Sword and the Script

FEBRUARY 1, 2020

There is no better place too study a mix of key issues facing marketing such as creativity , budgets and ROI. The creative must be linked to the brand, the spot must trigger an emotional response from the audience and finally, it has to spark engagement, both online and at the water cooler. According to Ms.

Sports 111

Sports Advertising Advertising Survey 111

ImPRessions - Crenshaw Communications

JANUARY 31, 2019

Everyone remembers their viral, bro-y YouTube ad in 2011 , for example. Market ”), for example, we talked up WeTransfer’s start-up persona and its appeal to the “creative class” versus bland competitors, but we made sure to mention its 80 million users and status as a profitable business. We had to if we wanted to be taken seriously.

Brand 136

Brand Branding How To Storytelling 136

PRSay

MAY 9, 2023

In 2011, Oprah included the first batch of S’well’s elegantly designed, insulated water bottles on her list of favorite things. In 2018, she founded PR-it , a global collective of independent health care communications, PR and creative experts, curated into virtual flash teams to deliver projects. A case in point is the brand S’well.

Measurement 81

Measurement Marketing Pharmaceuticals Social Media 81

Polaris

NOVEMBER 20, 2014

In 2011, Caine Monroy was a 9-year-old boy much like any other kid his age—except that he had built an arcade in his father’s auto parts store in East Los Angeles. creative agency. Forbe s and Fast Company both wrote about Caine’s determination and creativity. Let me tell you about one such story. Mullick is a partner at an L.A.

Storytelling 199

Storytelling Reddit Video Creativity 199

Ishmael's Corner

NOVEMBER 11, 2014

Its deputy creative director, Tracy Ma, calls out editor Josh Tyrangiel as an enlightened soul: “When he rebooted the mag he created this environment where the visual people and the words people have equal footing and work side-by-side,” says Ma. A recent Gizmodo story on Bloomberg Businessweek reminded me of this very point.

Storytelling 136

Storytelling Sports Software Mobile 136

Solo PR Pro

AUGUST 2, 2022

I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. DePaul University College of Communications, 2011 – 2022. I've taught at NU since 2011. After I moved to Mississippi, I started teaching at Tulane’s Biloxi campus in 2006. I teach it twice a year.

Education 107

Education Course Nonprofit Resources 107

Maxim Behar

MAY 12, 2021

The creative projects, with which M3 Communications Group, Inc. Since the establishment of BAPRA Bright Awards, the company has traditionally been in top 3 and has been a first place winner three times so far – in 2011, 2016 and 2018. M3 Communications Group, Inc.

Groups 52

Groups Communications Public Affairs Internal 52

Communications Conversations

JANUARY 2, 2020

It was a creative outlet. This blog + Twitter momentum carried me from late 2008 through probably about 2011. That changed in 2011. Not about directives and priorities for a health care organization. But, about what interested ME. The blog was a spot for me to rant. A place for me to share opinions. That’s how it started.

Social Media 78

Social Media Media LinkedIn Instagram 78

Karen Freberg

JANUARY 14, 2021

However, these are being more valued and accounted for in tenure and promotion cases – all tied to either creative services and activities, service, or evidence of your reputation in the field. When I started teaching social media, I would cover broad areas like strategy, research, planning, and creativity. Think about it.

Social Media 88

Social Media Media Resources Creativity 88

Doctor Spin

APRIL 17, 2023

In 2011, a Twitter user jokingly tweeted to Morton’s Steakhouse asking if they could meet him at the airport with a steak when he landed. 2011, August 19). Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Beyond PR

MARCH 14, 2016

This week’s highlights include a new executive creative producer at Buzzfeed, a new editor-in-chief at Re/Code, and a look at the state of social media in Canada by our friends at Beyond the Wire. Volandes formerly served as style director at the magazine since 2014 and held the same role at Departures magazine from 2007-2011.

Fashion 40

Fashion Tourism Media Journalism 40

Waxing UnLyrical

MARCH 26, 2012

The eCard initiative was new for 2012, so there wasn’t a benchmark, say for 2011, to set goals against. But here’s what we did know: based on a similar initiative in 2011, where OA asked people to upload photos to a photobook, OA secured 261 new members to its eCommunity. Would you like more case study posts?

Case Study 102

Case Study Internal International Study 102

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 98

Financial Conference Agency Resources 98

Waxing UnLyrical

OCTOBER 17, 2011

We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011. Initiated by our brand team and creative agency Clemenger BBDO , we all worked together to develop a coordinated approach across all of our channels, including social media. Do you have any favorite campaigns from 2011?

Publicity 87

Publicity Banking YouTube Social Media 87

Doctor Spin

MAY 30, 2023

He regularly used innovative and creative advertising techniques to capture the public’s attention. 5 Surviving the Storm: Understanding the Nature of Attacks held at Animal Care Expo, 2011 in Orlando, FL. link] 5 Surviving the Storm: Understanding the Nature of Attacks held at Animal Care Expo, 2011 in Orlando, FL.

Publicity 52

Publicity eBook Ethics Resources 52

Karen Freberg

DECEMBER 30, 2019

2011 marked the moment I became Dr. Freberg 2.0 (Mom I started getting actively involved in researching in social media back in 2008, but the first time I had the chance to teach social media was back in 2011. Some of my favorite collaborations over the years include: Colorado Ski Association (2011).

Social Media 56

Social Media Conference Travel Internal 56

Waxing UnLyrical

JANUARY 2, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The New Year Edition January 2nd, 2011 Tweet The champagne has been popped and you might be recuperating from the New Year’s Eve festivities. Don explains why (and how to do this right).

Measurement 49

Measurement Tourism Social Media Blogging 49

Waxing UnLyrical

DECEMBER 28, 2010

Also… Image: Thom Watson via Flickr, Creative Commons OK, I’ll stop now, I can see you rolling your eyes, going, “Come on, act your age.&# In 2011, let’s make our stories terrific. Anyway, thats my 2 cents :) Thanks so much for all your support in 2010 and the best to everyone in 2011. Also Cinderella.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

JANUARY 14, 2011

Mark as read Approve comment Shonali, totally stole your idea for my blog, but added two more to your list: Zemanta, which recommends Creative Commons images and related articles to help enrich your posts and SlickFlickr, which helps you build slideshows and the like from your Flickr feed. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Blogging 93

Blogging Facebook Twitter Measurement 93

Communications Conversations

MARCH 29, 2019

Whether she’s snapping photos for the bank’s Instagram story, wrangling the perfect bit of copy, or surprising and delighting a Twitter follower, Justine infuses her work with a sparkle of creativity balanced with an authentic understanding of the brand. Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont).

Social Media 128

Social Media Agriculture Marketing Media 128

The Hoffman Agency

OCTOBER 13, 2020

Anyway, I was so obsessed with the Ducks that when they lost the 2011 National Championship football game, I refused to go to school the next day. To be completely honest, I didn’t realize that I Love My Ducks (Return of the Quack) was a parody of Mark Morrison’s 1996 Return of the Mack until a few years ago … please don’t come for me, lol.

YouTube 36

YouTube Viral Video Social Media 36

Maxim Behar

DECEMBER 20, 2022

And I want to say that you are one of the most creative, one of the most energetic person, PR person, I’ve met in my life, and I’ve met you several times. I know you, I know that this award will be an inspiration for you for more creative, more innovative, more influential PR work. . Managing Partner, Out of the Box PR. Cesare Valli.

Energy 52

Energy Groups Internal International 52

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 52

Financial Conference Agency Resources 52

Waxing UnLyrical

DECEMBER 20, 2011

Christmas Communication Plan 2011. Instead of toys, Santa’s elves will design Christmas dream landscapes under the creative direction of Peppermint Pete Ernie Evergreen Peppermint Pete Ernie Evergreen. It also provides great cover for snapping photos with an iPhone. Long story short, I photographed their comm. Need/Opportunity.

Communications 66

Communications Analysis Print Meeting 66

Waxing UnLyrical

NOVEMBER 15, 2010

That said, it’s a difficult balance between creativity and keyword use. Image: Andras Pfaff via Flickr , Creative Commons Was this helpful? Combining creative ability and optimization skills to create compelling, keyword relevant press releases will only prove to be a rewarding public relations effort for your company.

Google 109

Google SEO Engineering Measurement 109

Waxing UnLyrical

MARCH 19, 2013

I was first introduced to Topos’ work through a case study that Margy Waller presented at the 2011 Chorus America conference of work for the former Cincinnati Fine Arts Fund , now called ArtsWave. In her spare time, she volunteers with the Archdiocese of San Francisco Young Adult Council + Taskforce, and watches too much TV.

Community 95

Community Communications Case Study Customer Service 95

Waxing UnLyrical

DECEMBER 23, 2010

Seeing as how it’s coming close to the end of the year and everyone’s in a prediction kinda mood, Jen thought it would be cool to chat about what might be coming our way in terms of PR measurement in 2011. In other words, paywalls , how pitching will be affected if these take off, and prognoses for 2011. Liked what you saw?

Pitching 60

Pitching Measurement Writing Twitter 60

Cision

APRIL 24, 2015

That’s exactly what we want to happen, to be fostering a connection between information seekers or creative makers and the people here who can support them. Our biggest growth spurt was 150 percent between 2010 and 2011. Q: Do you use any types of social media tools that make it easier for colleagues to share each other’s work?

Community 120

Community Mobile Blogging Publicity 120

Waxing UnLyrical

DECEMBER 24, 2010

Image: Martin LaBar via Flickr, Creative Commons And even many non-Christians will be relaxing, perhaps joining in the revelry (as many of my friends did when I was growing up in India). Mark as read Approve comment Congratulations for a great post, very creative! Thanks for sharing! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

AUGUST 3, 2015

Why: “You can count to your heart’s content, but unless you examine what made your fan count go up and what happened to your sales funnel as a result, you’re only adding to the confusion,” wrote Katie Paine in this 2011 post for PRSA where she demystifies social media measurement. Analytics: the Sideways Approach to Measuring PR.

Measurement 40

Measurement Strategy Social Media Analytics 40

Ishmael's Corner

MAY 5, 2015

operation back in the 2011/2012 timeframe. It was gratifying that the Holmes Report highlighted our ability to execute: “… the work that Hoffman does is among the most sophisticated and creative in the tech sector. It’s amazing how survival has a way of tuning one’s senses. That was the situation for our U.S. It was time for our U.S.

Storytelling 60

Storytelling SEO Agency Leadership 60

ReimaginePR

JULY 25, 2016

Snapchat was initially released in 2011, but it didn’t gain much traction until recently. If you’re not about embracing your inner creative child, Instagram may be a bit tricky for you to get the hang of. Which Platforms are Right for Your Business? Your feed should also be cohesive and give users a sense of your brand’s aesthetic.

Social Media 120

Social Media Technology Pinterest How To 120

Waxing UnLyrical

NOVEMBER 27, 2010

Image: sahmeepee via Flickr , Creative Commons The Best means that you are indubitably, unequivocally, indisputably the best in who you are, what you do, and what you stand for, no matter who – or what – else you are compared with, or what others might be exposed to. Liked what you saw? Why not book me for a speaking gig ?

Measurement 66

Measurement Tourism Blogging Writing 66

Waxing UnLyrical

NOVEMBER 17, 2010

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Army via Flickr , Creative Commons Usually these are placed at the top of a post, but often, if a post is long, I’ll insert additional images, alternating left- and right-aligning them. D’oh, you say. An image speaks a thousand words.

Blogging 86

Blogging Writing Facebook Twitter 86

Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. It’s impossible to keep coming up with creative ideas to reach and resonate with audiences who are not represented by a PR team. Bold creative and excellent campaigns cannot be delivered by an organisation with a sick culture.

Government 103

Government Education Print Ethics 103

PRSay

APRIL 18, 2024

When I attended a concert in her Speak Now World Tour in 2011, I couldn’t believe how everything was choreographed to a T. Song: “Bigger Than the Whole Sky”) Inspire creativity. Overcoming challenges and adapting to new circumstances are crucial for our growth and relevance. Tragedies occur and crises happen.

Leadership 146

Leadership Storytelling Viral Banking 146

Waxing UnLyrical

OCTOBER 23, 2010

Image: Ranjit Bhatnagar via Flickr , Creative Commons And thanks to myfirsttweet.com , I can share it with you. Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? October 23rd, 2010 Tweet I can still remember my first tweet.

Twitter 65

Twitter Measurement Tourism Social Media 65