PRSay

SEPTEMBER 15, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. Name : Jeff Wilson, APR. Location : Richmond, Va. Current title : Vice President, Agency Marketing and Promotion, Padilla. Board nominee position : Director, Mid-Atlantic District. Alma mater : University of South Carolina.

Meeting 151

Meeting Leadership Community System 151

Mindful Marketing

JUNE 15, 2015

Drew launched the AMI blog in 2012 as a resource to agency leaders. Drew is s often interviewed and has been quoted in Entrepreneur Magazine, New York Times, CNN, BusinessWeek , and many others. Here’s our Masters in Marketing interview with Drew – who can clearly remember how to tell and promote a good story!

Interviews 50

Interviews Marketing Financial Insurance 50

Polaris

NOVEMBER 22, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A lot of nervousness—not so much.

Publicity 190

Publicity Training Interviews Media Training 190

Deirdre Breakenridge

DECEMBER 5, 2017

My coauthor, Amy Barnes, and I conducted 58 in-depth interviews with senior executives who are members of the PRSA College of Fellows and Arthur W. For your career to move forward, you have to be adept at social relationships, building alliances, and building trust among those above and below you in the hierarchy” (p. Reference: Redmond, J.,

Internal 208

Internal International Ethics Journalism 208

PRSay

SEPTEMBER 1, 2017

wrote in the Journal of Public Relations Research in 2012 that to be an “excellent leader in public relations, one must know the organization’s business and its environment, understand the decision makers and decision-making process in the organization, and be proactive in that decision-making process.”. In support of this view, Meng et al.

Ethics 138

Ethics Public Affairs Journalism Leadership 138

Shift Communications

DECEMBER 19, 2014

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? An author whose book, The River Speaks , was published in 2012. Back in September, we attended the FutureM and INBOUND Conferences in Boston.

Marketing 117

Marketing Technology Analysis Engineering 117

Flack's Revenge

DECEMBER 11, 2018

In this installment, I interview Frank Strong, Founder & President of Sword & Script Media, LLC. I never quite got on board with the “social media strategy” part (see this post from 2012 titled: Social Media Strategists will be Gone in 2 Years ). Have you been recommending a change in strategy regarding social media?

Social Media 149

Social Media Marketing Media Facebook 149

Bianchi Biz Blog

NOVEMBER 16, 2020

I completed six internships at various outlets in Michigan and Ohio before getting hired at Automotive News in 2012, my first full-time gig. One day, I might pop up with an interview request when I feel they’re a good fit. I started writing in eighth grade for my middle school newspaper in 1999 and was hooked from there.

Automotive 92

Automotive Meeting Report Media 92

Solo PR Pro

APRIL 27, 2021

Once you’ve adequately vetted a potential client and their needs, and think you’d like to move forward, I typically recommend starting with a more in-depth pre-proposal interview. This post was originally published on September 18, 2012 and has been updated for 2021. The post Is That Client Worth Pursuing?

How To 110

How To Internal International Pitching 110

Barokas

OCTOBER 21, 2020

I’ve been thinking since that interview about whether barbell and antifragile strategies hold relevance for marketing, PR and communications professionals. He explained how his company implements a barbell strategy and follows the antifragile philosophy first introduced by Nassim Nicholas Taleb.

System 88

System Viral Strategy Survey 88

Reputation Specialist Michael Toebe

OCTOBER 2, 2021

Sting, in the interview, said he only realized the truth about the wine’s origins after he had purchased the Palagio estate, including its vineyards, and he noticed guests pouring the Palagio red into the bushes rather than drinking it. The magazine labeled the move “a hoax” and claimed the singer “had been tricked” into the purchase.

Interviews 52

Interviews Newspapers Reputation Local 52

Doctor Spin

APRIL 17, 2023

2012, May 17). Host a podcast or YouTube series featuring interviews with industry experts. 2012, May 17). They also issued Joshie a Ritz-Carlton ID badge and made him an honorary member of the Loss Prevention Team. Stuffed giraffe shows what customer service is all about. link] Nordstrom. Business Plus. Patagonia Books.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Waxing UnLyrical

JULY 24, 2012

Katie Delahaye Paine (@kdpaine) June 12, 2012. You can get the full transcript of #measurePR for June 12, 2012 , if you like. Geoff Livingston (@geoffliving) June 26, 2012. measurepr — Geoff Livingston (@geoffliving) June 26, 2012. measurepr — Geoff Livingston (@geoffliving) June 26, 2012. via @ nielsen shar.es/szPMq

Measurement 74

Measurement Tools Social Media Google 74

Mark My Words

MARCH 29, 2021

“This is all about the ongoing narrative, now,” adds Borkowski, referencing the Oprah Winfrey interview in which the Sussexes raised serious concerns about the Royal family’s handling of racism and mental health issues. The impact of generating more connections to his brand is an ongoing struggle for him.

Corporate 60

Corporate Interviews Community Newspapers 60

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

As we get ready for the new year, we’ve interviewed some tech PR specialists to get their take on what’s around the corner. Between 2012 and 2014, organic social reach dropped from 16% to 6% –and wise PR counselors know they have to bite the “paid” bullet if they wanted to maximize social content. CX goes hard.

B2B 120

B2B Customer Service Software Technology 120

Bianchi Biz Blog

FEBRUARY 21, 2022

Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good. Describe the craziest or most fun story you have written. While working in local news in the Northeast, I covered a few big hurricanes and major blizzards that ravaged the area.

Meeting 94

Meeting Transportation Media Sports 94

Shift Communications

JANUARY 27, 2015

We had a chance to interview some of the top thinkers driving innovation and transformation in the marketing world, and get their perspective on the Big Question: What IS the future of marketing? In 2012, he penned the book, “Marketing Agency Blueprint” which was followed up by “Marketing Performance Blueprint” in 2014.

Marketing 60

Marketing Healthcare Technology Storytelling 60

Mark My Words

APRIL 24, 2015

But when Pret A Manger CEO Clive Schlee let slip that he has given his baristas the power to hand out free drinks or food to customers the interview became one of the paper’s most read stories. It was only meant to be a retail report at the backend of the Tuesday Standard. Over last 90 days. Over last 7 days.

Retail 60

Retail Google Journalism Trends 60

Waxing UnLyrical

AUGUST 14, 2012

The first was an interview in eMarketer Daily newsletter with the eminently wise Brian Solis , in which he emphasized the human side of online communication. six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May.

Publicity 98

Publicity Pinterest Nonprofit Twitter 98

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. The closest comps are my 2019 TED Talk and my 2012 memoir, “ How to Be Black.” What’s important to us is that the stories we pick give us a fresh way to see ourselves as people, as a nation and beyond.

Storytelling 60

Storytelling Tourism Travel Local 60

Communications Conversations

APRIL 21, 2015

Remember, these product line launches haven’t always been so successful (remember the Nieman Marcus partnership in 2012? ” The financial crisis of 2012? Sure, Periscope is just a few weeks old, but that didn’t stop Target from using it as a live interviewing tool at its launch party.

Social Media 60

Social Media Product Launch Instagram Media 60

The Hoffman Agency

DECEMBER 5, 2022

Thankfully, The Hoffman Agency thought the same, and somehow, I managed to secure an interview with them. One of my first weeks in Paris, discovering the city which will become my home (back in 2012!). Constance Falourd, Account Director, France.

B2B 36

B2B Tourism Creativity Technology 36

Waxing UnLyrical

MARCH 9, 2015

We know that every statistic is someone’s real life story,” says Ruth Ann Harnisch in this MSNBC interview with Nisha Chittal that explores the #NotJustAStat campaign’s goals. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign.

Internal 40

Internal International Case Study Web 40

Bianchi Biz Blog

OCTOBER 24, 2022

I covered Hurricane Sandy in Connecticut in 2012. Also on our radar these days is anything related to electric trucks, charging infrastructure, and fleets’ efforts to reduce carbon emissions and improve fuel economy. Describe the craziest or most fun story you have written.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

MARCH 7, 2022

I’ve written a story at least once a week since 2012 when I walked into the University of Wisconsin-Whitewater’s independent, student-run newsroom unannounced asking for an assignment. In 2021, at the Women in Trucking annual conference as managing editor of HDT. Pictured with a Freightliner Cascadia Sleeper).

Meeting 81

Meeting Automotive Media Transportation 81

Sword and the Script

NOVEMBER 26, 2016

The Marketplace interview was based on the article titled You Can Blame Soda Brands for the Rise of Product Placement in Entertainment by Kevin Lincoln and Charles Bramesco. We discussed the content marketing trough of disillusionment back in 2012 , as it relates to a marketing philosophy, however, rather than an emerging technology segment.

Brand 60

Brand Branding Content Marketing Film 60

Sword and the Script

OCTOBER 22, 2019

It’s a slow build, but when you look at a competitor and feel jealous because they have 100,000 subscribers on their list, it’s because they started in 2012 and kept at it. For now, sponsoring podcasts is relatively cheap, and some podcast hosts have done well to embrace “sponsored” interviews. How this is done really matters.

Marketing 65

Marketing Survey Study B2B 65

PR Conversations

JULY 24, 2014

For example, in 2012 it began a series of video programs , such as “The Defining Moment” series, featuring interviews with legendary collectors and dealers. On the other hand, Sotheby’s seems to have adopted a more proactive approach to interact with its publics. ”, in: Zhongguo da baike quanshu ???????, 1,229-1,230.

Marketing 87

Marketing Communications Video Reputation 87

Waxing UnLyrical

JANUARY 23, 2012

What struck me about this was the reversal of the storytelling dynamic , and the ongoing willingness of Rapha to put the brand in the hands of its consumers and community – a point highlighted by Brian Solis in his recent interview with Ford’s Jim Farley. Understand the touchpoints.

Storytelling 68

Storytelling Community Video Interviews 68

Shift Communications

MAY 20, 2015

networking events were held in 2012 alone (I imagine that number has grown even more since)– a form of communication so traditional, even the Romans did it in 700 B.C. Better yet, interview a connection as an industry expert. million U.S. The human in all of us longs for belonging ( Maslow’s hierarchy of needs, anyone?

Meeting 60

Meeting Local Twitter System 60

PR 20/20

MARCH 6, 2020

Fast forward to 2012, there’s like 5,000 ways,” Roetzer explains. “So, Then, it just so happened a lot of the people we interviewed came from similar value systems.”. There were basically five ways you could spend marketing budget in 2000. Roetzer predicted that with enough computing power, AI-delivered predictions would fill this gap.

Ethics 52

Ethics Conference Technology Employee 52

Ishmael's Corner

MAY 5, 2015

operation back in the 2011/2012 timeframe. I saw this play out over the past weekend when our Fremont account team went the extra mile on a Saturday to ensure the success of an interview with the Wall Street Journal scheduled for early Monday. It’s amazing how survival has a way of tuning one’s senses. It was time for our U.S.

Storytelling 60

Storytelling SEO Agency Leadership 60

PR Conversations

AUGUST 7, 2014

In 2012, she was presented with the PRINZ President’s Award for her contribution to the public relations profession. She is deeply involved in professional development design and provision and, alongside her consultancy work at Unlocked PR , she lectures, speaks and writes about public relations, particularly digital relationships.

Publicity 87

Publicity Ethics Technology Government 87

PR Conversations

SEPTEMBER 22, 2015

This time, for a more thorough understanding of how the situation might have changed or evolved, I decided to conduct a series of opinion interviews with several Italian female PR practitioners (recognized by name at the end). All of the women interviewed are PR practitioners, some at the executive level. today’s biggest challenges.

Interviews 40

Interviews Enterprise Corporate Internal 40

PRSay

AUGUST 12, 2016

The process of emailing a press release to a reporter/editor, following up via phone to pitch your story, offering a spokesperson interview, coordinating that conversation, followed by the story ultimately appearing in print is long gone. The traditional cadence of pitching stories to media has even evolved as well.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Waxing UnLyrical

MAY 3, 2012

… And then Dick Clark interviewed them. The first quarter of 2012 is done. I was mesmerized. Who is this younger kid and how can he move like that? No, wait… they’re all moving together…! … as if they choreographed it…! But the nice fella steering the show was unforgettable. You’re not a butthead.

Journalism 66

Journalism Training Social Media Interviews 66

Communications Conversations

DECEMBER 1, 2016

I remember the program entrance interview so vividly. I’ve been a big Frank Ocean fan since his album Channel Orange released in 2012. When I was in undergrad, pageantry was my project, which I retired in 2011. The dean asked me why they should accept someone drastically younger than the others.

Public Affairs 60

Public Affairs Social Media Employee Hotels 60