Presspage

JANUARY 17, 2018

“We want to make sure that we write in language that he [IT] is going to be using from an SEO standpoint—because why would we make our own teammates’ job harder?” One recent story avoided jargon and offered useful tips under the headline, “ Holiday Travel Health: 10 Ways to Avoid Germs on an Airplane.”

SEO 60

SEO Engineering Mobile Pitching 60

Prohibition

MAY 18, 2023

Targeted Marketing All influencers have a niche – whether that be food, fashion or travel , which means they often have a like-minded following with very specific interests and demographics. Improved SEO and Online Presence Influencer collaborations often lead to increased online mentions and backlinks to your brand’s website.

Strategy 62

Strategy Marketing SEO B2C 62

Critical Mention

MAY 31, 2019

Using search tools like SEMRush or Keyword Planner are great ways to achieve this goal by allowing you to conduct an SEO audit of your site and analyze your competition. . Advertise on social media. Advertising on social media is a tried-and-true strategy to increase your website traffic. Until next time!

SEO 102

SEO Film Advertising Advertising 102

Critical Mention

AUGUST 22, 2019

Social Media Friendly. It’s no surprise that social media is a powerhouse in relation to getting a lot of eyes on your content. This feature makes video content extremely social media friendly, and it contributes to the continued rise in viewer retention rates and online engagement. Enhances SEO.

Video 95

Video SEO Engineering Radio 95

ImPRessions - Crenshaw Communications

APRIL 30, 2020

It features brand marketers and CEOs in travel, retail, FMCG, health and wellness, among other high-growth and heavily COVID-affected industries. Launched in 2016, Adweek Yeah, That’s Probably an Ad features co-hosts David Griner and Ko Im debating the highs and lows of creativity, advertising, marketing, media and technology.

Marketing 306

Marketing Advertising Advertising Industry 306

Waxing UnLyrical

SEPTEMBER 19, 2012

It is also fascinating to see volunteers across the globe helping this community grow… there are people who are involved in growing its social media presence, working on SEO, volunteers organizing local meet-ups regularly to build the community… all-in-all, this is the first such social network for sustainability that I have come across.

Social Media 83

Social Media Media Community Local 83

wiredPRworks

MAY 25, 2022

That’s because our guest, Shawna Coronado is an anti-inflammatory lifestyle author, coach, media host, photographer, speaker, and writer recognized for wellness lifestyle, anti-inflammatory culinary, organic gardening, and travel. They got to know each other at social media events around the city. How they met.

Television 52

Television YouTube Pinterest Radio 52

ImPRessions - Crenshaw Communications

APRIL 30, 2020

It features brand marketers and CEOs in travel, retail, FMCG, health and wellness, among other high-growth and heavily COVID-affected industries. Launched in 2016, Adweek Yeah, That’s Probably an Ad features co-hosts David Griner and Ko Im debating the highs and lows of creativity, advertising, marketing, media and technology.

Marketing 204

Marketing Advertising Advertising Industry 204

Solo PR Pro

OCTOBER 16, 2018

This is especially true in this era of news breaking every second, where the wrong move on social media could have a dire impact. How will this affect client content strategy, events, customer service, SEO , and more? It’s the one plan you create and hope you never have to execute, but it’s crucial to have at the ready.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

Bianchi Biz Blog

NOVEMBER 11, 2021

There are fewer reporters covering the supplier beat, and those that do seem to have less time yet more demands placed upon them; Dwindling advertising spends tends to mean there is a smaller news hole to compete for in your key target media outlets; and. It’s no wonder marketing communications and PR professionals are frustrated.

Automotive 77

Automotive Media Report Print 77

Solo PR Pro

JUNE 8, 2021

Along the way, Nicole took on both full-time and consulting positions in community health, digital media and education where she has learned a lot, made plenty of mistakes and ultimately come to understand what is most valuable to her as a PR professional. In 2017, Nicole launched Nicole Lauren Consulting as a solo PR pro.

Meeting 110

Meeting Public Affairs Trade Shows Journalism 110

5W PR

MARCH 13, 2024

Forget dusty brochures and generic taglines because today’s travelers crave authenticity, experiences that speak to their soul, and a connection deeper than just a beach chair. Fortunately, as a company or destination, using the right PR strategies will allow you to navigate this dynamic travel landscape.

Travel 78

Travel Consumer Strategy Transportation 78

Burrelles Fresh Ideas

APRIL 9, 2024

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.

Social Media 92

Social Media Marketing Media Storytelling 92

Cision

JULY 19, 2016

As consumers are bombarded with information on endless media channels, achieving results becomes increasingly difficult. The Internet and social media have transformed the way people access information. My favorite social media platform is…Facebook. How has the PR industry changed over the years?

Real Estate 120

Real Estate Agriculture Local Technology 120

Cision

JUNE 19, 2017

Bartlett shows in a four-step plan, how to integrate earned, owned, and paid media to ensure a successful integrated marketing strategy: Have clear business objectives Plan out what you want to say and to whom you want to deliver your message — know your audience. An avid traveler, she blogs on JustAShortWalk.com.

Strategy 158

Strategy Marketing Media Consumer 158

Sword and the Script

MAY 7, 2019

I like to use domain authority , which was invented by an SEO software company called Moz. Visitors traveling to your site through a referral link is a measurable behavioral change and an outcome. If that site has a social media presence, share the content where you earned the link and tag the brand.

Google 133

Google Banking Engineering Web 133

Sword and the Script

SEPTEMBER 19, 2017

In my travels around the web in those days, one of the legal marketers I’d consistently run into was Larry Bodine. The top challenge for marketers today is disregarding the latest sparkly things (social media, SEO, paying for leads,law domains ) and focusing instead on real techniques that generate new business.

Marketing 62

Marketing SEO Pharmaceuticals Google 62

Prohibition

JANUARY 20, 2021

It would be very difficult to find a business that doesn’t use social media in some shape or form. Simply having a social media account isn’t enough. PR teams have a lot of experience communicating with journalists and because of this, will have built established relationships and contacts at key media outlets.

Company 62

Company Software Crisis Management Agency 62

Mark My Words

FEBRUARY 10, 2021

PR is no different than space travel in having its own special jargon. Just this week, in an article about how PR can survive the pandemic, I encountered a text riddled with PRspeak about ‘improving cut-through’ and having ‘social media events supporting the ecosystem of virtual and non-physical event activity’.

Wikipedia 60

Wikipedia Film Radio Travel 60

Waxing UnLyrical

APRIL 15, 2015

We just launched our travel tech start-up, Cruiseable , three weeks ago after a year of work. Our team’s goal is to help bring social, mobile and digital to the cruise world – a huge, sprawling, largely analog $38 billion market. And I’m hoping you can tell us if our strategy makes sense or if it sucks (don’t hold back!),

Community 40

Community Travel Pinterest Mobile 40

Waxing UnLyrical

AUGUST 2, 2018

Ask questions on social media. Share the right content on the right social media network. Every social media network is different, which means your audience and/or the information they’re looking for is different, too. Knowing this goes a long way toward making your social media marketing successful.

Content Marketing 49

Content Marketing Marketing Brand Branding 49

Shift Communications

AUGUST 10, 2015

Some examples of the chaotic environment would include companies in the the SEO space, or Android development, or organic foods. Try it now: without Googling, name a top SEO firm. For example, social media marketers struggle to keep up with changes to the Facebook algorithm. Think about the travel industry.

Strategy 60

Strategy How To Transportation SEO 60

Norton's Notes

JULY 29, 2015

His knowledge of the digital market as a disrupter for ‘business as usual’ has led him to be involved in debates about social media on BBC Radio Five Live, BBC Radio Ulster and BBC Radio Gloucestershire. I provide strategic digital and social media advice on behalf of corporate, media and political communication clients.

Interviews 28

Interviews SEO Banking Radio 28

Waxing UnLyrical

MARCH 23, 2016

Social media has paved the way for us to meet like-minded people from all over the world. With a keen interest in social media, she blogs regularly at In My Humble Opinion. reading and traveling. The beauty about Twitter is that you don’t need to be “friends” with someone before you start interacting with them.

Meeting 40

Meeting Communications Marketing Community 40

Waxing UnLyrical

AUGUST 29, 2010

Assuming BYS did not brain me, and assuming I am on my way, I thought I’d leave you with seven great travel-oriented blog posts to whet your wanderlust. See, I love traveling. Passports with Purpose 2010 – Travel Bloggers Raising Money Together , from Chris Gray Faust ‘s Chris Around the World. Off we go.

Travel 50

Travel Measurement Tourism Blogging 50

PR Conversations

JANUARY 29, 2016

These short statements intended for promotion through social media, would hardly qualify as aphorisms, let alone stand the test of time and become memorable quotes. That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts. Cosmoblogawards.

Publicity 40

Publicity Ethics Creativity Travel 40

Sword and the Script

SEPTEMBER 18, 2018

However, I can’t show how many people really read the article I secured in an external publication and how many readers actually traveled back to our site from a link in the article to actually prove a purchase. Your favorite social media site is… Twitter for research and LinkedIn for building connections.

Media Relations 68

Media Relations Media Insurance Insurance 68

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

ImPRessions - Crenshaw Communications

JULY 15, 2020

We’re all spending far more time online than we were before, and it’s easy to be lax about digital security, social media activity, and communications with colleagues in virtual meetings. It’s important now to be present on key social media platforms, and to post proactively. Know SEO basics.

Reputation 221

Reputation How To SEO Guidelines 221

Norton's Notes

SEPTEMBER 3, 2015

Too many things, from coffee and animals to ballet and travelling. Which is your social media platform of choice and why? Do you believe Marketing, PR, and SEO will merge into one? Do you think Google will eventually rid the world of SEO? I think the SEO industry will always be at the mercy of Google.

Interviews 28

Interviews B2B Blogging Real Estate 28

Waxing UnLyrical

NOVEMBER 19, 2010

Tablo chose to film an episode with the TV program MBC Special, aired on October 1, as he traveled to Stanford to obtain an official transcript in person. Granted, average non-celebrities would not be able to film TV episodes, but you can still maintain a presence online through social media. Regardless, thanks for visiting!

Publicity 77

Publicity Reputation Crisis Communications Film 77

Beyond PR

SEPTEMBER 8, 2016

When Lars Silberbauer , LEGO’s Global Senior Director of Social Media & Video, took us inside the brand’s strategy, he explained that they focus on creating high-quality content with solid storylines and the best story-makers (LEGO movie, anyone?). What questions are people in your industry afraid to answer?

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

PR 20/20

SEPTEMBER 19, 2017

According to a recent survey by CMO Council and RedPoint Global , “… only 3% of respondents felt all of their automation, engagement and deployment tools were fully connected, with data, metrics and insights traveling freely between different technologies.”. Luckily, HubSpot is delivering. serve up a localized CTA for those in your city).

Marketing 40

Marketing Tools Data Report 40

Buzzstream

JANUARY 5, 2024

Search Social Media for Email Addresses The above tactic may surface email addresses on some social media accounts. But you can spend much time getting lost in social media if you don’t know these tricks. Here’s how and where to find contact info on each major social media platform.

How To 83

How To LinkedIn Tools Google 83

Waxing UnLyrical

DECEMBER 31, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How People Made 2010 What It Was December 31st, 2010 Tweet Just a few more hours before we put our 2010 calendars away and start our New Year, eh? I traveled a lot. My, time flies. I turned 40.

Facebook 62

Facebook Twitter Skype Measurement 62

Waxing UnLyrical

SEPTEMBER 30, 2010

He does his best to stay informed on politics, tech, music, cultures, and social media. He dreams of traveling the globe, experiencing a wide array of cultures, and making worldwide connections. Social media is so varied in how it enables different types of people, and Im glad certain people have found a niche in YouTube.

YouTube 54

YouTube Video Measurement Print 54

Waxing UnLyrical

OCTOBER 12, 2010

When she’s not working with words, Lindsay enjoys baking (she’s known in many circles for her cookies), cooking, photography, wine and craft beer, traveling, blogging , and, most recently, running. Currently, she is an editor and writer for AGP & Associates , an integrated marketing communications firm in Midland, Mich.

Training 85

Training Twitter Facebook Measurement 85