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The 1?Page PR Strategy

Doctor Spin

.” — Albert Einstein Spin Academy | Online PR Courses How to Write a 1‑Page PR Strategy My inspiration for writing “no-b t” strategies comes from the classic “ Good Strategy, Bad Strategy: The Difference and Why It Matters ” by Richard Rumelt. If you write 1–2 clear sentences per bullet, your strategy should fit nicely on one page.

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What is Newsjacking?

ImPRessions - Crenshaw Communications

Since David Meerman Scott coined the term “ newsjacking ” in 2011, our team has written nearly 30 unique blogs on the subject — possibly more than any other topic. What makes it so important that we would write about it so often? So what is newsjacking? And why should PR professionals care about it?

Ethics 182
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Coffee with a Journalist: Jill Duffy, PCMag

OnePitch

She’s been contributing to PCMag since 2011 and currently writes about work life, productivity, and software with an emphasis on apps for productivity and collaboration. Jill Duffy is a columnist and deputy managing editor at PCMag.

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JCT’s insolvency payment regime – how does it work?

Practical Law Construction

In 2014, Farrar Construction Ltd (contractor) was employed by JKR Property Development Ltd (employer) under a JCT Minor Works Building Contract, 2011 Edition (MW 2011). The standard payment clauses were not amended. The employer’s proof of debt should be accepted by the supervisor of the CVA as a contingent creditor.

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Shaping My World In 2011: Tackling The Triangle

Waxing UnLyrical

While I’m not calling them my un-resolutions, here’s what I will try to do more – or less – of in 2011. In 2011, I would like to see WUL really take flight; not just from a content point of view, but continue to expand and become a landing pad for global voices of public relations and social media.

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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

My first adjunct position was at Texas Christian University, teaching PR Writing. I started teaching at UCI in 2011, with a five-week, online course focused on using social media for business development. DePaul University College of Communications, 2011 – 2022. I've taught at NU since 2011.

Education 107
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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

In 2011, a Twitter user jokingly tweeted to Morton’s Steakhouse asking if they could meet him at the airport with a steak when he landed. 2011, August 19). Write a white paper or research report on a topic related to your industry. Write a guest blog post for a popular industry publication or website.