Sat.Sep 21, 2024 - Fri.Sep 27, 2024

article thumbnail

What Happens After You Launch a Press Release?

Remote PR Jobs

[vc_row type="in_container" full_screen_row_position="middle" column_margin="default" column_direction="default" column_direction_tablet="default" column_direction_phone="default" scene_position="center" text_color="dark" text_align="left" row_border_radius="none" row_border_radius_applies="bg" overflow="visible" overlay_strength="0.3" gradient_direction="left_to_right" shape_divider_position="bottom" bg_image_animation="none"][vc_column column_padding="no-extra-padding" column_padding_tablet="i

article thumbnail

Innovation with Purpose: Ronn Torossian Of 5WPR On The World’s Most Successful Purpose-Driven Business Models

Ronn Torossian

Adaptability — Being able to pivot and evolve beyond your initial vision is essential for success in business today. This can apply to day-to-day functions or the overall direction of a business. In today’s rapidly evolving business landscape, purpose-driven models are at the forefront of innovation. These businesses are not just focused on profit, but […] The post Innovation with Purpose: Ronn Torossian Of 5WPR On The World’s Most Successful Purpose-Driven Business Models appeared first o

195
195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 reasons why your PR campaign failed—and how to get back on track

Agility PR Solutions

“Frustrating” doesn’t do it justice. You put your heart and soul into crafting what you thought was the perfect PR campaign, only to watch it all fall flat. A horrible mix of confusion, embarrassment, and deflation washes over you. What went wrong? You might feel defeated, but as hip hop’s first billionaire, Jay Z, once […] The post 5 reasons why your PR campaign failed—and how to get back on track appeared first on Agility PR Solutions.

How To 174
article thumbnail

Living With a Purpose: Changing Lives Through Nonprofit Work with Morgan Roth

PR for Anyone

Morgan Roth is the Chief Marketing Officer for the Muscular Dystrophy Association (MDA), a leading nonprofit organization dedicated to transforming the lives of people affected by neuromuscular diseases. With over 20 years of experience in marketing and communications, Morgan has worked with nonprofits across the globe, including roles in Cairo, Beirut, and Rwanda.

Nonprofit 130
article thumbnail

The Importance of Personalizing Your Press Release for Journalists

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

article thumbnail

5 Winning Tactics For Digital PR During an Election

Buzzstream

At one point during the summer Olympics, I saw a compelling LinkedIn post from a fellow digital PR, Victoria Schmid. I realized that so many people face a similar challenge consistently at some point in the world, likely every year. When big news like an election occurs, it creates a new vacuum, sucking up everything in its path. Digital PRs suddenly see open rates, click-through rates, and responses drop precipitously and scramble to meet KPIs and link goals.

More Trending

article thumbnail

Mastering PR campaigns: Strategies for effective public relations success

Agility PR Solutions

An efficient PR campaign strategy is essential in getting the brand in front of the target audience to engage with the business. In 2023, the estimated size of the PR market worldwide slightly decreased after peaking at 20 billion USD the year prior. This blog discusses the necessity of PR services and shares a few […] The post Mastering PR campaigns: Strategies for effective public relations success appeared first on Agility PR Solutions.

Strategy 172
article thumbnail

Strong Ethics Enhance the PR Profession

PRSay

PRSA provides educational opportunities to explore ethics in public relations year-round. PRSA recognizes Ethics Month each September to bring increased attention to the communications profession’s core foundation. Visit this link for additional programming and ethics resources. Several years ago, I was invited to speak at a regional conference. I pitched a session on the intersection of crisis and ethics because, as I have found throughout my career that the two are often intertwined.

Ethics 97
article thumbnail

Notified Enhances GlobeNewswire Reporting To Elevate Communications

Notified

For more than 30 years, GlobeNewswire by Notified has been the trusted press release distribution and regulatory filing service to leading organizations around the world. And now, it's become even better.

Report 105
article thumbnail

Bridging Leadership and Employee Views on DEI in the Workplace

Institute for Public Relations

This summary is provided by the IPR Center for Diversity, Equity, and Inclusion. Ariel Investments explored the perspectives of leaders and employees on diversity, equity, and inclusion (DEI) in the workplace. Two surveys were conducted between August and October 2023.

Employee 105
article thumbnail

Do's and Don'ts: How to Pitch Your Press Release to Journalists

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

article thumbnail

9 examples of SMART performance goals in 2024

Agility PR Solutions

Are you tired of setting goals that fizzle out faster than your New Year’s resolutions? Don’t worry, you aren’t alone! Many professionals struggle with practical goal setting. And that is where the SMART goals come in! They guarantee that your objectives are defined and achievable. A Dominican University study proved that those who write down […] The post 9 examples of SMART performance goals in 2024 appeared first on Agility PR Solutions.

Examples 164
article thumbnail

Maximizing Your Impact in PR

HMA Public Relations

Are you getting the most out of your campaign or event? Justin Liggin explains how maximizing earned media, social media, and more across multiple channels can amplify your news. Discover how today!

article thumbnail

Meet the Podcaster: Carl Anthony, Managing Editor of Automoblog & Host and Producer of the AutoVision News Radio podcast.

Bianchi Biz Blog

I am the managing editor of Automoblog and the host and producer of the AutoVision News Radio podcast. I’m also the host of AutoSens and InCabin Insights, an interview series that coincides with our yearly AutoSens and InCabin conferences in Europe, China, and the United States. Can you tell us a little about your podcast? (Who your audience is, What types of guests do you seek, What’s the typical podcast length, What types of topics are you most interested in?

Radio 94
article thumbnail

Institute for Public Relations Announces Sarah Amos of Condé Nast as 2024 IPR Distinguished Lecturer

Institute for Public Relations

NEW YORK, NY — Sarah Amos, Vice President of Development & Production (Non-fiction TV, Documentaries) at Condé Nast, is the 2024 IPR Distinguished Lecturer. She will speak at the 62nd Annual IPR Distinguished Lecture and Awards Gala on December 4 at The Lighthouse at Chelsea Piers in New York City.

article thumbnail

Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

article thumbnail

10 tips for optimizing your landing page for lead generation

Agility PR Solutions

A landing page is the first point of contact between your brand and potential leads. It’s not just about aesthetics; it’s about converting visitors into actionable leads. Optimizing your landing page is crucial for driving conversions and maximizing ROI. But where do you start? This guide covers everything you need to know—from design elements to […] The post 10 tips for optimizing your landing page for lead generation appeared first on Agility PR Solutions.

Brand 111
article thumbnail

The Power of Influencers: PR Strategies to Maximize Impact

5W PR

In today’s digital age, influencers have emerged as formidable forces shaping consumer behavior and brand perception. Their ability to personally connect with highly engaged audiences has made them invaluable assets for public relations professionals. By strategically leveraging the influence of these individuals through working with an influencer agency , brands can amplify their message, increase brand awareness, and drive meaningful customer engagement.

article thumbnail

AI dominates CIPR State of the Profession survey

Stuart Bruce

The CIPR State of the Profession 2024 survey has some signs to be optimistic but also makes grim reading. However, I’m not convinced by all … © Stuart Bruce - AI dominates CIPR State of the Profession survey was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart Bruce on the future of public relations, communications, corporate affairs, reputation, crisis communications and measurement and evaluation.

Survey 78
article thumbnail

How do Hispanic Americans Prefer to Get Their News?

Institute for Public Relations

IPR is featuring research and some of the many Hispanic pioneers who have had an impact on the field of public relations in celebration of Hispanic Heritage Month. Pew Research Center examined Hispanic Americans’ habits around news consumption, and how these habits differ between U.S.-born Latinos and immigrants. An online survey of 5,078 U.S. Hispanic adults was conducted Nov. 6-19, … Continue reading How do Hispanic Americans Prefer to Get Their News?

Survey 98
article thumbnail

Adapting to the Future: The Evolving Role of Crisis Management Firms in a Rapidly Changing World

As the Internet continues to grow and change, the role of Online Crisis Management firms is evolving. This article explores how these firms are adapting to the new topography of Online Crisis Management. Through interviews with industry experts and case studies, we uncover the key strategies and tactics that are driving success in this dynamic field.

article thumbnail

5 top ecommerce CRM platforms for your brand to consider

Agility PR Solutions

Running successful ecommerce brands comes with unique challenges that other business models don’t have to contend with, and most of them loop back to whether or not you understand your online customers. Keeping customers happy is critical to thrive in any market, but when you lack the info you need to make the right calls, […] The post 5 top ecommerce CRM platforms for your brand to consider appeared first on Agility PR Solutions.

Branding 104
article thumbnail

5WPR Ask the Pro Series Featuring: Nydia Figueroa-Cabrera

5W PR

As a leading Beauty PR agency, 5WPR is tapping into our network of industry leaders—celebrity makeup artists, influencers, and more—to bring you exclusive insights. Each edition features candid conversations, expert advice, and behind-the-scenes perspectives. Our first interview with celebrity makeup artist Nydia Figueroa – Cabrera is now live.

article thumbnail

Innovative PR Strategies for the Healthcare Industry: Beyond the Press Release

The Hoyt Organization

Advancements in healthcare technology are transforming the industry at a rapid pace. Providers are grapling with how to leverage AI to better study predictive analytics and develop personalized treatment plans. Recent adoption of telemedicine and virtual care require innovative ways to protect client medical information. One possiblity is the use of blockchains to be in compliance with HIPPA. 3D printing is being used to create personalized prosthetics and implants for patients.

article thumbnail

What is the Future of Hybrid Work?

Institute for Public Relations

Zoom evaluated the changing workplace landscape and examined global trends in workplace flexibility, along with employee preferences regarding hybrid work. Two surveys were conducted in collaboration with Reworked INSIGHTS. The first surveyed 624 IT and C-suite leaders, while the second surveyed 1,870 overall employees in total during April–May 2024.

Survey 91
article thumbnail

Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

article thumbnail

The impact of PR on your digital marketing ROI: What you need to know

Agility PR Solutions

Are you wondering if increasing your PR budget can have a direct impact on your marketing ROI? The answer is yes, absolutely. PR and digital marketing have traditionally been thought of as distinct fields, but in the digital age, the dividing lines have become increasingly blurred. In this article, we’ll explore the various ways that […] The post The impact of PR on your digital marketing ROI: What you need to know appeared first on Agility PR Solutions.

Marketing 104
article thumbnail

5WPR Ask the Pro Series: Industry Insights from Nydia Figueroa-Cabrera

5W PR

5WPR recently sat down with celebrity makeup artist Nydia Figueroa – Cabrera for a candid conversation on PR and the beauty industry. You can read the full interview here. From her expert insights, we’ve pulled together five actionable insights for brands to consider implementing in their beauty marketing plans. Build Authentic Relationships: Brands should focus on cultivating genuine, long-term relationships with their key audiences, whether it’s professional makeup artists, influen

article thumbnail

Four Pitches That Landed Coverage

OnePitch

In today’s fast-paced media landscape, capturing a journalist’s attention can feel like you're lost in the crowd. Are you struggling to turn a pitch into coverage? We asked our community to share real-life examples of pitches that placed and their take on why they worked.

article thumbnail

How We Help: Using Multimedia in Press Releases

Notified

In the latest episode of How We Help , Notified ’s Allen Murphy and Serena Ehrlich dive into the benefits of including multimedia in press releases.

article thumbnail

Communicating During a Crisis & Navigating the Chaos

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

Are you ready to face the unexpected? When the stakes are high and the pressure is on, there's no time to waste - you must be prepared to communicate clearly and confidently. In today's unpredictable world, mastering the art of crisis communication is a must-have skill for any public relations professional. Whether you're facing a weather disaster, a cyber attack, or a PR nightmare, knowing how to craft a clear and compelling message can mean the difference between chaos and calm, confusion and

article thumbnail

4 steps for adding product positioning to your product-launch strategy

Agility PR Solutions

Have you ever looked at an advert for a product and scratched your head? You wonder what message the marketing team was trying to impart and why they chose to advertise it this way. Marketers at times don’t think about customer perception of a product and don’t spend enough time on that angle. Organizations have […] The post 4 steps for adding product positioning to your product-launch strategy appeared first on Agility PR Solutions.

article thumbnail

5WPR Ask the Pro Series Featuring: Nydia Figueroa 

5W PR

As a leading Beauty PR agency, 5WPR is tapping into our network of industry leaders—celebrity makeup artists, influencers, and more—to bring you exclusive insights. Each edition features candid conversations, expert advice, and behind-the-scenes perspectives. Our first interview with celebrity makeup artist Nydia Figueroa is now live. Enjoy! 5WPR: Our team is excited to share your expertise and insights as you’ve been such a supporter of 5W from day one and are so deeply rooted within the

article thumbnail

Barrett: New generation has tools to handle extra responsibility

Steve Barrett on PR

The PRWeek 40 Under 40 class is ready to take up the mantle from those at the top of the profession, such as the NFL’s Katie Hill.

Tools 78