Sword and the Script

DECEMBER 12, 2023

While “Generative AI gets much attention” in PR circles, “reductive AI is more interesting and powerful” Stephen Waddington recently published a new book – #PRstack: AI tools for marketing, media and public relations – on the use of generative AI in public relations.

Software 152

Software Tools Ethics Privacy 152

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

MAY 18, 2021

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. In what other publication will you find a section called “ WTF Ad Tech? ”

Advertising 322

Advertising Advertising Privacy Television 322

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2016

Apple, usually in the driver’s seat when it comes to media relations, turned a tad defensive. But it did so in a way that invited support from data security experts and tech influencers and positioned the company as protecting the privacy of all iPhone users. Earlier this month The Wall St. At least for now.

Privacy 174

Privacy Data Government Journalism 174

Ishmael's Corner

FEBRUARY 26, 2019

The Art Of Storytelling In Business Communications And Public Relations. Media Relations Under The New European Data Protection Law appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. I like the whooshing sound they make as.more.

Media Relations 63

Media Relations Data Agency Storytelling 63

Stephen Waddington

MAY 5, 2019

Facebook privacy, improving your media relations game, report on organic engagement, Comms School on content, and Metia recruitment drive. Facebook privacy isn’t necessarily a good thing Facebook’s big play at its F8 developer conference this year was privacy. Wedding preparations are in the final stages.

Privacy 60

Privacy SEO Pitching Instagram 60

The Hoyt Organization

FEBRUARY 19, 2024

It also demonstrates professionalism and respect for the individual’s privacy with the negative experience. In turn, they empower your team to respond to criticism in a way that aligns with your brand’s values and public image. This approach shows other customers that you’re proactive in resolving complaints.

Policies 95

Policies Construction Reputation Privacy 95

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Public relations is an intensely competitive industry. If you’re being interviewed for a role that supports several ad tech clients, for example, you might be expected to rattle off several relevant publications like Adweek, AdAge, Digiday, and AdExchanger. How would you support a product launch for [insert client]?

B2B 159

B2B Apparel Product Launch Agency 159

Flack's Revenge

DECEMBER 20, 2018

Are the social media waters still safe for marketing? Services now include everything from consumer listening to mainstream and social media relations; crisis/reputation management; digital, video and graphics production; influencer, sponsorship, and cause-related marketing; and nation-wide experiential activations.

Marketing 244

Marketing Facebook Social Media Community 244

PRSay

SEPTEMBER 22, 2016

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Our privileged status comes with tremendous responsibility to protect the company’s privacy and safeguard confidential information.

Ethics 60

Ethics Tourism Real Estate Privacy 60

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

At a certain point, most small businesses outgrow their first forays into public relations. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. But we in public relations do.

Company 136

Company Interviews Reputation Privacy 136

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. Technology companies should support Net Neutrality – we should treat the internet as a public utility – because everyone is so dependent on it.

Technology 136

Technology Study Communications Survey 136

David PR Group

SEPTEMBER 11, 2014

However, the more I talk with people, the more I discover that many are craving online and offline privacy—and worrying that an online misstep will hurt them now or in the future. Are these new twists on communication based on a desire for simple privacy, or more on a desire to evade detection of untoward activities? Let me know.

Trends 59

Trends Privacy Web Reputation 59

NewsWhip

JUNE 2, 2021

It can inform critical decisions at consumer brands – whether that’s McDonalds understanding the trajectory of public sentiment about political events, or Pepsi spotting real-time cultural trends. . How do I do Predictive Media Planning? Predictive Media Relations . How Do Predictive Alerts work?

Media 88

Media Data Reddit Crisis 88

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. If that patient is a celebrity, if that patient is someone who is an elected official, it is our responsibility to maintain their privacy. When we cannot provide your information to journalists because it is a privacy violation.

Healthcare 68

Healthcare Ethics Communications System 68

Mark My Words

JANUARY 15, 2020

The #SussexRoyal PR disaster which has gathered almost terminal momentum recently could have been avoided if they had heeded advice and precedent and had a plan from the beginning which took into account the rules and boundaries of Royal media relations. This was a mistake.

Privacy 60

Privacy Leadership Media Relations Media 60

Ethical Voices

APRIL 17, 2023

That’s the biggest thing that I loved about my career in public relations was the opportunity to be a senior strategic leader in the enterprise. ” So, I ended up taking a job at IBM as head of global media relations. ” So, I ended up taking a job at IBM as head of global media relations.

Enterprise 69

Enterprise Ethics Engineering Technology 69

Rock the Status Quo

DECEMBER 11, 2014

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Busting our humps day after day to pitch creative stories that go nowhere, then madly celebrating ( even if it’s in the privacy of our own office ) when we finally land one. Public Relations'

Interviews 174

Interviews Real Estate Media Pitching 174

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

If the top media targets are in tech or trade press, some breaking stories have such large ramifications that they could never be resolved quickly. Another example is the YouTube brand safety crisis.

Pitching 136

Pitching Media Privacy YouTube 136

Stephen Waddington

MAY 8, 2018

Every member of staff has a role to play in public engagement. The NHS is striving hard to modernise as it navigates the through the toughest challenges of a lifetime, challenge that can only be overcome if it embraces an honest dialogue with the public,” she says. “An 7 Creating space for cultural graffiti There’s a related point.

Communications 63

Communications Healthcare Print Community 63

Critical Mention

JUNE 24, 2018

We are the brand police, protecting and serving and tuning into how the public is feeling and what they’re saying. Whether it’s AI, virtual reality, data privacy, blockchain–all are tied to our roles and our audience’s experience. When the public’s not happy, we’re going to be a lot busier.

Storytelling 106

Storytelling Technology Course Privacy 106

Scott Public Relations

SEPTEMBER 26, 2018

Patients need to know what telehealth can and can’t do, how their privacy is protected, and when telehealth can complement or substitute for in-person care. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

David PR Group

SEPTEMBER 17, 2014

It might seem like a contradiction that an executive and celebrity with a huge public persona would be blazing trails for online privacy, but billionaire Mark Cuban is doing just that. He graciously agreed, so following are five questions with Cuban about online privacy. We take privacy seriously. Are we craving privacy?

Privacy 80

Privacy Groups Reputation Social Media 80

PR Conversations

APRIL 27, 2015

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. I discovered I was good at public relations. Who do you think has great public relations? I’ve loved everything about it since then.

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

The PRoust Questionnaire provides a quick insight into a public relations practitioner’s interests and point of view, as well as his or her professional beliefs and values. I discovered I was good at public relations. Who do you think has great public relations? I’ve loved everything about it since then.

Film 40

Film Crisis Communications Ethics Crisis 40

Ishmael's Corner

FEBRUARY 26, 2019

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

Storytelling 84

Storytelling Communications Publicity Privacy 84

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations.

Marketing 198

Marketing Content Marketing Data Social Media 198

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

Tell the journalist you enjoyed their piece on retail media networks or thought an article on data privacy was interesting. Don’t pitch everyone at one publication. Through our media outreach efforts here at Crenshaw, we’ve found that reporters appreciate when they’re the only one pitched at their publication.

Pitching 156

Pitching How To Media Privacy 156

ImPRessions - Crenshaw Communications

NOVEMBER 3, 2022

Tell the journalist you enjoyed their piece on retail media networks or thought an article on data privacy was interesting. Don’t pitch everyone at one publication. Through our media outreach efforts here at Crenshaw, we’ve found that reporters appreciate when they’re the only one pitched at their publication.

Pitching 156

Pitching How To Media Privacy 156

Sword and the Script

DECEMBER 10, 2019

“The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media. Firms that stick to being mere providers of media relations will continue to lose market share.” Microenterprises increasingly rely on public relations.

Marketing 108

Marketing Content Marketing Advertising Advertising 108

Burrelles Fresh Ideas

OCTOBER 17, 2023

How public relations can help with cybersecurity awareness Public relations pros can play a pivotal role in helping organizations spread the message about National Cybersecurity Awareness Month. This media exposure not only educates the public but also encourages discussions on cybersecurity best practices.

Education 112

Education Employee Measurement Agency 112

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10. Audiences know the difference.

Writing 200

Writing Communications Marketing B2B 200

The Hoffman Agency

MARCH 11, 2019

A fundamental part of the function of public relations — particularly on the agency side of the fence — relies on the collection, storage and use of personal information. For many of us in the PR industry, we have outsourced the task of media database creation and maintenance to third parties. Handy stuff.

Data 28

Data Agency Industry Privacy 28

ImPRessions - Crenshaw Communications

AUGUST 30, 2021

The phasing out of third-party cookies has shaken up digital advertising and media, and with recent pushback regarding privacy issues, there is much to talk about. A thought-leadership angle that can garner interest can include commentary on the third-party cookies saga.

Pitching 333

Pitching Case Study Leadership Data 333

ImPRessions - Crenshaw Communications

AUGUST 30, 2018

It’s easy to relegate media list development to the remedial PR file — things that are too basic to analyze or improve. But for PR and media relations people, a good media database is critical. Good media lists improve relations. See this earlier post for more tips on good media relations.

Media 136

Media Mobile Telecommunications Pitching 136

Bianchi Biz Blog

MAY 22, 2023

I also reported on stadiums, arenas and ticketing for the Sports Business Journal , and I covered the Houston real estate market for The Real Deal , a New York-based real estate trade publication with somewhat of a tabloid bent. Before I went to journalism school, I worked in public relations and political consulting.

Automotive 76

Automotive Meeting Report Real Estate 76

PRSay

AUGUST 14, 2019

I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. Then there’s the specific technical skills of media relations and internal communications. As a public affairs officer, you’re working to make sure that people understand the implications of the decisions that they’re making.

Internal 68

Internal International Conference Public Affairs 68