Doctor Spin
JANUARY 3, 2024
.” — Albert Einstein Spin Academy | Online PR Courses How to Write a 1‑Page PR Strategy My inspiration for writing “no-b t” strategies comes from the classic “ Good Strategy, Bad Strategy: The Difference and Why It Matters ” by Richard Rumelt. If you write 1–2 clear sentences per bullet, your strategy should fit nicely on one page.
ZudePR
DECEMBER 30, 2016
I’ve read some corking books this year. And this book came up. Reading this book inspired me to write this blog post , which has been shared more than 1700 times on social media. #2: Quite simply the best marketing book I’ve ever read (and I’ve read a few). ” More than 100 books.
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Deirdre Breakenridge
SEPTEMBER 6, 2016
In 2011, I was hired at the University of Louisville as an assistant professor in strategic communications and one of the main tasks I was asked to do was to create a new social media class to offer not only to our students in our department but for the university as well. What should you expect to see in this book?
Flack's Revenge
NOVEMBER 28, 2018
Indeed, my post Above the FUD , covered this very topic back in 2011 (ironically, it mentioned another PR agency that spread negative stories for Facebook back then). As I wrote back in 2011, the lines can be fuzzy, and each one of us (as well as our employer) needs to decide what’s fair game. right-wing provocateur Charles C.
wiredPRworks
SEPTEMBER 11, 2021
Producing a letter took time to write, print or copy and mail. 2011 Update. Each year, I write a brief reflection on the year’s main events. Last month our book group read The Submission, a novel by Amy Waldman. The writing is brilliant. Backpack communications was the most reliable and quick route to homes.
PR Breakfast Club
MAY 19, 2014
When I was given the opportunity to review the book, “ Spin Sucks: Communication and Reputation Management in the Digital Age ,” (Que Publishing) by Arment Dietrich founder and CEO, Gini Dietrich , I was excited. My only concern was that the book would be a collection of blog posts from her blog of the same name. It’s that good.
Waxing UnLyrical
JANUARY 1, 2011
While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.
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