ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking an Assistant Account Executive (AAE) to join our dynamic B2B technology team. Participate in brainstorming sessions to develop strategic/creative thinking for clients. Previous experience working in a PR agency.

B2B 203

B2B Policies Case Study Enterprise 203

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. As HubSpot’s first agency partner back in 2008 , we’ve built our firm on the back of automation and have witnessed it transform the industry over the last decade. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

SEPTEMBER 24, 2019

From there, he parlayed that experience into helping agencies with sales and business development. The company provides custom software development and helps companies of all sizes form SaaS startups to enterprise innovation. I specifically wanted to ask him about sales in the agency world.

Agency 63

Agency Software Enterprise Marketing 63

Shift Communications

OCTOBER 17, 2014

For my team, for my clients, for the Agency. One minute I’m participating in a brainstorm for ideas around a new lifestyle store opening, the next I’m editing a byline for a tech trade from the founder of an enterprise software company. It requires agility, and keeps me thinking creatively. What are your main focuses as an AD?

Agency 146

Agency Pitching Training Meeting 146

The Hoffman Agency

OCTOBER 25, 2019

Join leading public relations and communications practitioners from top Bay Area agencies for an immersive panel in DBH 117. In addition to networking with light snacks and refreshments, we will be discussing topics for career readiness, including: Pros and cons between working at an agency, or in-house at a corporation.

Agency 28

Agency LinkedIn B2B B2C 28

5W PR

MAY 24, 2023

For those of you who don’t know Clutch, they are an established platform in the heart of Washington, DC, committed to helping small, mid-market and enterprise businesses identify and connect with the service providers they need to achieve their goals. We couldn’t have done it without our amazing team!

Industry 88

Industry Enterprise Fashion Financial 88

Wadds Inc.

NOVEMBER 11, 2023

AI tinkering and experimentation The approach to AI by public relations agencies and communication teams has been tinkering and experimentation. The AI industry recognises the need to develop enterprise-level solutions. The results are equally surprising and terrifying. Fact-checking remains an issue.

Report 119

Report Publicity Training Policies 119

Sword and the Script

NOVEMBER 6, 2018

Creativity and risky marketing efforts don’t always find receptive purse strings in B2B, but it could well be the only thing left in “a sea of sameness.”. Cybereason recognized that the professionals doing the work of protecting organizations and defending the enterprise simply don’t get enough credit. execute them? Talk to Us !

B2B 64

B2B Creativity Film Trade Shows 64

PRSay

AUGUST 16, 2022

If you lead a growing PR agency, then perhaps you can make a significant impact on a social issue such as food insecurity. Before getting started, remember to carefully vet all nonprofits and authentically align your agency, clients and employers with mutually beneficial partnerships. RunSignUp. . Please share!

Company 154

Company Nonprofit Apparel Banking 154

Barokas

DECEMBER 3, 2019

Conveying those characteristics on a website, though, to give new connections a glimpse at who we are as an agency, is not as easy. Especially in a crowded industry, wherein most agencies speak the same language and promise the same value proposition. People who know us have a chance to see our grit first hand.

Case Study 78

Case Study Enterprise System Fashion 78

Konnect Agency

AUGUST 17, 2023

Barbie’s iconic brand aesthetic and logo effortlessly captures a world of imagination, presenting a timeless symbol of creativity and personal expression. Final Thoughts In conclusion, this exploration of branding reveals valuable insights applicable to both global giants and emerging enterprises.

Brand 52

Brand Branding Automotive Retail 52

Sword and the Script

OCTOBER 3, 2023

Like other solution providers in the space, Poppulo is careful to emphasize security with its AI development : “One reason enterprise organizations choose to partner with Poppulo is our proven approach to delivering on their security and governance needs,” said Poppulo CTO Abhi Anantharaman. PR tech mentions Video makers.

Analysis 142

Analysis Tools Software SMB 142

Frederik Vincx

JULY 17, 2023

These experiences instilled the urge and agency to use my service design and entrepreneurship skills to challenge this system. He manages to create very practical solutions for our people, and then comes up with highly creative and engaging experiences and communication. There’s not enough staff to make residents feel at home.

Software 78

Software System Training Enterprise 78

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Instead, the PR agency or team should work with leadership to commit to a strict definition of the brand voice — and it should come from a place of authenticity. This type of creative, highly effective activity makes a splash. Down-to-earth? Aspirational or emotional? Convey a point of view.

Brand 196

Brand Branding Reddit B2B 196

Stephen Waddington

JANUARY 15, 2020

The most common approach to social media management is an agency or junior member armed with a monitoring tool and limited ability to feedback to operational areas of the business. Workplace, launched as a commercial product in 2016, applies all the learnings from the consumer product to a private enterprise environment.

Storytelling 78

Storytelling Internal International Social Media 78

Buchanan PR

JANUARY 16, 2024

Even if a reporter hasn’t covered the legal implications of a business announcement, there’s a strong possibility that there may be an opportunity for an enterprising attorney (led by their PR firm) to “newsjack” their way into a breaking story. They are, by nature, creative and quick thinkers, counselors, communicators, and problem solvers.

Media Relations 66

Media Relations Strategy Marketing Media 66

Solo PR Pro

JANUARY 17, 2023

If you're considering leaving a traditional agency or in-house communications gig to go out on your own, you probably have a lot on your mind. Emily Myers Duke, Pretty Creative PR. I considered going in-house but the right opportunity never materialized, so I kept being lured back into agency life.

Agency 108

Agency Travel Groups Community 108

Prohibition

DECEMBER 16, 2022

From virtual subways to coffee-stained trainers, we’ve rounded up some of the most eye-catching and creative food and drink campaigns from 2022! This was an example of a creative brand awareness campaign which embraced pioneering technologies to generate mass media coverage and really get people talking!

Creativity 71

Creativity B2C Enterprise Examples 71

Cision

JANUARY 2, 2018

And it’s killing your ability to be creative with your campaigns. My team and I have worked with numerous enterprise brands, so I understand the magnetic pull of Facebook’s return on investment (which overshadows most platforms besides Google AdWords ). Staying Creative With Content. But that wasn’t the case.

Facebook 0

Facebook Marketing Journalism Creativity 0

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 98

Financial Conference Agency Resources 98

Cision

MARCH 24, 2017

Austin & Williams, the advertising, branding and digital marketing agency has recently tapped Jody Fisher, a NYC PR veteran, to head up its new in- house PR practice. Jody joins the agency with an extensive background in communications. He began as a radio reporter before transitioning to PR in 1999.

Enterprise 227

Enterprise Agency Radio Fashion 227

Flack's Revenge

JULY 11, 2018

Usually delivered via the pitch, the big idea captivated agency clients and brought each episode to a climax. A Big Idea delivered in some agency conference room likely spawned these campaigns. Salesforce did not invent CRM – but they pioneered enterprise software in the cloud. GE’s mantra: “We Bring Good things to Life.”

Insurance 204

Insurance Insurance Advertising Advertising 204

PRSay

MAY 11, 2020

When my husband was offered a new job out of state a few years ago, I approached the head of my San Diego-based agency to share our new plans, half expecting her to wish me well and good luck. She leads PR campaigns for enterprise technology companies in a wide variety of industries from food to robotics and more.

How To 138

How To Transportation Enterprise Meeting 138

Barokas

SEPTEMBER 12, 2018

Given my dad’s work history and passion for the people he befriended over the past 60 years, and because he’s my dad, I found it perfect to chat with him about my vision for the agency that has his last name on the door. I told my dad my goal was to continue growing the agency and extend our services into many new areas.

Agency 138

Agency Hotels Healthcare Enterprise 138

PR Fuel

NOVEMBER 11, 2021

Every enterprise needs to create a brand around which business advertisements will revolve. An experienced press release agency can ensure that both the creation and distribution of your press releases are handled effectively and professionally, giving you the biggest bang for your buck. Ads tend to be informative and humorous.

Advertising 100

Advertising Advertising Writing Product Launch 100

Marketwired

FEBRUARY 16, 2016

#CreativePR, the hashtag, caught our attention at last year’s PRSA conference when Deirdre Breakenridge, Jason Sprenger and Heather Whaling teamed up for their presentation, “Creative PR: Delivering Your Story From Narrative and Design to Measurement.” But, it’s not creative for the sake of creativity. She holds a B.A.

Creativity 100

Creativity Pitching Writing Conference 100

ISEBOX

OCTOBER 26, 2016

And the flow of information from pharmaceutical enterprises is streaming at speeds never before seen. Round 3- Enterprise Level Support: Understanding the needs of pharmaceutical marketing campaigns is critical to meet stringent deadlines with perfect execution. Round 5- Custom Development: Life Science enterprises have a vision.

Pharmaceuticals 70

Pharmaceuticals Enterprise Mobile Analytics 70

Sword and the Script

APRIL 20, 2021

We had two other part-time (agency) resources that worked under my direction to help – plus access to a centralized creative team for design and technical assistance. most importantly the blog was attributed as a touchpoint on the sales cycle for 1/3 rd of deals closed for an enterprise SaaS product with an ASP of $1.3

B2B 105

B2B Leadership Marketing Blogging 105

PR 20/20

MAY 12, 2016

Editor's note: The following is an excerpt from The Marketing Performance Blueprint , and was also published on the HubSpot Agency Post. As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals.

Agency 40

Agency Marketing Financial System 40

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 52

Financial Conference Agency Resources 52

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Marketing turns to creative to stand out from the clutter .

Marketing 187

Marketing Content Marketing Data Social Media 187

Cision

NOVEMBER 9, 2017

How important is the geographic location of an agency for running successful client comms? I often find myself pitching B2B enterprise clients creatively to lifestyle publications and vice versa. The other BAM Communications offices are in California. It’s quite interesting to be on the front lines during change.

Journalism 0

Journalism Enterprise Travel B2B 0

Sword and the Script

MAY 8, 2018

About 20% of the social media activity is being outsourced to agencies. For example, if you are a B2B enterprise software provider, your mobile applications should have customer communication components baked in from the start rather than bolted on in a crisis. Creativity: 19.4%. over the next five years. in three years.

Survey 62

Survey B2B Marketing Mobile 62

Shift Communications

AUGUST 24, 2017

As this HBR piece showcases , deep enterprise applications are coming to light, as UBS Group AG is now using Alexa to answer questions of for its wealth management clients. Be it creatively, analysis, experimentation – it’s the people telling the machines what to do that will drive the value of AI and machine learning in marketing.

Analysis 74

Analysis Marketing Data Enterprise 74

ISEBOX

MARCH 18, 2016

This affordable platform created specifically for agencies keeps everyone on the same page with scheduling meetings, timelines and milestones. The upgrade to Advanced Project Management is $10, and the Full In-House version for creative teams is $15. An Enterprise version is slated for release in early 2016.

Publicity 70

Publicity Enterprise Analytics Tools 70

PR 20/20

SEPTEMBER 5, 2018

The event is designed for marketing change agents and leaders of agencies, enterprises and higher-education institutions. Agency executives. You’ll learn what’s possible now, and in the near future, through the eyes of the marketers, analysts and AI experts who are leading the way. Who Should Attend? Chief Innovation Officers.

Conference 59

Conference Marketing Analytics Case Study 59

Sword and the Script

OCTOBER 29, 2019

He suggested embedding a CEO’s tweet about an announcement, which I thought was a creative idea. Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Prezly offers prospective customers three tiers of pricing : professional, expert and enterprise.

Pitching 63

Pitching Analytics Enterprise System 63