Bianchi Biz Blog

FEBRUARY 20, 2023

I currently write for Automobile magazine, Autoblog , Popular Mechanics , TrueCar , PCMag.com , WardsAuto , SAE Engineering and others. I’ve also been fortunate to interview a lot of celebrities – Carrie Fisher, Tony Hawk, Mick Fleetwood, Billy Gibbons, Nikki Sixx and more – which was always fun. Fun assignment!

Automotive 85

Automotive Meeting Media Mobile 85

Bianchi Biz Blog

MAY 8, 2023

Our team covers transportation and mobility, including electric vehicles, driver-assist technology and connectivity. I have been writing about vehicle infotainment centers and connectivity. I like to read background materials folks send over – it’s helpful to provide some basic information about the company or person I’m interviewing.

Automotive 84

Automotive Report Meeting Radio 84

MaccaPR

DECEMBER 10, 2014

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Another big mistake is writing content for search engines, rather than writing for your audience. Interviews Inbound Marketing SEO'

SEO 98

SEO Interviews Blogging Engineering 98

ImPRessions - Crenshaw Communications

MAY 4, 2018

But at a first job at a PR agency is likely to offer the greatest degree of mobility as well as variety. Public relations has become very specialized, so in addition to core skills like journalistic writing or visual content production, it pays to learn about the various segments you may target in a job search or career plan.

How To 189

How To Nonprofit Interviews Privacy 189

Bianchi Biz Blog

APRIL 18, 2022

When I was writing about appliances in Louisville, GE was starting to push induction cooktops. I was researching the story, and on a whim, I reached out to Alton Brown’s people and had a lengthy phone interview with him about chefs using induction systems on set for Iron Chef America, which was at the height of its popularity.

Meeting 78

Meeting Automotive Media Newspapers 78

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. Describe the craziest or most fun story you have written.

Automotive 77

Automotive Meeting Report Insurance 77

Bianchi Biz Blog

JULY 10, 2023

I was a Metro Desk reporter at the Austin American-Statesman in Texas for several years before I made the jump to automotive writing. I get a lot of “Write about this startup!” Probably just the above, or shotgun-email PR pitches that have nothing to do with me or the outlets I write for. (Do Do those even work?

Meeting 83

Meeting Report Automotive Media 83

Critical Mention

JANUARY 9, 2019

John Hall writes in Forbes: “Too many companies see customers as gatekeepers to wallets; meanwhile, customers feel ignored at best–and insulted at worst–when the journey ends.”. SEO goes mobile. A recent study by BrightEdge Research claims that Google search is now 57 percent mobile. The possibilities are endless!

Trends 108

Trends Marketing Mobile YouTube 108

Bianchi Biz Blog

AUGUST 8, 2022

I write for the C-suite and technology leaders in the manufacturing industry about technologies and their practical benefits. I write a considerable number of cybersecurity stories as well, something I didn’t anticipate when I started working this beat. I’m the Technology Editor at IndustryWeek magazine.

Technology 93

Technology Meeting Media Analytics 93

Contently - Strategy

OCTOBER 18, 2022

Writing killer landing page copy. For example, let’s say you’re writing social media posts or landing pages for the email marketing platform, ConvertKit : You can use review mining to write high-converting, hard-hitting relatable messaging or when you don’t have the budget or resources to conduct one-on-one interviews.

B2B 94

B2B Company Survey Enterprise 94

Bianchi Biz Blog

NOVEMBER 19, 2020

I want to write stories that thoroughly explain what’s going on and how it impacts them.”. If it’s a company anniversary story, perhaps there’s an employee who’s been with the company since the beginning that you can incorporate through quotes or interviews. Non-promotional Insight with a Reader Takeaway. I also look for timeliness.

Automotive 86

Automotive Journalism Interviews Engineering 86

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

Better Writing Blogs. Posts run the gamut from writing advice like “How to Write Clickworthy – but Clickbaity – Content” to marketing your efforts with topics like “What’s the Difference Between Promotion and Distribution Strategies in Digital Marketing? Authentic Storytelling Project.

Blogging 170

Blogging Writing Creativity Storytelling 170

Flack's Revenge

DECEMBER 11, 2014

For the next in the series, Carmen graciously offered to ask a tech journalist friend the following questions (the reporter requested that we protect her identity; I can say she is the real deal – writes for a Chinese tech publication that has a circulation of well over 1M, and she has a similar number of Weibo followers).

Transportation 201

Transportation Print Conference Technology 201

Bianchi Biz Blog

JUNE 5, 2023

I write a weekly newsletter for about 11,000 email subscribers and FreightWaves.com called Truck Tech. Finish this sentence: If I am not reporting, I am… preparing for hosting my weekly TV show or writing my weekly Truck Tech newsletter. I do not typically write about cars or passenger vehicle trends.

Meeting 75

Meeting Automotive Media Transportation 75

5W PR

APRIL 8, 2021

If you do this, you just might get a phone call that requests an interview. Before Writing a Press Release. Once you know your purpose and the 5 W’s, you are ready to write. How to Write the Best Press Release? Don’t bother to write a press release that is not about something very interesting, new, or exciting.

Engineering 128

Engineering Writing Social Media Tools 128

Bianchi Biz Blog

MARCH 6, 2023

In this role, much of my time is dedicated to video work, preparing scripts and presenting, though I perform myriad other tasks, from reviewing vehicles to writing news and feature stories. If these questions are hard to answer or overly vague, the story will be difficult to write and likely of limited value to readers.

Meeting 77

Meeting Automotive Media YouTube 77

Cision

MARCH 16, 2016

So where do you begin in engaging influencers who could write about your brand or quote you in an article? You should also become a regular reader so you get to know the types of content they write and leave thoughtful comments on their posts. If you notice an influencer tweets “Researching mobile payments and looking for experts.

How To 120

How To Energy Print Mobile 120

Bianchi Biz Blog

OCTOBER 4, 2021

Award-winning automotive journalist Gary Witzenburg has been writing about automobiles, auto people and the auto industry for 33 years. I currently write about new cars, trucks and SUVs as well as historic autos, auto people and the industry itself. My writing career has spanned a total of 33 years as of this year.

Automotive 75

Automotive Meeting Engineering Media 75

Bianchi Biz Blog

AUGUST 22, 2022

I started writing professionally at 17 years old as a sports correspondent for my local newspaper, the Milford (NH) Cabinet. You might also be interested in: 5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers. Meet the Media: Dennis Scimeca, Technology Editor at IndustryWeek.

Automotive 87

Automotive Meeting Newspapers Sports 87

Bianchi Biz Blog

FEBRUARY 22, 2021

Additionally, I still write, and will take on event coverage or feature assignments. I really enjoy writing stories where people share their experiences or perspective. For the interview, I would typically meet the distributor early in the morning and ride along on the truck for an entire day as s/he made customer stops.

Groups 55

Groups Meeting Transportation Media 55

Bianchi Biz Blog

APRIL 17, 2023

We report on key engineering topics impacting medium- and heavy-duty trucks and buses, as well as the construction, agricultural, mining and other off-highway mobility sectors. I also write the occasional story for our Automotive Engineering and ADAS & Autonomous Vehicle Engineering magazines.

Engineering 77

Engineering Automotive Agriculture Media 77

Business Wire

FEBRUARY 2, 2018

For PR pros, Facebook Live is a terrific way to supplement a product launch , to bring viewers to a hosted event , provide tips on how to maximize the use of your product , interview industry experts , provide market updates and more. Write social messaging and share it with your internal teams. Implementation Tip! In Summary….

Facebook 178

Facebook Community Advertising Advertising 178

Cision

JUNE 5, 2017

Lens lets users upload a photo from mobile, and then Pinterest will populate pins relating to that object. Write good, creative content. It does not disturb the discovery experience. Data and optimization have captured the attention of marketers everywhere, but don’t let the quality of your content fall to the wayside.

Pinterest 202

Pinterest Creativity Video Retail 202

Bianchi Biz Blog

MARCH 21, 2022

For this series of articles, I won a first-place writing/reporting award from the New England Newspaper and Press Association. I needed a few extra course credits for the year, so because I’ve always loved to write, I opted to join some friends taking journalism. My road to this point began in high school during my junior year.

Meeting 73

Meeting Newspapers Agriculture Media 73

Bianchi Biz Blog

OCTOBER 11, 2022

I also met people there who helped me improve my on-air presence and writing skills which prepared me for my first on air job as a morning/midday anchor in San Angelo, Texas. I write, my sister produces the beat, and my brother raps. After two years in Texas I moved to Johnstown, Pennsylvania for a morning anchor/producer position.

Automotive 63

Automotive Meeting Media Journalism 63

Deirdre Breakenridge

AUGUST 26, 2014

Techies, for example, might enjoy working with a mobile start-up, while fashion gurus would rather work at a boutique PR firm. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. Is industry specialist the right path for you?

Industry 316

Industry Fashion Travel Tourism 316

Solo PR Pro

MARCH 26, 2019

Ann Handley writes that “big and bold stories are often best told in small and specific ways.” Rather than write from a high altitude with a big-picture view, dive down, down, down and tell the story from a specific and narrow angle. Your customer is a software developer who is about to launch a mobile app. And share with us.

Nonprofit 49

Nonprofit Television Writing Travel 49

Mindful Marketing

FEBRUARY 4, 2024

Department of Transportation agency that “provides stewardship over the construction, maintenance and preservation of the nation's highways, bridges and tunnels” while also helping state and local governments enhance mobility, safety, and innovation. ” In Section 2L.07, Use caution.”

Guidelines 94

Guidelines Transportation Creativity Airlines 94

Bianchi Biz Blog

DECEMBER 7, 2020

I also write about mobility and transportation topics, including pedestrian safety. If a story topic interests me, I expect I will report and write a better story. Please provide your job title and media outlet(s), as well as a brief description of your duties: Automotive Reporter, Detroit Free Press.

Automotive 56

Automotive Report Meeting Transportation 56

Cision

APRIL 27, 2016

In this interview, Holly shares her thoughts on the effect of technology changes on the entertainment industry, the need for new and innovative content and the importance of connecting with your industry’s influencers. Internships give a solid foundation for quality research, pitching skills and writing. Also, networking.

Real Estate 120

Real Estate Television Technology Agency 120

Maxim Behar

JANUARY 28, 2024

First, always keep in mind that when you write something and you want an AI application or assistant to tell you about it, it may turn out that 80% of the information is not accurate. AI can take text from a scientific publication or an article by someone who holds the copyrights, and suddenly we write it as our own.

Radio 59

Radio Ethics How To Writing 59

Bianchi Biz Blog

SEPTEMBER 1, 2022

Now our most popular blog feature, we pose questions to journalists to help PR folks, especially those in the automotive, mobility, commercial vehicle and Detroit business sectors, to better understand how they can better serve journalists. This kind of input is actually part of the reason we created the “Meet the Media” blog series.

Automotive 87

Automotive Pitching Meeting Healthcare 87

Melissa Agnes

JUNE 19, 2014

I sent these questions off to Captain Hsiung and Shino, and they were kind enough to write up some detailed answers for me to share with all of you. Interviews' During a crisis, our social media team will actively monitor open source social media channels (e.g.

Crisis Communications 197

Crisis Communications Crisis Communications Community 197

Landis PR

JANUARY 18, 2023

Polly Ikonen : So, there’s writing a blog post, and then there’s writing a blog post anyone would want to read. Yet it’s an interview dodge worthy of a real-life PR pro. Apparently, yes, as Reynolds used ChatGPT to write a new ad which he read on his social media channels for wireless provider Mint Mobile.

Education 52

Education Training Technology Journalism 52

MaccaPR

FEBRUARY 2, 2017

Paul Pioneer Press, Sue comes out of digital – at Twin Cities Public TV, she grew the NextAvenue.org website to a 300 percent increase in traffic with 1,000,000 unique visitors a month, re-launching the site with responsive design and mobile-friendly content. Please welcome. Sue Campbell!

Print 48

Print Newspapers Interviews Journalism 48

Cision

JUNE 8, 2016

In this interview, Doug discusses how to build positive relationships with clients, how to improve your media relations outreach and how new technology has affected communication. I learned early on that it all starts with good writing skills. Traditional rules no longer apply, so how can your brand gain the media’s attention?

Financial 120

Financial Healthcare Media Relations Technology 120

Bianchi Biz Blog

SEPTEMBER 20, 2021

Aside from evaluating new vehicles, I also script and host videos, write feature stories and help produce commerce-related posts. Why would I ever write about a Bluetooth-equipped hernia belt or some mobile app that helps you track your bowel movements? Basically, I do everything (or at least it feels like I do, LOL). .

Meeting 66

Meeting Automotive Media Airlines 66