Business Wire
DECEMBER 15, 2022
The Business Wire Global Media Relations Team shares ten trends that will impact journalists and PR professionals in 2023 and beyond. public relations media relations
PR Daily
FEBRUARY 1, 2021
For those looking to offer earned media coverage in the coming year, here are some developments you must follow. Media and media relations was no exception. Here are 10 developments all media relations pros should track: 1.
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PR Daily
JANUARY 3, 2023
Media layoffs and closures drove PR-to-media ratios to new heights while reducing the number of outlets and potential placements. RELATED: Join us in January for our DE&I Virtual Certificate Course ]. Media Relations
Business Wire
MAY 12, 2021
Media relations has always been a blend of timing and storytelling. But what happens when you have a global pandemic, a worldwide cry for humanity and a mass reduction in media outlets? public relations media relations
Agility PR Solutions
NOVEMBER 9, 2022
The post 4 important elements of storytelling vital for media relations appeared first on Agility PR Solutions. Public Relations media relationsIt’s no secret that PR is a great way to spread the word about your company’s brand.
Business Wire
DECEMBER 27, 2021
The news and public relations industries have faced many challenges this year including extended discussions around COVID-19, vaccination, and masking requirements; remote working; virtual events; shortage of labor; and the Great Resignation. media relations
PR Daily
DECEMBER 12, 2022
Grabbing the media’s attention — and by extension, your audience’s — is harder than ever. Traditional news outlets are shrinking and new media outlets are splintering, making capturing the right coverage an exercise in research, patience and. Community Relations Campaign.
Bianchi Biz Blog
NOVEMBER 9, 2020
Is media relations dead? In fact, a recent article in the BusinessWire Blog called Media Outlet Availability on PR Efforts , by Christopher S. Consider that: The number of bona fide independent media outlets is declining – in the U.S. Is Media Relations Dead?
PR Daily
JANUARY 21, 2022
From lightning-fast media cycles with non-stop breaking news to smaller than ever newsrooms with shrinking resources, media relations—especially over the last two years during the ongoing pandemic—has never been more challenging. The value of trade media.
PR Daily
OCTOBER 26, 2022
Today’s media landscape is more challenging than ever. Breaking through the increasing noise to an ever-shrinking group of media is no mean feat. But the finalists for Ragan’s Media Relations Awards have found a way to stand out and share their message.
PRSay
AUGUST 11, 2021
In the PR strategies toolbox, the practice of media relations gives PR practitioners an opportunity to distinguish themselves while also giving their organizations an edge over the competition. As earned media, stories placed through media relations efforts are cost-effective.
Agility PR Solutions
JANUARY 20, 2021
The post Media relations in the post-COVID world: 8 best practices appeared first on Agility PR Solutions. Analysis Public Relations media relationsThe COVID-19 pandemic brought big changes to the way people live and conduct business.
Onclusive
JANUARY 13, 2020
billion worth of funding from venture capital, until recently it lacked in one key component — a successful Initial Public Offering (IPO). In July 2019, Livongo, a leading digital health company, set a new industry benchmark by going public with a highly successful and award-winning IPO. How Livongo tracked, measured and reported on the success of their IPO-related content. Date / Time: January 30th at 1PM ET.
Business Wire
APRIL 1, 2020
When a major disaster hits, whether it’s COVID-19 or another event that puts people, property and businesses in peril, it's often difficult to understand the best path forward to approaching the media. education media relations
PR Daily
OCTOBER 12, 2020
Media relations is always challenging—but the 2020 fourth-quarter cycle may doom your client’s coverage. Building relationships with media gatekeepers. RELATED: Join us for our Writing & Content Creation for Communicators Virtual Workshop ].
Landis PR
FEBRUARY 21, 2022
Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . Several years ago, I attended a conference that was geared to both reporters and public relations professionals.
PR Daily
JANUARY 27, 2020
Getting earned media hits is of great value to all organizations, but PR pros can do so much more to safeguard reputations and drive a conversation about their brand or client. You have to be a shrewd media manager—and show your value to the bottom line.
Prowly
JUNE 4, 2020
In a world more media […]. The post Media Relations 2020: Does Snobbery Actually Work? Public Relations UncategorizedIn the world of viral marketing, the snob effect may seem dramatically out of touch with current trends.
Sword and the Script
AUGUST 4, 2020
Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned.
Onclusive
MARCH 11, 2020
In early 2019, Livongo began preparing to go public. How Livongo tracked, measured and reported on the success of their IPO-related content. And, how Livongo leveraged their successful IPO to win multiple PR and media relations awards, including being named a SABRE award finalist.
PR Daily
JUNE 28, 2021
It’s hard to get earned media coverage this time of year. It’s that time of year again—the season all media relations professionals dread—summer. It’s not that we’re snowbirds (at least, I’m not) it’s the fact that media relations always takes a hit on placements over the summer.
Deirdre Breakenridge
JANUARY 12, 2017
We’re kicking off #PRStudChat in 2017, and you won’t want to miss a Twitter chat focused on the nuances of media relations and lessons learned from the field. ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students and PR professionals can build better relationships with the media, from new ways to pitch to dealing with quick media cycles, journalist pressures and building trust by managing expectations and being reliable sources.
Agility PR Solutions
AUGUST 9, 2020
A career in public relations isn’t for the faint of heart. The post 3 critical challenges in media relations right now appeared first on Agility PR Solutions. Public Relations media relations
Sword and the Script
SEPTEMBER 22, 2020
Three-quarters (75%) of public relations professionals say media relations is getting harder, according to the 2020 JOTW Communications Survey. Are exclusives still useful in media relations? I’ve landed clients and past employers in top tier publications.
PR Daily
JANUARY 3, 2022
Whether you’re new to public relations or a 20-year veteran, pitching media contacts can be a tall task. Even the best-written and most timely pitches don’t guarantee earned media. Quantity alone isn’t a predictor of media coverage. It is media research.
PRSay
OCTOBER 4, 2021
With PRSA’s Media Relations Certificate Program , senior-level PR and communication professionals will learn to develop media relations campaigns that evoke emotion, inspire change and position organizations as market leaders. John Elsasser is PRSA’s publications director.
Sword and the Script
AUGUST 29, 2020
Studies find media relations isn’t the top PR service anymore; PR weakness on technical skills; execs are key to shaping corporate social positions Several interesting reports on the PR industry were published earlier in 2020 but got lost in the blur that unfolded since.
PR Daily
MAY 1, 2020
Media relations has become a pivotal part of communications during COVID-19. So how can we ensure that the information we are putting out there rises above the noise on social media and provides real value to readers and our audience? How is their publication covering COVID-19?
Agility PR Solutions
OCTOBER 18, 2021
Having a successful healthcare public relations strategy means balancing both traditional marketing efforts as well as digital marketing and PR strategies. Gone are the days when PR only amounted to sending out press releases to media outlets. Public Relations median relations
Garrett Public Relations
AUGUST 28, 2022
Let’s talk about media relations. It’s often what companies seek help with because they want to earn media coverage – which can help them build and maintain their reputation, increase visibility and draw new prospects and customers their way.
Sword and the Script
JULY 27, 2021
Where some see diminishing value in media relations others see opportunity; the best way to improve results is to use a combination of pitching, content and social media. The media relations struggle is real. Why Media Relations is Harder.
Cision
APRIL 14, 2015
Since the start of public relations, media placements have been the holy grail of PR success. However, with shrinking newsrooms and journalists being bombarded with pitches, how does a media relations campaign stand a chance in this new age? After attending Ragan’s PR & Media Relations Summit in New York, it’s clear relationships are still the foundation of good PR. The Media Won’t Cover You if They Don’t Know You.
Agility PR Solutions
OCTOBER 10, 2022
The post Beyond media relations: Creating a new path for PR appeared first on Agility PR Solutions. Analysis Public Relations profession
PR Daily
FEBRUARY 11, 2019
We want to see how you’ve successfully landed placements in magazines, digital publications and more. Enter PR Daily’s 2019 Media Relations Awards. The post Show off your media relations efforts appeared first on PR Daily. Media Relations PR PR Daily Awards Ragan Awards media relations awards PR awardsSave $50 when you enter by the early-bird deadline on March 8.
PR Daily
AUGUST 10, 2021
The finalists in this year’s Media Relations Awards program know how to stand out on the media landscape. Congratulations to this year’s impressive Media Relations Awards finalists. RELATED: Showcase your internal comms work or top workplace ].
Onclusive
MARCH 11, 2020
In early 2019, Livongo began preparing to go public. How Livongo tracked, measured and reported on the success of their IPO-related content. And, how Livongo leveraged their successful IPO to win multiple PR and media relations awards, including being named a SABRE award finalist.
PR Daily
OCTOBER 16, 2020
Ragan and PR Daily brought together finalists for an afternoon of virtual camaraderie and networking to honor professionals who had big media-relations wins during the year. When it came to the many media-relations honorees, there was much to be serious about.
Landis PR
DECEMBER 6, 2021
Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. PR.co Media Relations: Everything You Need to Know.
Sword and the Script
MARCH 27, 2018
Do you feel like media relations getting harder? The survey found more than half (51%) said media relations is getting harder. The media is looking for the biggest headline rather than the significance of the story,” wrote in one respondent. 3 More Reasons Media Relations is Harder. Most of my experience in media relations comes from a B2B technology perspective. Also, see these related posts.
Business Wire
JULY 16, 2021
public relations media relationsThe reader experience dominated our popular blog posts for the second quarter of 2021.
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