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Media Relations Trends and Predictions for 2024 | Business Wire Blog

Business Wire

Staying ahead of the media relations curve is strategic and necessary for effective communication. Business Wire’s Media Relations Team has meticulously observed trends throughout 2023 that have made an impact on the media relations world.

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Addressing The “Scaries” In Ad Tech

ImPRessions - Crenshaw Communications

Privacy laws spook marketers. Now the privacy zombies are coming faster and more frequently. In reality the privacy regulations are well-intended and will protect consumers. Have you hired a Chief Privacy Officer? How have you adjusted your partnerships to account for privacy? However, beware!

Privacy 434
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Top Tips For Approaching Cybersecurity Media

ImPRessions - Crenshaw Communications

For example, journalists who focus on privacy and data concerns on big tech platforms may be intrigued by a pitch about a data breach on a major social network. Moreover, pay attention to the tone of data privacy stories. Context matters. All breaches aren’t the same.

Privacy 294
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Building a perfect pitch? The story is in the data

Onclusive

Savvy communicators know that there is more to a perfect pitch than simply good writing, and media relations is not just about distributing these stories to the media. Also, make sure that it’s compliant with privacy laws such as GDPR. The post Building a perfect pitch?

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PR Strategies For Disruptive Technologies

ImPRessions - Crenshaw Communications

Concerns about job losses, privacy breaches, and ethical use are widespread. For PR, the task is to highlight these opportunities while navigating the hurdles related to privacy, access, and hardware requirements. Similarly, artificial intelligence (AI) has seen its share of controversy.

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5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. In July, the state of California passed its own data privacy regulations called CCPA , and other states are sure to follow. 5 tech PR trends.

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'But you already have a CRM!'

Presspage

Unlocking innovation in Media Relations Elevating media and investor relations for PR and IR teams is one of the major missions for Presspage. We believe that standing out from the crowd is crucial when it comes to your relations with the media and your investors. And that was our issue with the old CRM.

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