Remove 2023 Remove Communications Remove Consumer
article thumbnail

Cannes Lions 2023: AdTech Dominates At The World’s Biggest Creative Meet

ImPRessions - Crenshaw Communications

Here are four ad industry and adtech trends to watch during Cannes Lions 2023. However, according to reporting from Forrester, #ads are “just the tip of the iceberg” when it comes to creator marketing in 2023. Cannes Lions 2023 will witness a discussion about corporate activism and how it influences brand perception.

article thumbnail

2023 PR Opportunities For Ad Tech Brands

ImPRessions - Crenshaw Communications

Heading into 2023, here are some developments we should expect: CTV advertising pie getting bigger – will it overtake mobile? Evolution – and maybe even consolidation – are expected in 2023. To thrive in 2023 and beyond, advertisers will need to win over audiences who have lots of content choices.

Retail 170
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Digiday and Inc. Recognize Crenshaw Communications Clients

ImPRessions - Crenshaw Communications

recognized multiple Crenshaw Communications clients as part of their respective editorial award programs. 5000 2023 list. Companies on the 2023 Inc. 5000 2023 list. Recognize Crenshaw Communications Clients appeared first on Crenshaw Communications. Digiday and Inc.

article thumbnail

The state of social impact in 2023: More consumers are turning to businesses creating societal change through impactful commerce

Agility PR Solutions

With the holiday-shopping season now squarely on communicators’ radar, it’s a good time to take a look at another seasonal pastime—the act of giving.

Consumer 101
article thumbnail

What’s Trending for 2023?

PRSay

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Despite these challenges, communications professionals may want to reevaluate how they use Twitter. Is it time to invest more of your communications resources into content on Instagram or LinkedIn?

Trends 126
article thumbnail

Crenshaw Communications Adds Adweek and Agency Talent

ImPRessions - Crenshaw Communications

Crenshaw Communications, an award-winning B2B PR firm representing high-growth technology companies and leading ad tech brands, recently welcomed former ad tech journalist Mez Ambachew and PR agency professional Elana Warshavsky to the team. The agency also welcomed back returning team member Colleen O’Connor.

Agency 156
article thumbnail

3 Executive Communications Trends for 2024

Stern + Associates

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? Here are some of our thoughts from this year.

Trends 139