Agility PR Solutions

OCTOBER 25, 2023

Even before AI gobbled up business leaders’ priority lists, data security and privacy were pressing problems for many brands and companies, and the wunderkind new tech has only made privacy shortfalls more dangerous—and consumers are paying attention.

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Mark My Words

MARCH 23, 2024

Now, there’s a massive full stop … and a clear call for privacy.” That would just generate so much negative publicity.” “If it had been a statement, no one would have believed it and maybe all the crazy rumors would have carried on percolating. The wedge is too deep,” he said.

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Mark My Words

MARCH 20, 2024

Ska News Australia And while the royal family has long abided by the public-relations motto “Never complain, never explain,” branding expert Mark Borkowski believes that isn’t holding up so well today. The blunt truth is, in the realm of celebrity, privacy is a myth. But this ‘half in, half out’ approach has clearly faltered.”

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Privacy Policies Crisis Social Media 60

Agility PR Solutions

MARCH 27, 2024

The rules of the game are changing in public relations. With privacy laws tightening, the treasure trove of third-party data that PR professionals once relied upon is diminishing. A new king is ascending the throne: first-party data. This pivot demands a strategic response.

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Data Privacy Publicity 85

Agility PR Solutions

JUNE 22, 2023

Ensuring data privacy is critical for the success of your SEO and online marketing plans. Unfortunately, many businesses fail to adequately safeguard the personal information provided by millions of users on online platforms.

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Privacy SEO Data Marketing 78

Agility PR Solutions

NOVEMBER 16, 2021

With the issue of consumer privacy remaining a key brand and business challenge, new research from consumer data management firm mePrism offers a new picture of an American population aware that its personal data is being sold for profit, but confused about what is being sold and for how much.

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Agility PR Solutions

MARCH 21, 2023

Data privacy is a significant concern for businesses of all sizes. To do this effectively, CX professionals must […] The post 8 ways to protect your customers’ data privacy in your CX practices appeared first on Agility PR Solutions.

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Privacy Data Industry Company 78

Agility PR Solutions

OCTOBER 17, 2022

It’s harder than ever for marketers to maintain consumer trust around data privacy, especially as data regulations continue to rapidly evolve. The post Data disconnect: New study finds 4 privacy disconnects between marketers and consumers appeared first on Agility PR Solutions. This newly […].

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Privacy Study Data Consumer 78

Agility PR Solutions

JANUARY 26, 2023

It’s common […] The post How to balance the importance of data privacy and personalization in 2023 appeared first on Agility PR Solutions. Big Data has created an information ecosystem in which advertisers use personal data to show consumers specific, targeted, and personalized ads online.

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Agility PR Solutions

NOVEMBER 28, 2022

The post App marketers report rising optimism amid macroeconomic and privacy challenges appeared first on Agility PR Solutions. Liftoff’s 2022 App Marketer Survey brings together responses from over 500 mobile app marketers from […].

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Privacy Report Mobile Marketing 78

Agility PR Solutions

JUNE 21, 2022

The post Marketing automation: Balancing benefits of technology with respect for privacy appeared first on Agility PR Solutions. They can perform better marketing automation by designing customized campaigns and targeting focused groups. The implications for marketers The debate over […].

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Privacy Technology Marketing Data 78

ImPRessions - Crenshaw Communications

OCTOBER 26, 2021

Privacy laws spook marketers. Now the privacy zombies are coming faster and more frequently. In reality the privacy regulations are well-intended and will protect consumers. Have you hired a Chief Privacy Officer? How have you adjusted your partnerships to account for privacy? However, beware!

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Privacy Case Study Policies Advertising 434

Agility PR Solutions

JANUARY 28, 2021

The post Preying on user privacy: 1 in 5 consumers has avoided buying a brand over its data practices appeared first on Agility PR Solutions. But many consumers are skeptical, according to a survey by The Conference Board in collaboration with Nielsen. In the survey of more than 30,000 consumers across 63 global […].

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Privacy Data Consumer Brand 155

Agility PR Solutions

DECEMBER 19, 2022

The post 2023’s CMO: Report shows AI, social toxicity, and data privacy forge the future of marketing appeared first on Agility PR Solutions. Business insights firm Gartner offers valuable insights with its top five predictions that marketing leaders must incorporate in their strategies in 2023 and beyond […].

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Privacy Data Report Marketing 85

Agility PR Solutions

MARCH 2, 2020

Data privacy is no longer just a marketing outreach obstacle—it’s now a full-fledged business issue: new research reveals a whopping 84 percent of adults have decided against engaging with a company because it needed too much of their personal information—and three in five consumers have gone so far as to delete an app from their […].

Privacy 101

Privacy Brand Branding Marketing 101

Wadds Inc.

MAY 17, 2023

Adoption of AI in public relations is slow, hindered by skills and organisational investment A USC Annenberg and WE Communications report - Fascinated and Frightened: How are communications professionals viewing the ai opportunity ahead? finds that the public relations industry is slow to experiment with artificial intelligence (AI).

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Publicity Case Study Privacy Ethics 141

Stephen Waddington

MAY 4, 2019

While that may be good for personal privacy, it’s a threat to public conversation. Facebook’s big play at its F8 developer conference this year was privacy. Personal privacy and security strikes at the core of Facebook’s proposition. Both Black Live Matters and Me Too emerged from public conversations on the internet.

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Privacy Web Facebook Film 72

5W PR

JANUARY 29, 2024

In this high-stakes arena, public relations isn’t simply useful when it comes to crisis control. Effective public relations in the defense tech industry involves more than just dealing with the present. Their goal is to change how the public sees the defense tech industry. It also involves influencing the future.

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Industry Publicity Ethics Privacy 78

Ronn Torossian

MAY 3, 2021

Of the top ten cookie recipes listed, Amish sugar cookies are number one, according to the January publication of Taste of Home. However, digital cookies, specifically third-party ones, will be disappearing this year on Google Chrome because of heightened privacy concerns. Third-party cookies have […].

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Privacy Google Publicity Strategy 370

Agility PR Solutions

DECEMBER 16, 2019

Customer trust and data privacy go hand-in-hand, but too many marketers don’t understand what’s involved in this digital handshake—nor what’s at stake. The post Brands lacking a privacy-first culture risk losing customer trust appeared first on Agility PR Solutions.

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Privacy Brand Branding Financial 78

Agility PR Solutions

FEBRUARY 11, 2021

It’s not like data privacy wasn’t a big issue in the old world, but in the age of COVID, with the quick shift to remote work and the need to access people’s health info, it’s never been more front-and-center on consumers’ minds—which is why it must be front-and-center on the strategic agendas for brands and […].

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Privacy Consumer Data Brand 78

Agility PR Solutions

AUGUST 29, 2019

The post 5 solid tips for PR pros on protecting online privacy appeared first on Agility PR Solutions. At the same time, they make it harder for PR pros to be heard and work on damage control. It’s tough to get […].

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Privacy Social Media Media Analysis 109

Agility PR Solutions

FEBRUARY 12, 2020

Over the last several years, data breaches at numerous companies such as Target and Equifax have catapulted data security and privacy to the top of consumers’ brand demands. The post Smart brands are taking privacy and security seriously—here’s what leaders are doing right appeared first on Agility PR Solutions.

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Privacy Brand Branding Data 95

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. But what does this mean for those living in the public eye? Do the same privacy rules apply? You can do this by conducting a privacy audit. Assess the risks.

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Privacy Newspapers Data Reputation 63

ImPRessions - Crenshaw Communications

AUGUST 23, 2022

It’s not enough to share thoughts on the latest breach; rather, reporters are often looking for short and long-term insights and advice about the future of the category as well as the reasons the public should care. . Moreover, pay attention to the tone of data privacy stories. Context matters. All breaches aren’t the same.

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Privacy Media Telecommunications Conference 294

Landis PR

FEBRUARY 5, 2024

Exploring the Fascinating Realm of AI in Public Relations Welcome, future entrepreneurs and leaders! Effective public relations (PR) drives success in the fast-paced startup world. Privacy Concerns: AI involves handling large amounts of data and raising privacy and ethical concerns. Photo courtesy of Pixabay 1.

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Publicity Privacy YouTube Analysis 59

Wadds Inc.

JUNE 19, 2023

management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it. Artificial Intelligence (AI) will significantly impact the public relations profession in the same way as the internet and social media before it. A new Wadds Inc.

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Publicity Policies Training Engineering 105

The Stalwart Blog

JANUARY 12, 2020

The post New web privacy laws and the Crisis PR issues that can arise from them. appeared first on Public Relations Security. Find somebody that you can trust to go over what your crisis communications response plan is and how it should integrate with your operations. The stakes are even higher than they were before.

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Privacy Web Crisis Crisis Communications 78

The Hoyt Organization

NOVEMBER 16, 2023

Public relations is often subjective, meaning its impact is palpable but quantification difficult. This need calls for a standardized and coherent framework for measuring PR, which brings us to the Barcelona Principles of Public Relations. The 7 Barcelona Principles Of Public Relations 1. appeared first on hoytorg.

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Agility PR Solutions

SEPTEMBER 12, 2019

As cyberspace expands, the government is tightening regulations relating to security designed to protect people’s privacy. The post Tightening privacy laws presenting challenges to online marketers appeared first on Agility PR Solutions. More recently, some U.S. states have followed suit, […].

Privacy 60

Privacy Marketing Government Data 60

ImPRessions - Crenshaw Communications

OCTOBER 27, 2016

For most of us, it would be awkward at the very least, but for a public figure or corporation, disclosure of private communications amounts to a full-blown public relations crisis. The best privacy crisis is the one that doesn’t happen, of course. Have a digital media policy.

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Privacy Crisis Policies How To 120

PRSay

SEPTEMBER 26, 2022

She is an associate professor and public relations-sequence coordinator in the School of Media & Journalism at Kent State University in Kent, Ohio. Before becoming a college professor, Ewing had been a public relations counselor in an agency environment for more than 15 years. Ewing was the guest on the Sept.

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Ethics Data Privacy Publicity 60

Agility PR Solutions

SEPTEMBER 19, 2021

Not only do breaches in your network cybersecurity show to customers and clients that you haven’t run your due diligence on your network, but it suggests that the privacy and security of those associated with your firm are […].

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Publicity Privacy Trends 78

PR in High Definition

APRIL 25, 2018

There’s no doubt that the recent revelations surrounding Facebook and Cambridge Analytica have brought the notion of personal privacy under even greater scrutiny. But what does this mean for those living in the public eye? Do the same privacy rules apply? You can do this by conducting a privacy audit. Assess the risks.

Privacy 48

Privacy Newspapers Data Reputation 48

Agility PR Solutions

OCTOBER 23, 2019

consumers may have concerns about privacy, but nearly 3 in 4 are happy to share their personal data for a discount or exclusive offer. However, when it comes to data privacy, brand and business marketers face a much bigger battle, according to new research from Deloitte. Privacy is at an inflection point in retail, […].

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Privacy Brand Branding Retail 60

The Hoyt Organization

SEPTEMBER 8, 2023

As such, it can potentially help you structure more effective and efficient public relations campaigns. Opportunities For Using AI In PR But how can public relations professionals make the most of this resource? As a result, they can quickly respond to any potential crises or capitalize on positive publicity.

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Publicity Ethics Analysis Data 102

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

Editors at most publications make their editorial calendars public months in advance. Data Privacy Day (January 28) : This occasion offers a perfect chance to emphasize a company’s commitment to data privacy, or to share thought leadership on the importance of privacy in the digital age.

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B2B How To Privacy Retail 156