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The Follow-Up Pitch: PR Tips On Getting It Noticed

ImPRessions - Crenshaw Communications

As PR teams know, creating and distributing content is one thing; getting journalists to use it is another. The way we conduct media outreach is critical, especially with reporters often receiving hundreds of pitches and press releases each day. But how do you know when to follow up and how? Pitching earlier in the week (i.e.

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10 Facts PR Influencers Know to Be True

Onclusive

In the past, PR professionals pitched the media and threw events with little proof of how PR moved the needle. A client is launching a new product in three weeks and they want to be featured in TechCrunch. To take advantage of the rise of owned media, large companies must build in-house teams of digital storytellers.

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18 Must-Have SEO Extensions on Chrome (Updated for 2024)

Buzzstream

If you’re anything like me, you try a new one every week. Open the BuzzMarker, and it will display information about the page you are on, including contact information like the email address. This is a game-changer for someone who compulsively opens new tabs like myself.) Chrome extensions are a dime a dozen.

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Creating Earned Media Stories With Jennifer Reinhard, Ketchum

OnePitch

On this month’s profile, we are talking with Jennifer Reinhard , Vice President/Media Group Manager in Ketchum ’s Earned Media Specialty Group (EMSG). She has experience in corporate reputation management and crafting earned media stories. Read below for the entire interview with Jen: . lens to planning for our clients.

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Does anyone really search by hash tags on LinkedIn?

Communications Conversations

And, it’s a question I’ve written about before. But a recent Social Media Examiner article got me thinking about hash tags again. What about the masses? Here’s what 9 people had to say. Then a few like #futurism or #editorspicks that give me other topics to think about or consider.

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Behind the Headlines with Shelley Spector

Cision

This month, The Museum of Public Relations at Baruch College in New York City will kick-off the first-ever Black PR History Month! Following the event, an exhibit featuring lives of different black PR professionals will be on display for a month at the museum. Wish we learned about her in class!” She seems great.

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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Earned media is sexy.