ImPRessions - Crenshaw Communications

JANUARY 9, 2020

Formerly of WSJ and Business Insider, Lara is a senior correspondent covering marketing at Digiday. Lauren joined Business Insider as a Senior advertising reporter in 2018, coming off a four-year stint at Adweek. His account is one of the most amusing ones I follow. Lara O’Reilly | @larakiara. Lauren Johnson | @LaurenJohnson.

Twitter 177

Twitter Advertising Advertising Report 177

ImPRessions - Crenshaw Communications

OCTOBER 9, 2019

Or, take those skills and put them to use in agency marketing, or in helping to close the sale at the next big account meeting. Inside your script were hundreds of notes about blocking, props, objectives and run of show, in addition to learning all your lines. Thankfully, your voice and diction training has paid off. Memorization.

Training 241

Training Pitching Meeting Survey 241

Bianchi Biz Blog

FEBRUARY 16, 2023

Automotive Insiders : A weekly 15-minute podcast, hosted by Jason Stein, features interviews with some of the industry’s key thought leaders and industry insiders and covers various industry topics, trends and projections that are impacting the future of automotive. Interested in seeing what made the list in 2022? Check it out here.

Automotive 98

Automotive Mobile Technology Transportation 98

Agility PR Solutions

FEBRUARY 3, 2019

With an inside and detailed look at what transpired before, during and after the event, the documentaries have inspired people to start talking about the ethical questions around influencer marketing—and whether influencers should be held […].

Ethics 133

Ethics Marketing Analysis Publicity 133

Bianchi Biz Blog

MARCH 17, 2022

Automotive Insiders – Sponsored by the OESA (Original Equipment Suppliers Association), Automotive Insiders is a 10 to 15 minute podcast hosted by Jason Stein. Jason interviews some of the industry’s key thought leaders and industry insiders on various industry topics, trends and projections that are impacting the future of automotive.

Automotive 76

Automotive Mobile Technology Transportation 76

ImPRessions - Crenshaw Communications

JULY 2, 2019

Yet most of the time independent status doesn’t translate into a tangible benefit or differentiator inside the agency. The most client-friendly agency culture will reward staff behavior that shows accountability and a bias in favor of action. For agency staff, independence can mean greater mobility and responsibility.

Agency 259

Agency Creativity Internal International 259

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal’s John Carreyrou, yet Carreyrou was originally tipped off a company insider. Where does accountability begin and end? It’s an “indictment of an entire system of accountability.” It’s a red flag.

Corporate 272

Corporate Reputation Policies Employee 272

NewsWhip

AUGUST 18, 2022

Home Depot made headlines in just six of the top 250 stories (~2%), but those stories accounted for ~6% of public interest, with the Hocus Pocus inflatables clearly stirring up excitement online and over-performing with the public. Business Insider is the leading publisher once again.

Brand 78

Brand Branding Employee Trends 78

5W PR

AUGUST 30, 2023

The first thing is to ensure that the seller account on the platform is professional. After that, it’s time to log into the Seller Central account and open Manage Stores in the Advertising tab. Inside, it’s time to choose a template that aligns with the brand’s style and design preferences.

Mobile 78

Mobile Advertising Advertising Social Media 78

ImPRessions - Crenshaw Communications

OCTOBER 25, 2018

Johnston deleted the tweet after it drew attention, and he later shut down his Twitter account, but not before sharp-eyed @kenvogel of The New York Times captured it in a screen shot. So, what’s a company to do when the call is coming from inside the house? Campbell’s did take several proactive steps in this case.

Crisis 213

Crisis Government Crisis Management Public Affairs 213

PRSay

FEBRUARY 8, 2023

Still, I had never looked inside myself to understand why I wanted to make a career out of it. Nellie Betzen is a director of client accounts at Spring Green Communications , providing strategic communications and marketing counsel to engineering and energy-focused clients. But at that moment, I had clarity.

Sports 165

Sports Communications Leadership Energy 165

PRSay

SEPTEMBER 16, 2020

A new COVID-19 Insider page on the VHA intranet, chock-full of communications materials. Weekly analysis reports of metrics reached across the organization to help highlight our communications efforts and hold us accountable. We were independent in providing objective counsel and highlighting our accountability.

Ethics 203

Ethics Public Affairs Crisis Management Training 203

Deirdre Breakenridge

NOVEMBER 11, 2019

Establish a social media account on a platform that has the best reach for your audience, and tell your listeners where they can find you. Trader Joe’s podcast, Inside Trader Joe’s , is fun and is filled with puns, which is perfectly aligned with its reputation.

Community 206

Community Nonprofit Conference Social Media 206

NewsWhip

SEPTEMBER 16, 2022

NBC News steals the top publisher spot from Business Insider . August saw a rearranging of the top publishers writing about brands, with NBC News pushing Business Insider out of the number one spot after two consecutive months. . The two articles about the employee pushback received 34k engagements. .

Banking 78

Banking Community Brand Branding 78

Melissa Agnes

MAY 21, 2014

Now it’s quite possible that the account was hacked and I have no insider knowledge on whether or not it actually was. Securing your accounts, data and systems from hackers is your organization’s responsibility. Keeping your data and accounts secure from hackers is an important crisis prevention strategy.

Case Study 213

Case Study Crisis Study System 213

NewsWhip

DECEMBER 7, 2023

ABC7 and its affiliates also posted about the CEO’s statement on their own Facebook accounts, which were met with hundreds of comments that were notably in favor of the company’s decision.

Brand 78

Brand Branding Retail Viral 78

The Hoffman Agency

APRIL 26, 2024

Upon setting up shop, I would no longer be on the outside looking in, but on the inside looking in. Culture at Hoffman is truly international; my client accounts involve collaborating with teams in Europe, the U.S. Or looking around, I suppose. I have a lot to learn.

Agency 36

Agency Internal International Energy 36

The Resolution Blog

MAY 24, 2017

Objectives Raise awareness among HR managers, SME owners and resellers (specifically accountants, consultants and financial advisors), as evidenced by rising levels of hits to site, by 100% in six months. An inside track to their innovative approach. 20% of coverage to contain a quality backlink.

Measurement 136

Measurement B2B Google Financial 136

PRSay

OCTOBER 13, 2020

Intense leadership programs are about looking deep inside yourself, to understand yourself and how you operate on many different levels. An important part of collaborative leadership is listening and understanding all points of view at the table, and taking into account experiences and opinions. He joined PRSA in 1994.

Meeting 148

Meeting Leadership Exercises Groups 148

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Its implosion was in large part due to first-rate reporting by The Wall Street Journal ‘s John Carreyrou, yet Carreyrou was originally tipped off to irregularities by a company insider. Where does accountability begin and end? It’s an “indictment of an entire system of accountability.” It’s a red flag.

Corporate 156

Corporate Reputation Policies Employee 156

Mindful Marketing

JULY 16, 2022

— apparently plenty of people in one of the world’s largest accounting firms, but why? The company that found itself the focus of the humiliating headline was none other than Ernst & Young (EY)—one of the Big Four public accounting firms. Who would cheat on ethics?— Those are easy, nonmoral choices.

Ethics 90

Ethics Pharmaceuticals Corporate Financial 90

Polaris

NOVEMBER 25, 2014

Its clients include bookkeepers, accountants and small-business owners. Allan, the accountant. Allan is Potter’s accountant persona. He runs an accounting department at a small manufacturing company. Recall that Betty the book-keeper is not a decision maker, while Allan the accountant is.

B2C 242

B2C Strategy B2B Marketing 242

5W PR

MARCH 12, 2020

March is Women’s History Month, and to celebrate, businesses are recognizing the women who make them successful, and taking the opportunity to bring awareness to the issues women still face daily, both inside and outside of the workplace. As with a fitness gym, clients pay a low monthly fee for the service.

Apparel 152

Apparel Financial Community Employee 152

Stephen Waddington

MARCH 24, 2021

Key themes emerging from the review include: International culture: East vs West The role of PR professionals in tackling misinformation and protecting the truth The who-to-work-for dilemma Building trust and accountability Avoiding purpose washing “There’s no shortage of ethical challenges facing communicators right now.

Ethics 178

Ethics Publicity Enterprise Groups 178

wiredPRworks

JULY 1, 2022

Events show up on search engines inside and outside of LinkedIn. Upgrade Your Account and Get More Features. A basic, free personal LinkedIn account gets you started. Investing in an upgraded personal or business account improves functionality, reach, access and customer service.

LinkedIn 52

LinkedIn Customer Service Travel Engineering 52

Prohibition

SEPTEMBER 13, 2022

Comedian, Khabane Lame is currently the most followed account on TikTok with just under 150 million followers. As of May 2022, TikTok’s average engagement rate was around 5.95% and a study conducted by Social Insider found that of all industries, FMCG food had the highest engagement rate on TikTok with a rate of 15.82%.

Brand 118

Brand Branding Video Social Media 118

PR 20/20

SEPTEMBER 28, 2020

Account-based marketing (ABM). HubSpot released ABM features back in May, and kicked them up a notch with features like a new Target Account Home and account overview to help marketing and sales teams work cohesively. Help sales and accounting get on the same page—while better hitting sales quotas.

Enterprise 98

Enterprise Knowledge Base Conference System 98

Shift Communications

DECEMBER 12, 2022

A Q&A on Wedderspoon’s Market Takeover with Taylor Gallagher, Account Director, Consumer Team. The post Inside the Campaign: Sweetening Sales in the Manuka Honey Market appeared first on SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco.

Marketing 78

Marketing Mobile System Instagram 78

ImPRessions - Crenshaw Communications

JANUARY 9, 2018

Prospects should feel confident that competing firms know the company and the assignment inside out. Showing accountability. Frequent, honest communication will help smooth most bumpy roads, and accountability is key. In particular, decision-makers should look for partners that are steeped in industry and brand language.

Agency 224

Agency Creativity Resources Measurement 224

ReimaginePR

MARCH 25, 2020

To assist you in finding out which college is the proper fit for you personally, it’s vital that you take into account medical school positions that assist you to create your list of health college for your own application. As you’ve got experience using a kind of autism, I think you should begin appearing inside that region.

Agriculture 120

Agriculture Education Local Resources 120

PRSay

APRIL 19, 2023

While the Oval Office was Pete Souza’s favorite place to take photos inside the White House, he also enjoyed being on the road and traveling to different locations. Using natural light, the Oval Office was my favorite place inside the White House. And that was not true for pretty much any other room in the White House.

Travel 67

Travel Tourism Storytelling Newspapers 67

Deirdre Breakenridge

MAY 14, 2015

They say this because they have a certain amount of experience in particular industry, or similar experience working inside a related company. We all know it, but an agency cannot function well without an accurate accounting of the time that its employees spend working. But it’s quite simple: they don’t know that company’s business.

Industry 150

Industry B2B Corporate Agency 150

Ishmael's Corner

JULY 29, 2015

Four of our account professionals attended “Inside the Newsroom with Business Insider” organized by PRSA Silicon Valley earlier this month. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

Storytelling 60

Storytelling Technology Report Communications 60

5W PR

JUNE 16, 2021

Joe had also stated that he hadn’t been receiving insider information from his mother, yet, he was still able to obtain and sell some sneakers that the general public considered hard to find.

Crisis 88

Crisis Retail Policies Corporate 88

Sword and the Script

JULY 30, 2019

A spreadsheet is not accounting. However, if you are inside a company trying to do something different and drive marketing innovation , that idea is at least a high hurdle and at worst a dangerous barrier. Or consider these comparisons: Graphic design software is not creativity. Enterprise search is not knowledge management.

Marketing 104

Marketing Comparison Enterprise Technology 104

The Hoffman Agency

OCTOBER 27, 2020

By Jennifer Yoder, Account Coordinator. It was almost like a light switch or a ping of realization that went off inside of me – I was engaged, excited to learn and hopeful for the new career opportunities that lay ahead. I started as a business major and didn’t have an idea or plan as to where I’d end up after graduation.

Publicity 41

Publicity Course Agency Training 41

The Hoffman Agency

NOVEMBER 20, 2020

By Shereen Masoud-Jointe, Senior Account Executive (Europe). HA-SJ Account Manager Melissa Lewelling described her frankly unbridled, unbeatable passion for Ed Sheeran and his “Galway Girl”: So I’ve been waiting to share this song for months because it immediately came to mind as the one I wanted to circulate. 130. (????)

Film 69

Film Energy YouTube Storytelling 69