Stephen Waddington

OCTOBER 4, 2020

He’s a moderniser with fresh thinking on governance and member engagement, and critical areas of practice including internal communications and ESG. Internal communication and employee engagement have emerged as critical functions in the past six months. Further information Pete has shared his manifesto on his blog.

Meeting 78

Meeting Government Energy Employee 78

Deirdre Breakenridge

FEBRUARY 12, 2015

Since the dawn of improved business technology, Internet, blogs and social networking, this once organized triad has morphed from easily separated and definable, into a messy dinner plate where the potatoes definitely touch the peas! The best thing about having interns is that they will simply do what you ask for relatively cheap.

Tools 150

Tools Agency Instagram Groups 150

Shift Communications

OCTOBER 16, 2017

One of the ways we train people to think about how to use social media and write effective headlines is to move laterally one step away from the core idea. What do they write about? For example, I blog frequently on my personal blog about how World of Warcraft’s concepts apply to marketing.

Creativity 96

Creativity Product Launch Examples Energy 96

Buzzstream

JUNE 16, 2021

Sometimes we’re seeking to replicate the success of others in a pretty abstract way – we see other people’s successful campaigns on Twitter, LinkedIn, industry blogs and so on, and feel the pressure to replicate the results that others have achieved. Actually, they don’t spend a lot of time writing up studies at all.

Digital PR 160

Digital PR Film Instagram Writing 160

Barokas

FEBRUARY 5, 2019

This means that the time- and energy-intensive task of strategizing, writing, editing, distributing and tracking content, and the success of those projects, sits on the shoulders of teams that are likely spread too thin. According to Curata, only 42 percent of companies have hired a designated content strategist executive.

How To 60

How To Marketing Resources Journalism 60

Shift Communications

OCTOBER 16, 2017

One of the ways we train people to think about how to use social media and write effective headlines is to move laterally one step away from the core idea. What do they write about? For example, I blog frequently on my personal blog about how World of Warcraft’s concepts apply to marketing.

Creativity 76

Creativity Product Launch Examples Energy 76

Barokas

SEPTEMBER 22, 2017

Internal emails, client emails, newsletters, coordinating with reporters, maybe the occasional email from your mom. Between email and instant messaging, it’s easy to get distracted and write a quick reply, but this usually affects the tasks that actually need to get done. Ideas are shared, tasks completed, reports delivered.

Skype 60

Skype Exercises Energy Local 60

Katie Paine's Measurement Blog

MARCH 9, 2023

The only problem—of all the effort and energy put into the campaign only three contained a key message. Unless you pay for a professional account which will differentiate between URLs, it will also tell you that a story in an obscure food blog a www. When you put it that way, it probably won’t get much praise from the corner office.

Measurement 52

Measurement How To System Comparison 52

Presspage

SEPTEMBER 26, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. There’s an energy that forms – an excitement. What are we doing?"

Healthcare 102

Healthcare Real Estate Social Media Energy 102

prTini

JULY 20, 2015

My friend Mike Figliuolo recently published a new book — Lead Inside the Box — to help managers get the best out of their teams by focusing their energy where it will make the biggest difference for each individual. ” Leaders need to do a better job of allocating their scarce time and energy. It doesn’t matter.

Energy 28

Energy Leadership Employee Writing 28

Waxing UnLyrical

MARCH 23, 2011

A couple of weeks ago we posted a series of videos and articles they contributed to the University’s official blog that explored the issue of leadership in preparation for the annual female-focused Inspiring Leadership conference that the institution hosts. They need people to contribute their writing, their ideas, share content etc.

Leadership 67

Leadership Film Social Media Energy 67

Waxing UnLyrical

MAY 1, 2013

Get media and bloggers to consider and, sometimes, write about stories they might not otherwise have considered, or even known about. An unanticipated outcome of this call was that my friend – who is an exceptionally talented web designer and digital communicator – started helping me with a few tweaks to my site and blog.

Internal 94

Internal International Course Energy 94

PR Conversations

APRIL 24, 2018

Probably because of my background in journalism (see the next answer), the thing I continue to enjoy the most is writing (for effective communications). To date, my best experience practising public relations was 10 years ago, when I was employed as head of the PR department at an energy company; however, clinging to the past is not helpful.

Journalism 79

Journalism Ethics Film Construction 79

Stephen Waddington

MAY 23, 2018

My thanks to Canadian practitioner Jean Valin for leading this research project and writing the report on behalf of the CIPR #AIinPR panel. Tools were benchmarked against the GBOK framework by an international group of practitioners. This is where you should direct your personal energy if you want to stay ahead.

Analysis 60

Analysis Technology Tools Exercises 60

Bad Pitch Blog

SEPTEMBER 21, 2009

No chance taken is wasting precious energy (same old same old sucks); you aren’t doing much to upgrade your position in life. Shift your energy—daydreams and small talk – and get collaborative in a real sense. There is no energy or gumption or newness in almost every industry. Having balls are at issue. T for paycheck.

Energy 60

Energy Meeting Banking Pitching 60

Barokas

JULY 3, 2019

Whitepapers ranked the highest (82 percent) on the type of content most B2B buyers rely on, followed by webinars (78 percent) case studies (73 percent), e-books (67 percent), infographics (66 percent) and blog posts (66 percent). When a whitepaper isn’t done well, the time, money and energy put into creating it will all go to waste.

Case Study 100

Case Study B2B Survey Education 100

ZudePR

JUNE 6, 2016

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. I'm writing a blog post on how the best communicators "go deep" and get stuff done. I know how I've done it; but how do others achieve it, I wondered (hence the blog post). My favourite seven. Here's the email.

Writing 114

Writing Social Media SEO Blogging 114

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Ad Age gave ChatGPT this prompt: “Write a 30-second commercial that brings Jesus to the Super Bowl.

Ethics 98

Ethics Guidelines Fashion Transportation 98

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

JULY 20, 2011

Ken Mueller wrote a blog piece entitled 4 Little Known Blogging Secrets. But our evolution has also led to sometimes exerting an enormous amount of energy and angst over things we can’t change, or can’t be bothered to change. I hate seeing those on blogs and almost always refuse to click. Guest post by Brian Meeks.

Blogging 67

Blogging Energy Social Media Google 67

Victorious PR

FEBRUARY 22, 2023

The only reason your team struggles to do PR for your business is because they are wasting so much time, energy, and effort on the wrong things. How to get featured in top publications and podcasts — Learn to successfully pitch a journalist and write a successful pitch to get into top publications. That starts NOW. See my point?

Publicity 52

Publicity Video Pitching Google 52

Buzzstream

NOVEMBER 10, 2020

Yet, if you take statistics from a study by the government, scientists or climate specialists, or one by an international body like the International Energy Agency (IEA), your source is far more credible. So when writing your pitches, avoid including too much fluff or making them dig for the main story. You get the gist.

Pitching 164

Pitching Writing Digital PR How To 164

Waxing UnLyrical

DECEMBER 2, 2010

I was trying to build up a really well-rounded in-house communication team encompassing a range of communication disciplines, both internal and external. Despite the fact that this person had ignored #1 above, I couldn’t help but be intrigued by someone who had the gumption to write that. But sass, chutzpah and gumption?

Interviews 83

Interviews Creativity Twitter Facebook 83

PR 20/20

NOVEMBER 29, 2018

This post originally appeared on the Marketing Artificial Intelligence Institute's blog. optimize email send time, predict lead conversions, write email subject lines, recommend content to users). The Marketing AI Institute was created and is powered by PR 20/20. Consider how AI can make your brand more human.

Marketing 47

Marketing Technology Training Privacy 47

Contently - Strategy

DECEMBER 5, 2019

The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. But brands that rely on churning out generic blog posts are failing to give people what they want: visual content.

Financial 111

Financial Industry Report Insurance 111

Contently - Strategy

JUNE 11, 2020

However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites. Over the last decade, GE Reports has become arguably the best brand blog there is.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites. Over the last decade, GE Reports has become arguably the best brand blog there is.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. Long form blog posts? It is simple: participants first write their ideas without discussion on Post-it notes.

How To 60

How To Software System Employee 60

PR Fuel

OCTOBER 16, 2018

Write an irresistible subject line – Your subject line is important for two main reasons: 1) It’s essential for grabbing the reporter’s attention and getting them to open your email and 2) It’s responsible for making certain your email doesn’t get flagged as spam. Hire Interns. The more information, the better.

Web 40

Web Pitching Local Report 40

Waxing UnLyrical

APRIL 19, 2018

Internal and External Communication and Collaboration. Unfortunately, you don’t have time, money, or energy to create really great images and videos. Hubspot Blog Topic Generator : Sometimes your brain is so full of all the tasks that you need to get done you just need something to help you generate ideas of what to write about.

Nonprofit 76

Nonprofit Tools Marketing Skype 76

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. Mallory is full of energy and positive attitude. Read up on clients, write incredible releases and pitches and communicate with ease. Mallory Seifert , @MallorySeifert.

Groups 60

Groups Internal International Conference 60