article thumbnail

Join #PRStudChat on Feb. 16th for a Discussion on #Creative #Content to Excite Your Community

Deirdre Breakenridge

Content marketing has become an important part of your communication program, and your storytelling requires a strategic and creative approach. ET, the #PRStudChat community will gather to discuss Creative Content to Excite your Community. On Tuesday, February 16th, at 8:30 p.m. The post Join #PRStudChat on Feb. … Read more.

Community 150
article thumbnail

13 Leadership Lessons for PR Pros (Taylor’s Version)

PRSay

In addition to Swift’s mastery of public relations, have you noticed that her catalog of leadership lessons is almost as extensive as her collection of songs? When I attended a concert in her Speak Now World Tour in 2011, I couldn’t believe how everything was choreographed to a T. Song: “Change”) Prepare, prepare, prepare.

article thumbnail

P.T. Barnum: “There’s No Such Thing as Bad Publicity”

Doctor Spin

“There’s no such thing as bad publicity.” Let’s go: Table of Contents “There’s No Such Thing as Bad Publicity” Is Bad Publicity Actually … Good? Barnum was a 19th-century American showman, entrepreneur, and politician known for his larger-than-life personality and uncanny ability to capture the public’s imagination.

article thumbnail

Public relations in 2018

Stephen Waddington

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. This is an article and deck about the outlook for public relations and social media in 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164
article thumbnail

Two Creative PR Stunts that Turned a Press Release Upside Down

Sword and the Script

It’s one of two creative press releases examples that recently crossed my radar and I’m sharing here in this post. A copy of the document that was allegedly sent to reporters included edits to the company CMO had previously suggested – but weren’t for public consumption. A Creative Press Release for B2B Tech. Talk to Us !

article thumbnail

Sales Development Representative

Onclusive

Each year, more than $30 billion is invested in corporate communications, publicity and public relations. The ideal candidate is a creative problem solver who gets things done. A great listener and fantastic creative problem solver. Onclusive was founded in 2011 and is headquartered in Silicon Valley.

Software 150
article thumbnail

The Influencer Marketing Measurement Enigma

PRSay

Public relations has always been a challenge to measure. However, now that public relations is overlapping with marketing, you’d think demonstrating a return on investment (ROI) would be getting easier. In 2011, Oprah included the first batch of S’well’s elegantly designed, insulated water bottles on her list of favorite things.