Axia PR

NOVEMBER 7, 2021

Wikipedia articles are edited by volunteer contributors and are meant to have a neutral point of view. There are companies that hire public relations (PR) professionals to edit Wikipedia pages and ethical ways to make changes to a Wikipedia article.

Wikipedia 62

Wikipedia Company Ethics How To 62

Axia PR

JANUARY 10, 2023

Writing and submitting a bylined article can offer many benefits for you and your company – it doesn’t have to be a daunting task. Here are the top nine things you need to know before submitting articles for publication.

Publicity 62

Publicity Writing Company Media 62

Axia PR

NOVEMBER 3, 2021

Reporters write and report on stories about people and companies every day. While most articles are neutral, some articles portray an individual or company positively, and some cast the company and/or its executives in a negative light. However, they are not the same. What’s the difference?

Writing 62

Writing Company Journalism Report 62

Prowly

OCTOBER 28, 2020

How to increase the likelihood of journalists writing well-informed articles about your […]. The post Company Press Kit: Examples & Guidelines from PR Experts appeared first on Prowly Magazine.

Guidelines 223

Guidelines Examples Company Writing 223

ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. Mark Cuban famously advised against it for most early-stage companies, and for some it’s simply premature. Here’s how any tech company can benefit from the right PR campaign.

Technology 246

Technology Company Banking Education 246

Axia PR

AUGUST 13, 2023

Earned media will help your company get its “foot in the door” in a competitive home improvement industry. Earned media allows an organic route into the public sphere through mentions across news articles, blogs, social media posts, and more.

Company 118

Company Media Advertising Advertising 118

Axia PR

OCTOBER 20, 2021

It can also be a frustration for organizations and companies who need to ensure their content is accurate. Many companies ask their PR firm to write Wikipedia articles on their behalf. Here are several steps PR and HR professionals can take to ethically ensure your company is updating your company’s Wikipedia page.

Wikipedia 62

Wikipedia Ethics Resources Company 62

ImPRessions - Crenshaw Communications

APRIL 6, 2018

But the big tech companies aren’t the only ones fighting fake news. Of course, for every AI company charging ahead to parse out misinformation, there’s likely an AI company working to spread misinformation. article] appeared first on Crenshaw Communications. The startups. Government regulation?

Government 149

Government YouTube Wikipedia Google 149

Garrett Public Relations

MARCH 31, 2019

When considering a public relations approach to get your company in the news, you may focus on newsworthy announcements. One option is to pursue contributed articles. The post How Contributed Articles Can Boost Your PR Program appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. What’s a […].

Product Launch 91

Product Launch Publicity Company Content Marketing 91

5W PR

APRIL 13, 2022

When companies in the SaaS industry use a sound PR strategy , they benefit from brand awareness, media coverage, and attracting the right consumers. However, companies in the SaaS industry don’t always have the privilege of working with PR professionals and partnering with agencies. Data and Insights. Familiar Story Angles.

Company 88

Company Strategy Viral Data 88

Sword and the Script

JANUARY 23, 2024

The company says they polled some 900 respondents who had been part of the “buying process for a B2B purchase of greater than $10,000 in annual value within the last 24 months.” An industry-focused blog, your own research reports, and contributing articles to trade publications are proven ways to do it.

B2B 103

B2B Study Company Leadership 103

ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

Sentiment and tone make all the difference We intuitively know if an article or interview is positive, but an analysis of sentiment and tone offers insights into the qualitative impact of PR efforts. Advanced tools like Muck Rack, Critical Mention and Hootsuite can examine articles and social media posts to provide a sentiment score.

Measurement 334

Measurement How To Retail Analysis 334

5W PR

AUGUST 9, 2022

In a world where technology has changed how business is conducted, SaaS companies must establish a solid public relations strategy. PR is an essential part of any business’s marketing strategy and is even more crucial for Saas companies. SaaS companies are unique in the way they approach marketing. Strategies That Work.

Company 78

Company Strategy Software Writing 78

Axia PR

JANUARY 18, 2021

The top two rules for correct article usage. When writing content for your company, you want to make sure all nine parts of speech are correct. The nine parts of speech are nouns, verbs, adjectives, adverbs, pronouns, articles, prepositions, conjunctions, and interjections.

Writing 62

Writing Company Publicity 62

NewsWhip

AUGUST 18, 2021

It seems these days as if every start-up is pushing some version of AI or machine learning, and that’s to say nothing of the established companies that are incorporating it into their own workflows. The company was by far the most successful in demonstrating its AI capabilities, and had more engagement on its owned channels than any other. .

Company 148

Company Web Ethics Analysis 148

Mindful Marketing

SEPTEMBER 13, 2023

For the last few years, the company distributed its Braille Bricks selectively – mainly to individuals and organizations teaching children with visual impairments. Of course, companies can gain goodwill be serving underrepresented people groups, but is it right to expect companies to lose money doing so?

Company 98

Company Consumer Radio Employee 98

Stern + Associates

DECEMBER 8, 2022

By automating customer service and support processes, ChatGPT can help companies provide faster and more personalized service to their clients. The post A Blog Article About ChatGPT (Mostly) Written by ChatGPT appeared first on Stern Strategy Group.

Blogging 62

Blogging Technology Writing Customer Service 62

Axia PR

JULY 9, 2023

Earned media coverage is the next crucial step for your company after establishing a brand and garnering customers. Making a name for your company in the competitive home improvement market can be challenging with countless companies vying for consumer attention.

Company 62

Company Strategy Media Consumer 62

Cision

AUGUST 22, 2017

One of the roles of a good leader of a multinational company is to help build and maintain a global brand, as well as unify company culture. I’m doing just that at Cision , a company that’s grown very quickly over the past few years through a series of mergers, acquisitions, and technological innovations.

Company 267

Company How To Employee Customer Service 267

Sword and the Script

JULY 20, 2021

Some B2B tech companies, especially in early stages, are eager to make a splash in their respective markets. These companies have only created a third of the content they need to successfully move the reader through the buyer’s journey. Clearly answer what your company does, who you serve and what challenges you solve.

B2B 174

B2B Company Marketing SEO 174

Onclusive

MAY 12, 2022

In our May blog series, we’ll share brand new insights into the relationship between different media attributes and consumer behavior, based on our analysis of the PR Attribution data from over 100,000 media articles published in 2021 that cover both business-to-consumer and business-to-business brands across a wide range of industries.

Consumer 370

Consumer Publicity Media Analysis 370

NewsWhip

MARCH 10, 2021

We’ll start with which companies drove the most engagement. . Between them, these brands had articles written about them that collectively received some 2.1 The top articles about plant-based meat alternative companies. The top article about this came from VegNews, and had almost 200k engagements. .

Company 78

Company Marketing Product Launch Viral 78

Shift Communications

JUNE 14, 2023

These companies should, by all means, have a team securing media hits, pumping out content and engaging in social media conversations on their behalf. Just this week, an editor at a top-tier technology publication told us in passing that they’re getting flooded with article ideas and opinions on genAI that all sounded the same.

Company 78

Company Strategy Marketing Technology 78

ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. Mark Cuban famously advised against it for most early-stage companies, and for some it’s simply premature. Here’s how any tech company can benefit from the right PR campaign.

Company 120

Company Banking Education B2C 120

Landis PR

NOVEMBER 26, 2022

Five Best Communications Practices for Your Tech Company. Utilizing these five best communications practices for your tech company can boost your sales and drive your brand awareness and credibility online. As a tech company, the main goal of your communications efforts is not to generate conversions. Photo courtesy of Pexels.

Company 98

Company Communications Case Study Engineering 98

NewsWhip

OCTOBER 30, 2019

Coverage of pharmaceutical companies has remained pretty consistent in the past few years, but engagement is lower in 2019. Article count didn’t make a difference in engagements. For example, nbc had over 600 articles about pharma and came third, while Grit Post wrote four and had 10k more engagements on those four articles.

Pharmaceuticals 111

Pharmaceuticals Facebook Company Analytics 111

Shift Communications

JUNE 14, 2023

These companies should, by all means, have a team securing media hits, pumping out content and engaging in social media conversations on their behalf. Just this week, an editor at a top-tier technology publication told us in passing that they’re getting flooded with article ideas and opinions on genAI that all sounded the same.

Company 78

Company Strategy Marketing Technology 78

Stern + Associates

APRIL 27, 2023

Even in times of recovery, companies may unintentionally hamper their progress in a rush to get to a “new normal.” His research was sparked by a curiosity to understand how a few small and large companies can leverage purpose in fundamental ways to transform themselves and drive performance.

Company 103

Company Employee Case Study Strategy 103

Agility PR Solutions

JANUARY 30, 2019

Of course, preparation for the “big game”—the nomenclature of choice for every company that isn’t technically a Super Bowl […]. The post Not another Super Bowl article about the Gillette ad appeared first on Agility PR Solutions. I’m looking at you, public relations and marketing executives (and their lackeys, too).

Course 77

Course Company Publicity Marketing 77

Sword and the Script

MARCH 2, 2021

Years later, I’d land the company that bought the divested business as a client, so it was interesting to see the outcome compared with the rationale for buying and selling at the time. In 2017, the company acquired a then buzzy new tool called BuzzSumo, which is also based in the U.K. Top shared articles (linked). Twitter bio.

Company 150

Company Tools Technology Software 150

Bianchi Biz Blog

JANUARY 7, 2021

As the business development director for a growing services firm ( we’ll call it Company B ), he is charged with expanding Company B’s presence and business in the Detroit automotive market. Fortunately, though, Company B has recently done some credible work for an Asian-based automaker. Mark has a problem. Enter the PR Firm.

Agency 96

Agency Automotive Company Mobile 96

Agility PR Solutions

MAY 9, 2022

New research from Boston Consulting Group (BCG) shows that sustainability is at the top of corporate agendas worldwide, and environmental, social, and governance (ESG) goals have become major considerations in companies’ digital transformation programs.

Company 78

Company Government Corporate Groups 78

The Resolution Blog

JANUARY 8, 2018

A standard in article scoring? We are passionate about exploring ways to demonstrate PR success, especially at an article-level because it’s not easy. Could there be a future standard for article strength? This article proves that more time is the key to happiness. What do you guys think? Money can’t buy you happiness….well

Tools 136

Tools Publicity SEO Measurement 136

Cision

APRIL 29, 2015

These are companies making life saving and pain relieving drugs that cost millions to research and require years of willpower to navigate process and safety requirements to get drugs on the market. Yet, when an article like The Wall Street Journal’s Pharmaceutical Companies Buy Rivals’ Drugs, Then Jack Up the Prices by Jonathan D.

Pharmaceuticals 120

Pharmaceuticals Company Comparison Healthcare 120

Cision

JANUARY 8, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. They can also be used as a platform for the largest company announcements. Timing is everything.

Company 222

Company Trade Shows How To Product Launch 222

Contently - Strategy

OCTOBER 18, 2022

There’s no doubt about it: The customer-obsessed company wins. Companies that conduct frequent research grow up to 70 percent faster and are almost 50 percent more profitable than firms that don’t. So, why do so many companies—from startups to enterprises—skimp on it? Best for: Companies with large audiences.

B2B 94

B2B Company Survey Enterprise 94

Onclusive

AUGUST 24, 2020

But at our company, one unsung technical visionary does have hero status; and we believe he deserves this distinction industrywide. At that time, the company was called AirPR, and it was a marketplace for PR professionals. At that time, the company was called AirPR, and it was a marketplace for PR professionals.

Analytics 347

Analytics Engineering System Software 347