ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. A look at the year in review offers some clues as to what 2017 year has in store. Video goes vertical. We have mixed feelings about this one.

Trends 120

Trends Mobile Video Film 120

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. To be effective, practitioners have to be able to adapt to new technologies in order to research and communicate with their target publics. – Nicole Lee.

Publicity 150

Publicity Policies Social Media Study 150

Sword and the Script

APRIL 6, 2021

I took a quick look back to review what was going on then, and thought the subhead accurately summarizes that snapshot in time: Some PR technology vendors have made pandemic-related announcements, but there’s a bit of “business as usual” too. Vetted co-founder and CEO Jon Amar also owns a PR consultancy. PR tech mentions.

Media 108

Media SEO Analytics Analysis 108

Business Wire

JANUARY 19, 2017

Newswires have a long tradition of fulfilling an industry need for the dissemination of market moving information to a wide range of news organizations and other stakeholders. Further, all information is distributed in full text, ensuring full disclosure of all the information an issuer wishes to convey.

Financial 164

Financial Video Consumer Data 164

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. What was behind your decision to switch from journalism to PR? Read Cision’s free “State of the Media 2016 Report!” It’s really a new challenge for me.

Newspapers 120

Newspapers Reddit Journalism Technology 120

ImPRessions - Crenshaw Communications

JANUARY 8, 2016

The suddenly sober mood of 2016 is extending to Silicon Valley. ” The rise and fall of the once-promising health technology startup is a warning for investors chasing the next unicorn. One factor is the recent frothy environment for technology startups. Theranos was valued at an impressive $9 billion.

Healthcare 120

Healthcare Chemicals Technology Policies 120

NewsWhip

JULY 21, 2020

the highest in the history of our data (starting in January 2016). Will the flight to information quality endure? Cohen Collegiate Professor of Information and Associate Dean for Research and Faculty Affairs at the University of Michigan School of Information. This mainstream percentage has trended a little lower (~10.5%–12.5%)

System 78

System Facebook Twitter Software 78

Shift Communications

MARCH 22, 2016

Every year you will read recaps of products, technologies and parties within the interactive portion of the event. Through IEEE’s efforts, an interesting panel was created to showcase Hollywood’s take on technology (ex: Tony Stark’s visuals working with Jarvis) to what is the reality of today’s technology.

Privacy 60

Privacy Hotels Film Data 60

PRSay

AUGUST 1, 2016

Just as the industry must adapt to changing technologies, it must also respond to changes in its audience and talent pool. In 2016, the Committee launched a revised version of the D&I Toolkit, which was presented to the chapters in late spring. Census Bureau, by 2020, 36.5 percent of the U.S.

Resources 60

Resources Education Ethics Corporate 60

Sword and the Script

DECEMBER 4, 2018

As a vertical, technology companies invest 9.7% On one hand, competition is fierce (56%), people are increasingly intolerant of advertising (46%) and “information overload” is a genuine problem (44%). CMOs also choose to define it more broadly across technology (48%), content (44%), distribution channels (41%) and data (38%).

Survey 104

Survey Marketing B2B Content Marketing 104

Waxing UnLyrical

AUGUST 5, 2016

Watching the opening ceremony of the 2016 Summer Olympics on NBC, broadcast live from Rio de Janeiro (I mean, Zika can’t get me through an LCD screen, can it?). But you know what’s really interesting about the 2016 Olympics? By no means am I advocating for the “death” of journalism. Because we need it.

YouTube 40

YouTube Banking Video Sports 40

Sword and the Script

APRIL 2, 2019

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By The Role of Technology on the Legal Market. for demand to come back, technology innovation accelerated. As law firms patiently waited (prayed?)

Agency 95

Agency Trends Marketing Survey 95

Sword and the Script

JULY 2, 2019

I call it the PR technology summary ( PR tech sum ) and here’s what I found over the last 30 days. The press release doesn’t spell out any specific technology initiatives, so it seems this is merely an agreement allowing each business to sell the others’ products. “Q4 b) Is Your Press Release Pitch Guilty of Information Overload?

Trends 60

Trends Media Report Technology 60

Cision

DECEMBER 27, 2016

This year, I got to join the staff writing the Behind the Headlines segment and began brushing shoulders (or exchanging emails) with some of the biggest influencers, movers and shakers of the journalism and PR industries. Create a presence that is informed, authentic, and engaged.

Pitching 211

Pitching Crisis Consumer Storytelling 211

Reputation Us

OCTOBER 7, 2015

The forum was split into three topics: delivery, technology and finance. Providers need to educate, inform and engage with patients to make sure they have the proper tools in place to stay healthy. Contact us today to take your clinic to the next level in 2016. Meaning, it is a patient’s job to manage their own health.

Healthcare 60

Healthcare Insurance Insurance Hotels 60

PR Conversations

FEBRUARY 28, 2018

Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016). In addition to this data, in the 2016-17 reporting year (ending in February 2017) 2227 CIPR members completed a CPD record (22 percent of members). Source: VMA Group Report: Inside Insight (2017). To return to the “why bother?”

Training 65

Training Ethics Data Analysis 65

Journalistics

JANUARY 24, 2016

This posts was the first step in my journey to blog more in 2016. Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. Are there additional facts or information you could provide to make the post stronger?

Blogging 69

Blogging Strategy How To Writing 69

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. 3) September 15, 2014: Visible Technologies. Newly combined Vocus-Cision acquires Visible Technologies , a provider of social media analytics.

Technology 12

Technology Software Company Marketing 12

Sword and the Script

DECEMBER 26, 2023

But it’s easy to imagine this technology being used in more subtle but dangerous ways, such as politicians ‘saying’ things that are not totally out of character but more extreme or subversive than anything they would really say. When employees are informed, this leads to trust.

Writing 194

Writing Communications Marketing B2B 194

Journalistics

JANUARY 24, 2016

This posts was the first step in my journey to blog more in 2016. Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. Are there additional facts or information you could provide to make the post stronger?

Blogging 40

Blogging Strategy How To Writing 40

Presspage

AUGUST 15, 2017

The other part is understanding the technological shifts that will change the world in the coming decades, and along with it, how you do PR. Recognizing and preparing for the emergence of these technologies now will be the difference between surfing the tech wave and being swept away as they break. quintillion bytes of data a day.

Technology 115

Technology Big Data Video Data 115

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism.

Marketing 190

Marketing Content Marketing Data Social Media 190

ZudePR

DECEMBER 30, 2016

All the reviews below were featured in my irregular reading list email: I issued seven in 2016. 1: Deep Work: Rules for Focused (Sic) Success in a Distracted World by Cal Newport (2016) £10.49. Like some technological teddy. P.S. Cialdini brought out a follow-up book in September 2016. Sign Up Now. #1: Build an audience.

Writing 84

Writing Google Meeting Airlines 84

Sword and the Script

DECEMBER 10, 2019

And then knows how to leverage this information to persuade you to purchase or act in a certain way.” Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

PR 20/20

FEBRUARY 6, 2020

Overview: In reference to Office Space (the movie), 2Bobs is a podcast that entertains and informs. Across his many ventures, Drew aims to inform and educate marketers to help their businesses thrive. Launched by PR 20/20 in 2016, the Institute’s mission is to “ make AI more approachable and actionable for modern marketers.”

Marketing 74

Marketing Conference Content Marketing Agency 74

Bianchi Biz Blog

MAY 17, 2021

My background in trucking industry publishing stems from work for several publications allied with Commercial Carrier Journal , including Owner Operator and, later on Overdrive and Truckers News. How long have you been in journalism and how did you get started? Enough said.

Meeting 65

Meeting Automotive Engineering Media 65

ZudePR

JUNE 6, 2016

New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. Social media and the amount of information at our fingertips has made us all a bit more distracted. On distraction-fighting habits) Writing my goals in my journal daily.

Writing 114

Writing Social Media SEO Blogging 114

Sword and the Script

JULY 9, 2019

“In 2009, The Wall Street Journal published an article claiming that email was dead. In 2016, an email marketing agency in the UK called AlchemyWorx tested 21 billion emails and found no real difference in the subject line length. Ironically, it was the most emailed article of the day.”. Their recommendation?

Study 94

Study Marketing Data Analysis 94

PRSay

FEBRUARY 12, 2021

In 2016, he founded Craig Newmark Philanthropies, which supports organizations that advocate for trustworthy journalism, voter protection, women in technology, and military veterans and their families. I saw that in 2016 the immune system of democracy didn’t work so well.

Ethics 170

Ethics Communications Nonprofit Journalism 170

NewsWhip

AUGUST 18, 2020

One perhaps unexpected aspect that came out of the early days of the pandemic was the public turning en masse to trusted news sources to get information about the virus. This fits in with our observations that it is very rare for outright ‘fake news’ to go viral in 2020 in the same way as it did in 2016. Brett Lofgren.

Web 78

Web Comparison Facebook Community 78

Journalistics

JANUARY 27, 2016

Since graduating from college with a degree in Journalism and PR in 1997, I have been fortunate to work full-time in various public relations, marketing communications, technology marketing and digital marketing roles. 2016: Journalistics will increase Returning Visitors by 20% per month. Why Journalistics? . What do you think?

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

Since graduating from college with a degree in Journalism and PR in 1997, I have been fortunate to work full-time in various public relations, marketing communications, technology marketing and digital marketing roles. 2016: Journalistics will increase Returning Visitors by 20% per month. Why Journalistics? . What do you think?

Blogging 40

Blogging Strategy How To Writing 40

Doctor Spin

DECEMBER 4, 2023

Source: Digital Journalism 1 Ling, R. Digital Journalism , 8, 596 – … Continue reading When media content is influenced by biases—such as confirmation bias, sensationalism, or media logic—it tends to favour certain narratives or perspectives, often at the expense of a balanced and comprehensive view. Perspective-taking.

Media 52

Media eBook Viral Construction 52

Flack's Revenge

JUNE 20, 2018

I love to check out reports from Tow Center for Digital Journalism and Reuters Institute for the Study of Journalism. Back in 2016, when I last covered the reports , the main storyline was social media’s growing role in news distribution. What conflates advocacy and journalism… is when journalists do advocacy.

Journalism 136

Journalism Facebook Advertising Advertising 136

Masters in Communications

FEBRUARY 12, 2022

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. As technology advances, we require up to the minute information quickly and efficiently.

Ethics 52

Ethics Communications Print Television 52

Deirdre Breakenridge

JANUARY 5, 2017

In 2016, the Edelman Trust Barometer revealed that the trust in media was actually on the upswing. The general feelings or “word on the street” about the media, after the 2016 election, was that of distrust. Here today, gone tomorrow” would have been an appropriate tagline for the 2016 Presidential election. evening news.

Media 205

Media Twitter Consumer Report 205