PRSay

NOVEMBER 27, 2023

In recent weeks, PRsay has posted Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. 16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.”

Crisis Communications 127

Crisis Communications Crisis Communications Crisis Management 127

ImPRessions - Crenshaw Communications

AUGUST 31, 2023

For PR and communications professionals, staying on top of industry trends is vital. SaaStr Annual 2023 , which bills itself as “the world’s #1 cloud gathering,” will kick off next week, so we spent some time reviewing the agenda and featured speakers to better understand possible topics, issues, and questions. One to watch?

Leadership 182

Leadership Creativity Trends Resources 182

The Proactive Report

NOVEMBER 1, 2022

Communication is where it all begins. How you communicate, both with the public, and internally within your company or organization, dictates how successful you will be in whatever venture you embark upon. If you communicate properly, you will reap the benefits and see growth over time. Why is communication so important?

Communications 130

Communications Social Media Employee Crisis 130

Institute for Public Relations

FEBRUARY 6, 2023

PRWeek and Cision examined how communication impacts all aspects of business now more than ever before. 61% of global respondents said the “inability to measure impact effectively” was among their top four issues troubling strategic communicators the … Continue reading 2023 Global Communication Report →

Report 98

Report Communications Survey Measurement 98

Stuart Bruce

SEPTEMBER 7, 2023

The latest European Communication Monitor 2023 identifies some of the key trends and issues that public relations and corporate affairs professionals need to be aware … © Stuart Bruce - The future of public relations in Europe – European Communication Monitor 2023 was first published on Stuart Bruce's Stuart Bruce PR Futurist - Stuart Bruce (..)

Publicity 88

Publicity Communications Crisis Communications Corporate 88

Institute for Public Relations

JULY 31, 2023

Supreme Court handed down three high-profile decisions in 2023 that have major implications for public relations practitioners and communicators. Supreme Court Decisions Mean for Communicators →

Communications 98

Communications Publicity Public Affairs Blogging 98

ImPRessions - Crenshaw Communications

JUNE 20, 2023

Here are four ad industry and adtech trends to watch during Cannes Lions 2023. However, according to reporting from Forrester, #ads are “just the tip of the iceberg” when it comes to creator marketing in 2023. Cannes Lions 2023 will witness a discussion about corporate activism and how it influences brand perception.

Creativity 156

Creativity Meeting Advertising Advertising 156

Shift Communications

JANUARY 17, 2023

Those words sum up the climate of 2022 and early 2023. It has made communications strategy trickier — and more crucial — for organizations of all sizes and kinds. With that in mind, we asked SHIFT leadership and client advisors what they’re keeping top for clients in 2023. Focus on performance communications. Changeable.

Strategy 78

Strategy Communications Leadership Employee 78

ImPRessions - Crenshaw Communications

DECEMBER 16, 2022

Heading into 2023, here are some developments we should expect: CTV advertising pie getting bigger – will it overtake mobile? Evolution – and maybe even consolidation – are expected in 2023. To thrive in 2023 and beyond, advertisers will need to win over audiences who have lots of content choices.

Retail 170

Retail Brand Branding Privacy 170

Burrelles Fresh Ideas

DECEMBER 19, 2023

Influencers: Making the Case for User-Generated Content How Influencer Marketing Will Be Different (But Important as Ever) For Brands In 2023 When staying on top of BREAKING news is critical to your brand success… Find out how Burrelles helps brands and agencies with media monitoring and analysis.

Radio 107

Radio Analysis Agency Communications 107

Garrett Public Relations

NOVEMBER 29, 2022

I asked 22 influencers to share their thoughts on this question: What ONE piece of marketing or PR advice would you offer to brands as we head into … 23 Experts Share Top Marketing and PR Advice for 2023 Read More ». The post 23 Experts Share Top Marketing and PR Advice for 2023 appeared first on Garrett Public Relations.

Marketing 217

Marketing Brand Branding Publicity 217

ImPRessions - Crenshaw Communications

JANUARY 13, 2023

Here are vital skills for PR people to assess and enhance in 2023. It’s all about… communication. PR is a part of communications, but ironically, we don’t always communicate well with one another within a team. These principles apply even more to client communications. What needs improvement?

Writing 170

Writing Pitching Meeting Communications 170

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

recognized multiple Crenshaw Communications clients as part of their respective editorial award programs. 5000 2023 list. Companies on the 2023 Inc. 5000 2023 list. Recognize Crenshaw Communications Clients appeared first on Crenshaw Communications. Digiday and Inc.

Communications 156

Communications Enterprise Sports Technology 156

PRSay

DECEMBER 27, 2022

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Despite these challenges, communications professionals may want to reevaluate how they use Twitter. Is it time to invest more of your communications resources into content on Instagram or LinkedIn?

Trends 127

Trends Pitching Twitter Nonprofit 127

Institute for Public Relations

DECEMBER 18, 2023

A survey of 193 professionals in marketing and communication leadership roles was conducted from Sept. 68% of all leaders surveyed said their role is a mix of marketing and communication. … Continue reading Trends in Marketing and Communication Leadership in 2023 and Beyond → Key findings include: 1.)

Leadership 52

Leadership Trends Communications Marketing 52

Landis PR

NOVEMBER 14, 2022

A recommended approach that tackles our new realities can be summarized in seven simple steps and tactics: Be empathetic: PR pros can no longer put together a communications plan considering only what companies want to communicate but also what the public wants to hear. Why not use this to our advantage in communications plans?

Communications 98

Communications How To Local Survey 98

The Proactive Report

DECEMBER 2, 2022

Our ideas are more effectively communicated when accompanied by images, a thousand times more than with words alone. None of the above is breaking news, but trends within the visual medium come and go, and with 2023 around the corner, here are some potentially popular things to look out for and implement into your campaigns.

Trends 147

Trends Instagram Creativity Small Business 147

Agility PR Solutions

NOVEMBER 2, 2022

In order to implement a renewed external communications strategy that considers the needs of the business, we recommend to analyze, measure […]. The post 3 actions to boost external communication efforts in 2023 appeared first on Agility PR Solutions.

Communications 85

Communications Measurement Strategy Publicity 85

Communications Conversations

FEBRUARY 23, 2023

Yesterday, I gave my annual social media marketing trends presentation to a group of 100+ communicators and marketers across the country. I’m posting it here today in hopes it helps spark creativity for you and your team in 2023. See the full webinar and slide deck below. First, I am NOT a trend expert.

Social Media 186

Social Media Trends Marketing Media 186

PRSay

JANUARY 5, 2023

Join PRSA and Ann Wylie at one of our 2023 Master Classes. But if you’ve resolved to become a better writer this year, here’s help — six of my favorite 2023 writing resolutions to make today: Make it a metaphor. gives the illusion that the communicator is more attractive. Copyright © 2023 Ann Wylie. I’m a poor resolver.

Writing 194

Writing Training Interviews Google 194

Stern + Associates

JANUARY 12, 2023

There’s a certain paradox in how organizations need to approach ESG communications issues right now. The notion that companies have obligations to employees, communities and the planet in addition to shareholders took a beating as economic uncertainty squeezed profits and politicians ramped up criticism.

Communications 62

Communications Energy Employee Strategy 62

Agility PR Solutions

JANUARY 15, 2023

As the world enters a more challenging economic climate, cloud communications platform Infobip has identified five top trends for customer experience and omnichannel communications to delight customers and maintain a competitive advantage this year. Customer experience can make […].

Trends 78

Trends Communications Marketing Publicity 78

NewsWhip

APRIL 27, 2023

The communications and public relations industry is constantly evolving, especially in the digital age. Communications professionals are now creating a suite of best class tools to help them successfully do their job. The post Top 10 must-have PR and communications tools: 2023 Guide appeared first on Newswhip.

Tools 78

Tools Communications Pinterest Analytics 78

PRSay

NOVEMBER 20, 2023

Ahead of its release, 2023 Chair Michelle Egan, APR, Fellow PRSA, emphasized PRSA’s commitment to ethical behavior since the organization’s establishment in 1947 and the creation of its Code of Ethics in 1950. Taking a decades-old Code and applying it to emerging scenarios is a testament to its enduring relevance and adaptability.”

Ethics 164

Ethics Communications Tools Analysis 164

Reputation Us

FEBRUARY 7, 2023

Taking your communication efforts to the third power considers all audiences The Golden Rule of real estate is the three Ls: 1) Location, 2) Location and 3) Location. Successful businesses consider the “three Cs: 1) COMMUNICATE , 2) COMMUNICATE and 3) COMMUNICATE. So how do you strategically allocate your “Cs?”

Communications 97

Communications Real Estate Reputation Internal 97

Sword and the Script

DECEMBER 19, 2023

More comms teams report to the C-suite Comms pros “are moving into the C-suite with nearly half (47%) now reporting to the CEO directly, a stark contrast from 2020, in which 57% reported communications was part of marketing,” according to a new survey Cision published with PRWeek. Source: 2023 State of the Media Report by Cision.

B2B 108

B2B Survey Pitching Software 108

Agility PR Solutions

JANUARY 22, 2023

However, 2023 will be an important year for the financial services sector and […] The post 5 forces that will shape international finance in 2023—and what they mean for communicators appeared first on Agility PR Solutions. These problems are not going away and will continue to dominate the political arena.

Internal 85

Internal International Communications Energy 85

Agility PR Solutions

FEBRUARY 26, 2023

The firm’s second annual State […] The post State of business comms in 2023: Poor workplace communication sinking productivity and performance appeared first on Agility PR Solutions.

Communications 78

Communications Employee Meeting Brand 78

ImPRessions - Crenshaw Communications

JANUARY 3, 2023

Our team was delighted that we were named in the New York Observer’s annual PR Power List Honor Roll for 2023. The post Crenshaw Communications Honored As Top Tech PR Firm appeared first on Crenshaw Communications. ” Well said.

Communications 156

Communications Advertising Advertising 156

Business Wire

DECEMBER 7, 2023

Staying ahead of the media relations curve is strategic and necessary for effective communication. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

Media Relations 414

Media Relations Trends Privacy Blogging 414

Sword and the Script

JANUARY 2, 2024

In 2023, the 14 th year of publishing, I published 50 blog posts. 3 benchmarks for your B2B marketing budget as a percentage of revenue Several credible studies conducted in 2023 put the average benchmark for B2B marketing budgets at about 10% of revenue. Here are the top 10 most-read posts from the last 12 months.

Blogging 115

Blogging Software B2B Survey 115

PRSay

NOVEMBER 15, 2023

Over the next few weeks, PRsay will post Q&As with several thought leaders who spoke at PRSSA’s ICON 2023 at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Laughlin, a former PRSSA president, is vice president of global employee communications for Delta Air Lines. We don’t feel like we’re quite there yet.

Employee 127

Employee Internal International Storytelling 127

The Hoyt Organization

DECEMBER 17, 2022

Technologies and methods of communication are constantly emerging as we move further into the 21st century. 7 Public Relations Trends For 2023 Here are the newest PR trends that will shape the […]. The post Public Relations Trends For 2023 appeared first on The Hoyt Organization.

Trends 105

Trends Publicity Technology Industry 105

ImPRessions - Crenshaw Communications

MAY 22, 2023

Crenshaw Communications, an award-winning B2B PR firm representing high-growth technology companies and leading ad tech brands, recently welcomed former ad tech journalist Mez Ambachew and PR agency professional Elana Warshavsky to the team. The agency also welcomed back returning team member Colleen O’Connor.

Agency 156

Agency Communications B2B Enterprise 156

Stern + Associates

NOVEMBER 13, 2023

As we head into 2024, communications professionals are taking stock of what’s changed and what they’ve learned in the past year. So, what changed in 2023 when it comes to executive visibility and the ways company leaders communicated with stakeholders? Here are some of our thoughts from this year.

Trends 117

Trends Communications Conference Leadership 117