Bianchi Biz Blog

APRIL 17, 2023

I’m the editor-in-chief of SAE Media Group’s Truck & Off-Highway Engineering magazine and related digital products (e-newsletters, webinars, special reports, web content, etc.). I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

Engineering 78

Engineering Automotive Agriculture Media 78

PR Conversations

NOVEMBER 22, 2023

As a passionate advocate of reflective practice and lifelong learning, it’s always useful to look back at my previous writing/thinking. Then, please return to read this Reflexivity Memo inspired by Jim’s answers to the questions that I posed in 2008: Q9. I’m not convinced this has happened. Image: Photo by Lea L on Unsplash

Education 52

Education Reputation Leadership Technology 52

Flack's Revenge

SEPTEMBER 1, 2021

Many wish to continue to write off public relations and kick it to the curb – by coldly saying that the profession and/or its trappings are dead. ” But people have been saying press releases have been dead for years, since the advent of social media. These realities make it harder to earn media coverage.

Writing 177

Writing Pitching Report Industry 177

wiredPRworks

NOVEMBER 30, 2018

“How to Write a Superstar Speaker Press Release to Attract the Attention, Business and Applause You Deserve!” Register or Purchase the How to Write a Press Release for Coaches, Speakers and Authors Replay. It’s hard when you don’t have the skills to get the media’s attention. Get your PR PRIMER now.

Writing 40

Writing How To Engineering Education 40

Sword and the Script

OCTOBER 21, 2014

Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. The study, an annual affair every year since 2008, was published this past August.

Social Media 118

Social Media Study Blogging Company 118

wiredPRworks

MAY 18, 2022

.” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. I remember connecting with Barry via social media and then being surprised when he suggested a face-to-face meetup. Great advice! I still need to take it. ??

Small Business 52

Small Business Social Media Radio Media 52

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. In my role today, the most fun stories I get to write come from test-driving trucks. You can follow Cristina on social media here: Twitter.

Meeting 60

Meeting Automotive Transportation Media 60

wiredPRworks

APRIL 20, 2022

Thanks to David for writing the book, including me in the first one – such an honor!, About The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

Marketing 118

Marketing Social Media Trends Instagram 118

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth.

Creativity 98

Creativity Communications Instagram Interviews 98

Onclusive

FEBRUARY 22, 2018

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications.

Interviews 284

Interviews Radio Small Business Pitching 284

PRSay

OCTOBER 6, 2022

At the time, I knew nothing about running a business — nothing about bookkeeping, hiring staff, preparing contracts or writing proposals for new clients. When my business went through a downturn in 2008, I wrote my first book: “Everything You Ever Wanted to Know About Social Media.” I started my PR firm in 1992. Let people in.

System 157

System Exercises Groups Training 157

Communications Conversations

APRIL 21, 2020

With unemployment approaching 2008-09 levels (and some projecting Great Depression 30% levels), finding a job the next few months to a year is going to be something a lot of people are doing. Do it in a fun, narrative-type way instead of writing it like your the CEO of a financial services company. Even in our industry. Your story.

LinkedIn 179

LinkedIn Local Creativity Pitching 179

Ethical Voices

MAY 18, 2023

The studies showed how social media and news media are spreading climate misinformation. Some of these just had one word mentions so the researchers narrowed down their analysis to a smaller number of “problematic” ads across 16 media outlets. One crucial message clearly resonated.

Ethics 81

Ethics Reddit Energy Advertising 81

PRSay

SEPTEMBER 19, 2019

Starbucks still gets a lot of media coverage for the PSL,” writes The Motley Fool’s Daniel B. Despite this media attention, though, Kline speculates that an impetus for bringing back the PSL so soon is to spread out its slowly-waning demand. American consumers love buying products that evoke nostalgia.

Instagram 127

Instagram Analytics Google Trends 127

Maxim Behar

MARCH 12, 2024

Regarding social media, a PR professional must be everywhere and on top of everything. The public landscape is dominated by the language of online communication and social media in particular. Elitism is the last prominent feature in social media because such platforms are for mass consumption. elitist members).

Ethics 64

Ethics Social Media Local Corporate 64

Communications Conversations

NOVEMBER 2, 2021

And yes, I’m aware that I’m a blogger and have been since 2008. If you’re a regular reader of any social media blog or site, you most certainly know what I’m talking about. He’s a prominent social media blogger. Some of the bloggers I read regularly are still writing great opinion posts.

How To 88

How To Pinterest Blogging Social Media 88

Solo PR Pro

MAY 17, 2022

Daria suggested to one of the people she’d been temping for that his company engage her to write a newsletter covering agriculture, trade, and energy issues on Capitol Hill. Thoughts on social media and the future. She did start a blog in 2008, though. Sometimes you have to write about mold. Solo PR Pro No.

Meeting 98

Meeting Agriculture Energy Travel 98

Critical Mention

JUNE 26, 2019

Founded by Jay Baer in 2008, Convince & Convert consists of strategists of social media, content marketing, influencer marketing, word-of-mouth, and customer experience. Neil also writes about 34 blogs per week with the sole aim of helping companies generate more traffic and sales. Convince & Convert. Until next time!

Blogging 92

Blogging Marketing Content Marketing eBook 92

PRSay

JANUARY 4, 2021

Two high-profile events in 2008 illustrated Rubenstein’s influence and media savvy. When the New York Philharmonic made its historic visit to North Korea , Rubenstein arranged all media-related aspects of the trip — including the creation of a cable infrastructure across Pyongyang to broadcast the tour.

Newspapers 95

Newspapers Ethics Conference Agency 95

Sword and the Script

JANUARY 8, 2019

Media references tend to take a back seat to the mad pace that is often B2B marketing. Media references are hard for several reasons. Make it safe and easy: they talk – you write – they edit and approve (this would work for a podcast too). 4) Personal social media engagement. 1) Soft interviews on your company blog.

B2B 78

B2B Media eBook Interviews 78

wiredPRworks

MAY 23, 2022

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. In the websites section of your profile, add a link to a page that lists your news, social media bio, articles or publications.

LinkedIn 52

LinkedIn How To B2B Social Media 52

Communications Conversations

AUGUST 1, 2019

Not only is Ryan a leading-edge social media marketer (and future pop star–have you seen his Facebook videos this past week? :), he’s also–and more importantly–one of the nicest and most engaging people you’re ever going to meet. So, maybe I should stop chit-chatting so we can meet this Social Media Rock Star!

Social Media 60

Social Media Media Video Meeting 60

Cision

FEBRUARY 25, 2016

In this interview, Ted Meyer, senior vice president of global public relations and communications of Natixis Global Asset Management, shares his thoughts on the importance of communication during a crisis, how the financial crisis of 2008 is still affecting brands and what PR used to look like before the Internet and social took over.

Newspapers 120

Newspapers Financial Crisis System 120

Maxim Behar

JUNE 12, 2024

Nowadays, in 2024, millions of people through social media tell us all sorts of things, and sometimes we – the readers, viewers, and listeners – are totally confused because, in a span of 5-10 minutes, you can read three mutually exclusive stories. First, the media are interactive. That is, the media are super interactive.

Ethics 69

Ethics Social Media Travel Newspapers 69

Beyond PR

MAY 9, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers and influencers making moves. Want even more media moves? She most recently served as a deputy editor for sister outlet Business Insider.

Newspapers 40

Newspapers Media Sports Journalism 40

Cision

DECEMBER 12, 2016

Social media leverage and a keen understanding of your audience are vital to standing out in the marketplace. In this interview, Jamilah discusses the most gratifying moments of the communications field, how members of the media can shape important conversations, and strategies to approach breaking news in an honest and insightful manner.

Social Media 120

Social Media Twitter Strategy Interviews 120

Ishmael's Corner

AUGUST 24, 2014

I established three primary objectives for Ishmael’s Corner back in 2008 that remain relevant today: Cultivate an industry resource for communication professionals. It might seem odd that I write as much on journalism as social media, but this comes from the belief that communicators should be students of journalism.

Leadership 164

Leadership Blogging Storytelling SEO 164

wiredPRworks

OCTOBER 16, 2018

Called a “Powerhouse Marketer,” Barbara Rozgonyi leads CoryWest Media. A Midwest-based WIRED branding and social selling consultancy, CoryWest Media positions its clients as highly visible, attractive, and influential leaders online. Her blog houses over 1100 marketing, social media and PR posts.

Brand 40

Brand Branding Fashion Social Media 40

Doctor Spin

APRIL 17, 2023

In addition to providing strategies for building “zombie loyalists,” Shankman also offers advice for engaging with customers on social media , handling negative feedback and criticism, and creating a customer service culture within your organisation. Run a social media contest and reward user-generated content.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

MAY 4, 2016

Rich Oppel, senior advisor for media strategy and management at Crosswind Media & Public Relations, says brands will successfully land media coverage when they can combine their needs with the needs of journalists and their readers. What constitutes a successful media strategy? What will this role entail?

Newspapers 120

Newspapers Journalism Pitching Report 120

Solo PR Pro

JULY 3, 2019

Privacy and overuse are causing Internet and social media users to actively consider their usage. Digital Media Usage. As the use of mobile over desktop devices increases, so does the amount of time adults spend with digital media. In 2008, adults spent an average of 2.7 E-commerce and Online Advertising.

Report 45

Report Privacy Pinterest Retail 45

PRSay

JULY 31, 2019

After covering nine presidents and breaking the Watergate story with Carl Bernstein in the early 1970s, he has ample advice for working with the media, including his thoughts on “no comment,” pitching reporters and building trust. You have to start with the reality that lots of people distrust the media. Well, that’s not good.

Journalism 121

Journalism Conference Internal International 121

Solo PR Pro

MAY 8, 2018

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Media buying. Media relations. Social media consulting. Writing and editing. Tell us about it in the comments or on social media using #solopr. Community relations. Corporate communications. Direct advertising. Event planning.

Public Affairs 40

Public Affairs Internal International Community 40

Communications Conversations

DECEMBER 8, 2022

Most of the folks I know come from the PR, comms or social media worlds. Holly’s one of those folks who started in marketing right at the beginning of social media. She held many different positions at the Mall of America and left as the senior manager of public relations and social media. Thomas in 2007-2008.

Marketing 60

Marketing Leadership Creativity Internal 60

Cision

MAY 7, 2015

The proliferation of owned media. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. In the last five years, the biggest changes in public relations have been social media and the rise of sponsored content or branded journalism.

Social Media 120

Social Media Video Agency Healthcare 120

Waxing UnLyrical

JUNE 14, 2018

Here are a few ways to write a resume which is similar to a job posting: Read the required skills section of the job posting and find achievements or examples which prove you are skilled in this area. Write Off Job Expenses. Makeda Waterman is an online media journalist of 4 years with blog features on CNBC Make It.,

Print 71

Print Resources Technology Interviews 71

PRSay

OCTOBER 4, 2016

It consists of writing releases, statistical work, servicing the media and pitching story ideas, among others. Externally, you are the face of the organization, and media and others will pick up on little things in your demeanor. Utilize all of your contacts – media and otherwise – to help obtain as much information as possible.

Crisis Communications 140

Crisis Communications Crisis Communications Sports 140