare by helping build brand reputation, promoting services, and establishing patient trust.

Healthcare 67

Healthcare Strategy Publicity Pharmaceuticals 67

Cision

APRIL 26, 2016

New tools and technology are always accessible, but if you don’t have a plan for how you will use them, you won’t benefit from them. Ashley Simmons, director of communications at the Telecommunications Industry Association, says you must first develop a plan for how you will achieve your goals. The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Presspage

SEPTEMBER 10, 2020

A new, three-page tip sheet from Ragan Communications and PressPage is a quick way to find out whether your newsroom is up to snuff. “When it comes to images in newsrooms, it all boils down to technology," says Bart Verhulst, co-founder and chief executive of PressPage. You can change that.

How To 78

How To Product Launch Conference Newspapers 78

Presspage

SEPTEMBER 10, 2020

A new, three-page tip sheet from Ragan Communications and PressPage is a quick way to find out whether your newsroom is up to snuff. “When it comes to images in newsrooms, it all boils down to technology," says Bart Verhulst, co-founder and chief executive of PressPage. You can change that.

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How To Product Launch Conference Newspapers 78

Doctor Spin

MARCH 1, 2024

In-house communications departments. Nonprofits often have PR departments or hire PR professionals to manage their communications and outreach efforts. Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Corporate communications teams.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Deirdre Breakenridge

OCTOBER 16, 2014

My goal for session was to challenge communicators and push the envelope with new roles and responsibilities, as a result of our continuously changing landscape. It’s not that you want to solely focus on the technology. Instead, you want to understand and counsel businesses on why and how the public uses these technologies.

Big Data 250

Big Data Data Education Internal 250

Flatiron Communications

NOVEMBER 7, 2015

A few years back at SXSW, the ubiquity of QR codes earned that promising AR-like technology the conference crown, in spite of its obvious flaws. Mobile, social and enhanced content creation and display technologies have changed everything. The post Newspapers Getting Their Game On appeared first on Flatiron Communications LLC.

Newspapers 28

Newspapers Film Journalism Web 28

Doctor Spin

DECEMBER 4, 2023

All human technologies, down to the campfire, are considered mediums. A light bulb does not have content in the way that a newspaper has articles or a television has programs, yet it is a medium that has a social effect; that is, a light bulb enables people to create spaces during nighttime that would otherwise be enveloped by darkness.”

Wikipedia 52

Wikipedia eBook Television Newspapers 52

Solo PR Pro

OCTOBER 5, 2021

You could say Doug Levy was born to work in the media and communications industry. I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology.

Meeting 97

Meeting Handbook Newspapers Government 97

ImPRessions - Crenshaw Communications

JUNE 12, 2018

the concept of two-way internal communications to improve the company’s image after a mine strike massacre. In his 1906 manifesto, “Declaration of Principles,” he articulated his recommendation for honest, open, and accurate communications between companies and the public. Rockefeller Jr. Some things never change.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public. It’s not a bad take.

Interviews 101

Interviews Publicity Technology Social Media 101

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. Consider that: The number of bona fide independent media outlets is declining – in the U.S.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Landis PR

FEBRUARY 21, 2022

Robin Carr, Landis Communications, Ann Killion sports journalist and author, Joan Ryan, journalist and author. During a session featuring a panel of newspaper editors, one award-winning editor matter-of-factly stated, “PR people and reporters should have an adversarial relationship.” . By Robin Carr . Related articles: .

Media Relations 52

Media Relations Publicity Sports Media 52

Landis PR

OCTOBER 11, 2021

You may have noticed that the “calendar” section in your neighborhood newspaper, online newsletter or event site is starting to populate with things to do. There are many tactics to utilize – as Landis Communications did with its client, Velodyne Lidar, and the World Safety Summit on Autonomous Technology in 2019.

Local 98

Local Newspapers Sports Video 98

PRSay

APRIL 18, 2022

The events feature writers for the newspaper and delve deeper into the topics behind their articles. Even communications pros not looking for jobs are being “bombarded by emails from recruiters trying desperately to get them to have a conversation about an opportunity at their company.” PR skills expand, evolve.

Newspapers 60

Newspapers Strategy LinkedIn Interviews 60

Shift Communications

NOVEMBER 5, 2014

For example, if I get a small mention in the local newspaper about SHIFT Communications that doesn’t have attribution, a clickstream, or a call to action, it would take an extensive research project to find out the true impact of that article. Vice President, Marketing Technology. What can’t you afford to have fail?

Measurement 159

Measurement Insurance Insurance Newspapers 159

Cision

NOVEMBER 21, 2017

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types.

How To 149

How To Social Media B2C Television 149

Communications Conversations

AUGUST 27, 2019

People now spend only 11 minutes a day consuming newspaper media, and 9 minutes a day consuming magazine media. Communication behaviors have changed. Today, they’re absolutely a key way we all communicate. Technology has changed communication behaviors, too. Now, think about how you communicate today.

Handbook 131

Handbook Guidelines Print LinkedIn 131

Shift Communications

OCTOBER 23, 2015

As a technology PR professional who started her career on the editorial desks of daily newspapers, I’m fascinated with traditional media’s efforts to keep up with the times (pun sort of intended) and the use of emerging tech in communications. What do you think? Leslie Clavin. Vice President.

Newspapers 60

Newspapers Film Technology Google 60

Cision

APRIL 27, 2016

Holly Beverly, vice president of Rogers & Cowan, says brands need to move beyond traditional methods of communication to meet the needs of their audience. We specialize in harnessing the power of influencers, talent, content, media, brands and technology to proactively develop the narratives that shape pop culture.

Real Estate 120

Real Estate Television Technology Agency 120

Deirdre Breakenridge

AUGUST 27, 2018

Content may be king, but if the PESO model has taught us anything, it’s that we need to integrate a number of distribution tactics into the communications mix in order to be consistently successful. A former newspaper journalist, Michael has won national and regional awards for news release and feature writing. PRStudChat. PRStudChat.

Community 157

Community Pitching Media Newspapers 157